• Korean journal of communication and information
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• v.33
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• pp.169-191
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• 2006

Changing our monopoly broadcasting advertising system into free competition system may give rise to serious troubles that intensify commercialism of broadcasting and reduce diversity of public opinion. In the boundaries of public interest out of danger, korean broadcasting system should adopt a system that partially adopts the principle of free market. Broadcasting advertising sale system affect the whole broadcasting system because it functions as an effective capital-resource provider. Thus, it affects the broadcasting policies' righteousness and efficiency. Due to the non-elastic nature of the total advertising market, broadcasting advertising's size affects other media's capital allocation process. Therefore, broadcasting advertising sales system not only affects broadcast's social duty and public interest, but also affects the whole media industry. First, provide fair and open-competitive measures to support broadcast sales policy so that the market-based system can be run smoothly. Second, block any un-due influence from advertisers by separating production/programming and advertising sales. Third, sustain public broadcast system, not based on the advertising sales but based on the subscription fee. Fourth, social intervention of the advertising market. Fifth, provide policies that can set up multiple media channels/outlets and public opinion. By providing the minimum capital resources to the public broadcasting system, the broadcasting system can act on its public-interest duty and support the people's right-to-know rights.

• Korean journal of communication and information
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• v.29
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• pp.111-145
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• 2005

In this study, the problems In the current HDTV programming strategies were critically inquired into and reform measures were sought through in-depth interview with HDTV programming staff and program directors of the three major terrestrial broadcasting systems that are in their fourth year of HDTV broadcasting, and through analysis of the characteristics of HDTV programming. The analysis of this study showed that the time allocated to HDTV programs far exceeded the thirteen hours per week set by the Korean Broadcasting Commission. However, the percentage of HDTV programs broadcasted during the prime time was low, which as a result, limited the opportunity for the audiences to experience HDTV. furthermore, the low percentage of programs such as documentaries, sports, movies, etc. that are preferred by early adopters and through which the features of HDTV including high quality of picture, wide screen, etc. can be fully applied and shown did not appear to help in accelerating the popularization of HDTV In order to improve these problems, despite their having to bear the initial production costs, the broadcasting systems must come up with an aggressive strategies for the programming of documentaries, sports programs and dramas in order to strengthen the competitiveness in HDTV production and secure future adopters, and together with this, full support from the policy planning authorities and companies manufacturing electric home appliances, the other leaders in DTTB(Digital Terrestrial Television Broadcasting) transition, are necessary in order to promote the production of HD contents.

• Korean journal of communication and information
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• v.66
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• pp.242-272
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• 2014

This study examines why follow-up investigative programs about the sinking of the Cheonan Patrol Combat Corvette(ROKS Cheonan) have not been produced, despite much speculation surrounding the cause of the sinking since November 2010, when KBS investigative program, In-Depth 60 Minutes which had covered the incident was aired. We have uncovered four reasons through a series of in-depth interviews with producers and reporters, as follows. First, Korean military authorities monopolized relevant information, while the producers could not prove or confirm the validity of the findings of the JIG(Joint Civilian-Military Investigation Group)'s report because the facts had been revealed partially and selectively by the authorities and the press' scientific investigation were rejected by the authorities. Second, the crew of In-Depth 60 Minutes was subjected to severe disciplinary action by the Korea Communications Commission. This caused a chilling effect, - it broke the producers' resolve to further explore the reason behind the sinking. Furthermore, the screening of the investigative documentary, Project Cheonan Ship was cancelled without prior notice, presumably by the power of the State and markets. Third, the reorganization and shake-up of personnel by broadcasting stations' presidents appointed by the power of the State crushed the spirit of PD Journalism. Finally, the "red purge" factions stigmatized by the political or military, or the mainstream press, caused the producers or broadcasters to engage in self-censorship. The idea has been used in Korea as a smoke screen to deflect public attention. Nevertheless, the producers hope to shed light on the Cheonan sinking incident and to prove reasonable doubts by pursuing follow-up investigations.

