• Title/Summary/Keyword: corporate culture

Search Result 437, Processing Time 0.023 seconds

Emergence and Success of Xiaomi in the Transitional Situation of Chinese Smartphone Industry

  • Kim, So Hyung
    • East Asian Journal of Business Economics (EAJBE)
    • /
    • v.6 no.3
    • /
    • pp.16-23
    • /
    • 2018
  • Purpose - 2013 to 2014 was a transitional situation in which China's Smartphone industry was fluctuating. So in this paper, we will look at the strategies and achievements of Xiaomi, a company that has emerged in this situation and topped the market share. In particular, the purpose of this paper is to analyze why Xiaomi, which is considered a copycat, was able to succeed in the smartphone market four years after entering the market and analyze its strategy. Research design and methodology - Various secondary data are to be used for this study. Using various newspaper articles as well as corporate reports, the company analyzes the transitional situation from 2013 to 2014 and the competitors together. Through these analyses, Xiaomi's strengths are selected objectively and analyzed to identify the factors that made Xiaomi successful. Results - After China's transitional shift in 2014, Xiaomi brought about a 152.3 percent share change over the previous year. In addition, it surpassed Samsung Electronics, which has been the industry's No. 1 player, in 2014, and achieved the No. 1 ranking with a 16 percent share. Xiaomi Mi4's phone had a strong point of maintaining low price while being loaded with high performance. Conclusions - Xiaomi's success is because its price and performance was excellent. Xiaomi's Mi4's specifications were not far behind its competitors', but it was very cheap compared to its competitors' prices. They also valued software and used talent-oriented human resource strategies. Plus, it created the 'Mifan' culture successfully and benchmarked the strengths of its competitors smartly.

The Effect of Service Quality on Consulting Satisfaction through Understanding and Participation in Consulting (컨설팅에 대한 이해도 및 참여도의 차이에 따라 서비스 품질이 컨설팅 만족도에 미치는 영향에 관한 연구)

  • Park, Beom-Seok;Kim, Sang-Bong;Hong, Woo-hyung
    • Journal of the Korea Convergence Society
    • /
    • v.9 no.4
    • /
    • pp.233-240
    • /
    • 2018
  • This study examines whether there is a difference in satisfaction according to understanding level and participation level as well as the question of what kind of difference in consulting result. As a result of analyzing the model using the structural equation, it was confirmed that even if the quality of the consulting service was high, the satisfaction of the consulting company would be lowered if the contents were not understood or the participation was low. In other words, it was confirmed that service quality and satisfaction level of consultants were influenced by understanding and participation of company. The result implies that the high level consulting services of the consultants are also important, but in order to understand the understanding and participation of the consulting firms also affects the consulting satisfaction, and to increase the consulting performance, It is necessary to make aggressive effort to implement a corporate culture that can raise the level of education.

A Study of the Human Capital Efficiency in the Korean Online Game Business using Non-parametric Analysis Model(DEA) (비모수 분석모형(DEA)을 활용한 국내 온라인게임 기업의 인적자본 효율성 연구)

  • Yoon, Gun-Woo;Ryu, Seoung-Ho
    • Journal of Korea Game Society
    • /
    • v.9 no.2
    • /
    • pp.81-93
    • /
    • 2009
  • This study aims to investigate human capital in Korea's online game industry (as the representative of IT-based creative services) under the knowledge-based economy paradigm. In recognition of the importance of intellectual capital closely intertwined with human capital and the economic potential of the online game industry, Korean government has begun to show active support. In this context, this study measures the human capital efficiency in online game business by using non-parametric analysis (Data Envelopment Analysis, DEA). Most previous studies (human capital theory, knowledge based economy theory, economic growth theory) have proved that human capital has a very positive effect on sustainable growth of corporate management and wealth of nations. As such, this paper uses the DEA to obtain the efficiency of the human capital (scale, investment, education, compensation). The results of this study will suggest strategic implications on maximizing the human capital in online game corporations and provide a reference frame for government policies.

