In this paper, the process parameters of thread rolling were designed based on the numerical analysis results. Firstly, the effective analysis conditions that guarantee the reliability of the analysis results were found. To find the effective analysis conditions, the analyses were carried out for various numbers of teeth. And then, the effects of the process parameters such as tool shape and temperature on the thread rolling performance were investigated. The formability in thread rolling process was evaluated in terms of Cockcroft-Latham damage value. In order to evaluate formability, Cockcroft-Latham damage value was normalized by the critical damage value which was obtained from the analysis of uniaxial tensile test. The analyses were carried out using DEFORM-3D. The results showed that the flank angle and crest round had an effect on the thread rolling load. It was also shown that temperature had significant effects on the effective strain distribution, rolling load, and damage. With the reduced formability of stainless steel at higher temperature, it was shown that the normalized damage values increased as the process temperature.