• Title/Summary/Keyword: Beauty Market

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A Study of Digital Makeup Techniques, based on a Case Study of a Film (영화 사례분석을 통한 디지털 분장 기법에 관한 연구)

  • Moon, Jung-Eun;Kim, Sook-Jin
    • Journal of the Korean Society of Costume
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    • v.61 no.5
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    • pp.48-63
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    • 2011
  • Digital makeup(DM), depending upon computer graphic softwares, is applied to various fields, e.g. character works in movie and game industries and visual printouts in printing works. Focused on makeup field, DM is extremely conducive to developing, scientizing and informationalizing makeup patterns. Despite of unlimited potential of DM of which market size has been growing day by day, its practical use by domestic makeup experts and educators is much less active than expected as far, due to the lack of knowledge accumulation. The purpose of this study is to suggest some theoretical frameworks to generalize DM techniques and analyze two cases using the frames therefore support academicians' recent efforts to theorize DM techniques. The study 1) defines and categorizes the concepts of DM and DFX(digital special effect); 2) reviews the literature relevant to DM and generalizes the types and methods of DM techniques; 3) applies general frames to analyzing two movie cases, famous for their DM effects; 4) then suggests, based upon analytical results, some efficient ways for makeup experts to use DM techniques in practice. This study contributes to providing the theoretical grounds to conceptualize DM thus broadening makeup artists' interests in DM and awakening the scholarly concerns in cultural technology including DM.

A Study of the Hanbok Industry through Its Survey Research

  • You, Soon-Lye;Jin, Sun-Young;Song, Kyung-Sook;Park, Hyun-Joo
    • International Journal of Costume and Fashion
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    • v.4
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    • pp.113-130
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    • 2004
  • Korea may have the social environment that has a high interest and demand for the fashion industry, but the relative importance that the Hanbok industry occupies in the fashion industry is very low. It can be found that this is attributed to the difficulty in identifying the trends of Hanbok due to the smallness of Hanbok material producers and Hanbok producers, a change in consumers' consciousness of Hanbok, the difficulty of ties and integration between Hanbok-related organizations, the lack of support from government and the like. Given the recent trend that the principal factor that enables the Korean fashion industry to be competitive in the world fashion business community is based on the beauty of Hanbok, this indifference to the Korean Hanbok industry would be the roadblock to internationalizing the Korean fashion industry. Accordingly, this study attempted to identify the problem of Hanbok-rela1ed department as the basic work for the development of the Hanbok industry and present the plan to activate it, thereby providing basic materials for exploiting the new arena of the Hanbok cultural industry the domestic and foreign fashion market in the 21st century.

A Study on the Reproduced Traditional furniture Shown at the Furniture Markets in Korea - Focused on the Names, Dimensions, and Types of Bedroom Furniture - (한국 가구 시장에 나타난 전통식 가구에 관한 연구 - 침실가구의 명칭, 규모, 유형을 중심으로 -)

  • 이한나;박현옥
    • Korean Institute of Interior Design Journal
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    • v.13 no.4
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    • pp.164-171
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    • 2004
  • Currently, the beauty of Korean traditional furniture has been changed irregularly and even the traditional character has been distorted. The purpose of the study is to examine the current situations of traditional bedroom-furnitures that are reproduced and sold at the markets in Korea. The eight companies were selected as a research sample. All those companies also participated at the "Living-design Fair 2003 and 2004" The traditional bedroom-furnitures were the limited products as a research target. As a method of the research, the content analysis such as names, dimensions and types was used. The results of research were as follows: 1) Using the confused names for a same item, 2) Changes of dimensions, 3) Diversification of the types, 4) Mixing with Japanese style furniture in the Korean traditional furniture market. On the basis of the results, selected eight companies were divided into three types: First, representation of traditions near to the prototype, second, reforming to be suitable to the contemporary life-style, and the last, mixing of Japanese style furniture. This research will make us be concerned about reproduced Korean traditional furniture and established the position to seek for Koreanity. This research expected to be a reference to develope Korean traditional furniture industry, opportunity of verification for reproduced Korean traditional furniture companies and find out the change of life-style through a comparison analysis of the original traditional furniture.furniture.

