• Title/Summary/Keyword: news data

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For airline preferences of consumers Big Data Convergence Based Marketing Strategy (소비자의 항공사 선호도에 대한 빅데이터 융합 기반 마케팅 전략)

  • Chun, Yong-Ho;Lee, Seung-Joon;Park, Su-Hyeon
    • Journal of Industrial Convergence
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    • v.17 no.3
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    • pp.17-22
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    • 2019
  • As the value of big data is recognized as important, it is possible to advance decision making by effectively introducing and improving the development and utilization of JAVA and R programs that can analyze vast amounts of existing and unstructured data to governments, public institutions and private businesses. In this study, news data was collated and analyzed through text mining techniques in order to establish marketing strategies based on consumers' airline preferences. This research is meaningful in establishing marketing strategies based on analysis results by analyzing consumers' airline preferences using high-level big data utilization program techniques for data that were difficult to obtain in the past.

The College Reputation System using Public Data and Sentiment Analysis (공공데이터와 감성분석을 이용한 대학평판시스템)

  • Kim, Eun-Ah;Lee, Yon-Sik
    • Convergence Security Journal
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    • v.18 no.1
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    • pp.103-110
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    • 2018
  • Modern society is increasingly demanding in many areas of big data processing technology to collect, aggregate, and analyze large amounts of data over the Internet and SNS. A typical application is to evaluate the reputation of a company or college. To measure and quantify a reputation, fair and precise data and efficient data processing are very important. For this purpose, a quantitative quotient was obtained using public data, a qualitative quotient was obtained through sentiment analysis using news articles, and a complex college reputation quotient was calculated. In this paper, a complex college reputation quotient was calculated based on the quantitative index, reflecting the sentimental reputation, and based on the proposed mixed university system. In this paper, the Complex College Reputation System(CCRS) was proposed, which produced the Complex College Reputation Quotient with an objective quantitative quotient and qualitative quotient reflecting the sentimental reputation to measure the college reputation.

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Comparative Analysis of the Status of Restaurant Start-ups Before and After the Lifting of Social Distancing Through Big Data Analysis

  • Jong-Hyun Park;Yang-Ja Bae;Jun-Ho Park;Gi-Hwan Ryu
    • International journal of advanced smart convergence
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    • v.12 no.4
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    • pp.353-360
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    • 2023
  • This paper explores notable shifts in the restaurant startup market following the lifting of social distancing measures. Key trends identified include an escalated interest in startups, a heightened focus on the quality and diversity of food, a relative decline in the importance of delivery services, and a growing interest in specific industry sectors. The study's data collection spanned three years, from April 2021 to May 2023, encompassing the period before and after social distancing. Data were sourced from a range of online platforms, including blogs, news sites, cafes, web documents, and intellectual forums, provided by Naver, Daum, and Google. From this collected data, the top 50 words were identified through a refinement process. The analysis was structured around the social distancing application period, comparing data from April 2021 to April 2022 with data from May 2022 to May 2023. These observed trend changes provide founders with valuable insights to seize new market opportunities and formulate effective startup strategies. In summary, We offer crucial insights for founders, enabling them to comprehend the evolving dynamics in food service startups and to adapt their strategies to the current market environment.

A Study on the Derivation of Port Safety Risk Factors Using by Topic Modeling (토픽모델링을 활용한 항만안전 위험요인 도출에 관한 연구)

  • Lee Jeong-Min;Kim Yul-Seong
    • Journal of Korea Port Economic Association
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    • v.39 no.2
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    • pp.59-76
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    • 2023
  • In this study, we tried to find out port safety from various perspectives through news data that can be easily accessed by the general public and domestic academic journal data that reflects the insights of port researchers. Non-negative Matrix Factorization(NMF) based topic modeling was conducted using Python to derive the main topics for each data, and then semantic analysis was conducted for each topic. The news data mainly derived natural and environmental factors among port safety risk factors, and the academic journal data derived security factors, mechanical factors, human factors, environmental factors, and natural factors. Through this, the need for strategies to strengthen the safety of domestic ports, such as strengthening the resilience of port safety, improve safety awareness to broaden the public's view of port safety, and conduct research to develop the port industry environment into a safe and specialized mature port. As a result, this study identified the main factors to be improved and provided basic data to develop into a mature port with a port safety culture.