• Korean journal of communication and information
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• v.18
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• pp.269-303
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• 2002

This article presents a historical account of media role in the transition and consolidation period of democracy. Despite the assumption that media plays a important role in the construction of democracy, it is less clear how the media can affect the process of political change itself. This article seeks to answer some of these question, based on the Mill's macro-social comparative 'method of difference' of Korea and Spain. It is widely agreed that both states achieve democracy through transaction from above(pacts). Media role, however, differs significantly in accordance with authoritarian legacies and civic representativeness of the pacts. Whereas Korean dailies is deepening given market oligopoly and prior practices after democratization, Spain dailies market entirely changed in both structural and spiritual respects. As a result, Korean dailies substantially lacks in civic representativeness as before, contrary to Spain. Spain television settled a sort of the external pluralism. Korean television is pursuing the BBC type of internal pluralism. In Korea, television is more commercial than Spain. Consequently, Spain media serve the consolidation of democracy more than Korea on the whole.

• Korean journal of communication and information
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• v.22
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• pp.107-130
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• 2003

This study evaluated the debate formats adopted in the 2002 Televised Presidential Debates. Presidential Debate Committee have sponsored Televised Presidential Debates during the official campaign period. However, it is not easy task for the Committee to coordinate each party's different interests, such as voters, candidates, and broadcasters. Presidential candidates tries to use the debates as one of their campaign strategies. Broadcasters argued limitations in programming and production process. Regardless of the obstacles, voters expect that the committee makes ideal debate formats. The committee adopted two new forms in the 2002 Debates. The committee allowed direct exchange between candidates as well as advance question preparation by candidate. The committee intends that candidates focus on discussing policy issues. Some studies found that the debate format to allow direct exchange between candidates makes candidates focus on image issues rather than policy issues. The findings of this study are similar to the previous studies'. The new debate formats adopted in 2002 televised presidential debates did not guarantee policy issue oriented discussion. The committee or scholars should evaluate the debate formats used in the presidential debates in order to establish ideal debate formats that gives important information for votes to determine their choice. It is necessary to systematically evaluate the debate formats of former presidential campaign for developing right debate formats.

• Journal of the Economic Geographical Society of Korea
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• v.11 no.3
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• pp.442-458
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• 2008

This paper aims to examine the ways in which project-based organizations (PBOs) are embedded in social networks and geographical clustering in the case of TV drama industry. PBOs refer to a variety of temporary organizational forms for the performance of tasks as to integrate diverse and specialized intellectual resources. PEOs as a flexible and innovative mode of organizing knowledge resources are becoming increasingly worthy of attention in emerging the creative economy. Evidence from interviews with core persons of PEOs like producers, directors, and writers reveals that the key operational mechanism of the project form of organization is based on the highly socialized networks via individual's reputation and past experiences. In other words, the project activity in TV drama is embedded in networks which are socially constructed. Also the geographical clustering plays an important role in PBOs and project practices in TV drama are constructed around a high degree of spatial clustering. PBOs are clustering in Kang-nam and Yeouido, where are located in independent production companies and broadcasting stations. It means that the project formation in TV drama requires geographically-clustered networks of human resources, and socially, culturally and geographically embedded latent networks of interpersonal relationships are a necessary condition of POBs in the TV drama industry.

• Journal of the Korean association of regional geographers
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• v.22 no.4
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• pp.745-760
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• 2016

The name of a place represents the social and political power relations as well as showing a certain physical space. In particular, the East Sea is not only a representative name of areas represent our country, but also the name of place being in competition with the Sea of Japan internationally. Korea is committed in many ways to spread the name of East Sea in the international community, and gradually expand its name power. The purpose of this study was to investigate the names used in the newspapers and broadcasting in Francophone countries except France by analyzing the newspaper articles and broadcasting contents, and to illuminate how the names of the East Sea produced in France, and the discussion about the names were diffused in Francophone countries and what kind of influence they had on those countries. This study selected Algeria in North Africa, Belgium and Luxembourg in West Europe, and Quebec in Canada for the research areas. As a result, while Algeria in North Africa and Luxembourg are showing inhospitality to the name East Sea, Belgium and Quebec are taking a flexible attitude toward this name. In general, most Francophone countries are provided with press releases from AFP in France. Even in same article provided by AFP, The result shows that some media stick to use the name Sea of Japan solely, and others demonstrate a will to use both name East Sea and Sea of Japan simultaneously. This study was able to show that the diffusion and spread of the place name was significantly influenced by social, political interests and powers, the mess geopolitics in pop cultural materials.

