• 제목/요약/키워드: Communication types

검색결과 2,664건 처리시간 0.026초

The Impact of Airport Staff Communication Types and Nonverbal Communication Factors on Passenger Satisfaction after the Pandemic

  • Sunmi LEE
    • 산경연구논집
    • /
    • 제15권1호
    • /
    • pp.1-8
    • /
    • 2024
  • Purpose: The purpose is to investigate the types of communication between aviation industry workers and passengers according to environmental changes following the COVID-19 pandemic. This study analyzes the impact of verbal and non-verbal communication styles of airport staff, especially those working at airline check-in counters, on passenger satisfaction. Research Design: The research design focuses on the impact of verbal communication styles and non-verbal communication factors of airline check-in counter staff, who represent the initial point of contact with passengers among airport staff, on passenger satisfaction. The survey period for sample collection was from July 1 to July 30, 2023, and the study was conducted targeting passengers boarding aircraft through Incheon Airport and Gimpo Airport. Result: First, it is important for airport staff to recognize all passengers, especially corporate customers, as corporate customers rather than simply as individuals boarding an airplane. Second, as the importance of non-verbal expressions increases due to the impact of COVID-19, physical and verbal responses are necessary. Third, it is important to check which language the passenger understands. Conclusions: Since communication through nonverbal expressions has become more important since COVID-19, airport employees need to recognize the importance of nonverbal communication. This awareness can serve as a foundation for building trust between airport staff and passengers.

브랜드 커뮤니케이션 전략유형과 VMD표현요소를 적용한 패션 플래그쉽 스토어 사례 분석 연구 (A Study on Types of Strategies of Brand Communication and Analysis of a Case of Fashion Flagship Store applied with VMD Expressional Elements)

  • 이정윤;정아영;공순구
    • 한국실내디자인학회논문집
    • /
    • 제22권2호
    • /
    • pp.167-175
    • /
    • 2013
  • This study aims to suggest a direction for interior space design for fashion flagship stores in the future where the brand identity can become correctly recognized by the consumers, and consumers can have various and differentiated experiences. As research method, theoretical concept review and case study on brand communication and VMD were used. Specifically, for review on brand communication, concept, strategies, and space types were explored, and, for review on VMD, concept, purpose, and expressive elements were researched. Also, the study looked at the relevance between and importance of strategy types of brand communication and VMD. Through these reviews, strategy types of brand communication and analysis criteria for VMD application were written based on the research and analysis of 8 cases in Korean and elsewhere. The results of this study is as follows: Based on marketing-oriented thinking with understanding of VMD, the plan must accurately understand the image and identity pursued by the brand, take into account the store layout, atmosphere, product concept, trend, and display, so that the store can communicate with the customers with cognitive consistency, diversity of senses, and differentiation from other companies. Currently, fashion flagship stores in Korea are concentrated on sales in expressing VMD, and, therefore, are difficult to deliver brand identity to consumers and they require diversity in expressive elements in doing so. Therefore, in the interior space design of fashion flagship stores in Korea, brand communication must enhance cognitive, behavioral, relationship, and culture marketing, and, requires confirming VMD expression in details by linking with brand communication and specific expressions based on it.

업무집중 및 커뮤니케이션 행태를 중심으로 한 오피스 레이아웃 유형에 관한 연구 (A Study on Office Layouts focusing Concentration and Communication Behavior)

  • 김두나;하미경
    • 한국실내디자인학회논문집
    • /
    • 제13권6호
    • /
    • pp.29-38
    • /
    • 2004
  • The purpose of this study is to provide design guidelines on office layouts to improve workers' concentration and communication behavior while supporting work processes. Among the present office types, benzene-type was preferred the most was providing better concentration. Regarding communication, link and benzene were preferred types. In present office types, workers were satisfied in communication more than concentration. To increase concentration level, acoustical privacy was indicated as the most important factor In conclusion, to support both concentration and communication in office, the team area should be divided into smaller sub-team areas. The sub-team areas may support interaction within a group while preventing unnecessary distraction. The major circulation of work process should be formed outside of the sub-team areas to provide concentration within the groups.

서비스 인카운터에서 화법유형이 서비스제공자와의 대화만족에 미치는 영향 (The Effects of Service Providers' Conversation Types on Customers' Satisfaction in Conversation with Service Providers at Service Encounter)

  • 박상준;문가경;이영란
    • 경영과학
    • /
    • 제31권3호
    • /
    • pp.41-59
    • /
    • 2014
  • The marketing literature suggests that personal relationships between customers and service providers influence consumers' evaluation of goods and services. In this paper, we investigate the effects of service providers' conversation types (non-physical communication) on customers' evaluation and satisfaction in conversation with service providers. The empirical results show that the non-physical communication affect consumers' satisfaction in communication with service providers. This implies that the non-physical communication could be considered as a strategic tool when corporations need to differentiate their services from competitors to gain an advantage in competition.