  • PDF

An empirical study on the major factors of implementing six sigma successfully through black belts (블랙벨트를 통해 본 6시그마 성공의 핵심 요인에 관한 실증적 연구)

  • 신동설;안영진
    • Journal of Korean Society for Quality Management
    • /
    • v.31 no.4
    • /
    • pp.81-94
    • /
    • 2003
  • Six sigma is a management innovation strategy which improves all managerial processes in an integrated manner, Six sigma can be applied to every aspect of managerial functions such as marketing, engineering, purchasing, accounting, and so on. Six sigma is trying to solve quality problems from the customer's viewpoint in the scientific manner, thus maximizing profits through the elimination of quality costs. This paper is presented to verify empirically the successful factors of implementing six sigma through the survey of black­belts of Korean firms. The blue­chip companies in Korea and across the world have already adopted Six Sigma, and it is becoming an integral part of the corporate culture of these companies. In conclusion, the most important factors to the success of six sigma are found to be the leadership of top management, and the compensation/ incentive system. The analysis also shows that the important factors are different in terms of both the process type and implementing stage.

Science Festival and Science Communication: A Case Study for the April 1997's Science Month in Korea (과학축전과 과학커뮤니케이션 : 1997년 4월‘과학의 달’행사를 중심으로)

  • 김학수
    • Journal of Technology Innovation
    • /
    • v.6 no.1
    • /
    • pp.99-127
    • /
    • 1998
  • The purposes of this study are first, to plan communication strategies for promoting the 1st National Science Festival and other events of the April 1997's Science Month in Koreas; second, to monitor communication activities done for those events; third, to evaluate effects of communication activities. Both the Ministry of Science and Technology and the Korea Science Foundation were arranged to execute our planned communication strategies. Basically we utilized the three sequences of human behavioral condition : Exposure, attention, and cognition. For planning, we suggested concrete communication strategies for each sequence, for example, first, those for bringing exposure to every event, second, those for bringing attention to the event, and third, those for bringing cognition of the event. Those communication strategies were suggested to use specifics of newspapers, television programs, radio programs, commercial and corporate magazines, electric visual sign advertisements on the street, and computer communication. For monitoring and evaluation, we used the same three sequences as the criteria. For example, we monitored and evaluated how much exposure, attention or cognition an event got or which specific medium contributed to exposure to, cognition of an event. For monitoring, graduate students were dispatched to examine each event through watching and interviewing. For evaluation, about 950 of event participants and non-participants were surveyed by means of face-to-face interview. Overall, we found that newspaper articles and television programs contributed a lot to people's exposure to events of the April 1997's Science Month. Especially, newspaper played a major role of heightening exposure. However, most events and/or their science and technology content failed to get salient attention and its following active cognition. The 1st National Science Festival attracted much exposure, but had some problems of disorder and commercialism. This sharp increase of exposure and some attention were believed to have reinforced people's, especially event participants' positive opinion of science and technology which is part of scientific culture.

  • PDF

A Case Study on Application of Yeeki Feng Shui to The Buildings of City Center -Seoul Jongno-gu, A, B, C the Center of The Building (도심 빌딩의 이기적 풍수 적용사례에 관한 연구 -서울시 종로구 A, B, C빌딩을 중심으로-)

  • You, Chae-Myung;Cho, Sung-Je
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
    • /
    • v.7 no.2
    • /
    • pp.92-99
    • /
    • 2014
  • There have been many existing researches on buildings of Yangtaek that applies Hyeongki Feng Shui, but not enough case studies on buildings applying Hyungong Feng Shui. In this study, which is located in Jongno-gu, Seoul applying Hyeonggohg Feng Shui A, B, C of the building you want to study the case. The result is as follows: first, the A building turned out to have the longest earth phase among the selected buildings. This also means the A building has the longest good luck. Second, the four Shape 'Wangsanwanghyanng' were identified Building A and B buildings. This means those buildings have a good feng shui, facing water with mountains at the back. Third, the Good or bad of the buildings judged by the Yeeki feng shui turned out to be "good". This result shows that those buildings have been well-formed in time and space with a good feng shui, and they are considered to have a great development in corporate growth.

