• Journal of Practical Engineering Education
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• v.6 no.2
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• pp.111-117
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• 2014

The purpose of this study aims to examine the effects of Career Development Center website users' recognition on contents characteristics (User Convenience, Information, Customer Service) on user responses (User Satisfaction, User Loyalty). According to the research result, first, Career Development Center of website contents characteristics explained 36.4% User satisfaction, it was affected significantly Information, User Convenience, and Customer Service in order. Second, Career Development Center of website contents characteristics explained 36.2% User loyalty, it was affected significantly Information, Customer Service, and User Convenience in order. Thus, it was important that Web site contents was improved the Users satisfaction and loyalty of Career Development Center Web site.

• Journal of the Korean Applied Science and Technology
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• v.40 no.6
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• pp.1322-1329
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• 2023

This study attempted to verify how the selection attribute affects customer satisfaction and participation intention to provide basic data for the efficient operation strategy of domestic futsal fields. Therefore, people who used domestic futsal fields were selected as samples, and convenience sampling methods were used. The final analysis used 271 copies of data. The data processing was conducted with the SPSS (ver. 21.0) program, which conducted frequency analysis, factor analysis and reliability analysis, correlation analysis, simple and multiple regression analysis. First, the results of the study showed that domestic futsal field selection attributes had a significant impact on customer satisfaction in the order of service, convenience, price, and facility. Second, customer satisfaction had a significant effect on participation intention. Third, the optional attributes had a significant impact on participation intention in the order of facility, service, convenience, and price. Summarizing the above results, it is believed that domestic futsal courts need to provide facilities and services that allow consumers to enjoy futsal games more conveniently and safely.

• Annual Conference of KIPS
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• 2013.11a
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• pp.143-145
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• 2013

국 내외적으로 무인우편장치를 도입하여 우편물 접수 편의성을 증대시키려는 노력이 지속되고 있다. 그러나 고객은 무인우편장치에서 화면터치 방식의 키보드를 사용하여 접수정보를 직접 입력하고 있으며 사용에 어려움을 느끼고 있다. 이로 인해 접수정보인 우편번호, 주소, 수취인명을 자동으로 획득하여 고객에게 제공하는 시스템 개발의 필요성이 제기되었다. 본 논문에서는 우편영상을 이용하여 접수정보를 자동으로 획득하고 고객에게 제공하여 접수 편의성을 증대시킬 수 있는 서버/클라이언트 기반의 분산형 접수정보 자동획득 시스템을 구현하고 무인우체국내의 무인 우편접수 장치에 적용하였다.

• Journal of Internet Computing and Services
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• v.15 no.6
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• pp.133-144
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• 2014

As the Internet and smartphones prevail, this study investigated the purchasing factors of a new beauty marketing method, the social commerce, and verified the relationship of such purchasing factors to consumer satisfaction and repurchasing intentions. In order to verify the validity of purchasing factors, five sub-factors, such as service, price, interaction, convenience, and interest were classified, while consumer satisfaction and repurchasing intentions are grouped into one factor, using data about 20-39 years old. According to results of this study, purchasing factors in the beauty service markets through social commerce that had effects on the consumer satisfaction were price, service, convenience, and interest, but no relationship was found with interaction. We can predict that consumers buy not based on community activities among buyers or purchasing comments of others, but rather his/her own subjective thoughts and opinions about the services. As the result of repurchasing intention according to purchasing factors, affecting sub-factors were price, service, and convenience. Repurchasing intention is an positive response that reflects satisfactions. Since low price, satisfaction on the service, and convenience for busy modern people should be met, repurchasing intentions are not affected by interest, but rather systematic and professional service. Also, higher satisfaction on service raises repurchasing intention. In this study, it is clear that not only purchasing factors through social-commerce effect the satisfaction and the repurchasing intention, but also consumer satisfaction mediates partly purchasing factors and the repurchasing intention. And as sub-factors of purchasing factors, price, service, or convenience are more important to the consumer satisfaction than community or replies activities. Thus differentiated and professional customer service, the establishment and enhancement of trendy marketing should improve long term repurchasing intentions. This will lead to the increasing revenue of personal-shop and the developments of beauty markets, so strengthening product sourcing and promotion suitable for mobile shoppers are essential.

