• Asia Marketing Journal
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• 제26권2호
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• pp.129-144
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• 2024

This research is on how people's trust in human-like AI-based service will influence customer engagement (CE). This study will discuss the relationship between trust and CE and explore how people's trust in AI affects CE when they lack knowledge of the company/brand. Items from the philosophical study of trust were extracted to build a scale suitable for trust in AI. The scale's reliability was ensured, and six components of trust in AI were merged into three dimensions: trust based on Quality Assurance, Risk-taking, and Corporate Social Responsibility. Trust based on quality assurance and risk-taking is verified to positively impact customer engagement, and the feelings about AI-based service fully mediate between all three dimensions of trust in AI and CE. The new trust scale for human-like AI-based services on social media sheds light on further research. The relationship between trust in AI and CE provides a theoretical basis for subsequent research.

• 보건의료산업학회지
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• 제6권3호
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• pp.117-125
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• 2012

The purpose of this study was to investigate current status of 19 general hospitals which performed the hospital social responsibility (HSR) to global health issues. The survey focused on the global healthcare supporting system & activity (including the administration, information, materials, finance, and human resources, et al.), and the government's policy in Korea. Based on the analysis of survey data, the main global health issues of general hospitals were activities of overseas volunteers (56%) and aids of the developing countries (19%). Also, general hospitals have mainly supported into eastern Asia (49%). And then, the most important goal of general hospitals related these activities kept the founding principle of a hospital for global health issues (53%). The second ranking was the social responsibility (32%) and the interchange between Korean and foreign hospitals (32%). There were many differences between general hospitals about the global healthcare supporting system & activities for HSR to global health issues. In conclusion, we suggest that most of general hospitals in Korea would be gotten prior setting the global issues for unmet-need of the developing countries around the world in the near future. This study also served as the effective way by partnership on global health issues of general hospitals for recognizing the HSR as hospital governance.

• 한국의류산업학회지
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• 제22권5호
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• pp.570-583
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• 2020

The fashion industry is accountable for labor and environment-related issues. With such issues raised, consumers' social responsibility for environmental and labor issues has become an important factor that shapes the perception of companies. This study investigates the relationship between consumer values, concerns regarding social issues, and willingness to pay a premium for ethical fashion products. This study included two exogenous variables of altruistic value and egocentric value. In the conceptual model, consumers' social responsibility was conceptualized as two constructs of environmental consciousness and labor-issue consciousness. It was then analyzed as mediating variables. Willingness to pay a premium for ethical fashion products was the endogenous variable. Data was collected and analyzed with PLS-SEM from 600 consumers. The assessment of discriminant validity and construct validity using CFA were conducted before analyzing the model. Structural equation modeling results revealed that altruistic value directly influenced environmental consciousness and labor-issue consciousness. However, egocentric value was directly and significantly influenced only by labor-issue consciousness. Both environmental and labor issue consciousness directly influenced customers' willingness to pay a premium, but did not significantly change their willingness to pay a premium. Two-stage serial mediation analysis results indicated that the constructs did not have a significant mediation effect on the exogenous variables (altruistic value and egocentric value) and the endogenous variable (willingness to pay a premium) for ethical fashion products. This study found the influence of consumer's personal values on their willingness to pay a higher price for ethical fashion products.

• 가정과삶의질연구
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• 제28권5호
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• pp.131-149
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• 2010

The purpose of this research was to explore the levels of ethical consumptions and related factors on ethics of undergraduates as consumers. For statistical analysis, Cronbach' ${\alpha}$, factor analysis, t-test, one-way ANOVA, Duncan's multiple range test, Pearson co-relationship analysis, and multiple regression analysis with a total of 761 questionnaires were conducted. The research results are summarized as follows. 1. The scores to measure ethical consumptions level of the undergraduates was ranged from 2.66 to 3.64, which were relatively low. 2. The ethical consumptions in the commercial transaction were found to have significant differences according to gender, college years, and religion. The ethical consumptions of current generation were found to have the significant differences depending on their gender, college years, major, parents's education level, monthly allowance, and religion. The ethical consumptions of future generation were found be significantly different based on their gender, college years, mother's education level, father's occupation, monthly household income, and monthly allowance. 3. The major variables affecting the level of the ethical consumptions in the commercial transaction were materialism, social responsibility, idealism and college years. The major variables affecting the level of the ethical consumptions of current generation resulted from social responsibility, frequency contact with the mass media about the ethical consumptions, religions, and materialism. Social responsibility, frequency contact with the mass media about the ethical consumptions, idealism, expenditure, experience about the consumption education and materialism were the factors affecting the level of the ethical consumptions of future generation.