A Study on Analysis of Topic Modeling using Customer Reviews based on Sharing Economy: Focusing on Sharing Parking (공유경제 기반의 고객리뷰를 이용한 토픽모델링 분석: 공유주차를 중심으로)

  • Lee, Taewon
    • Journal of Korea Society of Industrial Information Systems
    • /
    • v.25 no.3
    • /
    • pp.39-51
    • /
    • 2020
  • This study will examine the social issues and consumer awareness of sharing parking through the method text mining. In this experiment, the topic by keyword was extracted and analyzed using TFIDF (Term frequency inverse document frequency) and LDA (Latent dirichlet allocation) technique. As a result of categorization by topic, citizens' complaints such as local government agreements, parking space negotiations, parking culture improvement, citizen participation, etc., played an important role in implementing shared parking services. The contribution of this study highly differentiated from previous studies that conducted exploratory studies using corporate and regional cases, and can be said to have a high academic contribution. In addition, based on the results obtained by utilizing the LDA analysis in this study, there is a practical contribution that it can be applied or utilized in establishing a sharing economy policy for revitalizing the local economy.

The Effect of Success Factors of Corporate Knowledge Management on Business Fidelity and Organization Performance: focusing on the mediating effect of organizational learning (기업의 지식경영 성공요인이 직무충실도 및 조직성과에 미치는 영향 : 조직학습의 매개효과를 중심으로)

  • Jeong, Myoung-Sun
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.18 no.11
    • /
    • pp.381-389
    • /
    • 2017
  • Recently, due to the continuous changes in the business environment and increased competition, enterprises are introducing technology management to increase their value and enhance their competitiveness. In this study, based on the structural equations model, we investigated the effects of the core success factors of knowledge management on job fidelity and organizational performance and the mediating effects of organizational learning. In addition, organizational culture and information technology and process were assumed to be the key factors affecting knowledge management, and organizational learning was represented by experimental learning, indirect learning, and shared learning. As a result, it was found that knowledge management positively affects business fidelity and organizational performance and, even when it is mediated by organizational learning, it positively affects business fidelity and organization performance directly or indirectly. Therefore, we were able to confirm the importance of utilizing knowledge management in companies and to suggest an appropriate application scope for applying knowledge management and organizational learning.

Study on Fusion Proposal of Creativity Management and Management Quality for Airport Authorities - Focus of Fusion Management System Model Development - (공항기관을 위한 창의성경영과 경영품질 융합 방안에 관한 연구 - 융합경영시스템 모델 개발을 중심으로 -)

  • Lee, Yung-Kil;Kim, Ki-Woong
    • Journal of Advanced Navigation Technology
    • /
    • v.15 no.6
    • /
    • pp.1194-1211
    • /
    • 2011
  • The main research purpose of this paper is developed to Fusion Management System Model that is competition advantage and excellence airport for the airport authorities. Fusion Management System Model is developed to fuse and convert how is consist of creativity management and management quality system. Fusion management system structure is as follow. Firstly, part of foundation configured to philosophy and intention of CEO, company as like university and value-based creative corporate culture. Secondly, part of body is applied that is process by 6sigma, system by ISO9001. Thirdly, part of head is applied that is strategy and evaluation by Malcolm Baldrige National Quality Award of U.S.A. Also, system connected to synergy line that is creativity management, fusion & convergence and trust. Finally, this system has been researched to the practical perspective in order to realize for airport authorities.

Cyber Security Management of Small and Medium-sized Enterprises with Consideration of Business Management Environment (중소기업의 기업경영 환경을 고려한 사이버 보안 관리)

  • Chun, Yong-Tae
    • Korean Security Journal
    • /
    • no.59
    • /
    • pp.9-35
    • /
    • 2019
  • Until now, a lot of research on cyber security have been tried, but there have been few studies on overall relationships, including internal factors and external factors. Therefore, this study examined cyber security management considering not only internal elements of SMEs but also corporate management environment. The first qualitative analysis and the second quantitative analysis were conducted through mixed method research. Qualitative analysis was conducted through a semi-structured interview method, and three themes were found: insufficient cyber security management system, internal noncooperation for cyber security, and problems derived from decision-making system. In the quantitative analysis, multiple regression analysis was conducted on the data obtained through the questionnaire. The perception of cyber threats and internal support among independent variables positively influenced the cyber security management system or the dependent variable. Through this study, internal variables had a causal impact on the cyber security management system rather than external environment variables. This implies that the variables related to the organizational culture such as employees' perception are important. These results are expected to provide practical significance for enhancing the cyber security management system in SMEs.