• Journal of the Korean Society for information Management
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• v.39 no.3
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• pp.311-336
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• 2022

This study analyzed the contents of Goodreads review data, which is a social cataloging service with the participation of book users around the world, to identify the preference factors that affect book users' book recommendations in the library information service environment. To understand user preferences from a more detailed point of view, sub-datasets for each rating group, each book, and each user were constructed in the sample selection process. Stratified sampling was also performed based on the result of topic modeling of review text data to include various topics. As a result, a total of 90 preference factors belonging to 7 categories('Content', 'Character', 'Writing', 'Reading', 'Author', 'Story', 'Form') were identified. Also, the general preference factors revealed according to the ratings, as well as the patterns of preference factors revealed in books and users with clear likes and dislikes were identified. The results of this study are expected to contribute to more sophisticated recommendations in future recommendation systems by identifying specific aspects of user preference factors.

• The Journal of the Korea Contents Association
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• v.12 no.8
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• pp.136-145
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• 2012

The purpose of this study is to examine the effect of Korean dramas selection factors for Chinese audiences on the national image of South Korea. The results of this study were as follows: First, selection factors of Korean dramas for Chinese audiences were categorized 'subject and content', 'direction and background music', and 'style of actor or actress'. Among these factors, this study was found that a factor of drama's 'subject and content' had an effect on the selection of Korean dramas for Chinese audiences. Second, 'touristic factor', 'cultural factor', and 'stylistic factor' were examined as a national image factor of South Korea for Chinese audiences. The Chinese audiences surveyed responded positively on 'cultural factor'. The images delivered through the Korean TV dramas have very much influenced the Chinese audiences to view contemporary Korean society as a country of modern and urban elegance. Furthermore, the audiences cognized South Korea is a friendly nation as South Korea and China has a similar cultural background like the Confucian culture. Third, the study found selection factors of Korean dramas for Chinese audiences had positive effects on the national image of South Korean. These positive influences were found on 'touristic factor', 'cultural factor', and 'stylistic factor' From these results, Chinese audiences watch Korean dramas focused on 'subject and content', 'direction and background music', and 'style of actor or actress'. Watching Korean dramas help to create the friendly national image of South Korea. The study shows a possibility to increase an interest and preference on the Korean pop culture.

• Archives of design research
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• v.16 no.4
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• pp.405-412
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• 2003

This research investigated the preference factor which has an effect on the forms of bus stop shelter in order to grasp the visual preference factor, which is necessary for planning and designing of bus stop shelter centering around user, starting with the question of the research regarding that a shelter is preferred by what kind of factor when the environmental conditions are regular. This research examined the relation between visual preference and preference factor which has an effect on it with Multiple Regression Analysis after evaluating visual preference for shelter form by user as applying of scoring system of Interval Scale. The result of the factor analysis by visual evaluation for the form of bus stop shelter through the said research result will have an great effect on the design of bus stop shelter centering around its user. Therefore, this research result will give a knowledge which is necessary for the plan and the installation of bus stop shelter, and contributes to shelter design and bus stop promotion which can maximize the satisfaction of user. As well, concerning the management of bus stop facilities, it will give useful guidelines for planning strategically the shelter management centering around user. In particular, It is estimated that the preference factor analysis by visual evaluation of the mass transportation user in daily life will be the cardinal point for bus stop plan.

• Proceedings of the Korea Water Resources Association Conference
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• 2006.05a
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• pp.57-65
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• 2006