• The Journal of the Korea Contents Association
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• v.22 no.5
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• pp.247-260
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• 2022

This paper investigates plans to expand distribution channels for books by installing a book vending machine at convenience stories for the vitalization of the publishing culture and industry. After establishing the meaning of convenience stories and the concept of a book vending machine, the researcher identified a need for the installation and management of a book vending machine at convenience stories. This plan will promote fairness and transparency in book sales through the convenience store system and push forward outsourcing between the publishing industry and the convenience store industry, the expansion of omnichannel service for consumers, and experiential values for clients to increase their customer satisfaction. The composition of the book vending machine will take the smart library form for its management with a universal design applied to a kiosk program. In the study, the researcher schematized this process and conducted a survey with 310 adults to search for practical management plans for a book vending machine. In the future, more research on the diversification of sales and distribution channels for publications such as the installation of a book vending machine at convenience stores will hopefully contribute to the growing amount of reading per capita and promotion of a reading environment for people according to the vitalization of the publishing culture and industry.

• 주택과사람들
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• s.206
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• pp.80-83
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• 2007

분양만 잘 되면 끝이던 건설업체가 입주율이 중요해지면서 입주편의 서비스 등의 고객만족 서비스를 강화하더니, 이제는 고객들이 미처 생각지도 못한 분야까지 폭 넓은 서비스를 제공하며 발전하고 있다. 단순히 집을 지어 파는 것에서 생활 공간은 무론 입주민들의 삶의 질을 향상시키기 위한 문화를 접목한 라이프 케어(Life Care)서비스까지 제공하는 건설업체들의 서비스 현장을 찾아가 보았다.

• 주택과사람들
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• s.203
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• pp.58-61
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• 2007

고령화 시대가 열리면서 은퇴 후 인생을 즐기려는 실버 세대들이 늘어나고 있다. 따라서 이들을 겨냥한 맞춤형 주택 및 편의 시설도 늘고 있다. 건설사들이 일반 주택에 실버 세대를 위해 종합병원과 제휴, 헬스 케어 서비스 및 쾌적한 주거 환경을 갖춘 시스템을 도입하고 있다. 새로운 고객층으로 자리매김한 실버 세대, 그들만을 위한 건설사들의 각종 아이디어를 살펴보자.

• 주택과사람들
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• s.203
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• pp.62-67
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• 2007

'친환경, 웰빙, 로하스', 요즘 아파트나 주택 분양 광고에서 빠지지 않고 등장하는 수식어들이다. 최근 1-2년 사이에 주거 수요자들은 커뮤니티와 편의 시설 못지않게 자연과 접한 조용한 주거를 중시하고 있다. 3-5년전에는 초고층 주상복합 아파트의 인기가 높았지만, 지난 해부터 자연 환경을 중시하는 고객들을 타깃으로 한 타운 하우스가 주목받고 있다.

• The Journal of the Korea Contents Association
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• v.5 no.6
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• pp.255-263
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• 2005

Recently, the mobile telecommunication industry is increasing rapidly; nevertheless it is competing severely with other mobile telecommunication industries in the world and it is projected that in the future the mobile telecommunication industry will compete more fiercely and increase more rapidly. By means of looking into the relationship of the mobile telecommunication service characteristics and satisfaction loyalty, therefore, it can be said that it can help the companies which want to survive in such a competitive society. And then we investigated how these classified characteristics(economical incentive, convenient incentive, symbolical incentive) on mobile service could influence on customer satisfaction and customer loyalty.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2008.10a
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• pp.247-259
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• 2008

많은 인터넷 상점들이 다양한 사용자 편의 기능을 제공하고 있다. 이 논문에서는 그러한 편의 기능을 평가하기 위한 새로운 분석 기법을 제시하다. 제시된 기법은 에이전트 기반 모형과 메타 휴리스틱인 evolution strategy를 이용하여 고개들의 행태를 모형화하고 최적화한 후 여러가지 다양한 사용자 편의 기능을 평가해 본다. 이때 평가의 초점은 개인화된 추천 페이지에 두고 이를 인기상품 추천, 카테고리 정렬 등 여러 가지 다른 기능들과 비교해 본다. 이를 위해 가상 인터넷 상점이 구현 되며 데이터셋을 활용하여 시뮬레이션 실험 및 분석이 수행된다. 분석 결과 개인화된 서비스 기능들이 항상 고객들의 쇼핑 효율 및 효과를 항상 높여주지는 않는 것으로 나타났다.