• 벤처창업연구
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• 제2권4호
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• pp.1-17
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• 2007

창업자본시장에는 다양한 유형의 위험자본들이 서로 경쟁하고 있다. 과거에는 국내 벤처캐피탈은 정부의 보조금과 지원으로 경쟁력이 부족함에도 불구하고 시장에서 생존할 수 있었다. 하지만 그동안 정부의 정책이 방향이 지원과보호에서 자율과 경쟁의 시장경제논리로 점차 바뀌어졌다. 국내 벤처캐피탈은 경쟁력 확보를 위해 경쟁우위의 원천이 되는 인적자원을 확보하고 지식과 기술을 축적하고 전략적 투자활동을 수행해야 할 필요가 점차 증대하였다. 본 논문에서는 국내 창업투자회사의 조직상황, 인적자본과 투자전략 간의 관계를 실증적으로 분석하였다. 기업규모는 인적자원의 규모에 유의미한 영향을 주는 반면에 조직 상황적 특성은 투자전략에 의미 있는 영향을 주지 못하는 것으로 나타났다. 비론 상관관계분석과 선형회귀분석을 통해 몇몇 변수에 대해 유의미한 관계를 확인할 수 있었지만 이에 대한 해석은 주의를 기울일 필요가 있다. 논란이 있을 수 있는 관계의 검증과 명확한 해설을 위해서는 보다 면밀한 실증연구가 필요하다.

• Asia pacific journal of information systems
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• 제20권2호
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• pp.39-62
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• 2010

As an engineered product, a software package has multiple dimensions that must be designed judiciously to enhance its competitive viability. Functionality, reliability and price are three such common dimensions. However, many software products are sold as bundles of individual components and the competitive impact of bundling has received less attention in the research literature. In this paper, we examine the implications of software vendors using bundling as an element of competitive strategy. A game theoretic model of the actions of an incumbent and a new entrant is developed and the impact on vendor and consumer welfare is analyzed. Numerical experiments with the model show that (i) increasing bundle size is an effective strategy for the incumbent to increase its payoff at the cost of the entrant's payoff and consumer surplus, especially when the entrant's quality is low (ii) in the presence of bundling, the entrant can still increase its own payoff and consumer surplus at the cost of the incumbent's payoff, by increasing product quality up to the level that best segments market demand with the incumbent and (iii) an increase in bundle size by the incumbent, or an increase in quality by the entrant, can both result in an increase of total surplus. Similar results are observed in a related case where the entrant offers free software bundles. Our results provide insights into how software vendors may strategically use bundling and quality as additional product dimensions in order to stay competitive in the market. These results also inform the competing vendors of the impact of bundling related public policy actions on their respective payoffs.

• Industrial Engineering and Management Systems
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• 제16권1호
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• pp.129-140
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• 2017

This research was conducted in order to solve the problem of selecting an operational strategy for projects in project-based organizations by designing a fuzzy expert system. In the current research, we first determined the contributing parameters in operational strategy of project-based organizations based on existing research literature and experts' opinion. Next, we divided them into two groups of model inputs and outputs and the rules governing them were determined by referring to research literature and educational instances. In order to integrate rules, the revised Ternary Grid (revised TG) and expert opinions were applied according to a hybrid algorithm. The Ultimate rules were provided in Fuzzy Inference System format (FIS). In this FIS, proper manufacturing decisions are recommended to the user based on selected competitive priority and also project properties. This paper is the first study in which rules and relations governing the parameters contributing operational strategy in project-based organizations are acquired in a guided integrated process and in the shape of an expert system. Using the decision support system presented in this research, managers of project-based organizations can easily become informed of proper manufacturing decisions in proportion with selected competitive priority and project properties; and also be ensured that theoretical background and past experiences are considered.

• 한국조리학회지
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• 제12권3호
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• pp.219-236
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• 2006

The purpose of this study is to examine the elements that satisfy customers in order for restaurants to survive in competition, and to examine effective positioning strategies. Since the designation of Haeundae in Busan as a Special Tourism Zone, diverse food service markets have been established and various marketing activities are anticipated accordingly. The results of this study can be summarized as follows: First, after the examination of the competitive relationships among restaurants, based on the image similarity data, it was found that Bennigan's, Outback Steakhouse, and T.G.I. Friday's are in close proximity with one another. Hence the fierce competition between them. Secondly, as a result of PC-MDS PROFIT analysis, a positioning map was drawn with image similarity measurement of the restaurants and scores 9 evaluation categories for each brand name as follows: food taste, food price, service, access convenience, hygienic condition and cleaning, atmosphere, various events, circumferential environment, and public image. Thirdly, as a result of MDPREFMAP analysis based on the customer preference, data from the restaurant brand names, an ideal location of a restaurant preferred by customers and the position of restaurant brand names were indicated at the same time.

• 경영과정보연구
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• 제13권
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• pp.27-47
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• 2003

The strategic usages of IT(Information Technology) can convey important competitive advantages with an operational productivity. For this reason, many firms have heavily invested in IT and computing power. However, many companies were getting expected results by IT investment, but some companies had to be satisfied with a poor results. The question of whether or not benefit lead to expected performance is not easy to answer. The purpose of this study was to investigate the relationship among IT strategy, IT investment, and IT performance to resolve this problem. The 147 questionnaire responses completed by IS managers in manufacturing sector was conducted for a test of research hypothesis. ANOVA was used to investigate the relationship among three constructs and six factors. An operational performince of fitted group between IT strategy and IT investment was higher than not fitted group(H1). And also an competitive performance of fitted group between IT strategy and IT investment was higher than not fitted group(H2). The study shows a positive relationship between IT strategic orientation, IT investment direction, and performance of IT. The research results provide empirical evidence that supports the research hypothesis that closer fit between IT strategies and IT investment directions does lead to increase operational and competitive performance of IT.

