• Title/Summary/Keyword: public service media

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The Analysis of Content Regulation on Social Network Service(SNS): Focusing on the Problem of Legal and Administrative Regulation (표현매체로서 SNS(Social Network Service)에 대한 내용규제의 문제점 분석: 법률적.행정적 규제를 중심으로)

  • Hwang, Yong-Suk
    • Korean journal of communication and information
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    • v.58
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    • pp.106-129
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    • 2012
  • Social Network Service(SNS), which are an emerging form of political architecture, have been a political means to promote civic engagement and shape pubic opinions on social issues. Along with the influence of SNSs, the governmental control on the dissemination of information over SNSs has increased more and more. It would be ideal if the autonomous governance regulates SNSs which facilitate the networks of the dispersed people. It is the fact, though, that compulsory regulations under which the government controls impose policy and legal restrictions on political expressions. The current study addresses expressive and participatory nature embedded in technological characteristics of SNSs and discusses the problems of content regulations of political expression over SNSs. First of all, it is analyzed that light touch regulation or light touch monitoring should be applied to regulating content on SNSs, particularly political expressions. Constitutional Court proclaimed that legal restrictions on the Internet could infringe basic rights of the people and thus under unambiguous standards, the Doctrine of Clear and Present Danger should be applied to its content. Second, it is found that clarifying the definition of illegality in the application of legal restrictions is necessary to minimize the excessive misleading. Third, it is required that Korea Communications Standards Commission under the government control needs to change in determining the scope of illegal information. In a domestic level, there needs to be safeguards for the protection of the self-regulatory organization such as KISO to guarantee voluntary and autonomous regulatory practices.

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Designing Mobile Framework for Intelligent Personalized Marketing Service in Interactive Exhibition Space (인터랙티브 전시 환경에서 개인화 마케팅 서비스를 위한 모바일 프레임워크 설계)

  • Bae, Jong-Hwan;Sho, Su-Hwan;Choi, Lee-Kwon
    • Journal of Intelligence and Information Systems
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    • v.18 no.1
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    • pp.59-69
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    • 2012
  • As exhibition industry, which is a part of 17 new growth engines of the government, is related to other industries such as tourism, transportation and financial industries. So it has a significant ripple effect on other industries. Exhibition is a knowledge-intensive, eco-friendly and high value-added Industry. Over 13,000 exhibitions are held every year around the world which contributes to getting foreign currency. Exhibition industry is closely related with culture and tourism and could be utilized as local and national development strategies and improve national brand image as well. Many countries try various efforts to invigorate exhibition industry by arranging related laws and support system. In Korea, more than 200 exhibitions are being held every year, but only 2~3 exhibitions are hosted with over 400 exhibitors and except these exhibitions most exhibitions have few foreign exhibitors. The main reason of weakness of domestic trade show is that there are no agencies managing exhibitionrelated statistics and there is no specific and reliable evaluation. This might cause impossibility of providing buyer or seller with reliable data, poor growth of exhibitions in terms of quality and thus service quality of trade shows cannot be improved. Hosting a lot of visitors (Public/Buyer/Exhibitor) is very crucial to the development of domestic exhibition industry. In order to attract many visitors, service quality of exhibition and visitor's satisfaction should be enhanced. For this purpose, a variety of real-time customized services through digital media and the services for creating new customers and retaining existing customers should be provided. In addition, by providing visitors with personalized information services they could manage their time and space efficiently avoiding the complexity of exhibition space. Exhibition industry can have competitiveness and industrial foundation through building up exhibition-related statistics, creating new information and enhancing research ability. Therefore, this paper deals with customized service with visitor's smart-phone at the exhibition space and designing mobile framework which enables exhibition devices to interact with other devices. Mobile server framework is composed of three different systems; multi-server interaction, server, client, display device. By making knowledge pool of exhibition environment, the accumulated data for each visitor can be provided as personalized service. In addition, based on the reaction of visitors each of all information is utilized as customized information and so the cyclic chain structure is designed. Multiple interaction server is designed to have functions of event handling, interaction process between exhibition device and visitor's smart-phone and data management. Client is an application processed by visitor's smart-phone and could be driven on a variety of platforms. Client functions as interface representing customized service for individual visitors and event input and output for simultaneous participation. Exhibition device consists of display system to show visitors contents and information, interaction input-output system to receive event from visitors and input toward action and finally the control system to connect above two systems. The proposed mobile framework in this paper provides individual visitors with customized and active services using their information profile and advanced Knowledge. In addition, user participation service is suggested as well by using interaction connection system between server, client, and exhibition devices. Suggested mobile framework is a technology which could be applied to culture industry such as performance, show and exhibition. Thus, this builds up the foundation to improve visitor's participation in exhibition and bring about development of exhibition industry by raising visitor's interest.

