• 제목/요약/키워드: Affective & Normative Commitment

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직무스트레스가 작업자의 직무와 조직 헌신도에 미치는 영향 (The Effect of Job Stress on Employees' Job and Organizational Commitment)

  • 손일문;곽효연
    • 대한안전경영과학회지
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    • 제14권2호
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    • pp.91-101
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    • 2012
  • To decrease employees' job stress in the viewpoint of occupational health is very important to improve the productivity and quality of labor. In this study, the job stress, and it's influence on job commitment and organizational commitment were investigated by the questionnaire survey of 259 industrial workers. As results, the majority of workers were under job stress resulted from job demand, job control, and coworker's support. The work times per a week and night work had significant relationships with job demand, and the maximum negative relationship between the work times per a week and job continuous commitment was found. Job demand had the significant relationship with job affective and normative commitment, and job control had the significant relationship with job normative commitment and organizational affective commitment. Moreover, job affective and normative commitment had the significant relationship with organizational continuous commitment. Finally, it was found that cyclic organic chain was composed of work times per a week, night work, salary, job demand, job control, job affective and normative commitment, and organizational affective and continuous commitment. The results of this study indicates that reducing cyclic organic chain is urgently necessary to increase employees' job satisfaction and company commitment.

일개 종합병원 간호사의 조직몰입, 간호업무환경, 사회적 지지 (Nurses' Perception of Organizational Commitment, Nursing Work Environment, and Social Support in a General Hospital)

  • 임숙빈;이미영;김세영
    • 간호행정학회지
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    • 제21권1호
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    • pp.1-9
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    • 2015
  • Purpose: This study was done to identify the influence of nursing work environment and social support on multidimensional organizational commitment among nurses. Methods: The survey was conducted in August 2012 with self-report questionnaire. Participants were 480 registered nurses working in one general hospital. Data were analyzed with descriptive statistics, t-test, ANOVA, Pearson correlation, and multiple regression using SPSS/WIN(16.0). Results: The average scores were; for affective commitment 2.84, for continuance commitment 2.48, and for normative commitment 2.57. There were significant relationships between affective, continuance, normative commitment and sub-factors of nursing work environment and social support. The affective, continuance, and normative commitment were all influenced by 'staffing and resource adequacy' and 'nursing foundations for quality of care', sub-factors of nursing work environment. Distinctively, affective commitment was influenced by 'staffing and resource adequacy', nurses' age, 'nurse-doctor relations', 'supervisor's emotional support', 'nurse participation in hospital affairs', 'nursing foundations for quality of care', and 'supervisor's informational support', which explained 30.9% of variance in affective commitment(F=31.57, p<.001). Conclusion: The findings show that programs which promote supervisors' emotional and informational support are important to enhance nurses' affective commitment. Also, it is necessary to improve nursing work environment to improve nurses' organizational commitment.

스마트폰 특성 및 서비스 품질과 몰입에 관한 연구 (A Research about Smartphone Characteristics and Service Quality and Commitment)

  • 조현숙;양승복
    • 한국정보컨버전스학회논문지
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    • 제7권2호
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    • pp.1-5
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    • 2014
  • 본 연구에서는 스마트폰 특성과 서비스 품질이 몰입에 미치는 영향을 분석하고, 편리성, 오락성, 편재성으로 구성된 스마트폰 특성과, 상호작용성, 개인화로 구성된 서비스 품질이 정서적 몰입 및 규범적 몰입에 유의한 영향을 미치는 가를 검증하였다. 실증분석결과 스마트폰 특성 중 오락성은 정서적 몰입 및 규범적 몰입에 모두 유의한 영향을 미치고 있으며, 편재성은 규범적 몰입에 유의한 영향을 미치고 있다. 서비스 품질 중 개인화는 정서적 몰입 및 규범적 몰입에 유의한 영향을 미치는 것으로 분석되었다. 이는 스마트폰 특성 중 오락성과 서비스 품질 중 개인화 기능을 강조하면, 정서적으로 규범적으로 몰입을 증가시킬 수 있음을 알 수 있다.

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Impacts of Community Commitment on Brand Equity Creation in Company-Initiated Online Brand Communities

  • Jeong, So Won;Ha, Sejin;Lee, Kyu-Hye
    • Fashion, Industry and Education
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    • 제14권1호
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    • pp.31-39
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    • 2016
  • With the emergence of online communities, the role of online communities in establishing brand equity has been greatly emphasized. In order to enhance our understanding of commitment in online brand communities, the present study attempts to investigate how three dimensions of community commitment (continuance, affective, and normative commitment) influence each component of brand equity (brand awareness, brand association, perceived quality, and brand loyalty) in the context of company-initiated online brand community. An online survey was conducted with a sample of online brand community members. The results found differential impacts of three types of community commitment on brand equity components, emphasizing the role of continuance and affective commitment. Continuance community commitment positively influenced brand awareness and brand association. Affective community commitment positively affected perceived quality, while among the three, only continuance and affective community commitment influenced the enhancement of brand loyalty. The results suggest that brand marketers need to focus on continuance and affective commitment factors in their online communities to effectively enhance brand equity possessed by consumers. Theoretical and managerial implications are provided.

