• Journal of Fashion Business
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• v.7 no.1
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• pp.38-54
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• 2003

This study looked into the present status of e-mail marketing, which is conducted in local Internet fashion shopping malls and is being used as a one-to-one marketing method in the e-CRM concept so as to establish an effective e-mail marketing policy by grasping problems based on the current status and by presenting solutions to the problems. This study analyzed the e-mail letters received during a certain period of time by 30 professional Internet fashion shopping malls of with famous goods, brands and non-brands. Four individuals subscribed to shopping mall through the procedure for membership applying for e-mail services. The analysis showed that there were no shopping malls that were doing a differentiated e-mail marketing among Internet shopping malls. As for time factor, they were sending e-mail letters irregularly regardless of a certain cycle. And as for visual factor, they didnt have any standard for the content of the mail. As for content factor, the contents of their mail were not differentiated and all the same. The comparison of fashion malls showed that the brand shopping malls were the most active in e-mail marketing. On the basis of the problems, the direction for the effective e-mail marketing of Internet shopping malls are presented as follows: First, individualized contents fitting for customers should be developed, and differentiated mailing services should be provided thereby. Second, each shopping mall should make periodic tests of mailing to find out the optimal time and day to provide e-mail services to the customers at the designated time. Third, e-mail should be differentiated fitting for the website according to a certain on a certain standard for visual effects and the identity of shopping mall should be established. Firth, in the contents of e-mail, the image and message elements should be properly harmonized and creative policies should be made with interactive or recreational elements. Fifth, a homepage policy which can satisfy customers demand for information when the e-mail is clicked on..

• Journal of Korean Society of Transportation
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• v.28 no.3
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• pp.131-143
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• 2010

This study has aimed to develop accident modification factor(AMF) for rural two-lane roadway segments. Accident Modification Factor is a coefficient to assess roadway safety as reflecting characteristics of homogeneous roadway. It estimates accident frequency of roadway segments with developed base model and exposure. We found on items of such factors as crosswalk, driveway density, topography characteristic, land use and median through statistical models and literature review. To develop accident modification factors, we used statistical model methods and analyses of applicability and expert judgement method were practiced to validate it. Although expert judgement for land use item was questionable, most items were rated acceptable. Result of comparative analysis revealed crash frequencies of IHSDM and KHSEM were most similar with actual. However, accident distribution of KHSEM was more proper than IHSDM. Also overall estimated values of RSDS were found to be overestimated.

• Journal of the Korea Furniture Society
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• v.21 no.6
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• pp.439-448
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• 2010

Furniture world which is closely associated with human life had been constantly developed, but traditional furniture disappeared after modernization almost. The reason lies rather in the importance of the diversity of Western-style furniture pursuing convenience and shapes, than in change of life style meanwhile. The diversity however reached the limit and it made a new advanced role of not only furniture, also design sector in general necessary, and as solution to solve this problem the immaterial value based on Eastern philosophy/mental was suggested in architecture and all around design sector overall as well. It means that the immaterial point which traditional furniture involved should be focused now and furthermore it's emotional and mental value which is more natural and has close relation with human being accordingly could be judged rightly. The reason why traditional furniture had been used since long time is the immaterial tendency which is well harmonized with the surrounding environment rather than the function. To verify this, the present study aimed to analyze not only the basic, also additional function of traditional furniture used in Hanok (traditional Koran-style house) by the inductive method for investigating the additional effects which users felt. Such immaterial role offers the user more convenience besides the original function of furniture and this made it available that furniture dominates the space. As good examples of such roles it was investigated that traditional furniture played meaningful roles like extensional serviceability, variable space, formation & movement of space, expression of grade of rank. That allowed that this study suggested the sustainable design and also the direction of development of interactive function of furniture through the expected effect having been showed in the modern space where the immaterial role of traditional furniture was applied to and the related cases.

