• Korean Institute of Interior Design Journal
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• v.22 no.5
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• pp.302-310
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• 2013

Many museums have recently employed digital technologies in exhibition installations to provide visitors with interactive experiences with the installations, not just audiences. However, most of them have focused on the adoption of new prototypes or technologies, not considering user experiences of those systems carefully. This study developed an evaluation tool for usability of the tangible user interfaces and conducted a usability study on museum installations emphasizing user interaction and experience. The evaluation tool is composed of 5 features of tangible user interfaces such as tangible, interaction, convenience, representation, spatial interaction and social interaction, and 24 items. The museum we investigated is the Gwacheon National Science Museum, where 8 installations, classified 4 categories, were selected for the usability study. We recruited 6 undergraduate students, who were divided into 2 teams, each team having 3 students. Three students in a team manipulated and experience each installation together and reported their evaluation score through the questionnaire and interviews. The results showed that the score of the usability for the category 3, which requires students to move their bodies for the interaction, is the highest one because it features with spatial interaction. Students expressed much interest in the category 4, which utilizes users' other senses, however, the score of the usability is the lowest because the interaction is temporary and repetitive. Most installations are well designed in terms of control constraints, legibility, lower thresholds, participation encouragement, and open to the public, but pooly designed in terms of multiple access points, configurability, accurate movement, ambient media, and full-body interaction.

• The Journal of the Korea Contents Association
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• v.9 no.2
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• pp.270-278
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• 2009

Mobile web browsing services that bring the full PC browsing experience to customer's mobile handset have been emerged. This study is to investigate the intention to use mobile web browsing based on Technology Acceptance Model(TAM) which has been widely used to explain and predict the IT acceptance and incorporated with self-efficacy which was identified as an important determinant of user's new technology adoption in recent literature on technology acceptance. Specifically, from a theoretical perspective, this study not only clarifies mobile self-efficacy, but also develops an instrument to measure the concept of mobile self-efficacy. The results indicate that both computer self-efficacy and mobile self-efficacy directly influence perceived ease of use, and that perceived ease of use enhance perceived usefulness. And the findings indicate that perceived ease of use and usefulness have direct effects on attitude and then it is positively associated with intention to use mobile web browsing. Therefore, the findings imply that mobile self-efficacy can be employed as an important variable in examining user's intention for various mobile services to come in future.

• The Journal of Information Systems
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• v.32 no.1
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• pp.1-21
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• 2023

Purpose The purpose of this study is to investigate the intention of early application users in consideration of the characteristics of digital finance-based MyData service users. It is expected that user characteristics will affect the intention to use MyData service, which has not yet been advanced, and accordingly, it will examine how the characteristics of the initial users of MyData service and the intention to use it are connected. Design/methodology/approach The model used in this study is a value-based adoption model (VAM), and a lot of research has been conducted on information technology and online user acceptance and continuous use intention of online users. VAM has been proven useful through empirical analysis in many studies. The value-based acceptance model is a method of analyzing the intention to use Benefits and Sacrifices as the main elements of perceived value. It can be said to be a model that can analyze the benefits of use and the sacrifices to be made. Findings According to the analysis results of this study, it was found that usefulness, enjoyment, and reliability, which are the benefits of MyData service apps, had a positive effect on perceived value, which is partially consistent with existing research results. However, it was found that complexity, which is the sacrifice of MyData service apps, negatively affects perceived value and security has no negative impact. The results of security are considered to be complementary to financial institutions because MyData service deals with financial data based on personal information, and the research hypothesis is rejected because users' demands are relatively low. Therefore, MyData service apps should do more to increase benefits (usefulness, enjoyment, and reliability) than to reduce sacrifice (complexity) to users.

• The Journal of Information Systems
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• v.32 no.3
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• pp.205-224
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• 2023

Purpose This study investigates the impact of organizational characteristics on organizational performance through case studies of smart factory implementation in the context of Korean small and medium Enterprises (SMEs). To achieve this goal, this study adopts the smart factory index of KOSMO (Korea Smart Manufacturing Office) established by Korean Ministry of SMEs and Startups. We visited 3 firms implemented smart factory projects. This study presents the results of field study in detail with evaluation criteria on how organizational competences like AI technology adoption and facility automation can be exploited to positively influence organizational performance through smart factory implementation. Design/methodology/approach There are not so many results of empirical studies related to smart factories in Korea. This is because organizational support and user involvement are required for facility AI platform service beyond factory automation after the start of the 4th Industrial Revolution. Korean government's KOSMO (Korean Smart Manufacturing Office) has developed and proposed a level measurement index for smart factory implementation. This study conducts case studies based on the level measurement method proposed by KOSMO in the process of conducting case studies of three companies belonging to the root and mechanic industries in Korea. Findings The findings indicate that organizational competences, such as facility AI platform adoption and user involvement, are antecedents to influence smart factory implementation, while smart factory implementation has significant relationship with organizational performance. This study provides a better understanding of the connection between organizational competences and organizational performance through smart factory case studies. This study suggests that SMEs should focus on enhancing their organizational competences for improving organizational performance through implementing smart factory projects.

• Knowledge Management Research
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• v.24 no.4
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• pp.63-85
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• 2023

This study aims to identify the primary user group in the growing metaverse space based on the increased interest during the COVID-19 era. It also aims to explore the predictive factors for metaverse adoption. To predict online activities, the study examined user purposes, motivations, and relevant demographic factors as predictive variables through model analysis. The data from the Korean Media Panel Survey were used, and a two-stage analysis with the Heckman two-stage sample selection model was conducted to predict metaverse users. The analysis revealed that the key factors influencing metaverse adoption were offline activities, openness, OTT usage, and purchasing of paid content. Moreover, in the second stage model, openness, gender, and paid content purchases were identified as significant variables for increasing metaverse usage time. These results indicate that understanding metaverse users is essential in the context of the rising interest in online activities during the COVID-19 era and can provide valuable insights for metaverse platform-related companies and developers.

