• 제목/요약/키워드: restaurant trend

검색결과 48건 처리시간 0.025초

레스토랑 메뉴 수명주기(Menu Life Cycle) 패턴 분석 - T레스토랑 사례를 중심으로 - (Analysis of the Life Cycle of Menus in Restaurants - A Case Study of 'T' Restaurant -)

  • 신서영
    • 한국식품영양학회지
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    • 제25권1호
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    • pp.205-213
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    • 2012
  • This study investigated the life cycle of menus and made suggestions on the appropriate time for when new menus should be developed. For this purpose, a total of 636 customers who visited 'T' Restaurant more than 25 times in the past three years were used for analysis. After estimating product life cycles based on sales and selling period, an empirical study was conducted. In terms of product life cycle, a growth stage was observed in the category of pasta and pizza in both stores A and B, whereas sales in the rice category stayed constant. Regarding trend in seasonal sales, a big difference was detected between the two stores. While store A was already in the decline stage of the life cycle in all menu categories, store B remained in the growth stage. In terms of menu life cycle, the product life cycle of long-lived products was observed in the pasta category in both stores A and B. While the pizza category was in the growth stage, the product life cycle of long-lived products was observed in the rice category. It is expected that the results of this study could be useful in development of new menus and product life cycle management to fulfill diverse customer needs in the dining-out business.

Comparative Analysis of the Status of Restaurant Start-ups Before and After the Lifting of Social Distancing Through Big Data Analysis

  • Jong-Hyun Park;Yang-Ja Bae;Jun-Ho Park;Gi-Hwan Ryu
    • International journal of advanced smart convergence
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    • 제12권4호
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    • pp.353-360
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    • 2023
  • This paper explores notable shifts in the restaurant startup market following the lifting of social distancing measures. Key trends identified include an escalated interest in startups, a heightened focus on the quality and diversity of food, a relative decline in the importance of delivery services, and a growing interest in specific industry sectors. The study's data collection spanned three years, from April 2021 to May 2023, encompassing the period before and after social distancing. Data were sourced from a range of online platforms, including blogs, news sites, cafes, web documents, and intellectual forums, provided by Naver, Daum, and Google. From this collected data, the top 50 words were identified through a refinement process. The analysis was structured around the social distancing application period, comparing data from April 2021 to April 2022 with data from May 2022 to May 2023. These observed trend changes provide founders with valuable insights to seize new market opportunities and formulate effective startup strategies. In summary, We offer crucial insights for founders, enabling them to comprehend the evolving dynamics in food service startups and to adapt their strategies to the current market environment.

외식산업체의 등급평가에 관한 연구 (A Study on the Rating of Restaurants in Korea)

  • 김동승
    • 한국관광식음료학회지:관광식음료경영연구
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    • 제7권
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    • pp.41-59
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    • 1997
  • After the industrial revolution, we have changed whole life-styles. This trend has brought a change in our eating style. Nowadays, the great number of people go out to eat-even three meals a day. As a result, the growth rate of food service industry increases day by day. Some restaurants are managed by the large scale company and others by the small scale ownership. Though developed countries are in the maturity step of the product life cycle in this field, we are in the growth step. We will hold the in 2002. A lot of tourists and the press will rush to Korea. They must have their meals at the restuarant. Therefore, we need more practice to satisfy them and to lead to successful management in this field. Also, we need an evaluation to qualify each business so that our food service industry does not decline compared to other country's. This study is trying to find how to evaluate and qualify each business in the various areas: service, the quality of food, the mood of the restaurant and so on. In addition, it includes the restaurant rating form.

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빅데이터를 활용한 코로나 19 이전과 이후 외식산업의 변화에 관한 연구 (A Study on the Changes of the Restaurant Industry Before and After COVID-19 Using BigData)

  • 안윤주
    • 문화기술의 융합
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    • 제8권6호
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    • pp.787-793
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    • 2022
  • 코로나19 이후 사회적 거리두기와 비대면 서비스, 홈코노미족의 등장과 더불어 방문 외식이 비대면 외식으로 빠르게 대체되고 있다. 본 연구의 목적은 코로나19 창궐 이후 변화하는 외식산업의 트렌드에 맞춰 생활방역 중심의 안전한 외식문화 환경 조성 방안을 발굴하고 음식문화 개선 사업의 방향성 정립 및 사업의 효과성 제고를 도모함이 연구의 목적이다. 본 연구는 코로나 이전인 2018년 01월 01일부터 2019년 10월 31일, 코로나 이후인 2020년 01월 01일부터 2021년 12월 31일까지 TEXTOM을 활용하여 검색빈도 수집 및 정제, TF-IDF분석 수행 및 Ucinet6 프로그램을 활용, NetDraw를 활용한 시각화를 구현, 핵심 키워드의 노드 간 연결망을 파악하였다. 마지막으로 Concor분석을 통해 이들 간의 군집화를 수행하였다. 연구 결과, 코로나19의 이전과 이후 검색 빈도를 확인해 보면 코로나 팬데믹이 외식산업의 변화에 크게 영향을 끼치는 것을 알 수 있다.

