The Influence of Perceived Risk and Technology Trust on the Intention to Adopt New Technology Products: A Mediated Moderation Model of Optimistic Bias (지각된 위험, 기술 신뢰가 신기술 제품 수용의도에 미치는 영향: 낙관적 편향의 매개된 조절효과)
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- Knowledge Management Research
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- v.21 no.4
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- pp.227-241
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- 2020