• KSII Transactions on Internet and Information Systems (TIIS)
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• v.16 no.3
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• pp.830-860
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• 2022

[Introduction] Nowadays, many companies are shifting their businesses online due to the growing trend among customers to buy and shop online, as people prefer online purchasing products. [Problem] Users share a vast amount of information about products, making it difficult and challenging for the end-users to make certain decisions. [Motivation] Therefore, we need a mechanism to automatically analyze end-user opinions, thoughts, or feelings in the social media platform about the products that might be useful for the customers to make or change their decisions about buying or purchasing specific products. [Proposed Solution] For this purpose, we proposed an automated SentiDecpective approach, which classifies end-user reviews into negative, positive, and neutral sentiments and identifies deceptive crowd-users rating information in the social media platform to help the user in decision-making. [Methodology] For this purpose, we first collected 11781 end-users comments from the Amazon store and Flipkart web application covering distant products, such as watches, mobile, shoes, clothes, and perfumes. Next, we develop a coding guideline used as a base for the comments annotation process. We then applied the content analysis approach and existing VADER library to annotate the end-user comments in the data set with the identified codes, which results in a labelled data set used as an input to the machine learning classifiers. Finally, we applied the sentiment analysis approach to identify the end-users opinions and overcome the deceptive rating information in the social media platforms by first preprocessing the input data to remove the irrelevant (stop words, special characters, etc.) data from the dataset, employing two standard resampling approaches to balance the data set, i-e, oversampling, and under-sampling, extract different features (TF-IDF and BOW) from the textual data in the data set and then train & test the machine learning algorithms by applying a standard cross-validation approach (KFold and Shuffle Split). [Results/Outcomes] Furthermore, to support our research study, we developed an automated tool that automatically analyzes each customer feedback and displays the collective sentiments of customers about a specific product with the help of a graph, which helps customers to make certain decisions. In a nutshell, our proposed sentiments approach produces good results when identifying the customer sentiments from the online user feedbacks, i-e, obtained an average 94.01% precision, 93.69% recall, and 93.81% F-measure value for classifying positive sentiments.

• International Journal of Computer Science & Network Security
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• v.23 no.10
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• pp.97-106
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• 2023

Sentiment analysis using social network platforms such as Twitter has achieved tremendous results. Twitter is an online social networking site that contains a rich amount of data. The platform is known as an information channel corresponding to different sites and categories. Tweets are most often publicly accessible with very few limitations and security options available. Twitter also has powerful tools to enhance the utility of Twitter and a powerful search system to make publicly accessible the recently posted tweets by keyword. As popular social media, Twitter has the potential for interconnectivity of information, reviews, updates, and all of which is important to engage the targeted population. In this work, numerous methods that perform a classification of tweet sentiment in Twitter is discussed. There has been a lot of work in the field of sentiment analysis of Twitter data. This study provides a comprehensive analysis of the most standard and widely applicable techniques for opinion mining that are based on machine learning and lexicon-based along with their metrics. The proposed work is helpful to analyze the information in the tweets where opinions are highly unstructured, heterogeneous, and polarized positive, negative or neutral. In order to validate the performance of the proposed framework, an extensive series of experiments has been performed on the real world twitter dataset that alter to show the effectiveness of the proposed framework. This research effort also highlighted the recent challenges in the field of sentiment analysis along with the future scope of the proposed work.

• 한국정보교육학회:학술대회논문집
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• 2021.08a
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• pp.213-221
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• 2021

With the advent of the 4th industrial revolution, the need for artificial intelligence education has increased. The online learning environment caused by COVID-19 made it possible to use variety of artificial intelligence platforms. In this study, an aritificial intelligence class plan was developed and proposed to achieve the goal of artificial intelligence education using an AI platform. The AI platform used is AI for Oceans, With the theme of creating a program for the environment, designed a 6-hour project class using Novel Engineering-based on STEAM model. Students experience AI for Oceans enough time and learn supervised learning by experience. Based on understanding of supervised learning, students design their own programs for the environment using Entry's AI blocks. In this study, for AI convergence education, this lesson was developed and presented with the goal of acquiring the creative problem solving ability and integrated thinking ability by using the principles of artificial intelligence to solve problems.

• Proceedings of the Korea Information Processing Society Conference
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• 2022.11a
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• pp.465-467
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• 2022

Mobile phones have become an essential item nowadays since it provides access to online platform and service fast and easy. Coming to these platforms such as Social Network Service (SNS) for shopping have been a go-to option for many people. However, searching for a specific fashion item in the picture is challenging, where users need to try multiple searches by combining appropriate search keywords. To tackle this problem, we propose a system that could provide immediate access to websites related to fashion items. In the framework, we also propose a deep learning model for an automatic analysis of image contexts using instance segmentation. We use transfer learning by utilizing Deep fashion 2 to maximize our model accuracy. After segmenting all the fashion item objects in the image, the related search information is retrieved when the object is clicked. Furthermore, we successfully deploy our system so that it could be assessable using any web browser. We prove that deep learning could be a promising tool not only for scientific purpose but also applicable to commercial shopping.

• Information Systems Review
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• v.23 no.4
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• pp.45-67
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• 2021

As the transaction volume of the C2C second-hand market is growing, the number of frauds, which intend to earn unfair gains by sending products different from specified ones or not sending them to buyers, is also increasing. This study explores the model that can identify frauds in the online C2C second-hand market by examining the postings for transactions. For this goal, this study collected 145,536 field data from actual C2C second-hand market. Then, the model is built with the characteristics from postings such as the topic and the linguistic characteristics of the product description, and the characteristics of products, postings, sellers, and transactions. The constructed model is then trained by the machine learning algorithm XGBoost. The final analysis results show that fraudulent postings have less information, which is also less specific, fewer nouns and images, a higher ratio of the number and white space, and a shorter length than genuine postings do. Also, while the genuine postings are focused on the product information for nouns, delivery information for verbs, and actions for adjectives, the fraudulent postings did not show those characteristics. This study shows that the various features can be extracted from postings written in C2C second-hand transactions and be used to construct an effective model for frauds. The proposed model can be also considered and applied for the other C2C platforms. Overall, the model proposed in this study can be expected to have positive effects on suppressing and preventing fraudulent behavior in online C2C markets.