Utilization of a Ubiquitous Environmental Sculptures Analysis (유비쿼터스 환경 조형물의 이용의식 실태 분석)

  • Kim, Dong-Chan;Cho, Hwee-In
    • Journal of the Korean Institute of Landscape Architecture
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    • v.38 no.3
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    • pp.15-22
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    • 2010
  • Today's rapid shifts toward a new paradigm are combining city spaces with reality and technology, which is known as a ubiquitous environment. An ubiquitous environment means that 'whenever' and 'wherever' become connected. It is a great possibility that this will change our future lifestyle. Korea has the biggest advantage in the implementation of this new environment, such as having an excellent network infrastructure. Using these attributes of a ubiquitous environment, changes are being made toward ubiquitous cities within developing fields of construction, landscaping, streets, art, and the environment. This research is based on background of research that activated media pole in public city space has been done research about reality of digital skill, fusion, and sense of ubitizen, and Kang-Nam U-street applied by ubiquitous technique. While reflecting an environment that can be utilized in a modern digital society, the application of ubiquitous technology to media pole can be a space for the two-way communication of the current paradigm. It would also be meaningful to create a new cultural space through media pole. Through evaluation, citizens of the ubiquitous age are going to interact to raise the satisfaction that media pole in city space can prevent giving direction to develop and trial and error about service ability, identity, and publicity. Finally, the media pole can be used as a fundamental element to suggest directions for change when viewed as future development.

A Study on the University Diary Design as an Effective Information Media (효율적 정보매체로서의 대학 다이어리 디자인에 관한 연구)

  • 박수진;이미영
    • Archives of design research
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    • v.16 no.4
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    • pp.151-162
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    • 2003
  • Today's propensity to consume is described as a side view of distinct personality, which is different from others, and self-identity. While general enterprises understand the consumer's pattern and reflect it into the marketing, the university is based on conservative spirit and dose not cope with the needs of the times. Therefore the service provided by the university dose not make effective products that reflect the taste of the new generation who is the major customer. University diary, which is one of the typical brusher and costs ten millions won every year, is an example of the ineffective products. As compared with other university advertisements or public relations which the university is recently trying to improve, no interest is given to professional planning and cares for the design of the university diary. In this paper, we study the university identity and information to increase the usefulness of the university diary. To propose a practical improvement method of the design, we analyze real cases and examine the demands of students as a customer.

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Effect on Alzheimer's Disease by Sesim-tang in CT105-overexpressed SK-N-SH Cell Lines (CT105로 유도된 신경모세포종 세포주에서 세심탕의 항치매 효과)

  • 권형수;박치상;박창국
    • The Journal of Korean Medicine
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    • v.25 no.2
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    • pp.138-150
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    • 2004
  • Objectives : Alzheimer's disease (AD) is a geriatric dementia that is widespread in old age. In the near future AD will be the biggest problem in public health service. Although a variety of oriental prescriptions, including Sesim-tang, have been traditionally utilized for the treatment of AD, their pharmacological effects and action mechanisms have not yet been fully elucidated. The present study investigated the effects of Sesim-tang on apoptotic cell death induced by CT105 (carboxy terminal 105 amino acid peptide fragment of APP) overexpression in SK-N-SH neuroblastoma cell lines. Methods: We studied the regenerative and inhibitory effects on Alzheimer's disease in CT105-induced SK-N-SH cell lines by Sesim-tang water extract. We examined for cell morphological pattern, DNA fragmentation, LDH activity assay, zymography assay, and immunohistochemistric analysis. Additionally, we investigated the association between the CT105 and neurite degeneration caused by CT105-induced apoptotic response in neurone cells. Results: Findings from our experiments have shown that Sesim-tang inhibits the synthesis or activities of CT105, which has neurotoxicities and apoptotic activities in the cell line. In addition, pretreatment with Sesim-tang ($>50\mu\textrm{g}/ml$ for 12 hours) partially prevented CT105-induced cytotoxicity in SK-N-SH cell lines. SK-N-SH cell lines overexpressed with CT105 exhibited remarkable apoptotic cell damage. Based on morphological observations by phase-contrast microscope and LDH activity measurements in the culture media, the CT105-induced cell death was significantly inhibited by Sesim-tang water extract. Sesim-tang was found to reduce the expression of APP and caspase-3 induced by CT105 in SK-N-SH cell lines and in rat hippocampus. Conclusions: As the result of this study, in the Sesim-tang group, apoptosis in the nervous system is inhibited, the repair against the degeneration of SK-N-SH cell lines by CT105 expression is promoted. Hence, Sesim-tang may be beneficial for the treatment of AD.

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Development of Fuzzy-based Trust Measuring Framework for Blog Contents Using Social Networking Services (소셜 네트워킹 서비스를 활용한 블로그 컨텐츠의 퍼지 기반 신뢰도 측정 방법론 개발)

  • Yang, Kun-Woo
    • Journal of Information Technology and Architecture
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    • v.11 no.1
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    • pp.33-44
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    • 2014
  • Recently, blogs have attracted much attention as personal media. The power of blogs as a way to provide valuable resources on Internet is so tremendous because of the high speed of information dissemination and the huge influence of the circulated information on Internet users even when the information itself is not true. Especially, contents on blogs that attract a lot of public attention are sometimes reproduced or magnified in an inappropriate way. In this paper, a method to measure the trust level of contents posted on personal blogs is proposed to reduce the damage of wrong information circulated along with blog networks. Trust variables such as relationship data in SNS are used to measure the comparative trust level of blog contents. The structure of the prototype system is also designed to apply this framework to blogsphere.

