• Title/Summary/Keyword: 개인적 만족

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Factors Influencing the Consumer Attitude toward Product Purchasing Related to Chinese Personal Internet Broadcasting Wang Hong (인터넷 개인 방송 왕홍을 통한 제품 구매와 관련된 중국 소비자 태도에 영향을 미치는 요인)

  • Zhang, Yining;Park, Hyun Jung
    • The Journal of the Korea Contents Association
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    • v.18 no.10
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    • pp.1-10
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    • 2018
  • This study investigates Chinese consumers who have recently purchased products through internet personal broadcasting of Wang Hong and explores how factors related to Wang Hong, broadcasting contents, and products affect purchasing satisfaction of consumers. The present study also examines whether this satisfaction affects the consumer loyalty to the shopping through the Wang Hong in the future. The results indicated that consumers' perception of the informational level rather than entertainment level of broadcasting contents had significant effects on the product satisfaction. The perceived uniqueness and credibility of Wang Hong were found to have positive impacts. In terms of products, the more consumers perceived the product to fit their images or values, and the higher the fit between the images of Wang Hong and the endorsed product, the higher the satisfaction with the product. Product satisfaction increased the customer loyalty, including the intention of repurchasing products endorsed by the Wang Hong.

A Study of Shared Values as Moderating Effects on the Relationships between Learning Organization and Organizational Effectiveness (학습조직과 조직유효성의 관계에서 공유가치의 조절효과)

  • Yang, Woo Seub;Park, Kye Hong
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.8 no.1
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    • pp.111-125
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    • 2013
  • This study is to find out that how the personal, collective, and organizational learning method three learning organization affect the job satisfaction, organizational commitment, and innovative action through the questionnaire of company members, and to verify the moderating effects of shared values in this relation. The results show that three learning organization have a positive effect on the job satisfaction, and a partial effect on organizational commitment and innovative action, and shared values influence positively on the job satisfaction, organizational commitment, and innovative action. The moderating effects of shared values in the relation between three learning organization and Organizational Effectiveness are as follows : First, shared values can moderating the influence of collective and organizational learning organization on the job satisfaction, but can't moderating the relation between a personal learning method and the job satisfaction. Second, shared values can moderating the influence of collective and organizational learning organization on the organizational commitment, but can't moderating the relation between a personal learning method and the organization commitment. Third, shared values can moderating the influence of personal and organizational learning organization on the innovative action, but can't moderating the relation between the collective learning method and the innovative action.

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A Study on Job-Satisfaction for Clinical Nurses (임상간호에 종사하는 간호원의 직업만족에 관한 소고)

  • Kim Shin Hae
    • The Korean Nurse
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    • v.4 no.4 s.18
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    • pp.22-28
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    • 1965
  • 이 연구조사의 마지막 매듭을 짓는의미로서 한마디 제외하고싶은것은 이 연구조사에 중요 관심사는 임상간호를 직업으로 갖고 있는 간호원들의 직업만족 여하를 조사해보고자 하는데 있었다는 것과 직업만족을 위한 기준이라고 formulation해 논것은 보기에 완벽 건전할지 모르나 진정 만족도를 측정하기에 사용하는데 맹점이 많을 것임을 말해 두지 않을 수 없다. 독자 제현의 가감, 보강이 필요로 될 것이다. 이러한 연구조사는 일개인의 흥미로 검토될 것이 아니라 전체 간호사업 간호전문직업인의 책임으로 끊임없는 연구조사가 요청되는 과제라고 본다. 비단 간호사업의 향상, 발전, 또는 간호라는 전문직업에 종사하는 간호원 개개인의 보다 보람찬 생(삶)을 위해서 뿐만아니라 이로 인해 직접적으로 가장 큰 이익을 얻을 환자를 위해서이다.