• Journal of Information Processing Systems
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• v.16 no.6
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• pp.1238-1249
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• 2020

Throughout the world, aging populations and doctor shortages have helped drive the increasing demand for smart healthcare systems. Recently, these systems have benefited from the evolution of the Internet of Things (IoT), big data, and machine learning. However, these advances result in the generation of large amounts of data, making healthcare data analysis a major issue. These data have a number of complex properties such as high-dimensionality, irregularity, and sparsity, which makes efficient processing difficult to implement. These challenges are met by big data analytics. In this paper, we propose an innovative analytic framework for big healthcare data that are collected either from IoT wearable devices or from archived patient medical images. The proposed method would efficiently address the data heterogeneity problem using middleware between heterogeneous data sources and MapReduce Hadoop clusters. Furthermore, the proposed framework enables the use of both fog computing and cloud platforms to handle the problems faced through online and offline data processing, data storage, and data classification. Additionally, it guarantees robust and secure knowledge of patient medical data.

• International Journal of Computer Science & Network Security
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• v.21 no.1
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• pp.97-106
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• 2021

Social networking platforms have become a smart way for people to interact and meet on internet. It provides a way to keep in touch with friends, families, colleagues, business partners, and many more. Among the various social networking sites, Twitter is one of the fastest-growing sites where users can read the news, share ideas, discuss issues etc. Due to its vast popularity, the accounts of legitimate users are vulnerable to the large number of threats. Spam and Malware are some of the most affecting threats found on Twitter. Therefore, in order to enjoy seamless services it is required to secure Twitter against malicious users by fixing them in advance. Various researches have used many Machine Learning (ML) based approaches to detect spammers on Twitter. This research aims to devise a secure system based on Hybrid Similarity Cosine and Soft Cosine measured in combination with Genetic Algorithm (GA) and Artificial Neural Network (ANN) to secure Twitter network against spammers. The similarity among tweets is determined using Cosine with Soft Cosine which has been applied on the Twitter dataset. GA has been utilized to enhance training with minimum training error by selecting the best suitable features according to the designed fitness function. The tweets have been classified as spammer and non-spammer based on ANN structure along with the voting rule. The True Positive Rate (TPR), False Positive Rate (FPR) and Classification Accuracy are considered as the evaluation parameter to evaluate the performance of system designed in this research. The simulation results reveals that our proposed model outperform the existing state-of-arts.

• Trans-
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• v.9
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• pp.67-92
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• 2020

The development of social platforms and digital technology has promoted the age of the communication in our society. As online communication has become commonplace, expressing feelings, thoughts and experiences on the Internet has become an everyday routine. Among them, SNS is one of the representative platforms for expressing oneself easily and interacting with other users. The way of communicating with the SNS about what they did and what experiences they experienced from one's everyday lives became more common. As a result, the museum makes various efforts to enhance visitors' attention and interest with the use of SNS. It provides a content-based programs and museum environment that allow visitors to enjoy playing and learning at the same time. This study will explore not only a simple appreciation, but also the way of communicating to everyday life in terms of the changes for museum environment through the development, implementation and adaptations of digital technology. Through this, mobile-based communication with SNS provides various values and quality of museum visit, can be completed with meaningful museum experience, and various roles and functions of the museum are examined in terms of social platform of experience.

• Journal of Digital Convergence
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• v.19 no.2
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• pp.489-500
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• 2021

The purpose of this study is to explore the experience and meaning of health domain in physical education practice process for female students, which can be used online. This study would like to provide physical education teachers with implications to revitalize female students' physical education. The research method used case study. Data composition and analysis used group interviews, in-depth interviews and field data. The results of study was first, the changes in classes and school sports after COVID-19 were divided into self-portraits of reality and school sports in COVID-19. Second, the new challenge was categorized into the practice process of the new online class in physical education and the change of movement for oneself. The discussion suggested the need for sympathetic consideration and communication in Corona-19, a path from crisis to opportunity. Follow-up studies should continue to study about girls' various experience participated in physical education classes, collaboration of the teacher learning community that teaches girls' classes and utilizing method of platforms and ICT that can motivate girls' physical education classes.

• Journal of Practical Engineering Education
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• v.15 no.2
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• pp.439 -447
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• 2023

This paper aims to develop a map for optimized class space using ZEP among the metaverse platforms. As a research method, the classroom space was organized so that the subject of learning became a learner, and the classroom space was modified and supplemented to optimize while being applied to elementary school computer classes. The contents of the study investigated learners' prior perception of metaverse, and compared and analyzed the advantages and disadvantages of the metaverse platform. In addition, the map was designed by reflecting the results of the survey, and after applying the map to the class, necessary APIs and apps were installed to supplement it. As a result, the learner became the subject of learning in the metaverse space, freely identified the space, and actively participated in the class. In particular, we found that students who were passive offline and those who had a low participation rate due to lack of skills participated more actively. In particular, students who were passive offline or whose participation was low due to lack of skills participated more actively. If API and JavaScript programs are added to collect log data of learners for learning analysis, real-time feedback is possible for learners, and learner feedback is possible for instructors with statistical data. If this is possible, the metaverse space can fully expect the role of a learning assistant for learners and a teaching assistant for instructors.