소집단 문제해결 학습에서 수학 문제 유형에 따른 의사소통의 패턴 분석 (An Analysis of the Communication Patterns according to the Mathematical Problem Types in Small Group)

  • 최지영;이대현
    • 한국학교수학회논문집
    • /
    • 제12권3호
    • /
    • pp.247-265
    • /
    • 2009
  • 수학 교실에서 학생들은 교사나 동료 학생과의 의사소통을 통하여 수학적 지식을 구성하고, 서로의 지식을 타인과 교환하게 된다. 그런데 수학 학습의 주요 과정이 문제해결 활동임을 고려할 때, 학교 수학에서 다루어지는 어떤 문제 유형이 수학적 의사소통을 촉진시키는가를 알아보는 것은 중요하다. 이를 위해 본 연구에서는 수학 문제유형을 정형-개념형 문제, 정형-절차형 문제, 비정형 문제, 실생활 문제로 구분하여 소집단 문제해결 과정에서 구성원들의 의사소통 패턴을 분석하였다. 연구 대상자로 초등학교 4학년 8명의 학생을 선정하여 2개의 소집단으로 구성하였고, 2개의 소집단이 각각 5시간에 걸쳐 4가지 문제 유형으로 구성된 5세트의 문제를 해결하였다. 결과 분석을 위해 소집단 문제해결 과정을 비디오로 녹화하여 전사한 자료와 관찰일지, 문서자료를 이용하였다. 그 결과, 비정형 문제와 같은 문제해결 방법이 다양한 문제일수록 소집단 구성원들의 수학적 의사소통 참여도가 높았다. 또한 비정형 문제에서 다양한 풀이 방법에 대한 논의 및 새로운 풀이 전략에 대한 아이디어 공유와 같은 다수 참여의 의사소통 패턴이 나타났고, 수용적 합의, 논쟁적 합의, 정교화된 합의 등 다양한 합의 패턴이 나타났다.

  • PDF

서울지역 초등학생들의 보건의사소통 요구도 특성 : 학교 건강관련 행사를 중심으로 (School child health communication activity needs in Seoul : Focused on school-based health fairs)

  • 박경옥
    • 한국학교ㆍ지역보건교육학회지
    • /
    • 제6권
    • /
    • pp.75-87
    • /
    • 2005
  • The purpose of this study was to describe elementary school students' health communication needs based on school-based health fairs by students' demographic characteristics and school health education experiences. A self-administered survey was conducted to a total of 851 fifth-grade students in 8 elementary schools in Seoul. For survey participant sampling, Seoul area was divided into four districts: north, south, east, and west, and two elementary schools were selected from each district by the stratified convenient sampling process. Three class 5th-grade students in each selected school finished the survey. Questionnaires and survey instruction letters were delivered to vice-principals in the designated schools and the vice-principals managed the survey process. The survey Questionnaire included demographic characteristics (sex, parent's marital status, parents' educational status, famil financial status, the person whom was with after school, and daily computer hour), health education experiences (health education at school, and school health education satisfaction), and health communication types. The health communication types were reorganized into eight types based on comprehensive literature review on health fairs (or child and adolescence. The health communication types were 'health exam and advice fair,''health promotion advertising and campaign,' 'health-related exhibition and experience fair,' 'profession visit-in-school education,' 'health-related VCR or movie festival,' 'health-related institute visits,' 'internet health counseling,' and 'telephone health counseling.' Regarding demographic characteristics, sex, family financial status, and academic performance were significant factors related to health communication need scores (p <.05). Girl, high level of family financial status, and excellent academic performance score were related to high score of health communication need. In terms of school health education experience, taking regular class for health education and satisfaction with school health education were linked to higher health communication need scores. This result discusses that experience and satisfaction with school health education largely contribute to building participants' health communication concepts and needs.

  • PDF

The Influence of Dental Hygiene Student's Communication Ability and Conflict Management Types on Adaptation to College Life

  • Shin, Myong-Suk;Han, Ji-Hyoung;Hwang, Ji-Min
    • 치위생과학회지
    • /
    • 제21권1호
    • /
    • pp.19-27
    • /
    • 2021
  • Background: The purpose of this study was to investigate the effects of dental hygiene students' communication ability and conflict management types on adaptation to college life improve adaptation to college life and to suggest strategies to play a role as a professional dental hygienist in clinical practice. Methods: The subjects of this study were selected by random sample extraction of dental hygiene students from two colleges in Gyeonggi and one Chungcheong area. The survey was conducted online for dental hygiene students from July 20 to October 31, 2020. In order to comply with research ethics, this study was investigated with the consent of the subjects. The sample was analyzed for the final 351. Results: Dental hygiene students' communication ability was 3.74 points, conflict management types was 3.01 points, and adaptation to college life was 3.30 points. In the type of conflict management according to the general characteristics, the problem-solving method, the avoidance method, the compromise method, and the concession method showed statistically significant differences in major satisfaction. Among the types of conflict management, the highest positive correlation (r=0.613) was shown in the relationship between the problem-solving method and the compromise method. Factors influencing the adaptation to college life were concentration, forced method, self-disclosure, conversational coherence, and social relaxation. Conclusion: This study is significant in that it derives sub-areas of communication ability and conflict management types that influence adaptation to college life. In the future, there is a need to improve the quality of dental hygienists by continuously conducting research on the types of conflict management targeting dental hygienists, and responding more proactively and actively to conflict situations in the clinical field.