한식레스토랑의 메뉴선택속성이 고객만족과 재방문의도에 관한 연구 (A Study on the Effects of the Selection Attributes of Korean Restaurant Menu on Customer Satisfaction and Revisit Intention)

  • 강연숙;박헌진;정진우
    • 한국조리학회지
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    • 제17권2호
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    • pp.1-17
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    • 2011
  • 본 연구에서는 부산지역 한식호텔레스토랑을 이용하는 고객의 메뉴선택속성으로 메뉴디자인, 메뉴품질, 건강, 메뉴선택동기, 메뉴제공이 고객 만족과 재방문의도에 관한 연구이다. 그리고 변수들 관계의 인과관계를 수행하였다. 실증분석을 위한 설문조사는 부산지역 호텔한식레스토랑을 이용하는 고객을 대상으로 하였으며, 조사기간은 2008년 9월 1일부터 9월 30일까지 실시되었다. 실증분석 유호표본은 310부를 가지고 사회과학 통계프로그램인 SPSS/PC+ for Window 12.0을 이용하여 분석하였다. 분석결과는 다음과 같다. 첫째, 한식 레스토랑 메뉴선택 속성 중 고객만족에 가장 큰 영향을 미치는 요인으로는 건강요인이다. 이는 오늘날 웰빙으로 인한 건강을 지향하는 소비 경향이 반영된 것으로 볼 수 있다. 둘째, 메뉴 선택 속성의 요인 중 가장 크게 영향을 미치는 요인은 메뉴디자인이다. 이는 호기심을 유발하는 다양하고 독특한 메뉴를 디자인하여 메뉴에 대한 설명을 추가하여 차별화한 요인이 향후 재방문하는 것에 긍정적인 영향을 미치는 것으로 나타났다. 셋째, 메뉴 품질, 건강, 메뉴의 제공이 고객 만족이 영향을 미치는 것으로 나타났다. 넷째, 한식 레스토랑을 이용함에 있어 메뉴 선택 고려요인은 맛과 영양을 가장 중요한 것으로 나타났다. 한계점으로는 부산지역에 한정되어 연구가 이루어 졌으며, 특히 관광호텔을 대상으로 하여 일반 소비자들의 이용 빈도가 높은 대중의 한식레스토랑의 실증조사는 실시되지 않았다.

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외식 소비자의 웰빙 수준과 웰빙 태도가 레스토랑의 선택 속성에 미치는 영향 (A Study on How Well-Being Influences Consumer Behavior and Restaurant Choice)

  • 손영진;홍기운
    • 한국조리학회지
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    • 제15권1호
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    • pp.209-224
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    • 2009
  • 본 연구에서는 웰빙 트랜드에 따라 인식하는 외식 소비자의 웰빙 수준과 웰빙 태도가 레스토랑의 선택 속성에 미치는 영향력을 파악하고 이러한 분석결과를 토대로 외식업체들의 외식 소비자들의 웰빙에 대한 수준과 태도를 이해함으로써 향후 외식 소비자에 대한 판매 활동과 서비스를 제공함에 있어서 기초적인 자료를 제시하는데 본 연구의 의의를 갖고 수행하였다. 본 연구에서는 문헌적 연구와 실증적 연구를 실시하였고 웰빙 수준이 외식 소비자의 태도 및 레스토랑 선택 속성에 미치는 영향에 대한 시사점은 다음과 같다. 웰빙에 대한 태도가 높을수록 레스토랑의 선택에 대한 기준이 높아지고 있음을 의미하는 것으로 나타났는데 이러한 연구결과는 웰빙에 대한 관심이 높을수록 레스토랑을 선택함에 있어서 웰빙과 관련된 메뉴 선택과 건강 및 위생측면을 강조하여 레스토랑을 선택하는 것으로 나타나 외식업체의 경우 이러한 소비자들의 웰빙 트랜드에 맞춰서 메뉴 개발에 있어서 웰빙 트랜드와 건강을 고려한 메뉴 개발을 수행해야 할 것이며 식자재 위생에 대해 좀 더 강화해야 할 것으로 판단된다. 또한, 웰빙 현상은 단기적으로 끝날 것이 아니라 장기적으로 지속될 것으로 예상된다. 또한, 심리적 웰빙을 추구하는 개인적 웰빙이나 사회적 웰빙을 추구하는 로하스의 형태는 사회의 다양한 현상과 함께 상품을 개발함에 있어서 사회의 모든 활동과 관련해서 제공될 것으로 기대된다. 본 연구를 수행함에 있어서 한계점은 표본 집단의 설정이 서울지역에서만 실시하였기에 지역적 한계성과 함께 웰빙에 대한 개념적인 정의가 이루어진 다음 다양한 변수의 개발이 필요한 것으로 나타났다.