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개인의 특성이 창업만족도와 성과에 미치는 영향: 성격 5요인을 중심으로

  • An, Seung-Gwon;Jeon, Hye-Jin
    • 한국벤처창업학회:학술대회논문집
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    • 2019.04a
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    • pp.135-141
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    • 2019
  • 신(新)산업 발굴 및 신(新)고용창출을 위한 대안으로 창업정책이 확대 및 확산되어 지고 있다. 이러한 시대적 상황 속에서 창업의 성공을 높이기 위한 교육이나 연구가 계속 되고 있다. 이를 위해서는 직업을 선택하거나 새로이 창업을 하고 조직에서 각자의 역할을 진행하는 과정에 개개인이 타고나고 특성들에 대한 고민이 함께 되어야한다. 경제성장 및 정량적 고용창출의 목적을 넘어 창업가들이 직업적 가치를 위한 자아실현 관점에서 창업가 육성을 고민해야 할 시점이 될 것이다. 이러한 만족스러운 직업을 갖게 하는 것이 진정한 의미에서의 국가의 역할이라 할 수 있을 것이다. 즉, 창업가 육성에 관한 관점을 소유권과 시장보호 및 개척의 관점을 넘어 국민의 생애 만족도를 높이기 위한 창업교육과 정책에 관한 연구가 필요하다. 본 연구에서는 창업 시 만족도와 성과에 영향을 줄 수 있는 창업가의 개인적 특성 중 성격 5요인(BIG5)을 중심으로 기업가정신과 성과에 어떠한 영향을 미치는지 살펴봄으로서 개인의 어떠한 특성이 주요하게 작용하는지 분석하고자 한다. 이를 위해 국내 창업의 다수를 차지하고 있으면서도 어려움을 겪고 있는 소상공인 중 외식업, 의류업, 커피전문점, 미용업 등의 자영업자를 대상으로 본 연구를 진행하였다. 연구를 통해 창업성과를 높이기 위해 성격 5요인이 모두 중요하게 작용함을 확인할 수 있었다. 개방성과 친화성을 바탕으로 만족도를 높은 창업자를 육성하고 외향성과 성실성을 높인다면 실질적인 재무성과로 연결시킨다면 창업의 성공을 높일 수 있을 것이다. 앞으로 창업교육과 정책 방향의 토대를 마련하기 위한 창업자 개인의 특성에 관한 다양한 연구가 시도되어야 할 것이다.

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A Meta-regression Analysis of the Variables Associated with the Job Satisfaction of Kindergarten Teachers (유치원교사의 직무만족과 관련된 변인에 대한 메타회귀분석)

  • Moon, Dong-Kyu
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.12
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    • pp.242-252
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    • 2016
  • This study seeks to verify the effect size of the variables relating to job satisfaction through a meta-analysis focusing on previous papers over the last 20 years that have examined the job satisfaction of kindergarten teachers and verified the trend by publication year through a meta-regression analysis. The study results are as follows. First, the results demonstrated that the total effect size of the variables relating to kindergarten teachers was large. Second, the organization's internal variable and organization's external variable groups, except for the individual characteristics variable group, showed a large effect size at similar levels. Third, the status of teachers in the individual characteristics variable group showed a meaningfully large effect size and the interpersonal relationship variable in organization's internal variable group showed a relatively larger effect size than the organizational climate variable did. Finally, the results of the verification of the trend by publication year showed that job satisfaction increased for all variables, except for the individual characteristics variable in more recent publications. This study highlights the imperative of making every effort to improve the organization's internal and external environment. In particular, measures to reduce job stress and work load are required. Furthermore, the atmosphere that is devoted to the teaching profession and teacher efficacy is important.

Research on Factors for Job Satisfaction of Library Volunteers for the Disabled (도서관 장애인서비스 자원봉사자의 직무만족 영향요인에 관한 연구)

  • Jang, Bo Seong;Nam, Young Jun;Lee, Jun Ki
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.25 no.1
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    • pp.217-237
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    • 2014
  • The research analyzes the factors that influence the job satisfaction of library volunteers for the disabled. Based on comparable literature review, this research extracts comprehensive factors that affect job satisfaction. The research found that job satisfaction depended on marital status, age, education and the channel that a volunteer went through to participate in assisting the disabled. Self-motivation also influenced the job satisfaction, but altruistic motivation did not. For environmental factors, compensation, prior experience, and roles did not influence the job satisfaction. For the factors related to the awareness of the value of volunteering, overall expectation and fitness of tasks were found to be passive with job satisfaction.

The Effects of Pay Satisfaction on Job Satisfaction and Turnover Intention (임금만족이 직무만족과 이직의도에 미치는 영향)

  • Zhou, Sicong;Lee, Jeong Eon
    • The Journal of the Korea Contents Association
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    • v.16 no.10
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    • pp.693-700
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    • 2016
  • The current study examined the relationship between satisfaction with pay and performance. The purpose of this study is not only to analyse the effect of pay satisfaction on job satisfaction and turnover intention, but to verify the moderating effect of LMX in order to provide a useful theoretical and managerial implication. The empirical results reveal that satisfaction of pay positively affects job satisfaction, but has a negative impact on turnover intention. It is also found a moderation effect of LMX between pay satisfaction and performance. The empirical results imply that an effective compensation management should be applied and an enhanced LMX effort has to be made to motivate employee.

