• Title/Summary/Keyword: importance measure .

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Development of LSM(Local Store Marketing) Strategy Using the IPA Analysis of Service Quality Attributes by the location in a Theme Restaurant (서비스 품질 속성 IPA 분석을 활용한 테마 레스토랑 입지별 LSM 전략수립)

  • Park, Mun-Gyeong;Kim, Jae-Cheol
    • Journal of the Korean Dietetic Association
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    • v.13 no.3
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    • pp.277-294
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    • 2007
  • The purposes of this study were to a) examine using status, b) measure the service quality attributes, c) analyze IPA and customer satisfaction, d) develop the LSM(Local Store Marketing) by location of K theme restaurant such as residential type(A), complex type(B) and downtown type(C). The questionnaires were handed out to 346 of 450(usage rate 76.9%). The statistical data analysis was completed using SPSS(ver 12.0) for descriptive analysis, $X^2$, t-test, ANOVA, reliability analysis, factor analysis, multiple linear regression. From an analysis on service quality attributes, most importance of service quality attributes was more highly perceived than performance of those, except for 'attractive exterior', 'variety of kid's menu', 'convenient facilities for kid' and perceived importance and performance were also significantly different by location of branch restaurant. The attributes to be improved were 'convenience of restaurant's parking lot', 'food tast', 'speedy service' and 'service competency' as branch A(residential type) restaurant, 'convenience of the restaurant location' as branch B(complex type) restaurant and 'convenience of the restaurant location' and 'speedy service' as branch C(downtown type) through IPA analysis. The Overall customer satisfaction was 3.74 and service quality factors had significant effect on overall customer satisfaction. Location of restaurant, which gives a great effect on its operation and marketing, has a important correlation with success or failure of restaurant business enterprises. Therefore, marketing strategy by restaurant location should be developed.

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Regional Information Infrastructure and Competitiveness (지역 정보 인프라와 기업 경쟁력 강화 방안)

  • 김유일;조영복;방호열;장활식;서문식;신종국
    • The Journal of Information Systems
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    • v.8 no.1
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    • pp.149-176
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    • 1999
  • Regional information infrastructure(RII) plays an increasingly important role in determining the competitiveness of companies operating within the region. The purposes of this research are (1) to identify the types of RII demanded by the companies operating within Pusan and KyungNam areas in Republic of Korea, (2) to explain the levels of RII demand using variables including organizational environment, organizational strategy, and the importance of information systems for the organization, and (3) to examine whether the types of RII demand are different depending on the competition strategies that companies are pursuing. The most important type of RII that region companies demand is information systems personnel having knowledge in systems control, systems planning, communication network, database administration, and system construction. In addition, demanded are TSDN, satellite communication network, and shareable software and hardware. The levels of RII demand are different depending on the importance of information systems(IS) roles for the businesses. The more important IS role is for a company, the more sharable computing equipments and facilities are demanded. The importance of IS role is affected by the organizational environment and organizational strategy. The levels of RII demand are different also depending on the competitive advantages that companies are pursuing. Companies focusing on achieving short-term and direct benefits using information technology tend to have higher demands on sharable computing equipments and facilities as well as on information communication services. This research is explorative in nature One major limitation of this research, therefore, is that the plausibility of the postulated hypotheses was not examined simultaneously. This research is meaningful in that it first attempted to measure the demands of regional companies for RII.

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A Study on the Importance-Performance Analysis for National Forest Complex Management (국유림 복합경영사업에 대한 중요도·만족도 분석)

  • Jung, Byung-Heon;Kim, Jae-Sung;Kim, Hyeon-Geun;Kim, Eui-Gyeong
    • Journal of agriculture & life science
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    • v.45 no.6
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    • pp.33-40
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    • 2011
  • The purpose of this research is to seek political implications for management and activation of National Forest Complex Management(NFCM). Survey method was utilized for workers as respondents to measure importance and performance of NFCM. As a result, it turned out that the respondents' performance was very high. In addition, out of 14 items, two items -1) activation of e-commerce and direct business transaction, 2) production and sales marketing information, which intensive management strategy, were derived from results. Also, 6 items were derived for on-going maintenance, 3 items were derived for low priority order, and other 4 items were derived for discouragement against excessive efforts. This research may contribute to providing fundamental sources that can be utilized for promoting direction establishment and system improvement of NFCM.

