• Title/Summary/Keyword: 콘텐츠 배포

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Effect Cross-national Brand Personality on Preference and Revisiting in Fastfood Restaurant (한.중 대학생의 브랜드 개성이 선호도 및 재방문에 미치는 영향)

  • Lee, Sang-Mi
    • The Journal of the Korea Contents Association
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    • v.9 no.9
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    • pp.403-410
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    • 2009
  • This paper is to find out which factors affect preference and revisiting on brand personality according to cross-national college students in Korea and China, and to suggest distinguished strategies for attracting core customers continuously on each country and restaurants. The questionary hand out each 150, then used for data analysis 142 in Korean, 122 in China. The results come up with; First, It couldn't compared huge gap for McDonald and Burger King in sampling. Second, three variables (successful, harmony, and western) are highly recognized brand personality in Korean. They should build up powerful image to communicate 20's ages. For Chinese that ranked highly three variables (Darling, Friendly, and Sincere), they reinforced warm-hearted image with special character, providing promotion coupon, and various event. Third, because 2 factors(Sincere and Sensitivity) had significant in preference for Korean and Chinese. It should be formed non-producted parts which are visual decoration, atmosphere, uniform and music. Also, 'feminine' had meaningful for Chinese. Fourth, 'Sincere' was connected directly in revisiting for Korean and Chinese. Trust Is prior to customer and brand. Also, for Korean, 'sensitivity' had significant. Therefore, it should make exciting surrounding, and atmosphere.

A Study on Measures for Strengthening Intelligence-Led Policing Using HUMINT (휴민트를 이용한 정보지향적 경찰활동 강화방안)

  • Shin, Jae-Hun;Kim, Sang-Woon
    • The Journal of the Korea Contents Association
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    • v.19 no.2
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    • pp.112-120
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    • 2019
  • This study conducts survey on currently working police officers to examine the actual utilization of HUMINT and suggest measures for strengthening the effective intelligence police activity, Intelligence Led Policing. For the completeness of study, this study presented evidences based on survey data from police officers at sites and this study also suggested improvement measures. in regulating the scope of duty, "Act on the Performance of Duties by Police Officers" regulates that 'Gathering, preparation, and distribution of public safety information' is the duty of police officer and defines the information gathering activity of police as the unique work of police officer. Thus, in accordance with "Act on the Performance of Duties by Police Officers", police officers gather various information to prevent crimes and maintain orders. Among the information gathering methods used by police officer, HUMINT is the oldest measure and it is still utilized. HUMINT has the advantages of low expense, high accuracy, and critical impact on the other. Nevertheless, due to limitations in data objectification, measurement, and responses to double attack, HUMINT is underappreciated. With awareness on such HUMINT issues, this study conducted survey on in-service police officers and examined the actual state of HUMINT. Based on the survey result, this study suggested Intelligence-Led Policing as the effective application method.

Effective Defense Mechanism Against New Vulnerability Attacks (신규 취약점 공격에 대한 효율적인 방어 메커니즘)

  • Kwak, Young-Ok;Jo, In-June
    • The Journal of the Korea Contents Association
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    • v.21 no.2
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    • pp.499-506
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    • 2021
  • Hackers' cyber attack techniques are becoming more sophisticated and diversified, with a form of attack that has never been seen before. In terms of information security vulnerability standard code (CVE), about 90,000 new codes were registered from 2015 to 2020. This indicates that security threats are increasing rapidly. When new security vulnerabilities occur, damage should be minimized by preparing countermeasures for them, but in many cases, companies are insufficient to cover the security management level and response system with a limited security IT budget. The reason is that it takes about a month for analysts to discover vulnerabilities through manual analysis, prepare countermeasures through security equipment, and patch security vulnerabilities. In the case of the public sector, the National Cyber Safety Center distributes and manages security operation policies in a batch. However, it is not easy to accept the security policy according to the characteristics of the manufacturer, and it takes about 3 weeks or more to verify the traffic for each section. In addition, when abnormal traffic inflow occurs, countermeasures such as detection and detection of infringement attacks through vulnerability analysis must be prepared, but there are limitations in response due to the absence of specialized security experts. In this paper, we proposed a method of using the security policy information sharing site "snort.org" to prepare effective countermeasures against new security vulnerability attacks.