본 연구는 유량에 의한 수면폭의 변화로 인한 하천경관의 시각적 선호도에 미치는 선호요인 파악하였다. 등간척도의 점수부가체계를 적용하여 이용자에 의한 금강경관의 시각적 선호를 평가한 후 시각적 선호와 이에 영향을 미치는 선호요인들과의 관계를 다중회귀분석방법으로 검정하였다. 수면폭 변화에 따른 금강경관의 시각적 선호요인 변수는 심미성 인자, 물리적 특성 인자, 복잡성 인자로서 3개 변수 모두 유의성이 있는 것으로 판명되었다. 모든 선호요인의 값이 증가함에 따라 시각적 선호의 값도 증가를 가져오고 그 반대의 경우도 마찬가지였다.다중회귀모형에서 다른 조건이 불변일 경우, 심미성 인자의 값이 증가할 때 전체적인 시각적 선호에 가장 크게 영향을 미치고, 다음으로 물리적 특성 인자가 두 번째로 영향을 미치는 것으로 판명되었다. 선호요인이 시각적 선호에 기여하는 상대적 중요도는 심미성 인자, 물리적 특성 인자, 복잡성 인자 순으로 나타났다. 심미성 인자는 복잡성 인자에 비해 3.2배 만큼 중요도가 크며 물리적 특성 인자는 복잡성 인자에 비해 3배의 중요도를 가지고 있는 것으로 나타났다. 따라서 심미성인자는 가장 중요한 선호요인으로 판명되었다. 수면폭 변화에 따른 금강경관의 시각적 평가에 의한 선호 요인 분석 결과는 하천의 수면폭 및 수량에 큰 영향을 미칠 것이다. 수위 변화로 인한 하천 경관의 선호 요인을 파악함으로서 금강 유지유량의 결정에 지침을 마련하고, 시각적 선호도에 따른 최적의 수면폭/하폭비 산정하였으며 본 연구 결과는 수량에 의한 수면폭/하폭 비의 변화로 인한 하천경관의 수량결정에 중요한 정보를 제공하고 이용자의 만족을 극대화할 수 있는 경관조성에 기여할 것으로 판단된다. 통하여 유기농업의 실현을 도모하여 소비자의 욕구에 맞는 작물 생산 및 농촌관광단지 조성을 통해 부가가치증대 및 소득증대를 꾀함으로 농촌문제 해결에 도움이 될 것으로 기대된다. 본 연구를 통해 GIS 와 RS의 기술이 농촌분야에 더 효율적으로 적용될 것으로 기대되며, 농업기술센터를 통한 정보제공을 함으로써 대농민 서비스 및 농업기관의 위상이 제고 될 것으로 기대된다.여 전자파의 공간적인 가시화를 수행할 수 있었다. 본 전자파 시뮬레이션 기법이 실무에 이용될 경우, 일반인이 전자파의 분포에 대한 전문지식을 습득할 필요 없이, 검색하고자 하는 지역과 송전선, 전철 등 각종 전자파의 발생 공간 객체를 선택하여 실생활과 관련된 전자파 정보에 예측할 수 있어, 대민 환경정보 서비스 질의 개선측면에서 획기적인 계기를 마련할 것으로 사료된다.acid$(C_{18:3})$가 대부분을 차지하였다. 야생 돌복숭아 과육 중의 지방산 조성은 포화지방산이 16.74%, 단불포화지방산 17.51% 및 다불포화지방산이 65.73%의 함유 비율을 보였는데, 이 중 다불포화지방산인 n-6계 linoleic acid$(C_{18:2})$와 n-3계 linolenic acid$(C_{18:3})$가 지질 구성 총 지방산의 대부분을 차지하는 함유 비율을 나타내었다.했다. 하강하는 약 4일간의 기상변화가 자발성 기흉 발생에 영향을 미친다고 추론할 수 있었다. 향후 본 연구에서 추론된 기상변화와 기흉 발생과의 인과관계를 확인하고 좀 더 구체화하기 위한 연구가 필요할 것이다.게 이루어질 수 있을 것으로 기대된다.는 초과수익률이 상승하지만, 이후로는 감소하므로, 반전

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2007.12a
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• pp.136-137
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• 2007

This study was to analyze the visual preference of the port landscapes for North port in Busan. Preference related variables came from Semantic Differential(SD) method and then were conducted by the factor analysis. Multiple regression was done for the relationship between the preference and factors. The result found 4 factors, including dynamics, stability, pleasantness and healthiness. Much importance was placed on dynamics among them. Therefore, building port landscapes and their image attracting viewers should consider dynamics in terms of port landscape plan and user attraction development for visual quality management.

• Journal of Navigation and Port Research
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• v.32 no.3
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• pp.265-269
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• 2008

This study was to analyze the visual preference of the port landscapes for North port in Busan. Preference related variables came from Semantic Differential(SD) method and then were conducted by the factor analysis. Multiple regression was done for the relationship between the preference and factors. The result found 4 factors, including dynamics, stability, pleasantness and healthiness. Much importance was placed on dynamics among them. Therefore, building port landscapes and their image attracting viewers should consider dynamics in terms of port landscape plan and user attraction development for visual quality management.

• 한국디지털정책학회:학술대회논문집
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• 2005.11a
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• pp.163-173
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• 2005

