• Journal of Korea Port Economic Association
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• v.25 no.4
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• pp.45-62
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• 2009

The purpose of this study is to analyze the components and to verify the relationship among internal marketing, job satisfaction, organizational commitment and turnover intention in international logistics firm. In order to achieve the purpose of this study, literature survey related to internal marketing, job satisfaction, organizational commitment and turnover intention was carried out and took an empirical analysis by the use of questionnaire method for employees in international logistics firm. The final results and conclusions are as follows; Internal marketing of international logistics firm was positively related to job satisfaction and organizational commitment. Internal marketing, Job satisfaction and organizational were negatively related to turnover intention. Through this results, to increase job satisfaction and organizational commitment, and to decrease turnover intention, it is necessary to concentrate on improving internal marketing strategy.

• Asia Marketing Journal
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• v.2 no.3
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• pp.26-43
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• 2000

본 연구는 판매노력을 열심히 일을 하는 것과 효율적으로 일을 하는 것으로 구분하고 판매노력에 대한 감독자의 정보제공과 판매원의 감독참가의 효과를 알아보는데 역점을 두고 수행되었다. 판매원의 감독참가와 감독자의 정보제공은 종업원이 자신들의 목표와 성과 그리고 능력과 활동에 관한 내용을 능동적으로 인지하게 함으로서 종업원의 지식수준을 높아지게 하고, 판매원에게 기대되는 역할을 인지하는 하는 것으로 나타났다. 한편 종업원의 지식수준은 종업이 일을 열심히 하고, 효율적으로 하는 정도에 긍정적인 영향을 미치고 판매원으로 하여금 판매직무에서 본인에게 기대되는 것이 무엇인지, 자신이 해야할 일이 정확히 무엇인지를 인지하게 하는데 긍정적인 영향력이 있음을 알 수 있었다. 그런데 역할명료성이 일을 열심히 하게 하는데 영향을 미치는 것으로 나타났지만 효율적으로 하는 효과는 없는 것으로 나타났고, 오히려 감독통제수단으로서 정보제공이 판매원이 일을 효율적으로 수행하게끔 하는데 유의적인 직접효과가 있음을 발견하였다.

• Korean Journal of Cognitive Science
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• v.7 no.1
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• pp.85-103
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• 1996

In this paper,the existence between the difference of the organization culture and th organizational performance is studied. Many previous studies verified the relationship between the two. The Korean Company survey is based on Rousseau's orgnization culture style,and is analyzed using the statistical package. Rousseau's culture style is composed of three components :consturctive style, passive/defensive style,and aggressive/defensive style. The characteristics of each orgnizational analusis are examined. The elements of the constructive style represent positive values on attitude varriables which are selected as the organizational performence variables. The elements of the passive/defensive style represent neagtive values of the attitude variables. Thus,they have an inverse relationship with this culture style. However,the aggressive/ defensive culture's results represent the weak positive relationship compared with the passive/defensive style. For the improvement of the organizational performance,the orgnzational culture has to develop the constructive style and it is better to minimize the defensive style.

• Journal of Venture Innovation
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• v.7 no.1
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• pp.59-75
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• 2024

As the 4th Industrial Revolution progresses, the importance of startups was increasingly emphasized. Nevertheless, the five-year survival rate of Korean startups was lower than that of OECD countries. In this study, we analyzed the relationship between agile leadership, learning agility, and organizational performance of startups under the premise that organizational performance was most important for startups to achieve sustainable growth. For the empirical analysis, agile leadership was set as an independent variable, learning agility was set as a mediating variable, and organizational performance was set as a dependent variable. Data was collected from startup employees across the country, and 197 valid samples were selected for analysis. The empirical analysis used Process Macro 4.2. As a result of the empirical analysis, agile leadership was found to have a significant positive effect on startup organizational performance. Additionally, agile leadership had a positive (+) effect on learning agility, and learning agility had a positive (+) effect on startup organizational performance. As a result of analyzing the mediating effect of learning agility, learning agility was found to play a mediating role between agile leadership and organizational performance. Academically, these research results tested the usefulness of agile leadership suited to the startup culture among various leadership styles that can improve the organizational performance of startups. In practical terms, such agile leadership not only directly affects organizational performance, but also through the learning agility of startup employees. This means that by creating a culture of learning agility that encourages startup employees to continuously learn and adapt, startups can increase their chances of survival and success.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.11 no.6
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• pp.51-59
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• 2016

Recently the company is getting bigger and has many employees. Therefore, sometimes, the uniform internal marketing devices for whole employees are inappropriate because they are different demographic aspects. To find efficient internal marketing factors, this paper analyzes empirically the determinants of employee's satisfaction to their firm, by group based demographic aspects(male and female : 2 groups, ages : 3 group, employment period : 3 groups), for a insurance claim adjuster company As a result, it is found that the psychological factor has the statically significant determinant in all the 8 groups, with biggest positive coefficient in the 7 groups. Other factors, such as the organizational factor, the individual factor and spatial factor are statically significant determinant depending on the groups differently.

