• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2007.12a
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• pp.257-258
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• 2007

급변하는 동북아 항만물류환경 속에서 부산항이 동북아 물류중심지로 발전할 수 있는 방안을 모색하기 위해서 SWOT/AHP 분석을 이용하여 부산지역 항만물류클러스터를 둘러싸고 있는 대내외적인 환경 중 중요한 요인들을 파악하여 각 요인들에 대해 쌍대비교 평가를 수행한 후 우선순위를 도출하여 부산지역 항만물류클러스터를 발전시킬 수 있는 전략적 방안을 제시하고자 하였다. 도출된 우선순위를 바탕으로 전략수립의 단계는 제시하였지만, 전략별 세부추진방안은 구체적으로 제시하지 못하여 차후 연구가 수행되어야 할 것이다.

• Journal of Digital Convergence
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• v.7 no.1
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• pp.31-47
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• 2009

The rapid growth of information and communication technologies prompted the need for developing the strategic implementation framework of IT/ICT programs in universities. Here, we propose a strategic framework for the development of the IT/ICT programs in the universities of the province of Mazandaran in Iran. We use the SWOT analysis to assist the formulation of the strategy, where the Analytic Hierarchy Process (AHP) is applied to weigh the SWOT factors and the fuzzy TOPSIS is used to evaluate the strategic plans. Based on Iran and Mazandaran Digital Indices (DI) and considering the SWOT matrix, four strategies are identified. Finally, an analytical concept, namely the strategy shooting, is considered to show the role of SWOT factors and strategic plans on the performance of the system.

• Journal of Korea Port Economic Association
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• v.39 no.4
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• pp.191-203
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• 2023

This paper analyzed the overall status of the domestic freight transportation business, established SWOT analysis and strategy through existing literature research and designed an AHP model to derive priorities for each strategy. The SWOT analysis analyzed the management model of the consignment borrowers belonging to a transportation company that did not handle the supplies with the lowest satisfaction with the consignment system. The AHP model was designed by establishing a SWOT strategy through SWOT analysis. As a result of the analysis of the upper class, priorities were derived in the order of WO strategy, SO strategy, ST strategy, and WT strategy. As a result of comprehensive priorities for the development strategy of the domestic freight transportation business, WO strategy's "Improvement of cooperative relations between transportation companies and consignment owners through fair consignment contracts" was first, SO strategy's "Public promotion of the necessity of consignment systems based on high economic feasibility and reliability" was second, and ST strategy's "Proposal of policies to strengthen financial performance through the introduction of freight transport platforms" was fourth, followed by WT strategy's "Improvement of satisfaction with transport services through the introduction of freight transport platforms" and SO strategy's "Expansion of safe freight systems" in sixth, respectively.

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2013.06a
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• pp.233-235
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• 2013

Women represent only 1 and 2 percent of the 1.25million maritime officers in the world. Despite the slight increase of female maritime officers, there are few studies concerning them indicating that there has been insufficient progress especially on merchant ships. This study refers to the data from carried out 173 female students in Korea Maritime University and suggests the strategy of vitalization for female maritime officers using AHP and SWOT analysis.

• Journal of Korea Port Economic Association
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• v.35 no.3
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• pp.125-150
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• 2019

The Hunchun area is the only development and opening line in Jilin Province and the Changchun-Jilin-Tumen Developmental Plan area, and as a hub area for regional logistics, promoting the logistics competitiveness of the Hunchun area is an important factor in promoting economic development in the Northeast region. The purpose of this study is to derive the factors for activating logistics competitiveness in Hunchun area by applying SWOT analysis and to present them to policy-makers by drawing priority of factors for promoting logistics competitiveness in Hunchun area through AHP survey of Chinese and Korean logistics experts. According to the analysis, the weighting was high in order of opportunity factors and strength factors, and the priority was high in order of factors such as promotion and expansion of One Belt, One Road policies, active support through national policies, construction of international logistics center cities, construction of logistics centers, and supply of bulk cargo. Finally, from a comprehensive perspective, this study presented policy implications such as SO Strategy (Strength-Occupancy Strategy) and ST Strategy (Strength-War Strategy) focusing on the strengths of the Hunchun Region for the strategy of strengthening the logistics competitiveness of the Hunchun area.