Analyzing the Relevancy of Policy by Abnormal Pattern Analysis : Focused on the Case of S-City's e-Card for Child Meal Support (이상 패턴 분석을 통한 정책의 적합성 분석 연구 : S 시의 아동 급식 전자 카드 사례를 중심으로)

  • Jeon, Jongshik;Kwon, Ohbyung
    • Journal of Information Technology Services
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    • v.17 no.1
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    • pp.135-153
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    • 2018
  • E-Card Service for Child Nutrition Program is one of the main public policy services nowadays. In case of inconvenience during the use of the e-cards, it is recommended to cooperate with related organizations in order to promptly handle and provide guidance, and thoroughly manage child feeding service such as hygiene, nutrition and kindness etc. To do so, it is very important to provide food service that meets local actual conditions and children's needs in a cost effective manner for the underage who are worried about the poorly-fed by understanding the pattern of child feeding e-card service. Hence. this paper aims to investigate how child feeding e-card service efficiently provides meals according to the local situation and children's needs through big data analysis and to propose a method of identifying welfare conditions according to the purpose of service with actual application examples. The results suggest that, first of all, this study is able to judge appropriateness of public institution's policy in a timely and repetitive manner through non-standard data analysis such as Naver News and transaction data. Secondly, this paper proposes a multi-layered analysis framework, which performs online open data analysis to detect policy issues, visualizes retrieval and preprocessing of real data, and performs abnormal pattern recognition. These will be worthy of reference to other similar projects.

Unstructured Data Processing Using Keyword-Based Topic-Oriented Analysis (키워드 기반 주제중심 분석을 이용한 비정형데이터 처리)

  • Ko, Myung-Sook
    • KIPS Transactions on Software and Data Engineering
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    • v.6 no.11
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    • pp.521-526
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    • 2017
  • Data format of Big data is diverse and vast, and its generation speed is very fast, requiring new management and analysis methods, not traditional data processing methods. Textual mining techniques can be used to extract useful information from unstructured text written in human language in online documents on social networks. Identifying trends in the message of politics, economy, and culture left behind in social media is a factor in understanding what topics they are interested in. In this study, text mining was performed on online news related to a given keyword using topic - oriented analysis technique. We use Latent Dirichiet Allocation (LDA) to extract information from web documents and analyze which subjects are interested in a given keyword, and which topics are related to which core values are related.

A Study on Information Transmission based on OpenAPI (오픈API 기반의 정보전달에 관한 연구)

  • Choi, Shin-Hyeong
    • Advanced Industrial SCIence
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    • v.1 no.1
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    • pp.1-6
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    • 2022
  • As different news is reported every day in our daily life, the amount of data generated around us is enormous. Some of this data is personal, but there are some things that are common to everyone, such as weather and traffic information. This paper is a study on information transmission using public data to use information effectively and quickly, and investigated open API based on public data and API technology. Based on this, we explain a method of transmitting information using an open API that can be easily used in daily life, and propose a method to transmit information using various open APIs by applying this. If public data is used using the suggested method, it is possible to transmit information more easily and accurately, so it is possible to apply it to various fields.

A Study on the Trend Change of Restaurant Entrepreneurship through Big Data Analysis

  • Jong-Hyun Park;Yang-Ja Bae;Jun-Ho Park;Gi-Hwan Ryu
    • International Journal of Internet, Broadcasting and Communication
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    • v.15 no.4
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    • pp.332-341
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    • 2023
  • Notable trends in the restaurant start-up market after the lifting of social distancing include increasing interest in start-ups, emphasizing the importance of food quality and diversity, decreasing the relative importance of delivery services, and increasing interest in certain industries. The data collection period is three years from April 2021 to May 2023, including before and after social distancing, and texts extracted from blogs, news, cafes, web documents, and intellectuals provided by Naver, Daum, and Google were collected. For the collected data, the top 30 words were derived through a refining process. In addition, based on April 2021, the application period of social distancing, data from April 2021 to April 2022, and data from May 2022 to May 2023, Through these changes in trends, founders can capture new opportunities in the market and develop start-up strategies. In conclusion, this paper provides important insights for founders in accurately understanding the changes in food service start-up trends and in developing strategies appropriate to the current market situation.

A Method for Evaluating News Value based on Supply and Demand of Information Using Text Analysis (텍스트 분석을 활용한 정보의 수요 공급 기반 뉴스 가치 평가 방안)