• Journal of Digital Convergence
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• v.12 no.10
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• pp.145-156
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• 2014

The main purpose of the study was to examine the structural relationships among workplace diversity management, employees' turnover intention, and perceived organizational support in the Korean business context. The mediating effect of perceived organizational support on the relationship between workplace diversity management and turnover intention was also explored. The major findings are as follows: First, no direct relationship was found between workplace diversity management and employees' turnover intention. However, workplace diversity management positively impacted perceived organizational support. Third, perceived organizational support was found to be negatively related with employees' turnover intention. Finally, the results showed that perceived organizational support played a mediating role in the relationship between workplace diversity management and turnover intention.

• Journal of Korea Society of Industrial Information Systems
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• v.20 no.6
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• pp.91-106
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• 2015

This study is the result of an empirical research that may contribute to the management on employee turnover of SMEs by looking over factors affecting the intention of employee turnover. Welfare satisfaction, recognition, empowerment, organizational flexibility and LMX expertise respect, higher contribution showed a positive effect on job satisfaction. Welfare satisfaction, empowerment, leader of the professional respect showed negative effect on turnover intention. Job satisfaction partially mediated welfare satisfaction, professional respect and completely mediated empowerment. The results implies that job satisfaction needs to be also considered when HRM practice and LMX are examined for reducing employee turnover.

• Journal of Convergence for Information Technology
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• v.11 no.11
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• pp.95-114
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• 2021

This study is to study the effect of corporate performance compensation system on organizational effectiveness and motivation, and the effect of organizational effectiveness and motivation on corporate performance, targeting employees of automobile maintenance service companies. 430 questionnaires obtained through the survey were used for the study. As a result of testing the research hypothesis, tangible reward had a significant positive (+) effect on job satisfaction, but intangible reward had a positive (+) effect on job satisfaction, but it was not significant. Also, tangible and intangible rewards have a significant positive (+) effect on organizational commitment and motivation. Job satisfaction has a significant positive (+) effect on productivity and service quality. However, organizational commitment had a significant positive (+) effect on productivity, but had a positive (+) effect on service quality, but was not significant. Lastly, motivation has a significant positive (+) effect on productivity and service quality. Through the research results, the relationship structure between the performance compensation system, organizational effectiveness and motivation, and corporate performance was identified, and the application of the performance compensation system to employees in the automobile industry was presented.

• Journal of Digital Convergence
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• v.19 no.11
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• pp.235-246
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• 2021

This study analyzed the effects of SMEs' open innovation capabilities and organization capabilities to lead these innovations on corporate performance. For this purpose, an empirical analysis was conducted targeting 250 small and medium-sized enterprises(SMEs) employee. The empirical study results are as follows. Absorptive capability, relational capability, CEO's innovativeness, employee's innovativeness, and decision-making openness had a significant positive (+) effect on the non-financial performance of SMEs. It was analyzed that multiplicative capability did not significantly affect non-financial performance. On the other hand, absorptive capability, relational capability, CEO's innovativeness, and decision-making openness had a significant positive (+) effect on the financial performance of SMEs. It was analyzed that multiplicative capability and employee's innovativeness did not significantly affect financial performance. Decision-making openness and absorptive capability were analyzed as factors that have an most important influence on a company's financial and non-financial performance. Based on these research results, academic and practical implications were presented.

• Journal of Korea Port Economic Association
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• v.33 no.2
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• pp.33-52
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• 2017

The purpose of this study is to analyze the components and to verify the relationship among service orientation effort, job satisfaction, organizational commitment and turnover intention in logistics firms. A literature survey is presented; then, an empirical analysis is carried out using data from questionnaires to employees in logistics firms. The final results indicate that Service orientation effort of logistics firms is positively related to job satisfaction and organizational commitment. Moreover, service orientation effort, job satisfaction and organizational commitment are negatively related to turnover intention. Following these results, it is necessary to concentrate on enhancing the service orientation effort to increase job satisfaction and organizational commitment and decrease turnover intention.