• 한국실내디자인학회논문집
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• 제21권5호
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• pp.336-342
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• 2012

Chinese society, which maintained the feudal social system, has taken an isolationist policy in response to the Western aggression since $20^{th}$ century. However, in the wake of the Opium War of 1840, China had actively accepted Western culture, not in just politics and economy, but in diverse area of social property. Since these process, the modernization of China had begun and the Chinese museum has been erected and evolved through the process of it. And it can be deducted that the philosophy of socialist society had a considerable influence on the spatial configuration of the Chinese museum since it was at the heart of china's modernization. And another social shift has been made since 2000 that is regarded as the internationalization of China. It brought a new point of de-structuralism to the society since 2000 and it is leading the changes of various areas of culture and arts, including museology in Chinese society. The purpose of this study is to understand what changes have been made to the museums in China since 2000 and how the internationalization of China is engaged with this it, in terms of the spatial structure of a museum. To do this the study examined the spatial changes of the museum in the mathematical approach including Space Syntax tool and it was engaged with the changes of museum type. Throughout the study, it was concluded that spatial structure of museums in china has been changed from structural organization to de-structural one since 2000 of China's internationalization.

• 문화기술의 융합
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• 제8권5호
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• pp.285-290
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• 2022

중국의 급속한 발전에 따라 중국예술과 미술관도 빠르게 부상하고 있다. 본 연구는 중국미술관의 역사와 발전과정을 분석하여 중국미술관의 근대에서 현대에 이르는 발전과정을 정리하고, 최근 현황과 트렌드를 분석하고자 하였다. 중국 미술관은 서방 선진국 미술관과 격차가 있지만, 그 격차가 점차 좁혀지고 있는 것으로 분석됐다. 양과 질적인 면에서 중국 미술관은 빠른 성장을 보여주고 있고, 최근 미술관의 트렌드를 반영하여 변화하고 있다. 이러한 성장에도 불구하고, 자금 부족으로 인한 운영난을 겪고 있고, 제도와 지원 미비와 이로 인한 발전에 대한 저항, 전문인재의 부족 등의 문제점들이 있다. 최근 세계적 관심을 받고있는 중국미술관에 관한 연구는 매우 부족하기 때문에, 본연구는 한국의 중국미술관 연구에 기여할 수 있다. 본 연구를 통해 중국미술관의 발전과정과 현황, 문제점 등을 이해할 수 있으며, 이를 바탕으로 한국 미술관의 발전에 시사점을 주고자 한다.

• International Journal of Advanced Culture Technology
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• 제9권2호
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• pp.1-9
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• 2021

Focusing on China's profound historical/cultural heritage, as well as its favorable environment for the expansion of cultural and creative industries (CCIs), this paper considers the unique attributes of Chinese museum cultural and creative products (MCCPs) from the angle of cross-border development, and summarizes the main forms and effects of cross-border innovation in relation to Chinese MCCPs. It also examines the chief problems of Chinese MCCPs' cross-border growth at three levels - the national policy system, product development, and design and marketing - to explore countermeasures and suggestions for cross-border novelties and the advancement of products.

• International journal of advanced smart convergence
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• 제11권2호
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• pp.44-52
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• 2022

The purpose of our study is to examine the influence of telepresence on cultural heritage attachment in the context of virtual museum. We determined the effect of telepresence on visitors' aesthetic and educational experiences and how these experiences affect visitors' perceptions of virtual museum service value. Moreover, we investigate the effect of perceived virtual museum service value on museum attachment and cultural heritage attachment. A total of 143 visitors were sampled through an online survey focusing on Chinese virtual museum visitors. The results show that all the paths presented significant effects. Additionally, it was found that telepresence indirectly influences cultural heritage attachment through education experience and perceived virtual museum value. The theoretical and practical implications are also provided. An important implication is that online virtual museum is essential to raise visitors' education experience and their cultural heritage attachment. Thus, virtual museum should take initiative to enhance virtual reality to ensure traditional culture education and formation their cultural heritage attachment.

• 지역과문화
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• 제8권1호
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• pp.77-93
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• 2021