Do Customers want Employees' Authentic Service or Just Service? The Effects of Employees' Authenticity and Justice on Customers' Commitment and Behavior

  • Jung, Hyo Sun;Yoon, Hye Hyun
    • 한국조리학회지
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    • 제22권6호
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    • pp.120-131
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    • 2016
  • The purpose of this study was to examine the structural relationship between customers' perception of authenticity, justice, customer commitment, and customer behavior in franchise coffee shops. To test the hypotheses of the study, a total of 428 customers in Korea were considered in an empirical analysis using a two-step structural equation model (SEM) approach. In particular, employees' authenticity had relatively great influence on customers' continuous and affective commitment and their justice had greater influence on customers' normative commitment. Also, customers' continuous commitment, normative commitment, and affective commitment significantly influence customer participation behavior, while normative commitment and affective commitment have a significant effect customer citizenship behavior. Research thus far divided justice and authenticity into separate concepts and examined relation with customer commitment or behaviors but the present study put cognitive process of justice and emotional process of authenticity on the same line and evaluated their different influence on customer commitment and behaviors, thereby verifying that not justice perceived by customers induced desirable customer behaviors but authenticity they felt with their heart played a more superior role in customer commitment or behaviors. This means that authentic services rather than justice induce customers' positive behaviors.

Occupational Health and Safety and Organizational Commitment: Evidence from the Ghanaian Mining Industry

  • Amponsah-Tawiah, Kwesi;Mensah, Justice
    • Safety and Health at Work
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    • 제7권3호
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    • pp.225-230
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    • 2016
  • Background: This study seeks to examine the relationship and impact of occupational health and safety on employees' organizational commitment in Ghana's mining industry. The study explores occupational health and safety and the different dimensions of organizational commitment. Methods: A cross-sectional survey design was used for this study. The respondents were selected based on simple random sampling. Out of 400 questionnaires administered, 370 were returned (77.3% male and 22.7% female) and used for the study. Correlation and multiple regression analysis were used to determine the relationship and impact between the variables. Results: The findings of this study revealed positive and significant relationship between occupational health and safety management, and affective, normative, and continuance commitment. Additionally, the results revealed the significant impact of occupational health and safety on affective, normative, and continuance commitment. Conclusion: Management within the mining sector of Ghana must recognize the fact that workers who feel healthy and safe in the performance of their duties, develop emotional attachment and have a sense of obligation to their organization and are most likely committed to the organization. Employees do not just become committed to the organization; rather, they expect management to first think about their health and safety needs by instituting good and sound policy measures. Thus, management should invest in the protection of employees' health and safety in organizations.

테크니컬 디자이너의 자기효능감이 직무만족과 조직몰입에 미치는 영향 (The impact of the sense of self-efficacy on job satisfaction and organizational commitment of technical designers)

  • 김영태;황춘섭
    • 복식문화연구
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    • 제23권6호
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    • pp.1021-1037
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    • 2015
  • This study analyzed the impact of sense of self-efficacy on job satisfaction and organizational commitment among technical designers in order to acquire information needed for human resources management in the field of technical design. The study was implemented through a normative-descriptive survey method using a questionnaire. The sample consisted of 217 technical designers working at vendors and agents located in Seoul. The results revealed that there were significant differences in the sense of self-efficacy levels among technical designers according to age and work experience. Personal self-efficacy had a positive influence on both intrinsic and extrinsic job satisfaction, but also on affective, continuance, and normative organizational commitment. In addition, personal self-efficacy had a greater influence on extrinsic job satisfaction than social self-efficacy. Both personal and social self-efficacy influenced continuance commitment while there was no relationship between social self-efficacy and affective organizational commitment. However, a clear relationship was found between both social and personal self-efficacy and normative organizational commitment. Nevertheless, social self-efficacy had a greater influence on normative organizational commitment than personal self-efficacy. This fact demonstrates the need to exert more effort to promote the sense of personal self-efficacy of technical designers. These results could be used to provide appropriate proposals for human resources management in the field of technical design.