금융기관들은 개인들의 다양한 욕구를 충족시키기 위해서 경쟁적으로 수많은 금융상품을 개발하여 판매하기 시작하였으며, 이러한 상품들은 나름대로 독특한 특성을 지니게 되어, 개인들은 이에 대한 수많은 정보를 수집하고 분석할 필요성을 가지게 되었다. 금융상품정보의 정보원 선택 선호요인으로는 정보원 자체의 특정 이외에도 개인이 가지는 성격적 특징과 환경적 요인들을 들 수 있다. 따라서 개인의 성격유형에 따라 선호하는 정보원의 유사점과 차이점을 알아보았다. 본 연구에서는 금융상품정보를 취득하는 정보원에 대한 선호요인인 개인의 성격유형을 파악하기 위하여 MBTI(Myers Briggs Type Indicator)를 근거로 작성된 성격특성평정척도(Personality Trait Ration Scales: PTRS)를 이용하여 파악된 성격유형들이 금융상품 정보원 선택에 미치는 영향을 분석하였다. 성격유형변수를 4개의 군집으로 집단화하고 성격요인과 차이분석을 실시한 결과 감정 직관적인 성격이 강한 주관적 감정형, 외향 직관적인 성격이 강한 사교적활동형, 내향 사고적인 성격이 강한 수동적개인형, 인식 판단적인 성격이 강한 합리적이성형의 4개 군집으로 나누어졌다. 8개의 성격요인 중 감각을 제외한 7개 성격요인 모두가 p<. 05에서 4개의 성격유형군집과 유의적인 차이가 있는 것으로 나타났다. 사교적활동형은 여러 정보원 중 'TV'를, 합리적이성형은 '잡지', '금융상품팜플렛', '재테크서적'을, 주관적감정형은 '은행창구직원', '친구나친지'를 선호하였다. 그러나 수동적개인형은 어떠한 금융상품정보원도 선호하지 않았다. 특히, 합리적이성형은 전문금융정보를 원하는 것으로 나타났고, 주관적감정형은 인간적인 면을 더 선호하는 것으로 나타났다. 본 연구가 가지는 의의는 각 성격유형별로 선호하는 금융상품정보원의 차이를 분석함으로써 개인의 정보욕구를 보다 더 만족시킬 수 있는 하나의 요인으로 성격요인과 정보원의 차이에 관한 정보를 제공하며, 금융정보를 제공하는 주체들에게 각 정보원에 적합하도록 정보의 성격에 관한 특성요인과 고객선호정보원을 살펴볼 수 있는 정보취득방안에 대한 연구의 필요성을 제시하는데 있다.

• Archives of design research
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• v.19 no.1 s.63
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• pp.273-282
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• 2006

This study has evaluated the visual preference factor of Keum river sceneries which could vary according to the change of water level while other scenic environment near by the river did not change. 1) At Gap Cheon site, the variances of the visual preferences for river scenery at different water level are determined as emotional, physical, aesthetic and individual factor. At Mujoo site, the variances of the visual preferences are determined as only two factors such as emotional and physical factors. Those factors show significant relations. All of the visual preferences are increased as the increase of preference factors. Also decreasing of preference factors result in decreasing of visual preferences. 2) In multiple regression model, both the Gap cheon site and Mujoo site show that the increase of emotional factor affect most to visual preference when other conditions are fixed. The physical factor affect less than the emotional factor. At Gap cheon site, the relative importance level which the preference factors contribute to the visual preference appears as the order of emotional, physical, aesthetic and individual factor. Emotional factor's importance level is 4.2 times greater than individual factor. At Mujoo site, the relative importance level which the preference factors contribute to the visual preference appears as the order of emotional and physical factor. The emotional factor's importance level is 1.1 times greater than physical factor. It is clearly indicate that the emotional factor is most important preference factor in both study sites. The factor analysis results of Keum river scenery at different water level using the visual evaluation method affect a lot to the quantification of river instream flow and water level.

• Journal of Digital Convergence
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• v.17 no.9
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• pp.337-342
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• 2019

This study is a study on the factors of preference for mobile game characters whose intellectual property rights (IP) influence is great. There have been many cases in which user-side research has been conducted on the character's preference factors. However, it is largely macro-divided. Detailed analytical studies are needed because details are overlooked. By classifying the elements of the character, the five-point scale of the recorder also obtains the data through the survey. Detailed factors were analyzed according to the results. Prior studies and results were compared and factors consistent with prior studies were analyzed. Because this study analyzed detailed factors, unlike previous studies of macro view. It is expected to help develop characters in the future.

• Journal of the Economic Geographical Society of Korea
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• v.17 no.4
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• pp.702-717
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• 2014

The purpose of this paper is to analyze the residential location preference factors by households' characteristics in the case of Daegu Gyeongbuk households. Under this research purpose, firstly, questionnaire survey of Daegu Gyeongbuk was done, and nextly, AHP(Analytic Hierachy Process) with questionnaire survey results was analyzed. The main results of this study are as follows. Firstly, residential location factors most preferred by Daegu Gyeongbuk households is capital gain, followed by living environment, accessibility of public transportation, accessibility of private car traffic and security. Therefore, we can see Daegu Gyeongbuk households prefer investment value and living amenity together as residential location factors. Secondly, according to the results of AHP by age, below 30th prefer accessibility factors, 40th prefer capital gain and school district factors, and above 50th prefer living environment, natural environment and security factors, relatively. Thirdly, according to the results of AHP by household income, low income households prefer living environment and accessibility factors, middle income households prefer capital gain and accessibility factors, and high income households prefer security, accessibility of private car traffic and view/sunlight factors, relatively.