博物馆文化商品在博物馆收益中逐渐占据重要部分, 因此, 在博物馆经营中, 文化商品营销的重要性日益增大。本研究通过对中国故宫博物院和韩国国立中央博物馆的文化商品营销战略进行比较分析, 来探索两国博物馆文化商品营销的发展方向。为此, 通过产品, 价格, 渠道, 促销等营销4P战略分析, 分析了韩国国立中央博物馆（以下称中博)和中国故宫博物馆（以下称故宫)的文化商品的差异。研究结果表明, 在产品(product)方面, 故宫重视与其他企业的合作战略, 但中博主要以"企划展文化商品"为中心, 将重点放在自身的商品开发上。价格（price)方面, 中博的文化商品比一般产品的价格定价要高。与此相反, 故宫的部分文化商品与市面上类似产品比较, 以相对低廉的价格出售。据分析, 这是因为不同的市场占有率而采取的战略。从渠道(place)方面来看, 故宫利用多种电商销售文化商品, 而中博则通过特定网站进行集中销售。另外, 故宫的线下卖场位于故宫正门出入口等位置, 但中博的线下文化商品店则设立在中博内部。在促销(promotion)方面, 故宫主要利用网络社交媒体营销战略, 而中博会每年通过公开招募活动收集人们各种各样的想法, 开发文化商品。本次研究通过中国故宫博物院和韩国国立中央博物馆的博物馆文化商品营销方式的比较, 对中国和韩国博物馆文化商品的发展具有新的启示意义。

• 한국콘텐츠학회논문지
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• 제17권6호
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• pp.116-123
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• 2017

본 연구는 국립한글박물관 외래관람객 중 방문비중이 높은 미국, 일본, 중국 세 국적별 외래관람객들을 대상으로 방문행태, 전시시설 및 서비스 개선사항, 전시콘텐츠 및 전시서비스품질에 대한 만족, 전반적인 전시관람 만족 및 행동의도 간의 연관성 분석을 통해 주요 국적별 외래관람객들의 방문활성화 방안을 모색해 보았다. 분석결과, 세 국적별 외래관람객들의 방문행태 간 차이를 보였으며, 전시시설 및 서비스 개선사항은 미국인과 일본인 관람객은 '외국어 안내체계', 중국인 관람객은 '체험 프로그램'이 가장 개선되어야 할 사항으로 나타났다. 또한, 전시콘텐츠 및 전시서비스품질에 대한 만족도는 미국인 관람객의 만족도가 일본인 및 중국인 관람객의 만족수준 보다 높은 경향을 보여 국적별 차이를 보였다. 아울러 국립한글박물관 관람을 마친 후 전반적인 전시관람 만족 및 관람 후 행동의도 간의 차이에서는 미국인 관람객의 만족과 행동의도 수준이 일본인 및 중국인 관람객에 비해 다소 높은 경향을 나타냈다. 이러한 연구결과를 토대로 외래 관람객들의 국립한글박물관에 유도하기 위한 컨텐츠 개발 등 방문활성화 방안을 제시하였다.

• 사물인터넷융복합논문지
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• 제9권3호
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• pp.69-74
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• 2023

온라인 전시관을 기반으로 한 스마트(智慧) 박물관은 문화 예술을 체험 할 수 있는 예술과 미래 기술의 접목으로 4차 산업혁명의 움직임과 그 맥락을 같이 한다고 볼 수 있다. 본고는 중국 스마트 박물관에 대해 둔황박물관, 고궁박물관, 중국 공예미술대사 박물관의 적용 사례를 통해 중국이 4차산업의 기술을 어떻게 수용하고 기술을 적용하여 선도하고 있는지 살펴보았다. 공통적으로 중국 스마트 박물관은 환경데이터 수집 및 통합 디지털 어플리케이션 설립, VR AR을 통해 컬렉션 보전, 서비스, 관리, 전시에 폭넓게 활용되고 있었다. 본 연구자는 중국 스마트(智慧) 박물관 사례를 통한 온라인 전시는 운영상의 효용성이 뛰어나고 이미지 복제품 아니라 다른 차원에 존재하는 공간으로 파악하였다. 따라서 온라인 전시는 공간을 확장시킬 수 있는 최적의 매체이며, 감상자들은 박물관을 직접 방문하지 않고도 박물관 전시실을 구석구석 거닐며 박물관의 모든 콘텐츠와 소통할 수 있다. 스마트 박물관의 온라인 전시를 통해 관람객과 감상자는 보다 적극적인 문화소비자로 전환될 수 있으며 집단 역량을 키울 수 있다.

• 수완나부미
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• 제2권1호
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• pp.1-16
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• 2010

Vietnamese Blue and White Porcelain is famous for its unique form and colour of cobalt. It is said to be producted from the late of 14th Century to now. Vietnamese Blue and White Porcelain of 14th Century has a Mum design similar to that of Blue and White Porcelain of 14th Century in China. The Vietnamese Blue and White Porcelain of 15th, 16th Century was trade Ceramics which were shipped overseas. A base, having a dated inscription corresponding to 1450 and kept in the Topkapi Saray Museum is the best example of Vietnamese trade ceramics. The Vietnamese Blue and White Porcelain of 15th, 16th Century was a substitute for Chinese trade ceramics in these times when China had a police of the closure of China borderers to sea trade to protect China and was exported to the western Asia and the Southeast Asia. In recent, Fustat relics of Egypt was excavated the Vietnamese Blue and White Porcelain. It means that Vietnamese Ceramics of 15th, 16th Century was substitute for Chinese trade ceramics. In addition, Thai Blue celadon of 15th Century was exported to the western Asia as like Vietnamese Blue and White Porcelain. But when a police of the closure of China borderers to sea trade in China was stopped in the late of 16th Century and Chinese Ceramics were reborn in the same time, the Vietnamese Blue and White Porcelain was declined as trade items.