Analysis of Outdoor Wear Consumer Characteristics and Leading Outdoor Wear Brands Using SNS Social Big Data (SNS 소셜 빅데이터를 통한 아웃도어 의류 소비자 특성과 주요 아웃도어 의류 브랜드 현황 분석)

  • Jung, Hye Jung;Oh, Kyung Wha
    • Fashion & Textile Research Journal
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    • v.18 no.1
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    • pp.48-62
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    • 2016
  • Consumers have come to demand high quality, affordable prices, and innovative product designs of the outdoor wear market due to their well-being and leisure oriented lifestyle. A new system of business in outdoor wear has emerged in the process through which corporations have endeavored to satisfy such consumer needs. Outdoor wear brands have utilized social network services (SNS) such as Facebook and Twitter as means of marketing and have built close relations with consumers based on communication through these media. Recently, explosively escalating SNS data are referred to as social big data, and now that every consumer online is a commentator, reviewer, and publisher, the outdoor wear market and all of its brands have to stop talking and start listening to how they are perceived. Therefore, this study employs Social $Metrics^{TM}$, a social big data analysis solution by Daumsoft, Inc., to verify changes in the allusions related to outdoor wear market found on SNS. This study aims to identify changes in consumer perceptions of outdoor wear based on changes in outdoor wear search words and trends in positive and negative public opinion found in SNS social big data. In addition, products of interest, the major brands mentioned, the attributes taken into consideration during purchases of products, and consumers' psychology were categorized and analyzed by means of keywords related to outdoor wear brands found on SNS. The results of this study will provide fundamental resources for outdoor wear brands' market entry and brand strategy implementation in the future.

Routinization of Producing Multicultural News and Cultural Politics of Gatekeeping (다문화 뉴스 제작 관행과 게이트키핑의 문화정치학)

  • Joo, Jaewon
    • The Journal of the Korea Contents Association
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    • v.14 no.10
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    • pp.472-485
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    • 2014
  • This study focuses on the news making system of the prime time news of PSB in Korean society, where the presence of ethnic minorities is increasing rapidly. Although the World Wide Web has become one of the most attractive media over the last decade, Korean PSB, Korean Broadcasting System (KBS), still remains the most popular and influential medium. Therefore, the process of analyzing news making system of ethnic minorities in Korean society represented in Korean PSB as a social construction is meaningful in that it provides an important key to understand the cultural and political background and characteristics of society. For this purpose, the article tries to understand news making process when producing news related to ethnic minorities in the Korean society such as migrant workers, married migrant women and mixed-heritage children of multicultural families by interview with ten reporters in KBS. As a result, most KBS reporters had stereotypes towards multiculturalism and migrants and news reports relating to ethnic minorities are usually produced routinely, using a set of rules that have become part of KBS culture.

Considerable Factors and Disaster/Safety Content Application of Virtual Reality Technology (가상현실 재난안전 콘텐츠 적용 및 고려요소)

  • Chin, Seongah
    • The Journal of the Convergence on Culture Technology
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    • v.6 no.3
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    • pp.91-98
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    • 2020
  • Since disaster-safety accidents cause serious damage to human life and property, preparations and responses have been critically challenged by the country and industry. Recently, the government and industry have recognized its importance and are seeking solutions to the causes of disasters in various ways. If virtual reality technology is actively used, it will be easier to prepare and train for disasters, as the social costs will be reduced. However, academic research on this has not been actively studied. In particular, it seems difficult to seek data that comprehensively analyzes or organizes disaster-safety with virtual reality contents. In this paper, we analyze the current status of domestic and overseas focused on virtual reality disaster/safety contents, examine its characteristics, and point out the direction required for advanced service in the future. To this end, the implications of the numerical data of the accident type have been derived, and the direction of development of public institutions, academic research, and industry have also been investigated. Finally, technical considerations are presented as well.

A Study on V.M.D(Visual Merchandising Design) Environment of Mobile Telecommunication Company Store (이동통신 회사 매장의 V.M.D(Visual Merchandising Design) 환경에 관한 연구)

  • Kim, Jong Sung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.4
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    • pp.1589-1594
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    • 2013
  • V.M.D(Visual Merchandising Design) covers every space, environment, and visually stimulating factor. This includes not only the architectural appearance but interior, graphic sign boards, window display, layout, store appliances, lighting, and even the looks and service attitude that sales employees have and show to customers. V.M.D aims to display merchandise in multiple ways; to heighten brand images; to steadily lure many customers to the store. One of the characteristics that V.M.D has is, that this abandons the previous design concept which solely puts stress on luxurious interior-focused display; that this displays merchandise in a rational and systemic way and induces customers to buy products. In this regard, the objective of this study is to study brand perception and effect of V.M.D displayed in the stores, on customers, and thereby to present the concepts of V.M.D, suitable for display in the stores, which can be used continuously in the future.