• Journal of Korea Port Economic Association
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• v.38 no.1
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• pp.73-86
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• 2022

This study aims at investigating measures to vitalize the Pohang Yeongil New Port and its hinterland in the context of the post Covid-19 pandemic. To identify appropriate strategies, an SWOT analysis combined with fuzzy-AHP(Analytic Hierarchy Process) was applied for strategical priority. Among the SWOT factors, weaknesses and threats were found to be critical. At a more detailed level, the strategic priorities were given to insufficient infrastructure (W), neighboring ports (T), insufficient shipping network (W), low service level (W) and South-North Korea relationships (T). Given these results, several strategies to overcome core weaknesses and threats of the Pohang Yeongil Port were suggested. The results of this study may provide valuable insights for port policy makers.

• Proceedings of the Korean Society of Computer Information Conference
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• 2019.01a
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• pp.427-428
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• 2019

한국섬유산업은 위기에 직면하고 있으며, 해외진출이 증가하고 있다. 한국 섬유산업에 있어서 세 번째 교역군인 인도네시아는 한국의 직접투자액이 5위로 한국의 해외진출이 활발한 국가이다. 본 연구는 한국 섬유원단업체가 인도네시아로 진출하기 위한 발전 전략을 제시하고자 한다. 먼저, 문헌연구와 전문가 회의를 통해 인도내시아 사정을 고려한 섬유업체의 SWOT 대표요인들을 도출하였다. 이들간 우선순위를 도출하기 위해 AHP 분석을 시행하여, SWOT 요인들의 최종가중치와 우선순위를 도출하였다.

• International Journal of Contents
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• v.16 no.2
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• pp.92-101
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• 2020

Industrial integration is the innovative embodiment of regional economic theory. The promotion of industrial integration is conducive to improving the scale effect and spillover effect of the industry. Also, it has the power to radiate, drive, and lead the innovation and development of the whole industrial cluster. The purpose of this paper was to identify the most suitable development pattern of the ice-snow sports tourism industry in Zhangjiakou, one of the host cities of the 2022 Winter Olympics. This study combs the characteristics of the development of the ice-snow sports industry, and analyzes the current situation of the industry in Zhangjiakou based on the SWOT-AHP method. This paper argues that the integrated industry is the most suitable development pattern for the promotion of the ice-snow culture industry in Zhangjiakou. The following content will present effective countermeasures to accelerate the development of the ice-snow culture industry integration in Zhangjiakou from three aspects: industrial resource integration, industrial chain layout, and scientific and technological innovation. The IT live simulation technique facilitates identifying some vital elements during the data collection.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.6
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• pp.163-174
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• 2016

The object of this study identifies the weights of SWOT factors in hidden champion. And the other purpose of the study is to test the differences of weight between Korea hidden champion group and Germany theirs group. The survey research is employed for the hidden champion CEOs of two countries. This research is employed the AHP(Analytic Hierarchy Process) for the weight of SWOT factors in hidden champion based on an empirical survey done to 61 firms which are to be fostered as Korean type hidden champion and 40 firms which are to be fostered as Germany type hidden champion. And then the t-test assesses whether the weight means of two groups are statistically different from each other. The weights of SWOT factors of hidden champion have been identified. There are the differences of weight between Korea group and Germany group. The order of Korea group's weight is following by the strength (0.3062), the opportunities (0.2344), the threat (0.1804), and the weakness (0.1157). The order of Germany group's weight is following by the strength (0.2603), the opportunities (0.2286), the threat (0.1604), and the weakness (0.1432). The technology capability of strength, the lack of knowledge on overseas market of weakness and the market uncertainty of thereat have statistically differences between two groups. However, the sub-factors of opportunities statistically have no differences.

• Journal of Industrial Convergence
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• v.22 no.5
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• pp.1-10
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• 2024

This study proposes a developmental policy direction for the online platform industry, moving away from the regulatory-centered discussions that have predominated thus far. To offer policy directions, the PEST-SWOT-AHP analysis model was employed. The study first categorizes the issues of the domestic online platform industry into political, economic, social, and technological aspects, which are then further categorized into 16 strengths, weaknesses, opportunities, and threats. The relative importance among these factors was measured, leading to the derivation of four final strategies. The analysis indicates that policy directions should prioritize addressing weaknesses, with 'improving regulations that hinder innovation' being the most important factor across all categories, while technological factors were consistently rated highly in importance apart from this. Accordingly, the policy direction for the domestic online platform industry suggests avoiding excessive regulation and instead emphasizing policy support centered around technological development. This study is significant in that it presents a macroscopic developmental direction for online platform policies that have not been discussed in existing academic research, and it provides professional and objective indicators through consensus among scholars and researchers. In the future, it is hoped that research will continue to propose detailed policy strategies and implementation systems based on a macroscopic perspective.