• 비교교육연구
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• 제28권6호
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• pp.1-28
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• 2018

2005년 소위 '황우석교수 사태' 이후에 국내의 연구윤리에 대한 본격적인 점검 실태파악과 이에 대비하는 정책을 추진하면서 기관 및 연구자의 윤리의식을 강화하기 위한 다양한 노력이 이루어지고 있다. 그러나 연구윤리에 대한 정부의 개입수준에 대해서는 학자들 간에 여전히 이견이 존재한다. 이에 본 연구는 한국보다 앞서 대학연구윤리제도를 확립하고 발전시킨 미국의 연구윤리에 대한 정부개입의 형성과정을 분석하고, 한국의 연구윤리정책에 대한 시사점을 도출하고자 하였다. 미국의 연구윤리제도의 형성과정과 법령들을 분석한 결과, 첫째, 학계에서 연구윤리원칙이나 가이드라인이 먼저 제시된 이후에 연방정부의 입법 및 규제 정책이 수립되었다. 둘째, 연구윤리에 대한 책임은 연방정부와 연구기관이 공유하되, 1차적 책임은 연구기관이 지고 연방정부는 2차적 최종 책임을 지고 있다. 셋째, 연방정부는 비윤리적 연구에 대한 최소한의 엄격한 규제를 가하고 있다. 넷째, 비윤리적 연구의 책임을 개인 차원에서 구조적 차원으로 확대해서 검토할 필요가 있다.

• 대한지역사회영양학회지
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• 제3권2호
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• pp.281-291
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• 1998

Job analysis was done by the method of interview and survey to find out the human attributes needed for dietitans' job performance. The knowledge, skills, abilities and other characteristics including personality were major items in the questionnaire. The questionnaire was distributed to 340 schools and hospital dietitians. Among these, 201 were compeletely filled out, returned and statistically analyzed according to the frequency scale and importance scale respectively. The results were as follows : 1) The age, education, job experience and monthly pay of hospital dietitians were higher than those of school dietitians. This was partly due to the reflection of short chronicle of school foodservice. 2) The most important human attributes for rwo groups were commonly shown as sincere and faithful personality, good human relationship and responsibility for business outcome. 3) Computer skill and menuplanning ability were human attributes of the most frequently used by school dietitians, whereas knowledge of diet therapy, clinical nutrition, and pathology of disease were frequently used by hospital dietitians. 4) The correlation coefficients between two groups were as follows : Spearman's rho value of personality, skills and abilities, and knowledge were 0.806, -0.432,-0.203 respectively, according to the importance scale. 5) An overall view from t test between two groups, various human attributes, especially knowledge were more frequently used by hospital dietitians.

• 인터넷정보학회지
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• 제14권3호
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• pp.52-57
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• 2013

Information and Communication Technologies(ICTs) have substantially enlarged both the opportunities to realize one's human rights but have also resulted in the emergence of new challenges. ICTs are so deeply embedded and cental to almost all aspects of human activity. And ICTs are assuming an increasingly central role in all aspects of human and societal development across the world. But this is especially true of the right to privacy, which faces challenges such as profiling and data mining for public(including national security) and private purposes. ICTs access is a fundamental right for all humans in the information age. So we have need for regulation based on human rights in the digital age. And governments have a responsibility to protect individuals against violations of human rights and data protection by public authorities, but also by private entities. In addition, internet governance and multi-stakeholder principle have to be stressed on all of the internet issues because internet governance is included in the principle of democracy which have bottom-up communication and equality. So it is very importance that Internet Governance Forum is the space for a meaningful discussion on public policy issues relating to the internet.