• 박물관보존과학
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• 제23권
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• pp.17-30
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• 2020

본 연구는 2016년 한국실 지원사업의 일환으로 수행한 미국 포틀랜드박물관 소장 자수백수백복자도병풍의 보존과 조사 결과이다. 자수백수백복자도병풍은 10폭으로 이전에 표구되어 원래의 장황은 확인할 수 없었다. 그러나 보존처리 과정에서 이전 병풍 장황에 대해 추정할 수 있는 흔적을 확인할 수 있었다. 화면 상·하단에 청색으로 상·하 회장을 두르고 각 폭에 사용한 보라색 띠를 사용하는 등 조선시대 병풍에서 볼 수 있는 전형적인 배색을 사용하였음을 확인할 수 있었다. 이를 통해 원형의 장황이 많이 남지 않은 백수백복자도병풍의 장황에 대해 접근할 수 있었다. 다만 본 연구는 한 병풍에 관한 연구이므로 유사한 시기에 제작된 병풍의 장황에 대해서는 앞으로도 지속적인 연구가 필요할 것으로 사료된다.

• 복식
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• 제36권
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• pp.219-238
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• 1998

For the purpose of this Study, the situation of Korean costume properties in the collection of overseas museums was investigated through correspondence, interviews with their curators and persons in charge and survey. As results were made about the situation of museum science (conservation) and practical utilization of costume properties. So, the study result were drawn as follows : Krean costume properties unexplaind of 'Korean cultural Properties' could be found in the Metropolitan Museum of Art of New York(135 pieces), the Brooklyn Museum of New York(20 pieces), the Newark Museum of New Jersey(15 pieces), and the Victoria Albert Museum of London(100 pieces). Korean costume properties in the collection of over-seas museums mostly fall under the rang of period between the 19th century and the early 20th century and are classified into everyday clothing, wedding costume and armors for the most part. In 1900s, museum in several countries began to collected Korean cultural properties through foreign missionaries or diplomats as well as merchants or travellers in who bought Korean objects. Recently, scholars, traditional Korean costume designerss and diplomatic and consular offices in overseas have donated our Korean costume to many foreign museums. Korean costume properties were largely on display in the dependent display of folklore museums or in a part of exhibition gallery for Asian culture and there were the separate exhibition rooms in museums in the United Kingdom, Germany, Denmark, Austria, Japan and the United States America. But the size and level of display room for Korean cultural properties is one third as large as that for chinese or Japanese cultual properties. It was found in this study that the traditional Korean costume in the collection of overseas museums was largely recorded only as general items rather than given their proper names. The typical example of misnaming included bridal's Kimono for Wonsam(원삼) in the Metropolitan Museum of Art, Yeonroksaek-bumunsajeokori for Dangeui(당의) and Jissan-gryongwonmunsadurumagi for Kongdali(동달이) in the Okura collection of the Tokyo National Museum, and so on. And the Victoria Albert Museum modified the way of wearing Daenim(대님) and the National Museum of Ethnology in Osaka seemed to misplace the ornament of Keanggi(댕기) on Mubok(무복) and Josunjuk(조선족: Chinese-Korean) Museum also misplace hansam(한삼). On the one hand, the Newark museum of New Jersey mixed Chinese armor with the Korean one and the Photohraph of King Kojong(고종) with Chinese one. It is corrected to publish and disseminate the book concering Korean costume in order to inform foreign museums of thed proper names and wearing method of our traditional costumed. The repair of costume before cleaning in the process of conservation treatment can prevent damage likely to occur as the properties of fiber itself are weakened in liquid. It is recommended that western 8-figure stitch and tacking stitch is added to Korean traditional stitching method. Museums in the U.S.A and the U.K are concerned about the aftermath of cleaning it-self, specially conservation treatment may exert on remains and predominantly use the vacuuming method to remove dust or bits of straw before the exhibition beings. But in case of Korea, the dry cleaning and wet cleaning method are used according to the nature and state of a sample costume. This comprehensive cleaning method is gradually developing scientifically but it is expected that those concerned will make a chemical analysis of the solvent to be used and also the more precise test of costume properties will be conducted before cleaning them. A partial study was made here because the scope of study was too broad and vast. It is expected that more studies will be conducted concerning our costume culture under the long-term plan and active support at the government level.