The Effect of Cosmetic Consumption Need on Buying Motive, Brand Satisfaction, Attachment, and Loyalty (화장품 소비욕구가 구매동기, 브랜드 만족, 애착 및 충성도에 미치는 영향)

  • Lee, Jin;Hwang, Jin Sook
    • Journal of the Korean Society of Clothing and Textiles
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    • v.37 no.7
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    • pp.882-893
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    • 2013
  • This study provides an efficient marketing strategy for the cosmetic market by analyzing the effect of consumer desire on buying motive, brand satisfaction, brand attachment, and brand loyalty. The research conducted a survey using convenience sampling for adult women (from 20 years to 60 years) who purchased cosmetic items within 6 months. A total of 463 samples were used for the final analysis. Data analysis consisted of descriptive statistics, Cronbach's alpha, a confirmatory factor analysis, and a structural equation modeling analysis. Customer cosmetic consumption need had six factors: exhibition need, safety need, need to look younger and to pursue beauty, need to go along with others, eco-friendly need, and pleasure need. The buying motive had four factors: others-oriented motive, motive to keep skin healthy, economic motive, and motive to change products. The causality model showed that customer consumption need influenced buying motive, brand satisfaction, brand attachment, and brand loyalty. There were also significant effects on buying motive for brand satisfaction, brand attachment, and brand loyalty. In addition, there were indirect effects on the relationship between customer consumption need and brand loyalty. The pursuit for pleasure had a significant indirect effect on brand loyalty.

Study on The Wine Mini-bar Design Using Chinese 卍 Shape Window-pattern (중국의 전통 만(卍)자 문창살이 적용된 와인장 디자인 연구)

  • Cai, Quan;Kim, Chung-Ho
    • Journal of the Korea Furniture Society
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    • v.28 no.1
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    • pp.47-52
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    • 2017
  • With the rapid economical and technological progress in China, the demand for wine increased tremendously along with the need for wine storage furniture and wine related products. Although demand for furniture increased, consumers' emotional need toward high quality design product has not been met properly. As the quality of people's life improves, they pursue better materials providing them with higher mental satisfaction. To meet the specific demand of Chinese market stated above, the direction of this report is set as to study pattern elements of Chinese traditional lattice and combine them with wine storage furniture design and crafting, which is originated from western culture. By doing that, the study is aimed to suggest a new direction of Chinese modern design and to improve the fundamental notion of Chinese furniture design. Although wine and wine racks are from western world, the wine mini-bar designed in this study stands out for its beauty and taste of eastern culture. It not only fits perfectly to the habits and taste of wine lovers, but also goes very well with fusion style interior design trend in modern China. The furniture carries the charm of eastern cultural tradition and elegance of modern furniture design in one.

The Study of Behavior on Buying Cosmetics according to Life Style Type for Women Consumers in the United State (미국 여성 소비자들의 라이프스타일 유형에 따른 화장품 구매 행동 연구)

  • Ryu, Se-Ja
    • The Research Journal of the Costume Culture
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    • v.17 no.1
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    • pp.28-39
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    • 2009
  • In this treatise, a survey was conducted on American female consumers to confirm the possibility of segmenting the American cosmetic industry by classifying lifestyles and analysing differences in consumer behavior, and also to provide global marketing strategy for entry into the American cosmetics industry by Korean companies. The results of the analysis provided three categories of American female consumer lifestyles. The first is the "practical conservative" type(58 people) who are fairly indifferent to or uninterested in external changes. The second is the "pro-active sensitive" type(48 people) who are interested in external changes and want to live a leading life. The last is the "neutral economical" type(54 people) who resemble characteristics that are in between the previous two types. The study has showed there was a difference in consumer motivation, considerations during selection, factors associated with shop choice according to consumer classification. It provides evidence that lifestyles can be a criteria in segmenting the American cosmetics market.

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The Classification and Characteristics of Landscape on Urban Land Use Patterns - The Case of Metropolitan Daejeon - (도시의 토지이용 형태별 경관특성과 유형 - 대전광역시를 사례로 -)

  • Kim Dae-Hyun;Kim Dae-Soo;Joo Shin-Ha;Oh Se-Rae
    • Journal of the Korean Institute of Landscape Architecture
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    • v.33 no.4 s.111
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    • pp.1-10
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    • 2005
  • Recently, as urban landscape is growing in importance, urban landscape planning is being actively performed. for this purpose, classification of the urban landscape is definitely required. Therefore, this research focuses on classifying urban landscape in Daejeon metropolis by dividing the urban land use pattern. This results are as follows. 1. Urban land use pattern is divided into 20 classes. The residential, commercial and industrial areas, the old market and the bus terminal are evaluated negatively, whereas the areas of school, water reservoir, neighborhood park and train station are appreciated as being positive in landscape characters. 2. As a result of a cluster analysis, urban landscape has five different landscape types. These are: landscapes of medium diversity lacking green area, landscapes of high diversity lacking green area, landscapes rich in green area and with medium diversity, landscapes rich in green area and with high diversity, and landscapes rich in green area and with low diversity. 3. In landscape characters of beauty and harmony, landscapes rich in green area and with medium diversity are more positively evaluated than those rich in green area and with low diversity. This point should be taken into account for planning the urban landscape.