Effect of the Consensus among Stakeholders on Project Performance in Construction Industry (건설 산업에서 이해관계자들의 인식 부합이 프로젝트 성과에 미치는 영향)

  • Kwon, Jang-hyun;Lee, Tae-won;Kim, Seung-chul
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.42 no.3
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    • pp.232-241
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    • 2019
  • Stakeholder management in construction projects is an important factor in project performance creation. The purpose of this study is to verify the effect of the recognition of the importance of the quality influence factors among the stakeholders of the construction project on the perceived quality and the project performance. The impact of the project management methodology on the project performance has been actively researched, but there is little research result on the project stakeholders. The projects to be researched are apartments and buildings that have been completed within the last five years of domestic large construction company. The method of survey is to measure the consensus of the importance of the quality influential factors among the three parties such as the ordering party, the design supervisor and the constructor, and confirm whether the agreement affects the quality of the actual project. Finally, the research model was verified by surveying the satisfaction of the client on the final product. The results are as follow. The degree of agreement on the importance of quality influential factors among stakeholders has a significant effect on perceived quality. In the relationship between perceived quality of influence factors, organizational (support) quality influenced technological quality and managerial quality, and technological quality and managerial quality also have significant influence on resource quality. The results of analysis showed that perceived quality of resources strongly influenced project performance. The remaining three experienced qualities also significantly affect project performance.

An Object-Oriented Case-Base Design and Similarity Measures for Bundle Products Recommendation Systems (번들상품추천시스템 개발을 위한 객체지향 사례베이스 설계와 유사도 측정에 관한 연구)

  • 정대율
    • Journal of Intelligence and Information Systems
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    • v.9 no.1
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    • pp.23-51
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    • 2003
  • With the recent expansion of internet shopping mall, the importance of intelligent products recommendation agents has been increasing. for the products recommendation, This paper propose case-based reasoning approach, and developed a case-based bundle products recommendation system which can recommend a set of sea food used in family events. To apply CBR approach to the bundle products recommendation, it requires the following 4R steps : \circled1 Retrieval, \circled2 Reuse, \circled3 Revise, \circled4 Retain. To retrieve similar cases from the case-base efficiently, case representation scheme is most important. This paper used OW(Object Modeling Technique) to represent bundle products recommendation cases, and developed a similarity measure method to search similar cases. To measure similarity, we used weight-sum approach basically. Especially This paper propose the meaning and uses of taxonomies for representing case features.

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A Study on the Science Process Skills according to Mental Capacity and Cognitive Style of Elementary Students (초등학생의 정신용량과 인지양식에 따른 과학탐구능력)

  • Lim, Cheong-Hwan;Nam, Jin-Soo
    • Journal of The Korean Association For Science Education
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    • v.19 no.3
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    • pp.441-447
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    • 1999
  • The purpose of this study was to explore the relationship among science process skills. mental capacity and cognitive styles of elementary students. For the study 264 fifth-grade students were sampled. The Test of Science Process Skills(TSPS) was used as a measure of science process skills. Figural Intersection Test(FIT) was used as a measure of mental capacity. Group Embedded Figure Test(GEFT) was also used as a measure of cognitive styles. The results of this study showed that the science processskills increases progressively as the mental capacity increases. The field independent students showed significantly higher(p<.05) science process skills than the field dependent ones. There was no significant interaction between mental capacity and cognitive styles on science process skills. The findings indicated that there may be evidence to argue that mental capacity and cognitive styles play a important role in development of science process skills. The present study provided a possibility of Neo-Piagetian approach in science education research, and also showed an importance of cognitive development in the performance of science inquiry task.

