• Journal of the Korean Society of Clothing and Textiles
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• v.29 no.9_10 s.146
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• pp.1265-1273
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• 2005

The objective of this study is to examine the images of the current uniforms and to provide the basic references in designing female flight attendants uniforms. In Incheon International Airlines, 11 of the major airlines with the most passengers along with the highest capacity were chosen and 22 pieces of photographs were collected, two photos coming from each airline companies. The semantic differential scale has been formed by 16 pairs of adjectives. Then, it has conducted a statistical analysis using a SPSS WINDOWS that contains 475 copies of the selected questionnaires (375 of the non-flight attendants, and 100 of the female flight attendants). The following are the results and the conclusion of this study. According to this study, four main components of the uniforms of the female flight attendants were attractiveness, femininity, noticeability, and activity, which have occupied $65.9\%$ of the total variance. It was concluded that attractiveness and femininity were two main factors in perceiving the females' uniforms. According to the results of the uniform image difference, it was shown that Asiana Airline's uniform is the most attractive and Cathay Pacific Airline uniform is the most feminine. The most noticeable uniform was from Singapore airline which included cultural and traditional components of its own national colors. Pants suits of Lufthansa airline and Northwest airline were shown as the most active uniforms. There were significant differences in uniform images according to subjects' gender, age, education, and occupation. Men perceived uniforms more attractive, feminine, and active than women. People over 40 perceived uniforms more attractive, feminine, and active, and the High School graduates perceived uniforms more feminine and active. On occupational basis, Federal workers and Educators perceived uniforms more active on uniforms. Passengers who take planes once a month perceived uniforms more attractive, feminine, and active.

• Journal of Information Technology Applications and Management
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• v.14 no.4
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• pp.61-74
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• 2007

In this paper we consider the Digital Multimedia Broadcasting (DMB) Service that starts recently in Korea and gains popularity. DMB makes it possible to watch high quality TV programs while we are in motion. The service provider or the service researcher are interested in the factors that influence the user's choice of new service such as DMB. Understanding the factors make them create the powerful marketing strategies and develop the new service or product that is attractive for users. We therefore find the factors influencing the user's choice of DMB service, and propose a model for analyzing the relationship between the factors and the intention of buying. The model is based on the Technology Acceptance Model (TAM). We extend the TAM by adding factors including functional attributes of DMB service. We survey the significant functional attributes influencing the intention of buying by using the proposed model.

• Journal of the Korean Chemical Society
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• v.56 no.2
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• pp.207-211
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• 2012

Using Carnahan-Starling equation for hard spheres and a lattice model with an attractive potential, a new twoparameter equation of state for pure gases is derived. Using this equation, compressibility factors are calculated and compared with Nelson-Obert generalized compressibility factor charts. The results show that the agreement of this equation with the experimental Nelson-Obert charts is similar to that of Redlich-Kwong equation in the average. But parameters and terms of the new equation have physical meanings which are more definite than those of Redlich-Kwong equation.

• Journal of the Korean Society of Costume
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• v.54 no.3
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• pp.73-85
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• 2004

The purpose of this study was to investigate the characteristic and sensibility of Japanism fashion designs which represented by Japanese designers and Western designers. The stimulus were 29 pictures of contemporary fashion designs which represented the Japanism style fashion designs from fashion collections. The data were analyzed by Cluster analysis, Factor analysis, Multidimensional Scaling Method and Regression Analysis. The specific objectives were as follows ; 1) As result of design analysis, Japanism fashion sensibility is unique and good-looking. 2) As result of the factor analysis. 4 factors which are Attractiveness, Attention, Maturity and Hardness and softness. 3) According to sensibility positioning, The Japanism fashion design was classified by Decorative-Simple, Hard-Soft. 4) As result of the Regression Analysis, The preference of Japanism fashion design was related to attractive factor. 5) As result of the Regression Analysis. The buying desirable of Japanism fashion design was related to attractive, attentive and mature factor.

• The Journal of Information Systems
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• v.31 no.2
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• pp.137-158
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• 2022

Purpose As artificial intelligence voice agents (AIVA) have been widely adopted in services, diverse forms of their voices, which are the main interface with users, have been experimented. The purpose of this study is to examine how users evaluate vocal characteristics (gender, voice pitch, and voice pace) of AIVA, depending on prior research on human voice attractiveness. Design/methodology/approach This study employed an experimental survey which 516 participated in. Each participant was randomly assigned into one of eight situations (e.g., male - higher pitch - faster pace) and listened a AIVA voice sample, which introduce weather information. Next, a participant answered three consequence factors (attractiveness, trust, and anthropomorphism). Findings The results reveal that female voices of AIVA were perceived as more attractive and trustworthy than male voices. As far as voice pitch goes, while lower-pitch voices were preferred in female voices, higher-pitch voices were preferred in male voices. Finally, faster voices of AIVA were more attractive than slower voices.