A Comparative Study of University Students' Satisfaction on the Online Courses between Primary & Secondary Teachers' University: Focused on the English-Related Subjects (온라인 영어강좌에 대한 대학생들의 수업만족도 분석연구: 초등예비교사와 중등예비교사의 비교)

  • Lee, Seungbok;Yoon, Tecnam
    • The Journal of the Korea Contents Association
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    • v.21 no.2
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    • pp.386-394
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    • 2021
  • This study aims to investigate the class satisfaction of the students enrolled in between a primary and secondary teacher's college, and to identify any statistical differences among the class satisfaction factors. In order to answer these questions, a survey of 50 questionnaires were distributed to 54 primary teachers' college students and 50 secondary teacher's college ones, respectively. A survey consisted of 5 categories including class contents, instruction results, class environment, instructional supports and efficiency. To analyze data, the descriptive analysis and independent sample t-test were administerd using Jamovi statistical program. The results revealed that there was no significant difference between two groups in terms of the overall class satisfaction, even though the mean score from the secondary teachers' college students was higher than that of the primary teachers' college students. However, there was a significant difference in the class satisfaction's sub categories: class environment, instructional supports and efficiency.

The Effect of Service Quality of Hotel Drive through on Customer Satisfaction and Oncontinuous usage Intention -Focused on Moderating Role of the Hotel Brand image- (호텔 드라이브 스루 서비스품질이 고객만족, 지속이용의도에 미치는 영향 -호텔 브랜드이미지 조절효과 중심-)

  • Kim, Chan-Woo
    • The Journal of the Korea Contents Association
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    • v.21 no.6
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    • pp.513-523
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    • 2021
  • This study verified the effect of Hotel Drive through Service Quality between Customer Satisfaction and Oncontinuous usage Intention. In addition, by injecting the variable of the Hotel Brand Image between Hotel Drive through Service Quality and Customer Satisfaction, we tried to find out the effect of the Moderating Role. Convenience sampling was used for customers who recently experienced Hotel Drive through Service, which is operated mainly in Seoul. It has been held for about 40 days from December 2020. The survey tool constructed through prior research was distributed to customers who experienced Hotel Drive through Service in Seoul. 289 copies of the collected effective samples were statistically processed using SPSS 22.0. As a result of the analysis, it was found that hypothesis 1 and hypothesis 2 had a significant influence relationship. The Tangibility*Hotel Brand Image and physical environment*Hotel Brand Image in Hypothesis 3 were found to have a modulating effect with a significant positive (+) effect. However, it was found that Responsiveness*Hotel Brand Image and Reliability*Hotel Brand Image had no control effect.

Effects of Job Stress on Turnover among Counselors in National Protection Agencies for the Elderly(NPAE): Focused on Mediated Effect of Working Environment (노인보호전문기관 상담원들의 직무스트레스가 이직의도에 미치는 영향: 업무환경의 매개효과를 중심으로)

  • Kim, Mincheol;Hur, Junsoo
    • The Journal of the Korea Contents Association
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    • v.21 no.5
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    • pp.384-397
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    • 2021
  • This study seeks to dertermine the influence and mediating effect of work environments among counselors at National Protection Agencies for Elderly(NPAE), who are conducting elderly abuse prevention service when domestic and facility abuse is augmenting due to social distancing as a result of COVID-19, on turnover intention. This study ultimately applied the analysis of 290 replies to surveys that were distributed to 306 workers at a total of 34 National Protection Agencies for Elderly(NPAE). The nationwide investigation was carrid out from 1st July until 30th July, 2020. SPSS 23.0 was used for the analysis and the Sobel-Test was conducted to verify the multiple regression analysis and significance. This was for the confirmation of descriptive statistics, correlation analysis and mediation effect so that the influence and relationships of variables could be verified. The results are as follows. First the job stress of counselors in the NPAE had a positive effect on turnover intention. Second, the work environment of the NPAE was found to have a negative influence on turnover intention. Third, the work environment played a significant partially mediating role in the relation between the job stress and turnover intention among the counselors. Based on such research results, policy and practical implications to reduce the stress, improve the work environment and reduce turnover of counselors in the NPAE were presented.

Study on the characteristics of Dormestic Illegal Whaling and Measures for Crackdown (국내 고래류 불법포획의 특징 및 단속방안 연구)

  • Yoon, Hyun-Kyoung;Kim, Jin-Sun;Kim, Sea-In;Kim, Jun-Soo;Choo, Min-Kyu
    • The Journal of the Korea Contents Association
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    • v.22 no.10
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    • pp.554-562
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    • 2022
  • Humans technological advancements have resulted in the depletion of whale resources. Accordingly, the International Whaling Commission was established to preserve whale resources and ensure the orderly development of the whaling industry. After a commercial whaling moratorium came into effect, the international trade of whale meat and related products was banned. However, There is a systematic activity through illegal remodeling ships because whales incidentally caught may be distributed in Korea and have a significant economic benefit. Although suspected illegal whaling is actively cracked down, but it is still insufficient to prevent illegal whaling and distribution. To prevent this, stereoscopic crackdowns utilizing air forces and patrol ships are effective, and it is necessary to quickly separate the captured ship and crew to prevent the destruction of evidence. For the transparent distribution of whale meat, it is necessary to advance related technologies such as whale species identification and individual identification of forensic science institutions based on whale DNA database of the National Institute of Fisheries Science. Accordingly, the Korea Coast Guard Research Center is directly conducting research on related national R&D project. To increase the efficiency of identifying whale-related evidence at crime scene, a rapid test kit that responds specifically to whale bloodstrains is developing and evidence transport packs are manufacturing and distributing, while identification technologies are also being advanced.

