• Title/Summary/Keyword: point of impact

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The Impact of Value Creation and Appropriation Elements on Performance (가치 창조 및 전유 요소가 기업의 성과에 미치는 영향)

  • Kim, Chul-Min;Park, Kwang-Ho
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.40 no.4
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    • pp.1-9
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    • 2017
  • Companies must capture value for sustainable growth. Capturing value is a critical task for companies, particularly when operating own businesses and organizations or starting new business. The business strategy of many companies focuses on capturing the maximum value from customers and other stakeholders. Even though a wide range of studies on value creation and appropriation has been conducted in the strategic management field, most of studies are still conceptual and theoretical. Thus more empirical studies are required to suggest future-oriented value strategy. This study reveals the value creation and appropriation elements in the aviation industry of Korea. The purpose of this study is to understand the trend of value creation and appropriation in the industry. In addition, the relationship between the elements and firm's performance are tested. The firm's performance is defined by that past and future point of views. The sample were collected from Korean Air and Asiana Air. The empirical test shows that the elements of value creation-appropriation have significant impact on firm's performance. Further, the element of value appropriation to customer has a positive impact both on firm's past and future performance. Our results show that investors acknowledge a value-based strategy as a sign of stock valuation. The results of this test correspond with the earlier one, showing that maximizing customers value rather than shareholder value does deliver impressive returns. The finding suggest that companies need to change their strategy to efficiently manage performance. With the test results, we propose a value-based strategy to maximize firm's future financial and stock performance.

A Study on Effects of Changes in the Optimal Population Density and Traffic Volume Impact of Urban Size (최적인구와 통행량분포가 도시규모의 변화에 미치는 영향에 관한 연구)

  • Yoo, Inhye
    • Journal of the Korean Regional Science Association
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    • v.31 no.1
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    • pp.21-42
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    • 2015
  • This paper investigates whether urban expansion and the vitalization of the local economy can be achieved through new city development. The results show that regardless of the starting point (origin) or destination point, traffic increases closer to the origin for the purpose of transportation and decreases farther from the origin. However, traffic tends to increase in districts 20 to 40 km away from the origin. Hence, building a new city in this district may be effective in terms of geography and functionality.

Design of Telematics POI Service Platform based on UPnP and GIS (UPnP와 GIS 기반 텔레매틱스 POI 서비스 플랫폼의 설계)

  • Jeon, Byoung-Chan;Byun, Hwan-Sik;Lee, Sang-Jeong
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.8 no.5
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    • pp.149-157
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    • 2008
  • In this paper, a POI(Point-of-Interest) telematics service platform, in which detailed POI telematics services are discovered automatically and provided, is developed. The platform discovers services with UPnP middleware and provides a location-based service using GIS information. It is implemented by a telematics server, terminals, and service gateways and tested by applying test scenario for validation. Also, the response time and throughput of UPnP messages in the platform is measured and analyzed. The result shows that it has little impact on the service network congestion.

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A Study on Scores of Evaluation Indicators to Energy Saving PR Activities (에너지절약 홍보활동 성과 평가지수 산정)

  • Lim, Ki Choo
    • Journal of Energy Engineering
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    • v.26 no.3
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    • pp.1-10
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    • 2017
  • Among the four indicators that made up the evaluation indicators, the indicator on PR content scored the highest at 75.8 (3.79 out of a 5-point scale) followed by 74.4 (3.72) for PR media outlet, 69.6 (3.48) for PR impact, and 65.4 (3.27) for PR agency. The evaluation indicator or weighted average value of these indicators was 71.6 (3.58 out of a 5-point scale).In future research agendas, the development and analysis of quantitative evaluation indices that include changes in electricity consumption or auto fuel consumption is needed.

