The Relationship with Electronic Trust, Web Site Commitment and Service Transaction Intention in Public Shipping B2B e-marketplace (해운 B2B e-marketplace의 전자적 신뢰, 사이트몰입 및 서비스 거래의도와의 관계성)
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- Journal of Global Scholars of Marketing Science
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- v.17 no.4
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- pp.113-139
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- 2007