공공도서관의 관료제적 특성이 사서의 조직몰입에 미치는 영향 연구 (A Study on the Effects of Bureaucratic Characteristics on Librarians' Organizational Commitment in Public Libraries)

  • 송현경
    • 한국도서관정보학회지
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    • 제54권3호
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    • pp.165-192
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    • 2023
  • 본 연구는 공공도서관의 조직 특성 중 현대 도서관 조직에 가장 일반적인 관료제적 특성이 사서들의 조직몰입에 미치는 영향을 밝히고자 하였다. 이를 위하여 한국의 수도권에 위치한 공공도서관 20곳의 사서 185명을 대상으로 설문조사를 실시하여 각 도서관의 관료제 및 탈관료제적 특성인 전문화, 권한의 위계, 규칙체계, 통합, 참여와 조직몰입의 3가지 차원인 정서적 몰입, 유지적 몰입, 규범적 몰입 정도를 조사하였다. 이를 바탕으로 관료제 및 탈관료제적 특성이 조직몰입에 미치는 영향을 분석하였다. 분석 결과, 권한의 위계는 정서적 몰입과 규범적 몰입에 부(-)의 영향을 미치는 것으로 나타났다. 또 통합은 정서적 몰입과 유지적 몰입에 정(+)의 영향을, 참여는 정서적 몰입과 규범적 몰입에 정(+)의 영향을 미치는 것으로 나타났다. 이에 따라 본 연구는 권한의 위계를 완화하고 통합과 참여를 강화하는 관료제 및 탈관료제 특성의 조합이 조직몰입도를 높이는 것으로 분석하였다. 본 연구는 공공도서관 조직의 조직몰입도를 높이는 조직의 관료제 특성을 실증 연구를 통하여 제시하였다는 의의가 있다.

중저가 화장품 브랜드 점포에 대한 애착이 점포태도와 재방문의도에 미치는 영향 (Effects of Store Commitment on Consumer Attitude Toward Mass Cosmetic Brand Store and Revisit Intention)

  • 유혜경;이민선
    • 한국의류산업학회지
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    • 제20권2호
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    • pp.191-201
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    • 2018
  • The main objectives of this study were to (1) examine and compare the importance of store attributes, store commitment, store attitude, and revisit intention concerning Korean mass cosmetic brand stores between female teenage consumers and those in 20's, and (2) investigate and compare the two groups in terms of the influences of five store commitment factors on store attitude and revisit intention. On-line surveys were conducted by the marketing research company, and a total of 354 questionnaires were used in the final analysis. The results showed several significant differences between the female consumer groups in 10's and 20's. The teenage respondents placed greater importance on all store attributes except price and sales, and showed higher commitment in terms of affective commitment, and normative commitment factors than the respondents in 20's. For the teenage respondents, all four commitment factors except the normative commitment significantly influenced their store attitude and revisit intention, while the affective commitment factor did not have significant influence on either store attitude and revisit intention for the group in 20's. Normative commitment factor also did not have significant influence on revisit intention of the group in 20's. For both age groups, the negative affects of the forced commitment on store attitude and revisit intention were found.

종합병원 영양사의 조직문화 인식이 조직몰입에 미치는 영향 (Effect of Dietitian's Perceived Organizational Culture on Organizational Commitment at Hospital Foodservices)

  • 배문정;김춘영;류경
    • 대한영양사협회학술지
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    • 제23권4호
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    • pp.431-452
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    • 2017
  • This study was conducted to investigate the effect dietitians' perceived organizational culture has on organizational commitment at hospital foodservices. A total of 382 dietitians working at general hospitals with 500 beds or more participated in the survey from January 16 to February 8, 2017. The result of perceived organizational culture showed hierarchical culture, rational culture, development culture, and group culture scored to be 5.29, 5.25, 5.15, and 4.97 out of 7, respectively. Differences in the perception of organizational culture and organizational commitment were observed according to the general demographics of subjects, but no significant differences were shown according to the general characteristics of hospitals. For organizational commitment perception, affective commitment (5.14), normative commitment (4.41), and continuance commitment (4.21) were identified. There were differences according to age, work experience at the present job, position, and education level by type of organizational culture. In terms of organizational commitment, there were significant differences in age, work experience at the present job, employment status, and possession of clinical dietitian certificate, position by type of commitment. A positive correlation between dietitians' perceived organizational culture and organizational commitment such as overall organizational commitment, affective commitment, and normative commitment was observed (P<0.01). Group culture, development culture, and hierarchical culture positively affected overall organizational commitment (P<0.001). Development culture, group culture, and hierarchical culture had positive effects on affective commitment, whereas rational culture had a negative influence. Development culture (P<0.05), group culture (P<0.001), and hierarchical culture (P<0.01) positively influenced normative commitment. Results suggest that it is necessary to develop plans for the improvement of rational culture, group culture, and development culture at hospital foodservice organizations.