• Journal of the Korea Fashion and Costume Design Association
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• v.13 no.3
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• pp.89-103
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• 2011

The purpose of this study is to analyze the formative characteristics of accordion pleats shown in 10/11 S/S London, Paris, New York collection and evaluate the differences of visual image by variations in the width of pleats and the length of the accordion pleats skirt. The stimuli are 21 samples: 7 variations of the width of pleats and 3 variations of the length of skirt. The data has been obtained from 43 fashion design majors. The data has been analyzed by Factor Analysis, Anova, Scheffe's Test. The results of the study are as follows: Accordion pleats was first introduced by Marriano Fortuny. He published delphos dress by creating silk pleats manufacturing technique and it was recognized as the best pleats work. Since then, pleats with synthetic fiber characteristics were used by many fashion designers. Accordion pleats were used in various items including one-peice, skirt and pants in collection of 2010 and 2011. The design of accordion pleats skirt used different width of pleats, length of the skirt and materials. The visual image by the width of pleats and the length of skirt are composed of 3 factors : dearness, attractiveness and elegance. In these factors, dearness factor is estimated by the most important factor. The accordion p1eats skirt is most attractive and dear when the width of pleats is the shortest, 1/8", and the width of 4/8" and 5/8" follows. The accordion pleats skirt is most attractive and dear when the length of skirt is similar to that of mini-skirt, and the skirt was estimated to be elegant as the skirt gets longer. When the length of skirt is in between, the skirts were estimated to be ambiguous in all visual images. The interaction effect of visual image according to the changes in width of pleats and skirt length of accordion pleats skirt was seemed to have significant differences by factors, and the main effect had great differences in all factors.

• Journal of the Korean Society of Costume
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• v.53 no.4
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• pp.1-16
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• 2003

The purpose of this study is to investigate the sensibility images of Korean Traditional Chumoni. The detailed methodology of this study is as follows. Selections of stimuli to analyse the sensibility images of Korean Traditional Chumoni were made up of 15 stimuli. The survey has been done for the 15 slide stimuli with semantic differential hi-polar scales which are consist of 23 couples of sensibility words. The subjects were 150 female students majoring in clothing and textile. 150 male students majoring in other department and 150 female students majoring in other department in the twenties between 2001. 3. 30 and 2001. 4. 4. The obtained data were analyzed by factor analysis, cluster analysis. ANOVA. The major finds were as follows. 1. To explain the hierarchy of the sensibility of Korean Traditional Chumoni, two image groups were classified, one is noble and characteristic image the other is splendid and intensive image. Finally it represented noble and splendid image. 2. As result of the factor analysis. 3 factors which are Attraction, Decorativeness, Gravity were found to be constructing factors for the sensibility images of Korean Traditional Chumoni. 3. By cluster analysis, 4 clusters were determined according to Korean Traditional Chumoni. Cluster 1 is splendid. multi-colored and realistic in patteren. Cluster 2 is consist of 'true chumonis' and one-colored. Cluster 3 is modal in pattern. Cluster 4 is simple without any decorations. As to the difference of image of Korean Traditional Chumoni, there were significant differences amang 3 factors by cluster Cluster 1 was found most attractive and grave. Cluster 2 was found most decorative. 4. As to the difference of image of Korean Traditional Chumoni, there were significant differences amang 3 factors by decoration. Gold foil was found most attractive and grave. Embroidery was found most decorative. 5. As to the difference of image of Korean traditional chumoni, there were differences in Decorativeness and Gravity by sex and there were differences in Attraction by major.

• Journal of Korean Academy of Fundamentals of Nursing
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• v.4 no.1
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• pp.31-42
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• 1997

The factors that affect the nurse-patient interaction were identified. Sixty-six nurses participated in the cross-sectional survey. Based upon the literature, the factors were classified into 4 categories : the patient, the nurse, the family caregiver, and the situational factors. The data were collected with the open-and closed-ended questionnaire developed by researchers. In the closed-ended questionnaire, the significant factors differentiating the best-liked from the least-liked caring situation were found in all factors except the nurse factors. None of the nurse factors was found to be significant. In patient factors, the physically attractive stereotype was found to affect patient-nurse interaction. As expected, family caregiver factors were found to affect the nurse-patient interaction. The content analysis was done to identify the specific factors affecting nurse-patient interaction. In both of the best-liked and the least-liked caring situations, the patient factors were the most contributing causes as likely as 68.51% and 66.45%, respectively. Some factors that nurses perceived as causes for the best-liked and the least-liked to care were presented. In conclusion, these results show that nurses are influenced by stereotypes in caring patients. So, some programs to increase awareness of the biases of nurses are included in in-service education. Also the incentives to encourage nurses are needed.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.2 no.2
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• pp.5-10
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• 1979

For investment calculation of capital assets, it is desirable to grasp the limiting factors of its calculation. The limiting factors can be listed as follows; $\circled1$ difficulty in estimating the service life of capital assets. $\circled2$ difficulty in estimating the receipts, and operating and maintenance expenses of the project. $\circled3$ difficulty in determining common Minimum Attractive Rate of Return. $\circled4$ difficulty in estimating the salvage value of the assets. $\circled5$ some limiting factors on present worth calculation of the projects. $\circled6$ Some limiting factors on payout period method of the economic calculation.

• Journal of Korean Academy of Nursing Administration
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• v.10 no.3
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• pp.365-373
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• 2004

Purpose: This study was designed to describe the Critical Success Factors (CSF) of nursing organization perceived by hospital nurses. Method: Data was collected from 12 nurses who were working in the university affiliated medical center in Seoul using interview. To analyze data, content analysis was done. Results: The Critical Success Factors (CSF) of nursing organizations perceived by hospital nurses was classified into 5 categories. The 5 categories (the expectation of nurses' clients, The awareness economic value that nurses perform work, efficient nurses' work process, attractive nurses' work conditions, nurses' grow into professional) include 21 themes and 53 significant statements. Conclusions: The result of this study may be helpful in the strategic performance management of nursing organizations.