A Study on the Opt-in Marketing

  • OH, Won-Kyo;LEE, Won-Jun
    • The Journal of Industrial Distribution & Business
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    • v.11 no.2
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    • pp.49-59
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    • 2020
  • Purpose: Online and social media and mobile shopping are increasing and companies are required to provide personal information in order to supplement the non-invasive characteristics of the channels. With the increased provision of personal information, consumers' personal and social concerns about the prevention of personal information infringement are also increasing, and in response, personal or opt-in marketing has emerged to compensate for reckless information abuse. Despite the background of this emergence, the existing prior studies are limited to ignoring the negative feelings of consumers in the real world, including only the net function and positive effect of the opt-in mail. Research design, data and methodology: The research framework was intended to utilize the impact of human marketing activities on consumer attitudes combined with positive and negative factors. Factors that positively affect attitudes toward permation marketing were presented, such as informality, and perceived risks were presented as negative impact factors. Also, based on previous prior research, the prior factors of opt-in marketing were to present the effect on purchase intent through the medium of attitude toward opt-in marketing. Results: In this study, we used the framework of a two factor theory to address positive and negative factors as a leading factor in the customer attitude toward opt-in mail advertising, and as a result, functionality and personalization have a positive effect on customer attitude and perceived risk have a negative impact on customer attitude. In addition, it was confirmed that the customer attitude formed this way affects the intention to purchase again. Conclusions: This study suggests that we have demonstrated that marketing, an opt-in marketing that has been recognized as part of marketing that is deployed after obtaining customer consent, has been applied without any other marketing methodology. E-mail advertising at this point also provides practical implications that the system safeguards are in place under an opt-in protocol or system, and that even if an e-mail advertisement is carried out, customers will need to look at the level of awareness about the risks, and suggests that they need to consider the customer's journey that could lead to purchase at the content level.

Assessment of Water Quality Management System Application on Yongdam Reservoir (용담댐 저수지 수질관리시스템 적용성 평가)

  • Lee, Yo-Sang;Koh, Deuk-Koo;Yi, Hye-Suk;Jeong, Seon-A
    • Journal of Environmental Impact Assessment
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    • v.17 no.4
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    • pp.235-242
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    • 2008
  • To develop a watershed management plan for protection of the lake water quality, the linkages among land use activities, stream water quality, and lake water quality must be understood. This study conducted to develop a Decision Support System(DSS) for the reservoir water quality managers and a comprehensive watershed management plan. This DSS has three main components; database, interactive decision model, and data delivery interface system. Graphic User Interface(GUI) was developed as the interface medium to deliver the data and modeling results to the end users. Water quality management scenarios in Yongdam reservoir consist of two parts. One is the watershed management, and the other is water quality management in the reservoir. The watershed management scenarios that were evaluated include as follows : a removal of point sources, control of waste water treatment plant, reductions in nonpoint sources, and the management of developed land. Water quality management scenarios in the reservoir include to install a curtain wall and to operate an algae removal system. The results from the scenario analysis indicate that the strategy of the reservoir water quality management can promise the best effectiveness to conserve the quality of reservoir water. It is expected that many local agencies can use this DSS to analyze the impact of landuse changes and activities on the reservoir watershed and can benefit from making watershed management decisions.

Analysis on the Water Circulation and Water Quality Improvement Effect of Low Impact Development Techniques by Test-Bed Monitoring (시범 단지 운영을 통한 LID 기법별 물순환 및 수질개선 효과 분석)

  • Ko, Hyugbae;Choi, Hanna;Lee, Yunkyu;Lee, Chaeyoung
    • Journal of the Korean GEO-environmental Society
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    • v.17 no.5
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    • pp.27-36
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    • 2016
  • Low Impact Development (LID) techniques are eco-friendly storm water management process for water circulation restoration and non-point pollutant reduction. In this study, four LID techniques (Small constructed wetland, Infiltration trench box, Infiltration trench, Vegetated swale) were selected and installed as a real size at the real site. All facilities were evaluated as monitoring under the real environmental climate situation and an artificial rain with exceeding design rainfall. In various rainfall, runoff reduction efficiency and non-point pollutant removal efficiency are increased to the bigger Surface Area of LID (SA)/Catchment Area (CA) ratio and the bigger Storage Volume of LID (SV)/Catchment Area (CA) ratio. Runoff did not occur at all rainfall event (max. 17.2 mm) in infiltration trench and vegetated swale. But Small constructed wetland was more efficient at less than 10 mm, a efficiency of infiltration trench box was similar at different rainfall. Although different conditions (such as structural material of LID, rainfall flow rate, antecedent dry periods), LID techniques are good effects not only water circulation improvement but also water quality improvement.