The Effect of the Parental Support for the Practice Competence of the Adolescent on Career Decision Self-Efficacy (그릿의 조절효과에 따른 청소년활동역량에 대한 부모의 진로지지가 진로결정 자기효능감에 미치는 영향)

  • Oh, Eun-Heui;Jung, Chul-Sang
    • The Journal of the Korea Contents Association
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    • v.21 no.11
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    • pp.733-747
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    • 2021
  • In this study, the researcher analyzed the mediating effect of the parental career support the moderating effect of grit in the structural path of the youth activity competence, career decision self-efficacy, and parental career support in the influence of the active capability of the adolescents in career decision self-efficacy. Data analysis was conducted through a questionnaire survey on a total of 515 people. First, youth activity competency was found to have a positive effect on parental career support. Second, parental career support was found to have a positive effect on career decision self-efficacy. Third, youth activity competency was found to have a positive effect on career decision self-efficacy. Fourth, parental career support was found to have a significant mediating effect in the influence of the youth activity competence in career decision self-efficacy. Fifth, as a result of multi-group analysis on the youth grit low/high group, it was verified that a significant influence relationship was established for the grit low/high group in all pathways.

Utilization of UCC for English Role-playing of Preschoolers (미취학 아동의 영어 역할연기를 위한 UCC 활용의 효과)

  • Eo, Il-Seon;Cho, Sung-Hee
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.7
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    • pp.409-417
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    • 2019
  • Recently, English education of educational institutions is gradually invigorated as the importance of English education for preschooler is increasing. Role-play, in particular, is known as an effective way to learn English for children because it promotes children's interest in language and naturally encounters English-speaking culture. Therefore, in this paper, we tried to find out how to effectively use UCC in role-playing for English education for preschoolers. First of all, questionnaires for pre and post-test were conducted for preschoolers. The results are analyzed by SPSS to find out children's understanding of UCC, interest in English, interest in role-playing, and interest in acting. As a result of the analysis, most children knew UCC well and showed strong interest in watching and producing UCC. Also, the more interested in English and role-playing, the more they wanted to show more advanced English and acting through the feedback of the contents they produced. Therefore, even in preschool children's English education, the development of language and acting can be shown by producing UCC through role-playing under the teacher's control and receiving feedback on it. The results of this study are expected to be effectively used when planning English education through role-playing in daycare centers or kindergartens.

A Study on the Management of Manhwa Contents Records and Archives (만화기록 관리 방안 연구)

  • Kim, Seon Mi;Kim, Ik Han
    • The Korean Journal of Archival Studies
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    • no.28
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    • pp.35-81
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    • 2011
  • Manhwa is a mass media (to expose all faces of an era such as politics, society, cultures, etc with the methodology of irony, parody, etc). Since the Manhwa records is primary culture infrastructure, it can create the high value-added industry by connecting with fancy, character, game, movie, drama, theme park, advertising business. However, due to lack of active and systematic aquisition system, as precious Manhwa manuscript is being lost every year and the contents hard to preserve such as Manhwa content in the form of electronic records are increasing, the countermeasure of Manhwa contents management is needed desperately. In this study, based on these perceptions, the need of Manhwa records management is examined, and the characteristics and the components of Manhwa records were analyzed. And at the same time, the functions of record management process reflecting the characteristics of Manhwa records were extracted by analyzing various cases of overseas Cartoon Archives. And then, the framework of record-keeping regime was segmented into each of acquisition management service areas and the general Manhwa records archiving strategy, which manages the Manhwa contents records, was established and suggested. The acquired Manhwa content records will secure the context among records and warrant the preservation of records and provide diverse access points by reflecting multi classification and multi-level descriptive element. The Manhwa records completed the intellectual arrangement will be preserved after the conservation in an environment equipped with preservation facilities or preserved using digital format in case of electronic records or when there is potential risk of damaging the records. Since the purpose of the Manhwa records is to use them, the information may be provided to diverse classes of users through the exhibition, the distribution, and the development of archival information content. Since the term of "Manhwa records" is unfamiliar yet and almost no study has been conducted in the perspective of records management, it will be the limit of this study only presenting acquisition strategy, management and service strategy of Manhwa contents and suggesting simple examples. However, if Manhwa records management strategy are possibly introduced practically to Manhwa manuscript repositories through archival approach, it will allow systematic acquisition, preservation, arrangement of Manhwa records and will contribute greatly to form a foundation for future Korean culture contents management.