• Title/Summary/Keyword: 비즈니스모델 평가

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A Study on Correlation between Bidding Price Design Emotive Factors in Web-based Sales Auction (Web-based Sales Auction시 입찰가와 디자인 감성 요소와의 상관관계에 대한 연구)

  • 이은종;권오병
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2000.04a
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    • pp.400-406
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    • 2000
  • 인터넷 비즈니스의 가장 성공적인 모델로 평가받고 있는 경매사이트에 대한 감성적이고 정보디자인적인 평가를 통해 감성적 디자인 요소가 입찰 가격에 미치는 관계를 분석하였다. 이를 위하여 먼저 입찰가격에 디자인 요소가 영향을 미칠 수 있는 모델을 살펴보고 경매사이트에 대한 감성적 디자인 속성을 정의하여 정보디자인 속성 매트릭스를 제작하였다. 또한 여러 가지 평가속성을 선정하고 이를 평가하여 입찰가에 미치는 감성적 디자인 요소와의 관계를 밝혔다.

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Debate about Control Self-Assessment Model for e-Business System Safeguard (e-Business 시스템 안전성확보를 위한 자가통제평가 모델에 관한 연구)

  • Seo Jang-Hoon
    • Journal of the Korea Safety Management & Science
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    • v.7 no.5
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    • pp.135-153
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    • 2005
  • 자가통제평가(CSA : Control Self Assessment)는 핵심사업 목적을 달성하는데 개입되는 위험 그리고 그러한 사업위험을 관리하기 위하여 설계된 내부통제를 공식적이고 문서화된 협력적 프로세스에 의하여 검토하기 위하여 사용되는 방법론이다. 현재 많은 기업에서 효과적인 조직통제와 비즈니스 프로세스 개선을 위하여 전문 감사인과 경영인들이 기업지배구조 조직의 강력한 위험관리 도구로서 자가통제평가의 필요성을 강조하고 있다. 자가통제평가는 해당 조직의 담당부서나 팀에서 내부통제평가를 통하여 내부통제상의 재무보고, 준법, 사업 및 운영상의 효율성 등을 확보하기 위해서 설치되며, 효과적인 모니터 장치로서 기업지배구조상의 업무 프로세스를 정비하고 업무에서 발생하는 제반 정보의 흐름을 원활하게 해서 조직에게 손해가 발생할 수 있는 여러 가지 위험으로부터 회사를 사전에 차단하는 기능을 한다. 이러한 부분에서 효과적인 자가통제평가 시스템을 구축하는 것이 중요할 것이다. 본 연구에서는 e-Business 관련 기업지배구조의 안전성을 확보하기 위한 자가통제평가 모델에 대한 개발 필요성과 관련 자가통제평가 세가지 기본 모델들을 통하여 장단점을 제시하고, 자가통제평가 모델의 필요성을 논의하였다.

A Design of Call Routing Agent for Multi-Channel (멀티채널 환경에서의 콜 에이전트 설계 및 구현)

  • Jun, Byung-Uk
    • Journal of Internet Computing and Services
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    • v.9 no.2
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    • pp.139-145
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    • 2008
  • CRM(Customer Relationship Management) improves the competitiveness of small companies to large enterprises. E-mail, SMS (Short Message Service), telephony service, DM (Direct Mail) are used for customer response in many companies. In order to improve company's profit, business diversification is in progress with protecting the succession of existing customers, and the only of new customers. Futhermore, BPR (Business Process Re-engineering) and BPM (Business Process Management) of the CRM can be easily found in many companies, because it is the first contact point to the company at the customer's view. This paper discusses the development of CRM, and proposes a call object routing agent that is the main engine of the CRM. Result of performance evaluation of proposed method show that the system is effective and powerful enough to use at the multi-channel environment.

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Digital Transformation, Business Model and Metaverse (디지털 전환, 비즈니스 모형 관점에서 본 메타버스)

  • Kim, Taekyung;Kim, Shinkon
    • Journal of Digital Convergence
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    • v.19 no.11
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    • pp.215-224
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    • 2021
  • Business stakeholders have shown huge interests on the way how to increase business value by integrating real world businesses with a rising metaverse concept. To understanding the utility of metaverse regarding digital transformation, this study conducted a qualitative study based on a metaverse framework from 2006 Metaverse Roadmap and reference theories on business models. Specifically, a multiple comparative case approach was adopted to investigate three metaverse application cases from 2000 to 2020. From findings, it was revealed that different metaverse features were tried to leverage traditional simulation games, social communities, and virtual communication activities to build business models. Secondly, the use of metaverse features were likely to be helpful in getting competitive advantages. However, we are also aware that stakeholder credibility should be carefully managed to sustain businesses.

A Study on Efficient Business Model for Mobile Virtual Network Operator (MVNO 사업자의 경쟁력 강화를 위한 비즈니스 모델 연구)

  • Jang, Hee-Seon;Shin, Hyun-Cheul;Han, Sung-Su;Park, Gwang-Man
    • Convergence Security Journal
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    • v.6 no.1
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    • pp.65-74
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    • 2006
  • In this paper, the definition of mobile virtual network operator (MVNO), business situations of operators, regulations, and main benefits are analyzed to discuss the introduction of MVNO system in Korea. In addition to, the analytical hierarchy process (AHP) is performed to study the efficient business model for MVNO under the government's regulation. The three alternatives such as self-regulation, partial-regulation and full refutation are considered for the main criteria of competitiveness activation, investment increment, and economics.