• 한국통신학회논문지
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• 제31권10B호
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• pp.900-908
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• 2006

본 논문에서는 이동성을 보장하면서 다양한 멀티미디어 서비스 및 컨텐츠를 지원하는 서비스들이 거의 동시에 상용화되는 상황에서 향후 이들 서비스의 시장경쟁구도가 어떻게 형성될 것인지에 대해 예측해 보고자 한다. 미래 시장경쟁구도 예측을 위해서 과거 정보통신사업에서 시장자료에 근거하여 판단하는 방법을 지양하고, 소비자 선호에 근거하는 선택확률모형을 적용하는 접근법을 시도함으로써 유사 서비스들의 경쟁양상을 보다 정확하게 분석할 수 있는 계기를 마련하였다. 분석결과, 서비스들간의 대체효과, 유인효과, 외부영향 요인에 따른 변화 양상 등을 예상할 수 있었고, 이들을 근거로 하여 기업전략 방향이나 정부정책 수립에 대해 전반적으로 나아갈 방향을 제시하였다.

• 인터넷정보학회논문지
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• 제21권5호
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• pp.87-95
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• 2020

Highly competitive environment has been forcing e-commerce industries to seek strategies to achieve competitive advantages. Mobile payment is a kind of service that allows mobile phone user to easily and conveniently initiate payments and transfer funds using their mobile phone anytime, and anywhere. This study is designed to identify factors that affect the intention of continued use of mobile payment services between users in Korea and Laos. As a result, first, in the case of Korean consumers, system quality, information quality and service quality were shown to have a positive effect on trust and satisfaction. In addition, trust and satisfaction were shown to have a positive effect on continuance intention. Second, in the case of Laotian consumers, system quality and service quality were shown to have a positive effect on trust, and system quality and information quality were shown to have a positive effect on satisfaction. In addition, trust and satisfaction were shown to have a positive effect on continuance intention. The study has its implications by analyzing factors affecting the continuance intention with the comparison of the customers from a developed nation and a developing nation, providing a direction of development for developing competitive advantages for those in development. For the developed, the study provides a guideline of what to modify and supplement in cases of entering the markets of developing nations.

• 정보관리연구
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• 제34권2호
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• pp.89-105
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• 2003

세계적인 경쟁심화에 따른 기업의 경영환경 변화와 인터넷의 대중화로 표현되는 정보기술의 발전은 기업경영뿐만 아니라 기업내 정보센터의 업무환경에도 많은 변화를 요구하고 있다. 이러한 환경변화로 인하여 기업정보센터는 그 어느 때 보다도 조직내에서 존재가치를 입증해야 하는 어려움에 직면하게 되었다. 이에 따라 본 고에서는 기업정보센터를 둘러싸고 있는 기업의 경쟁환경이 어떤 것인지를 알아보고, 이러한 경쟁환경하에서 효율적인 기업정보센터의 운영방안이 무엇인지를 살펴보았다. 또한 국내외의 기업정보센터 중 기업내에서 그 가시성을 인정받고 활발한 정보활동을 수행하고 있는 정보센터의 사례분석을 실시하였다.

• 산업경영시스템학회지
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• 제33권1호
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• pp.59-70
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• 2010

This paper reorganized five service qualities dimensions of ski-resorts, then derived the improvement priority order of the service quality through a satisfaction measure considering the importance. There're more competitive situations to guarantee customers using the skies and snowboards is a major sports in winter season. In these competitive environments, this paper's going to propose a predominant-competitive strategies for improving the service quality of ski-resorts. This study measured the satisfaction considering the importance of service quality target on customers has an experience ski resort service quality to improve ski resort service quality. This study using Performance Model decide a priority order about a particular item improvement, then is going to present a guideline that can improve the service quality more exactly. As a result of the study the factors that is important to the customer were prime physical factor, access, assistance physical factor, staff service and assistant service, an improvement priority order were accommodation and eating-drinking facilities, waiting time of a slope and lift/gondola, entertainment/shopping facilities in the resorts, equipment rental and lift fare.

• 에너지공학
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• 제11권1호
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• pp.59-66
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• 2002

수직 통합된 체제의 전력회사가 6개의 발전회사와 1개의 판매회사로 분리되고 전력거래소를 통한 전력거래가 본격화되면서 발전회사는 자체 소유 발전설비의 공급가능용량을 어떻게 활용하느냐에 따라 영업상 수익의 영향을 받게 된다. 특히, 하루 전 발표되는 한계가격(System Marginal Price, Base Load Marginal Price)에 맞도록 전력생산을 위한 발전 비용함수를 적용한다면 익일의 공급가능용량이 최적 배분됨으로써, 변동비 반영 시장(Cost based Generation Pool)과 입찰가격 반영 발전시장(Price Bidding Generation Pool)에 적용될 계통운영보조서비스의 계약 물량 산출 및 익일 생산비용의 최적화를위한 입찰전략(Bidding Strategies) 수립이 가능해 지므로 보유 설비에 대한 최적이용이 가능하게 된다. 따라서 본 논문에서는 수요예측 오차와 과거 시장운영 실적을 기초로 년 간 유지보수 계획을 수립하고, 계통운영보조서비스에 대한 계약물량 산출과 개개 발전기의 비용함수 산출, 적용을 통한 발전설비의 효율적인 입찰 방안에 대해 논하고자 한다.