인터넷 쇼핑몰의 소비자만족 요인에 관한 실증적 연구

  • 지효원;염창선
    • Proceedings of the CALSEC Conference
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    • 1999.11a
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    • pp.621-626
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    • 1999
  • 전자상거래는 ‘제3의 산업혁명’이라는 별칭이 무색하지 않을 만큼 유통구조 뿐만 아니라 산업 전반에 걸쳐 일대 변혁을 가져오고 있다. 전자상거래 중에서도 인터넷 쇼핑은 가장 활성화가 빠르고, 성장 가능성이 무한한 분야이다. 사이버 쇼핑 시대가 다가옴에 따라 소비자가 인터넷 쇼핑몰을 이용할 때, 어떠한 요인들이 소비자의 만족에 직접적으로 영향을 미치고 있는가에 대한 연구가 요구되고 있다. 이를 따라 본 연구에서는 인터넷 쇼핑몰의 이용자를 대상으로 한 설문조사를 통해 인터넷 쇼핑몰의 소비자 만족에 영향을 미치는 요인을 분석 하였다. 설문조사 내용을 다중회귀모형을 통해 분석한 결과, 인터넷 쇼핑몰의 인터넷 상품의 품질, 제공 정보의 종류, 제공 정보의 품질, 주문 시간의 편리성, 주문 취소의 편리성이 인터넷 쇼핑몰의 만족과 유의적인 정의(+) 상관관계를 갖는 것으로 나타났다. 그리고 이와는 반대로 인터넷 상품의 가격 요인, 개인 정보 누출의 위험성은 유의적인 부의(-) 상관관계를 갖는 것으로 나타났다.

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Influence of Teachers Self-efficacy on Job Satisfaction : Analysis by Comparing Public and Private Child Care Centers (보육교사의 효능감이 직무만족에 미치는 영향 : 국공립 어린이집과 민간 어린이집 보육교사의 비교 분석)

  • Lee, Jum Ja;Kim, Hyung Mo
    • Korean Journal of Childcare and Education
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    • v.8 no.2
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    • pp.101-120
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    • 2012
  • The purpose of this study was to investigate relationships between teachers' sense of self-efficacy and their job satisfaction to improve the quality of child care centers. It is crucial for teachers to have self-efficacy to reveal their potential for change and have opportunities to work better. In addition to teachers' self-efficacy, teachers' job satisfaction should be added to offer better child care service for parents as well as children. In this study, teachers' personalities and self-efficacy were compared between public and private child care centers to have further discussion making a progress of their job satisfaction. The results of this study are as follows : (a)The location of child care centers have meaningful effects on teachers' job satisfaction both in public and private child care centers equally. (b)Teachers in public child care centers have stronger influences on self-efficacy in home-related education and positive learning environment than teachers in private child care centers. (c)Teachers' participation in decision making is a significant factor that has affects on teachers' job satisfaction both in public and private child care centers.

The Effects of Emotional Labor, Burnout on Job Stress and Job Satisfaction of Nursing Home Workers : Focusing on Care Experience of Dementia Patients (요양원 종사자의 감정노동, 소진이 직무스트레스 및 직무만족에 미치는 영향 : 치매환자 돌봄 경험을 중심으로)

  • Lee, Deok-Hee
    • The Journal of the Korea Contents Association
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    • v.18 no.10
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    • pp.382-393
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    • 2018
  • Patients with dementia are increasing steadily and becoming a social problem. Care workers in hospitals are increasingly interested in emotional labor. Therefore, this study examines the caregiving experience of dementia patients in the nursing home. The effects of emotional labor and exhaustion of nursing home workers on job stress and satisfaction were analyzed and the moderating effect of care experience was analyzed. The results of the study are as follows. First, the caregiver experience of the nursing hospital workers showed the initial mind, the perception of the early dementia patients, the difficulties, the physical and mental limitations, the satisfaction, the experience through nursing practice, and the change of mind about life. Second, emotional labor and burnout have positive effects on job stress. Care experience reduced the impact of emotional labor and exhaustion on job stress. Finally, the relationship between job stress and job satisfaction showed positive influence.