학습자의 인지양식이 수학 과제 유형별 수학적 의사소통에 미치는 영향 (Influences of Cognitive Styles on Students' Mathematical Communication by Types of Mathematical Tasks)

  • 방숙희;강완
    • 한국초등수학교육학회지
    • /
    • 제21권4호
    • /
    • pp.621-641
    • /
    • 2017
  • 장의존-장독립 인지 양식의 학습자가 수학 과제 유형별 의사소통 과정에서 나타내는 특성을 파악하여 학습자의 인지 양식과 수학 과제 유형이 수학적 의사소통에 미치는 영향을 파악하는 것이 본 연구의 목적이다. 이를 위해 학생의 인지 양식과 수학학습 성취 수준, 성별을 고려하여 초등학교 6학년 학생 8명을 장의존-장독립의 4인 1모둠으로 편성하였다. 각 모둠에 4가지 유형의 수학 과제를 제시하고 수학적 의사소통 과정을 통해 협력하여 해결하도록 하였다. 학생들의 수학적 의사소통 과정은 수학적 의사소통 활성화와 말하기, 듣기 과정의 특징으로 나누어 분석하였다. 그 결과 인지적 수준이 높은 수학 과제는 학생들의 유의미한 수학적 의사소통 활성화에 긍정적 영향을 미쳤다. 그리고 학습자의 인지 양식에 따른 과제 접근 방법의 차이는 말하기, 듣기 의사소통 과정에 영향을 주었다.

  • PDF

아동의 성격유형 및 부모와의 의사소통 유형과 행복감과의 관계 (Relationships among Children's Happiness, Personality Types and Parents-Child Communication Patterns)

  • 김연화;강문희
    • 아동학회지
    • /
    • 제29권6호
    • /
    • pp.35-54
    • /
    • 2008
  • This study analyzed feelings of happiness in 550 5th grade children (273 males and 277 females) in elementary schools in Seoul and other regions. Measurement tools included personality (Eysenk, 1975), communication types (Barnes & Olsen, 1982), cognitive happiness (Waterman, 1993 and Ryff, 1989), affective happiness (Campbell et al. (1976), and eight open-ended questions about happiness developed by the author. Data analysis was by $X^2$, one-way ANOVA, stepwise regression analysis, and two-way ANOVA. Happiness of children was influenced by school grades, existence of supporters, economic level, number of siblings, and gender. Extroverted female children who had open communication with parents felt the highest degree of happiness.

  • PDF

대학생의 사군자 기질에 따른 의사소통 능력과 대인관계 능력 차이 (Difference of Sagunja Temperament type on Communication Ability and Interpersonal Relations Ability of University Students)

  • 정미영
    • 한국콘텐츠학회논문지
    • /
    • 제17권9호
    • /
    • pp.385-395
    • /
    • 2017
  • 본 연구는 사군자 기질 유형에 따른 의사소통 능력과 대인관계 능력간의 차이 연구이다. 부산 소재 대학생 350명을 대상으로 연구한 결과 첫째, 기질 유형은 국화, 난초, 매화, 대나무 기질 순으로 나타났다. 둘째, 사군자 기질 유형별 의사소통 능력 차이를 분석한 결과, 대나무 기질의 의사소통능력이 가장 높게 나타났으며, 매화, 난초, 국화 기질 모두에서 유의한 차이를 보였다. 사군자기질 유형에 따른 대인관계 능력은 자기노출하기, 대인갈등 다루기를 제외한 '처음관계 맺기'와 '타인 불쾌감 주장하기', '정서적지지 및 조언하기'에서 유의한 차이를 보였다. 셋째, 의사소통 능력과 대인관계 능력 간에는 유의한 상관관계가 있는 것으로 나타났다. 결국 본 연구는 사군자기질 유형에 따른 의사소통 능력과 대인관계 능력 차이가 통계적으로 유의미하다는 것을 증명하였고, 한국인 정서에 맞는 사군자기질을 접목하여 우리 전통을 다양한 측면에서 재해석하였다는데 연구의 의의를 찾을 수 있을 것이다.