• 한국HCI학회:학술대회논문집
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• 2009.02a
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• pp.1087-1094
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• 2009

As online community was revitalized, the internet became the second space for people's everyday life. People enter into a connection with other on-line members and they maintain and extend their relationships. Such relationships can be analyzed and visualized with social network analysis. The method oftentimes envisions the structural elements of complex social life. The study aims at visualizing the relationships among the Cyworld users and designs an application "Blow Blow Your Pinwheel", the main purpose of this application is visualizing social relationships between ego and '1chons' which is a concept of friendship in Cyworld. Designing such an application, the study focuses on closeness of relationships which we think is composed of 1)proximity 2)similarity, 3)familiarity, and 4)reciprocity. The study used these concepts in measuring the strength of relationship between ego and other 1chons(friends). Specifically, we devised survey questionnaires which asked users to evaluate the importance of the above factors of closeness, and implemented the result in calculating the strength of the relationship between ego and other by giving weights for each factor. These measurements then were applied in visualizing the relationships in the application, we designed. Through the application, we can compare on-line relationships with off-line relationships and attempt for the new approach of Social Networks.

• Journal of the Korean Society for information Management
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• v.34 no.1
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• pp.219-239
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• 2017

As IT technology develops rapidly and the personal dissemination of smart devices increases, video material is especially used as a medium of information transmission among audiovisual materials. Video as an information service content has become an indispensable element, and it has been used in various ways such as unidirectional delivery through TV, interactive service through the Internet, and audiovisual library borrowing. Especially, in the Internet environment, the information provider tries to reduce the effort and cost for the processing of the provided information in view of the video service through the smart device. In addition, users want to utilize only the desired parts because of the burden on excessive network usage, time and space constraints. Therefore, it is necessary to enhance the usability of the video by automatically classifying, summarizing, and indexing similar parts of the contents. In this paper, we propose a method of automatically segmenting the shots that make up videos by analyzing the contents and characteristics of language education videos and indexing the detailed contents information of the linguistic videos by combining visual features. The accuracy of the semantic based shot segmentation is high, and it can be effectively applied to the summary service of language education videos.

• The KIPS Transactions:PartA
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• v.18A no.3
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• pp.81-92
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• 2011

There has been a number of attempts to apply 3D CAD data created in the design stage of product life cycle to various applications of the other stages in related industries. But, 3D CAD data requires a large amount of computing resources for data processing, and it is not suitable for post applications such as distributed collaboration, marketing tool, or Interactive Electronic Technical Manual because of the design information security problem and the license cost. Therefore, various lightweight visualization formats and application systems have been suggested to overcome these problems. However, most of these lightweight formats are dependent on the companies or organizations which suggested them and cannot be shared with each other. In addition, product structure information is not represented along with the product geometric information. In this paper, we define a dataset called prod-X3D(Enhanced X3D Dataset for Web-based Visualization of 3D CAD Product Model) based on the international standard graphic format, X3D, which can represent the structure information as well as the geometry information of a product, and propose a translation method from 3D CAD data to an prod-X3D.

• Journal of Veterinary Clinics
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• v.28 no.1
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• pp.33-39
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• 2011

The present study was aimed to investigate the effect of intraperitoneal bupivacaine instillation on postoperative pain after laparoscopic ovariohysterectomy (LOHE) in dogs. Twelve female German shepherd dogs (17-30 kg) were divided into two groups. The treatment group received 4.4 mg/kg of instilled intraperitoneal bupivacaine diluted to 0.25% with an equivalent volume of saline after pneumoperitoneum, but the control group received 1.76 ml/kg of 0.9% saline. Two blind observers measured the extent of dog's pain and sedation by using dynamic interactive visual analogue scale (DIVAS) preoperatively and 0.5, 1, 2, 4, 6, and 12 h postoperatively. At each designated time, blood cortisol, glucose, and creatine kinase (CK) concentrations were also measured. Based on the repeated-measures ANOVA, there were significant differences in time-dependent postoperative changes in patterns of DIVAS-pain score between two groups. In addition, the treatment group had significantly lower DIVAS-pain scores at 1, 2, 4, and 6 h postoperatively compared to the control group. DIVAS-sedation score and biochemical measures including cortisol, glucose, and CK did not show any significant differences between two groups. No complications associated with bupivacaine administration were observed. Thus, instilled bupivacaine intraperitoneally may be an effective method on relieving behavioral expressions associated with postoperative pain after laparoscopic ovariohysterectomy in dogs.