• The Journal of the Korea Contents Association
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• v.9 no.9
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• pp.171-179
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• 2009

This paper explores the current situation of the broadcasting program production by video journalists (VJs), one of the recent trends of broadcasting production, centering around the programs made in Daejeon. The result of the survey shows that VJ programs are considered to be one of the generalized broadcasting program production systems. Thus, production costs should be γeadjusted to a realistic level in order to secure the good quality VJ programs in the current situation. Local broadcasting stations should depart from the idea that they make a VJ program subcontract to produce programs at low cost. It is time to support good quality VJ programs financially and systematically. The survey also reveals that most video journalists cannot participate in the decision-making process regarding program production. Local broadcastings should cooperate with video journalists, as co-producers, in producing the programs. Besides, VJ programs have some disadvantages such as limitation of high definition image production, poor image quality, instability of images taken, etc Hence, video journalists should also try to make better image quality of their broadcasting programs. Local subcontractors should make efforts to overcome their poor manpower and production environments as well. By economizing their scale of production and updating their production equipment, subcontractors need to constantly develop the contents related to local community which make them more competitive.

• Korean Journal of Labor Studies
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• v.24 no.1
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• pp.157-196
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• 2018

This study analyzes non-standard workers' attitudes and behaviors towards standard workers' strikes using the case of a joint strike held by journalists at KBS and MBC in 2012. Tracing the process since 2008 by which a conservative government has tried to control the press and regular journalists have collectively resisted against it, we put our analytical focus on two major groups of freelance broadcast professionals: independent producers and writers in current affairs. Specifically, we examine 1) how they perceived and responded to a series of regular journalists' struggle to protect journalistic value, 2) how such perception of and response to regular journalists could be developed, and 3) how (de)solidarity could form and then deepened between freelance and regular journalists in the 2012 Media Strike. Our findings show that the ways in which regular journalists had controlled freelance journalists at work affected the relationship between class-based and occupation-based rationality freelance journalists held in their minds. Independent producers, who had developed a strong class-based rationality in response to the coercive input-output control, showed cynicism about regular journalists' strike pointing out their hypocrisy and contradiction. In contrast, freelance writers accommodated and joined the strike by regular workers in the spirit of solidarity based on occupational rationality which had developed from normative, process control. Our paper ends with theoretical and practical implications.

• The Journal of the Korea Contents Association
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• v.19 no.6
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• pp.168-178
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• 2019

This study takes a close look at the recent success of independent documentaries to find its implications and a way to invigorate Korean documentary ecosystems. To this aim, this study performed in-depth interviews with independent documentary film makers and television documentary directors. Also, it analyzed the case of POV (Point Of View), which is television's longest-running showcase for independent documentary films in the USA. The results display that independent documentaries convey competitive edge of contents and expansion of distribution and funding through film industry systems, based on the producer systems, global distribution networks of overseas pitching and film festivals, marketing and audience strategy of film industry. Although this shows its molding of documentary industry ecosystems, there are great needs for various platforms other than film industrial outlet in order to make an advancement of the ecosystems under the digital environment. POV works on the basis of 'open sourcing' form when collaborating with independent film makers. Independent documentaries picked up by POV are aired on PBS, streamed via its online service, and distributed through community screenings; this three-outlet strategy makes POV a unique platform and has a relevance and feasibility to apply for Korean documentary ecosystems. Therefore, this study suggests to create a platform adopting POV system hoping that more studies and efforts would come for various and novel platform building so to make more advanced and invigorated ecosystems of Korean documentary.