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Model Based Vulnerability Analysis for SOA (SOA를 위한 모델기반 취약점 분석)

  • Kim, Hyunha;Kim, Yukyong;Doh, Kyung-Goo
    • Journal of Software Assessment and Valuation
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    • v.8 no.2
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    • pp.45-51
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    • 2012
  • This paper is to identify and assess vulnerabilities of services considering the nature of service layers for analyzing vulnerability of SOA security. It is a model driven approach which provides the way to present security requirements of the business model and identify the vulnerabilities of the services to extract the secure service model. We validate the proposed method with the analytic evaluation because the predictive nature of our methodology poses some specific challenges for its validation.

Analysis, Transformation of ebBP Choreography based on Workflow Patterns (워크플로우 패턴 기반 ebBP(ebXML Business Process Specification Schema)의 코레오그라피 변환 분석)

  • Kim, Nam-Jun;Kim, Ja-Hee
    • 한국IT서비스학회:학술대회논문집
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    • 2008.05a
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    • pp.529-534
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    • 2008
  • 국제 전자거래 표준 언어인 ebXML은 비즈니스 프로세스의 모델링과 구현이 독립되어 있다. 특히 ebXML의 비즈니스 프로세스 구현 언어는 UML (Unified Modeling Language)기반의 BPSS (Business Process Specification Schema)에서 BPMN (Business Process Modeling Notation)기반의 ebBP (ebXML Business Process Specification Schema)로 변경되었다. ebXML은 단일화된 e-비즈니스 시장의 형성을 목표로 하고 있다. 따라서 ebBP가 비즈니스 프로세스 모델링으로 표현되는 다양한 업무 흐름을 지원 할 수 있는지 ebBP의 코레오그라피(Choreography) 표현 능력을 평가하는 것은 중요한 문제이다. 본 논문에서는 ebBP의 표현력을 워크플로우 패턴 입장에서 기존의 BPSS와 비교한다. 이 분석을 토대로 비즈니스 프로세스 모델에서 ebBP로 변환하는 방법을 제시한다.

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A Study on the Business Model of Fashion Mobile Commerce by Quality Evaluation (패션 모바일 커머스 품질 평가에 대한 비즈니스 모델 연구)

  • Na, Younkue
    • Journal of Fashion Business
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    • v.18 no.1
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    • pp.1-21
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    • 2014
  • This study exceeds the view on the fragmentary fact-finding surveys related to the application of mobile commerce which further develops the evaluation model of fashion mobile commerce website and considers the validity of comprehensive fashion mobile commerce with quality evaluation factors according to the Task-Technology Fit. To fulfill the study objectives, a total of 433 questionnaires are being conducted to the customers with first-hand experience on fashion merchandises through mobile commerce. The judgement sampling method is employed according to the sample population ages from 20s to 30s during two months period. Based on the results of the above-mentioned path analysis, we have observed the following: First, the path relation analysis results show that the M-marketing (M-marketing) between perceived usabilities had effects to the perceived usability and the M-sales had effects to the perceived usability. Second, as seen from the fashion mobile shopping conformance (TTF), the perceived usability, customer satisfaction, and path pipe analysis result conformances between perceived values and immersions have effects of perceived usability, customer satisfaction and perceived value, and thus, indicate that the perceived usability had effects on the customer satisfaction and immersion. Third, the customer satisfaction, perceived value and immersion all have effects on the purchasing intention.

An Estimation of Market Potential in Ubiquitous Health industry - Focused on Communication Companies - (통신사업자 관점에서의 유비쿼터스 헬스 시장 규모 추정)

  • Kim, Min-Cheol;Kim, Dong-Soo
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.12 no.12
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    • pp.2131-2135
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    • 2008
  • This paper is to estimate the market potentiality of ubiquitous health(u-health) from a viewpoint of communication companies. For this estimation, we used the CVM and adopted the ratio of ovum(2000) in overall market of u-health. That is, firstly, we assumed the u-business model was based on mobile business approach. Through this estimation, we conclude that communication companies at the initial stage of the u-health market can continuously promote the market share ratio via strategic alliance with the players participating.

Design and Analysis of Business Model using Mobile RFID in the Exhibition Space and its Cases (모바일 RFID에 기반한 유비쿼터스 전시공간 비즈니스 모델 설계 및 사례 연구)

  • Jun, Jung-Ho;Lee, Kyoung-Jun
    • Journal of Intelligence and Information Systems
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    • v.14 no.4
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    • pp.47-68
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    • 2008
  • The aim of this research is to develop a new business model using mobile RFID in exhibition spaces such as museums and art galleries. Using mobile RFID, the exhibition space is expected to be evolved from a simple media space only for the exhibition to an extended space integrating media, commerce and entertainment. This paper proposes a u-Exhibition business model and its scenario in the u-Exhibition space. We discuss the real-world issues for the implementation and show the ways of investigating working conditions for the business model through revenue simulation and analyzing the expected value of tag installed on the exhibition space by so-called 'tag evaluation model.'

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