• 무역학회지
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• 제47권5호
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• pp.201-221
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• 2022

This study aims to analyze a harmonious approach between trade norms for the protection of human rights and the WTO agreements is increasingly necessary and important. conflicts and harmonization that may occur between major human rights protection trade norms and WTO agreements were comprehensively reviewed. The hard legalization of corporate social responsibility for sustainable development, such as human rights protection, was in conflict with the WTO Agreement, which was based on the principle of non-discrimination. As the currently expanding human rights protection trade norms reflect differences in the positions of developed and developing countries, it was also pointed out that there may be disputes over WTO compatibility and distorted protectionism measures. Accordingly, the applicability of the general exceptions to Article 20 of the GATT were reviewed together, and Article 20(a) of GATT, "necessary to protect public morals" may differ between developed and developing countries, and thus limitations were also considered. At the same time, When it is necessary to take regulatory measures such as prohibition of imports from a specific country for human rights protection, it was reviewed and proposed domestic trade norms revision.

• 한국의류학회지
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• 제38권1호
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• pp.59-72
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• 2014

This study investigated slow fashion consumers from a human desire viewpoint in order to examine the psychological aspects of slow fashion consumption. First, the concept of slow fashion was defined. Second, this study reviewed the concepts of desire found in Oriental philosophies and applied them to slow fashion consumption. This process identified the fundamental desire that motivates consumers of slow fashion. Lastly, the psychological aspects slow fashion consumers were examined through a comparison of fundamental desire and external reasons given by interviewees in regards to personal motivation to purchase slow fashion products. Data were collected through in-depth interviews with 10 unmarried women 25 to 37 years old with experience in buying slow fashion products. Exploratory data were classified into external reasons and fundamental reasons to derive the concept of slow fashion. First, slow fashion is defined as sustainable fashion that considers humans and nature. It also seeks to produce morally good products that transcend time and space. Second, we identified the following external reasons: social responsibility, pursuit of healthy products, and pursuit of beauty. Finally, we extracted four factors that reflected fundamental desire: Recognition Desire, Ostentation Desire, Sexual Appeal Desire, and Power Desire. Altruism was emphasized by respondents who expressed social responsibility among external reasons and the desire for recognition among fundamental reasons. However, this goodwill also originated from human desire due to the emotional healing they receive from helping others. Interviewees sought psychological benefits such as self-satisfaction and spiritual growth through slow fashion that implied an Association of slow fashion consumption with human desire. Slow fashion consumption was influenced by moral convictions as well as various desires; in addition, external reasons for slow fashion consumption could be explained by desire.

• 한국감성과학회:학술대회논문집
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• 한국감성과학회 2001년도 춘계학술대회 논문집
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• pp.1-5
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• 2001

시각제시에 의한 감성반응 생체신호 추출 실험시 시각 제시물 선정에 주관적 방식을 사용하였다. 시각제시 영상물로는 감성반응도가 가장 큰 인물얼굴 영상자료를 선정하였다. 피검자군 스스로 자신이 극도로 선호하고 혐오하는 양극단의 얼굴영상물을 선호도 특성조사를 통해 선택케 하였다. 외부와의 영상잡음이 차폐된 모니터 제시 장치를 구성하여 선호와 혐오의 양극단 영상물을 교차 제시하며 설문조사와 뇌파를 측정하였다. 피검자로는 남녀 대학생 20명을 선발하였으며 영상매체 선정을 비롯한 뇌파측정에 과정에 참여시켰다. 뇌파신호 분석 방법으로는 대역별 적분값, 반응구간 변화 미분값을 파라미터로 사용하였다. 분석결과, 교차제시에 따른 반응민감도가 향상되었으며 동일 시각 반복제시에 따라 민감도가 둔화됨을 밝혔다.