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A Leveling and Similarity Measure using Extended AHP of Fuzzy Term in Information System (정보시스템에서 퍼지용어의 확장된 AHP를 사용한 레벨화와 유사성 측정)

  • Ryu, Kyung-Hyun;Chung, Hwan-Mook
    • Journal of the Korean Institute of Intelligent Systems
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    • v.19 no.2
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    • pp.212-217
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    • 2009
  • There are rule-based learning method and statistic based learning method and so on which represent learning method for hierarchy relation between domain term. In this paper, we propose to leveling and similarity measure using the extended AHP of fuzzy term in Information system. In the proposed method, we extract fuzzy term in document and categorize ontology structure about it and level priority of fuzzy term using the extended AHP for specificity of fuzzy term. the extended AHP integrates multiple decision-maker for weighted value and relative importance of fuzzy term. and compute semantic similarity of fuzzy term using min operation of fuzzy set, dice's coefficient and Min+dice's coefficient method. and determine final alternative fuzzy term. after that compare with three similarity measure. we can see the fact that the proposed method is more definite than classification performance of the conventional methods and will apply in Natural language processing field.

A Evaluation System for Preference based on Multi-Emotion (다중 감성 기반의 선호도 평가 시스템)

  • Lee, Ki-Young;Lim, Myung-Jae;Kim, Kyu-Ho;Lee, Yong-Whan
    • Journal of the Korea Society of Computer and Information
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    • v.16 no.5
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    • pp.33-39
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    • 2011
  • In modern society, in business decisions of our customers are continually increasing in importance, and owing to the development of information and communication technology effectively on a computer to measure the preferences of key customer techniques are being studied. However, this preference reflects significantly on personal ideas, and therefore, it is difficult to commercialize a measure calculated according to the ambiguous results. In this paper, by using biometric information that has been measure; we have configured the multi-sensitivity models based on customer preferences to evaluate the proposed system. This system consists of multiple biometric information of multi-dimensional vector model for learning through the use of structured emotional to apply the same criteria to evaluate customer preferences. In addition, by studying the specific subject-specific emotion model, it is shown to improve accuracy with further experiments.

Design and Implementation of a Radiative Temperature Measurement System for a Flash Light (섬광의 복사온도 측정 장치의 설계 및 제작)

  • Jin, Jung-Ho;Han, Seungoh;Yang, Hee Won;Park, Seung-Man
    • Korean Journal of Optics and Photonics
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    • v.26 no.1
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    • pp.30-37
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    • 2015
  • The design and implementation of a radiative temperature measurement system for a flash light are carried out. Since a massive amount of energy is emitted within a very short time, it is impossible to measure the temperature of a flash with a conventional method. It is also irrelevant to measure one with an optical noncontact method. In this paper, a radiative temperature measurement system using the ratio of spectral radiances over mid- and long-wavelength infrared (IR) is designed and implemented. The implemented system utilizes optical bandpass filters to divide the wavelengths within the mid- and long-wavelength IR ranges, and pyroelectric IR detectors to measure the incident optical power of each wavelength-divided channel. It is shown that the measured radiative temperature of a flash is in the range of 1393 to 1455 K. This temperature-measurement system can be utilized to obtain information about the spectral radiance of a flash as a light source, which is of crucial importance to approaching the modeling and simulation of the various effects of a flash.

Shape and Compound Relationship in Ginseng Quality (인삼품질에 있어 체형과 화합물과의 관계)

  • Park Hoon;Lee Mee-Kyoung;Cho Byung Goo
    • Proceedings of the Ginseng society Conference
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    • 1988.08a
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    • pp.133-138
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    • 1988
  • The traditional concept of ginseng quality was investigated in relation to historical experiences. traditional quality measure and mordern analytical method. The traditional concept appears to be based on the original Korean thought of oneness in life and universe. The outside appearance such as shape and size in traditional quality measure includes the inside quality. Since certain shape and size define specific tissues. cells and biologically active substances in cells the traditional measure will he a map for analytical method to find active principles. Traditional method suggests that the balance among biologically active compounds seems to he more important than the large amount of one active compound and that the mode of active compounds in ginseng for the homeostasis of human body is the multicompound to multitarget system. Traditional method strongly suggests the importance of nitrogen compounds. especially soluble protein and heat stable protein for the balance of active principles since nitrogen compounds are more abundant in the central part (xylem-pith) that grows faster than the outer part (cortex-epidermis). The balance of physiologically active principles appeares to be meaningful in relation to the difference in traditional use of Panax species.

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