A Study on Intraculturalism in 21st Century Fashion (21세기 패션에 나타난 인트라컬추럴리즘(Intraculturalism)에 관한 연구)

  • Yang, Sook-Hi;Chung, Se-Hui
    • Journal of the Korean Society of Costume
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    • v.59 no.1
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    • pp.119-135
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    • 2009
  • The purpose of this study was to examine formative aesthetic characteristics and aesthetical value of the intraculturalism expressed in contemporary fashion and to confirm the functions of intraculturalism to establish, visualize, perform the racially indeterminate, ethnically neutral, culturally diverse or ambiguous identity. For this study, the applications of the intraculturalism shown in mass media and consumer culture, such as music, fashion advertisements and collections of high fashion designers from 2004 to 2008 have been analyzed and compared. The results were as follows: The Intraculturalism is reflected in the muticultural music such as Afropean, Jawaiian, Reggaeton and Asian Hip Hop. Intracultural music genres create the hybrid music and fashion culture through mixing, matching and blending one and another culture. Advertisement campaigns for Louis Vuitton, YSL Beauty, Gap and H&M stores have all purposely highlighted models with mixed racial heritage. It is reflected in the latest youth fashion market trend using face that are ethnically ambiguous. The increasingly multiracial, multicultural population is due to intermarriage and waves of immigration. The rising mixed race designers, Narciso Rodriguez, Hussein Chalayan, Vera Wang and DooRi Chung, not only compromise and amalgamate different cultural elements of their heritage and contemporary life but also create new look and fashion image. The characteristics of intraculturalism expressed in the 21st century fashion could categorized into de-genre, de-nationality, de-race and de-culture.

Development of Cultural Products Using Baeja of the Joseon Dynasty (조선시대 배자류를 활용한 문화상품 개발)

  • Lim, Hyun-Joo;Cho, Hyo-Sook
    • Journal of the Korean Society of Costume
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    • v.60 no.3
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    • pp.56-65
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    • 2010
  • It is time to create an image of Korea that uniquely defines and represents the nation to the world, by incorporating Korean traditions with the cultural industry. To this end, it is important to see the beauty of Korean tradition from an academic perspective and further explore its utility from an industrial viewpoint. This study is intended to design uniforms for employees in Korean restaurants at hotels or docents in Korean-styled museums. In doing so, we eyed on Baeja, a Korean traditional vest as the cultural archetype, and created cultural products. As our archetype, we chose two pieces of Baeja : one excavated from the tomb of Suryun Sim (1534-1589) which is displayed in the Gyeonggi Provincial Museum, and the other from Byeon of the Jeonju Lee family (1636-1731) in Suk Joo-Sun Memorial Museum at Dankook University. We also adopted Dapho with a Korean traditional vest with long length. Based on these cultural archetypes, seven products were developed. With the traditional food and way of living in Korea being more and more recognized in the global stage, it would be continuous creation and development of cultural contents with history and story rooted in the cultural heritage of the nation that could enrich our culture by bringing traditions back to the modern days to incorporate the past into the present. It is important to restore traditions when developing cultural products. However, it is also critical to commercialize ideas with stoη and creativity in the market for cultural products.

Design development of athleisure bike wear to be a casual daily wear (일상복 겸용의 애슬레저 바이크 웨어 디자인 개발 연구)

  • Lee, Dal A;Ahn, In-Sook
    • The Research Journal of the Costume Culture
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    • v.24 no.6
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    • pp.788-802
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    • 2016
  • Sportswear transforms itself into a new fashion item to satisfy desires for beauty in addition to having functionality and movability for sports activities. Sportswear is not in fashion just temporarily but comes in various forms along with sociocultural phenomenon that put emphasis on well-being and leisure. This research aims to study the needs of the bikers who ride bicycles or cycles has become a popular outdoor activity, and give suggestions for high functional sports design that can satisfy the needs of the highly demanding taste of athletes. To understand the design development direction and design preference, practical consumer needs were derived through a survey analysis on bike wear purchasing satisfaction and actual wearing state by bike riders. For consumer needs analysis, focus group interview, in-depth interview and questionnaire method were used. Based on analysis of those researches, athleisure bike wears appropriate for urban sports activities were categorized into sports, life, fitness and leisure 4 styles for athleisure bike wear design development. It is believed that this study will contribute to in the category expansion of sports wear market and satisfy the consumer demands for functional and specialized casual bike wears as well as fashion factors optimized to life style of modern people.