• 한국경영정보학회:학술대회논문집
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• 2007.06a
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• pp.527-535
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• 2007

The number of SMEs taking up information systems such as Enterprise Resource Planning has been growing rapidly, and many of those organizations have stepped into the stage of ongoing use at this point. Thus, research which takes into account idiosyncratic nature of SME environment is more important than before. Through an empirical study using survey method, we tried to examine the importance of end user's feedback seeking behavior in SMEs and how environmental factors affecting such behavior reinforce and interact with the feedback seeking behavior itself. The result shows that end user's active role as a voluntary feedback seeker is important in utilizing information systems in accordance with the initial design intention in ongoing use environment. Furthermore, in order to facilitate such feedback seeking behavior in SME environment, it is essential that management's involvement and communicating to its employees the importance of effectively utilizing the information systems as well as the support of peer IT champ.

• 한국IT서비스학회:학술대회논문집
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• 2008.11a
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• pp.153-156
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• 2008

In recent years, IPTV attracts great attention along with the digital convergence of communication and media technologies. IPTV combines the advantages of TV and Internet and changes our lifestyle dramatically. In addition, the IPTV service is capable of becoming a new business model which has huge growth potentials in technology-converging marketplaces. This study examines critical factors on the consumer's adoption of the IPTV service. Based on the Innovation Diffusion Theory (IDT), IPTV specific attributes and personal characteristics, we derive eight key factors in the research model. compatibility, ease of use, image, diversity of contents, interactivity, monetary value, social influence, and user satisfaction. Using the partial least square (PLS) method on the data collected through a web-based survey, we test our research model with several hypotheses. From this study, we find that diversity of contents, compatibility and interactivity have a significant indirect effect on the use of IPTV service via user satisfaction, and user satisfaction and social influence also have a significant direct impact on the IPTV use. These findings not only provide practical insights on the consumer acceptance of new technology-converging services, but also help managers to plan their marketing strategies better.

• The Journal of Information Systems
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• v.24 no.1
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• pp.147-168
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• 2015

Why people reduce or stop using social network services(SNS), which are regarded as a mean of relationship and communication, unlike the early trend? To explain the phenomenon, this study tries to predict psychological decision making process of users from perspectives of cognitive dissonance theory. From this perspective, this study attempted an integrative approach that reflected 'User's literacy' indicating the ability of individuals to use SNS, and 'negative mass media influence' such as media reports on side effects or the bad experiences of acquaintances, along with the 3 factors used in the SNS Prior research. This study conducted an empirical analysis by surveying 256 facebook users, and the major findings are as follows:- First, Social-overload, complexity, uncertainty and negative media influence are significantly affect dissonance on the use of SNS. Second, Dissonance on the use of SNS significantly affects the behavior that possibly reduces and limits the use of SNS. In other words, the users who have experienced psychological dissonance respond passively by avoiding the use of SNS to resolve the dissonance. Third, the moderating effect of User's literacy wasn't a significant. This study presents a clue to understand psychological decision making process of use of SNS and a guideline for establishing practical strategies. In addition, it is important to note that this study contributes to expansion of theoretical discussion about usage.

• The Journal of Information Systems
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• v.22 no.1
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• pp.225-248
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• 2013

Korean government has been implementing a smart grid testbed in Jeju Island for the low-carbon green growth. As smart grids are in the early stage of their diffusion, strategic guidelines and related measures are needed to spread them successfully. In general, the successful diffusion of new technologies or new products are mostly determined in its early stages. With the introduction of smart grids, the electricity market paradigm will be transformed into user-oriented from provider-oriented. Thus, a study on the diffusion of smart grids from the perspective of users is necessary. This paper examines factors affecting the adoption and diffusion of smart grids from users' perspectives and provide strategic guidelines for diffusing the smart grid. Researchers conducted in-depth interviews with 41 people who have been already using smart grids in the Jeju testbed. Semi-structured interviews were used to collect data. The interviews were recorded on a digital voice recorder memory and subsequently transcribed verbatim. A total of 133 pages of transcripts were obtained from about 10 hours interviews. 97 concepts, 47 sub-categories and 19 categories were identified through open coding of grounded theory. We suggested a paradigm model for diffusing smart grids and total of seven propositions as strategic guidelines.

• The Journal of Information Systems
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• v.19 no.3
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• pp.181-208
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• 2010

As knowledge-based society comes to the fore, sharing knowledge becomes a hot issue. Among various types of knowledge, a significance of software(applications) and contents is a huge in a current society. Moreover, along with appearance of smartphone, for instance iPhone, Application Store(also known as AppStore) utilized as a common gateway for sharing software and contents, brings a big interest for many users and developers. However, prior research to understand users' behavior on AppStore has been a scant. Therefore, the main purpose of this study is to investigate the impact of key smart service environmental factors on AppStore in order to empirically explain users' psychological feelings of intention to use AppStore. Based on a well-known technology adoption model, TAM, the study incorporates three main characteristics(user, society, and service) with six constructs(Innovation, Enjoyment, Subjective Norm, Information Level, Content variety, and Cost), influencing perceived usefulness, which then affects users' intention to use AppStore. Results provide evidence that support the tested hypotheses. The implications of the findings suggest a new theoretical work for future AppStore research and offers suggestions that the researchers and practitioners of AppStore should consider regarding the development of application and contents.