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한국 외식 산업의 현황과 전략

  • 정오화
    • 한국기술사회:학술대회논문집
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    • 한국기술사회 1995년도 제25회 한일기술사 합동 심포지엄 한국편 자료(2차)
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    • pp.65-79
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    • 1995
  • As the economy has picked up in recent years, so have the changes in the food industry. Due to trends in the family structure, two income households are becoming more common, including the in-crease of the female working population. Leisure activities and time continue to increase and to cause changes in the food industry which makes many kinds of food available to everyone, compared to previous times when people ate simply to live. This trend can be easily seen by considering the year to year increase of expenses for eating out. As life as become more and more complicated and full of variety, the trend towards a consumer oriented food industry has accelerated and is becoming a major element of Korean life. In the past, quantity of food was the most important aspect of the food preparation. Today, the dining experience includes social and cultural meanings which emphasizes customar oriented menus and services. In the restaurant business, successful management must consider the interests of both employees and custmers and must be run efficiently and probide good service.

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웰빙 이후 외식 소비자들의 생활 성향 변화에 대한 연구 - 한식당을 중심으로 - (A Study on the Changed Lives of Customers Visiting Korean Restaurants from)

  • 전정원
    • 한국조리학회지
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    • 제11권1호
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    • pp.87-104
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    • 2005
  • A lifestyle changes according to environment. It appears more in the dietary life connected with the necessities in life. This study is executed empirically through the questionnaire that consists of selection attribute and variables connected with "well-being" that is examined in empirical analysis. It was carried out for 20 days from July 15 to August 5, 2003 with the customers who live in Seoul and the suburbs. With collected data, there were frequency analysis and factor analysis, reliability analysis using SPSS 10.0 packages, and T-test and ANOVA were enforced for the verification of differences between demographic elements with each factor. The result indicates that the inclinations of customers changed from the "well-being" trend have four factors: health consideration factor, food materials factor, cooking factor, and habit factor. And the housewife group shows the great changes in habit factor. In case of the changes according to incomes, the larger income earners tend to consider health more. In conclusion, people came to prefer the healthy Korean style food from the well-being trend.

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현대 식음공간에 나타난 오브제의 표현특성에 관한 연구 (A Study on Characteristics of Objects Appeared in Interior Spaces of Contemporary Restaurants and Bars)

  • 안주희;류호창
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2008년도 춘계학술발표대회 논문집
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    • pp.184-189
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    • 2008
  • The change in a society have brought about other changes in the overall areas of culture and art. And have brought the advent of "object", which is a unique cultural aspect. The object became a trend of the world in a culture and art. This trend has satisfied the modern people who have look for new visual stimulation. The object appears well in the spaces restaurants and bars where are reflected in consumer's needs and change of life pattern. The reason is that the spaces restaurants and bars have expressed the differentiated and individualized image with the characteristic of the times. There are three types of the expressed characteristics of objects in interior design. These are visual, functional, and emotional characteristics. But in this study it could not be found that it characterized with one concrete vocabulary and concept. Therefore, it is need to understand the various tendency which expressed characteristics of objects in the spaces restaurants and bars.

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환경친화적 음식소비행동 유형 (Pro-Environmental Food Consumption Behavior Pattern)

  • 서정희;홍순명;황혜진
    • 대한가정학회지
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    • 제38권12호
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    • pp.131-143
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    • 2000
  • This research aims to examine the pro-environmental food consumption behavior of two groups; the housekeepers and the restaurant cooks. The rationale for choosing these groups as target of research lies in the fact that they are expected to be the most active subject for enhancing the desirable culture of food consumption, through their close involvement in the whole process of food consumption in society. This study assumes the four areas of activity to be the meaningful categories in the investigation of the pro-environmental food consumption behaviour; planning of menu and purchasing the food materials, cooking, eating, and disposal of the leftover. By using these four categories, we attempt to provide with the empirical typology of pro-environmental food consumption behaviour and the analysis of the relations of it with socio-demographical variables. Their pro-environmental behaviors are divided into four types: $\circled1$ The positive awareness of pro-environmental cooking and eating, $\circled2$ The positive awareness of pro-environmental food consumption behavior, $\circled3$ The passive awareness of pro-environmental cooking and eating, $\circled4$ The passive awareness of pro-environmental food consumption behavior. There is no significant difference among the numbers of the cases that belong to each behavioral type. Seen in overall, however, we can say that the larger number of the cases belong to the passive type of behavior. Two socio-demographical variables of tole housekeepers and the restaurant cooks show significant corelations with the behavioral types of pro-environmental food consumption with the confidence level P<0.05, but there is no significant co-relations in other variables like gender, marital status, age, income, Engel coefficient, education. We also found that there is no great gap between the housekeepers and the restaurant cooks in their positive awareness of pro-environmental food consumption, the percentage of each group belonging to the type being 51.9% and 48.1%, respectively, but that the former shows much greater number than the latter in belonging to the passive awareness type of the pro-environmental food consumption, 75.3% and 24.7%, respectively. Although the restaurant cooks can be said to be more ego-friendly than the housekeepers, if we consider the rapidly growing trend of outgoing-diner, more efforts should be exerted to develop the education and advertisement program for enhancing the restaurant cook's pro-environmental awareness and propagating the desirable food consumption cloture.

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