  • Lee, Donghoon;Choi, Hochang;Kim, Namgyu
    • Journal of Intelligence and Information Systems
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    • v.22 no.4
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    • pp.45-67
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    • 2016
  • Given the recent development of smart devices, users are producing, sharing, and acquiring a variety of information via the Internet and social network services (SNSs). Because users tend to use multiple media simultaneously according to their goals and preferences, domestic SNS users use around 2.09 media concurrently on average. Since the information provided by such media is usually textually represented, recent studies have been actively conducting textual analysis in order to understand users more deeply. Earlier studies using textual analysis focused on analyzing a document's contents without substantive consideration of the diverse characteristics of the source medium. However, current studies argue that analytical and interpretive approaches should be applied differently according to the characteristics of a document's source. Documents can be classified into the following types: informative documents for delivering information, expressive documents for expressing emotions and aesthetics, operational documents for inducing the recipient's behavior, and audiovisual media documents for supplementing the above three functions through images and music. Further, documents can be classified according to their contents, which comprise facts, concepts, procedures, principles, rules, stories, opinions, and descriptions. Documents have unique characteristics according to the source media by which they are distributed. In terms of newspapers, only highly trained people tend to write articles for public dissemination. In contrast, with SNSs, various types of users can freely write any message and such messages are distributed in an unpredictable way. Again, in the case of newspapers, each article exists independently and does not tend to have any relation to other articles. However, messages (original tweets) on Twitter, for example, are highly organized and regularly duplicated and repeated through replies and retweets. There have been many studies focusing on the different characteristics between newspapers and SNSs. However, it is difficult to find a study that focuses on the difference between the two media from the perspective of supply and demand. We can regard the articles of newspapers as a kind of information supply, whereas messages on various SNSs represent a demand for information. By investigating traditional newspapers and SNSs from the perspective of supply and demand of information, we can explore and explain the information dilemma more clearly. For example, there may be superfluous issues that are heavily reported in newspaper articles despite the fact that users seldom have much interest in these issues. Such overproduced information is not only a waste of media resources but also makes it difficult to find valuable, in-demand information. Further, some issues that are covered by only a few newspapers may be of high interest to SNS users. To alleviate the deleterious effects of information asymmetries, it is necessary to analyze the supply and demand of each information source and, accordingly, provide information flexibly. Such an approach would allow the value of information to be explored and approximated on the basis of the supply-demand balance. Conceptually, this is very similar to the price of goods or services being determined by the supply-demand relationship. Adopting this concept, media companies could focus on the production of highly in-demand issues that are in short supply. In this study, we selected Internet news sites and Twitter as representative media for investigating information supply and demand, respectively. We present the notion of News Value Index (NVI), which evaluates the value of news information in terms of the magnitude of Twitter messages associated with it. In addition, we visualize the change of information value over time using the NVI. We conducted an analysis using 387,014 news articles and 31,674,795 Twitter messages. The analysis results revealed interesting patterns: most issues show lower NVI than average of the whole issue, whereas a few issues show steadily higher NVI than the average.

Comparative Analysis of the Keywords in Taekwondo News Articles by Year: Applying Topic Modeling Method (태권도 뉴스기사의 연도별 주제어 비교분석: 토픽모델링 적용)

  • Jeon, Minsoo;Lim, Hyosung
    • Journal of Digital Convergence
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    • v.19 no.11
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    • pp.575-583
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    • 2021
  • This study aims to analyze Taekwondo trends according to news articles by year by applying topic modeling. In order to examine the Taekwondo trend through media reports, articles including news articles and Taekwondo specialized media articles were collected through Big Kinds of the Korea Press Foundation. The search period was divided into three sections: before 2000, 2001~2010, and 2011~2020. A total of 12,124 items were selected as research data. For topic analysis, pre-processing was performed, and topic analysis was performed using the LDA algorithm. In this case, python 3 was applied for all analysis. First, as a result of analyzing the topics of media articles by year, 'World' was the most common keyword before 2000. 'South and North Korea' was next common and 'Olympic' was the third commonest topic. From 2001 to 2010, 'World' was the most common topic, followed by 'Association' and 'World Taekwondo'. From 2011 to 2020, 'World', 'Demonstration', and 'Kukkiwon' was the most common topic in that order. Second, as a result of analyzing news articles before 2000 by topic modeling, topics were divided into two categories. Specifically, Topic 1 was selected as 'South-North Korea sports exchange' and Topic 2 was selected as 'Adoption of Olympic demonstration events'. Third, as a result of analyzing news articles from 2001 to 2010 by topic modeling, three topics were selected. Topic 1 was selected as 'Taekwondo Demonstration Performance and Corruption', Topic 2 was selected as 'Muju Taekwondo Park Creation', and Topic 3 was selected as 'World Taekwondo Festival'. Fourth, as a result of analyzing news articles from 2011 to 2020 by topic modeling, three topics were selected. Topic 1 was selected as 'Successful Hosting of the 2018 Pyeongchang Winter Olympics', Topic 2 was selected as 'North-South Korea Taekwondo Joint Demonstration Performance', and Topic 3 was selected as '2017 Muju World Taekwondo Championships'.