An Analytical Investigation on the Cause for Mooring Chain Cut in a Naval Moored to a Buoy (부표계류 함정의 계류체인 절단원인에 관한 분석적 연구)

  • Lim, Bong Taeck
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2009.05a
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    • pp.551-555
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    • 2009
  • This study analyzed the cause for mooring chain cut in a naval ship moored, in preparation for a typhoon approach, to a buoy in a shelter. The result of the analysis led to a very interesting fact. That is, while officers usually understood the cut results from the fact that the wind and the tide were stronger than what the mooring chain can hold, according to the study, it was analyzed the impact power at the point where the mooring chain and the ship's body met was a main factor in the cut. Also, it was confirmed that the analytic result of the study is more logical from the point of mathematical analysis and that the cut corresponds to what the then-witnesses stated about the situation.

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Analysis of runoff reduction and storage capacity in permeable pavement parking lot (투수성 주차장에서의 강우 유출저감 및 저류용량 분석)

  • Jung, Yongjun;Min, Kyungsok
    • Journal of Wetlands Research
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    • v.19 no.3
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    • pp.296-302
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    • 2017
  • Generally, a parking lot is constructed using asphalt or concrete. Such materials are impermeable, which means that a parking lot will directly release pollutants to any nearby water system during a rainfall event. An increased quantity of nonpoint source pollutants harms the ecohydrological system and causes further environmental damage leading to dysfunctional water circulation systems. Therefore, there is an urgent need for the design and application of Low Impact Development (LID) systems that allow more effective prevention of water circulation problems and management of nonpoint source pollution. This study aims to support such efforts by analyzing a permeable paver parking lot constructed using one of the LID techniques and comparing it to a conventional one in terms of the concentration of pollutants, nonpoint source pollution load and runoff rainfall lag effects during a rainfall event; it could serve as a reference for the construction of permeable paver parking lots in the future.

A Kinematic analysis of Golf Swing Motion (골프 스윙동작의 운동학적 분석)

  • Shin, Sung-Hyu;Ko, Seok-Kon
    • Korean Journal of Applied Biomechanics
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    • v.13 no.2
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    • pp.101-114
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    • 2003
  • The purpose of this study was to examine the major kinematicak variance to Increase the club head velocity during the driver swing two PGA prp-golfers utilizing 3-dimensional Image analyzing linear velocity of the club-head during the impact quantiatively. To achive these purpose, two high speed camera in 120 field/s and one high-speed camera in 500 field/s were used in this study. The program made by Younghoo Kwon(1944) was used to analysis the digitalization of reference point, digitalization of joint venter, synchronization, calculation of 3-Dimensional coordinate by DLT method, and smoothing. Through this study, the conclusions are as follow. 1. During the drivel swing, in the percentile of the total time, two pro-golfer showed 0.925, 0.929 second from adress to top-swing, 0.236, 0.929 second from top-swing to impact. 2. During the driver swing, in the displacement of the center of the body, two pro-golfer showed 45.3, 45.23% from adress, 44.3, 44.24% front impact. 3. In the velocity variance, The maximum club-head velocity two pro-golfer showed 43.36, 43.24m/s respectively the down swing. The ball velocity showed 63.12, 63.06m/s. 4. In the rotational angle of the shoulder joint. two pro-golfer showed $-13.5,-13.53^{\circ}$, during the back swing respectively. Two subject adressed opening status og upper body. 5. In the rotational angle of the right knee angle showed $156.3,154.7^{\circ}$ from the adress.