• Journal of Global Scholars of Marketing Science
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• v.17 no.1
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• pp.23-49
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• 2007

The purpose of this study is to investigate the relationships among customer satisfaction, trust, and loyalty and examine the differences and similarities between specialized and general merchandise internet shopping malls concerning the relationships of these key success factors. The structural model is tested with each of the sub-samples(i.e., specialized and general merchandise shopping customers taken separately) and the data from entire data samples(i.e., specialized and general merchandise shopping customers pooled together). The same research model was used in analysing general merchandise, specialized, and integrated internet shopping mall to reveal and compare the casual path constructs. In the analysis of path coefficients composed of separated taken sample, all research hypothesis is accepted and the model's goodness of fit also shows all high. In the basis of the previous empirical test, multiple sample method was used. Properties of the causal paths, including standardized path coefficients, the significance of difference, latent correlations and variance explained for satisfaction, trust and loyalty in the hypothesized model, have similarities in general. This means that the proper structural management concerned with customer satisfaction, trust and loyalty is very crucial for the success of all kinds of internet shopping malls. Following the model test, I conduct a test of integrated model's path coefficients. Statistical results show that all the hypothesis concerned with internet shopping malls were accepted like the separated sample test. Click and mortar companies should clearly understand and articulate the key requirements of shopping mall satisfaction, trust and loyalty and encourage to establish linkage and interactive relationship among the research variables. In addition, internet marketers are required to customize the interaction considering and adapting the patterns of internet shopping malls. Other interesting results concerning the strategies in internet shopping malls strategy are also presented.

• Journal of The Korean Association For Science Education
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• v.32 no.5
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• pp.1007-1026
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• 2012

The purpose of this study was to develop analytic framework for dialogic argumentation to show the context and flow visualizing interactions of argumentation, to be able to present quality of argumentation specifically. For this, we formulated a method of the argumentation diagram using feature of diagram simple and structurally visualizing interrelation between argument components, and then quantified quality of argumentation to argument level score on this basis. We have developed the learning material for argumentation about a vertical circular motion and used the obtained translations from applying it in developing the framework. We chose argument statements among full transcript and then coded as Toulmin's argument components, and these codes was effectively arranged and linked to show argumentation diagram. Results by argumentation diagram could be useful understanding of interactive argumentation context and the flow and present frequency, the combination of argument elements, rough qualitative level of argumentation. To quantify argumentation quality, we gave different scores to different link lines reflecting indication of argumentation quality like that diversity of argument component, justification, presence or absence of rebuttals. The process of identification of argument level is very simple, qualitative level of argumentation represented as concrete score could present various and concrete argument level. Developed analytic framework might contribute to argumentation research field, because it can present effectively dialogic argumentation result. Also, various analysis cases might guide designing an effective argumentation practice and circular motion learning.

• Journal of the Korea Computer Graphics Society
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• v.21 no.3
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• pp.1-10
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• 2015

One way to create a visually immersive environment is to utilize a front projection system. Especially, when enough space is not available behind the screen, it becomes difficult to install a back projection system, making the front projection an appropriate choice. A drawback associated with the front projection is, however, the interference of shadow. The shadow can be cast on the screen when the user is located between the screen and the projector. This shadow can negatively affect the user experience and reduce the sense of immersion by removing important information. There have been various attempts to eliminating shadows cast on the screen by using multiple projectors that compensate for each other with missing information. There is trade-off between calculataion time and desired accuracy in this mutual compensation. Accurate estimation of the shadow usually requires heavy computation while simple approaches suffer from inclusion of non-shadow regions in the result. We propose a novel approach to removing shadows created in the front projection system using the skeleton data obtained from a depth camera. The skeleton data helps accurately extract the shape of the shadow that the user cast without requiring much computation. Our method also utilizes a distance field to remove the afterimage of shadow that may occur when the user moves. We verify the effectiveness of our system by performing various experiments in an interactive environment created by a front projection system.