• Title/Summary/Keyword: 경쟁요인

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The Influence on Store Attitudes and Revisit Intentions of Consumers' Perception of Service Providers' Marketing Attitudes (서비스기업의 마케팅 활동에 대한 소비자의 지각이 점포태도와 재방문의도에 미치는 영향)

  • Kang, Kyoung-Soo;Hong, Soon-Bok
    • Management & Information Systems Review
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    • v.31 no.4
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    • pp.197-215
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    • 2012
  • The purpose of this study is to verify the influence on customers' experiences of products, prices, places of advertisements, staffs, and physical environments, and the impact on store attitudes and revisit intentions of the customers' experiences. For this, in this study marketing activities and store attitude factors were selected as sub-factors and the empirical analysis was carried out. As a result of the analysis, of dimensions that comprise those marketing activity factors, physical environments, prices, and places had a positive impact on store attitudes. In addition, the stores' positive attitude on hypermarkets had a positive influence on the customer's revisit intention. The results of the study suggest that hypermarkets can utilize the experiential marketing using customer experience factors as their important strategic factor through moving away from their traditional marketing activities.

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A Study on the Factors for Strengthening Competitiveness of CM Projects based on Balanced Score Card (BSC기반 건설사업관리프로젝트 수주역량요인 연구)

  • Beak, Nak Kyu;Lee, Dong Heon;Lim, Hyoung Chul
    • Korean Journal of Construction Engineering and Management
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    • v.20 no.6
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    • pp.74-80
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    • 2019
  • In domestic construction industry, CM companies perform overall project management tasks such as planning, designing, construction management, evaluation, maintenance for construction projects. However, even with these tasks, as competition becomes more fierce and probability dependence is high, lots of CM companies are experiencing difficulties of securing and preparing indicators for order competence reinforcement. This study examines domestic business condition and task analysis. Also Competence factors are derived through institutional and legal investigation, and review of existing literature. The derived competence factors are focused on practical factors by interviewing with experts. competence factors for each type were classified into BSC's four perspectives(Finance / Customers / Internal processes / Learning and Growth) and surveyed. Based on the results of the survey, the priorities of competence factors that companies should focus on were derived. The purpose of this study is to contribute on making an indicator that can be utilized on business activities through priority analysis of competence factors for order competitiveness reinforcement of CM companies.

Competitve Interactions of Cadmium with Magnesium in Three Different Soil Constituents (3개의 다른 토양에서의 카드늄과 마그네시움의 경쟁적 상호작용)

  • Doug-Young Chung
    • Journal of Korea Soil Environment Society
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    • v.1 no.1
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    • pp.81-88
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    • 1996
  • To study the Cd adsorption in the presence of competing ions in soil-solution interphase, three soil samples from the Bt horizon were taken and analyzed for their physical and chemical properties. Adsorption of ethylene glycol monoethyl ether(EGME) and N, were determined to establish the specific surface area of the soils. We attempted to establish a qeneralizing competitive sorption isotherms for soils of entirely different composition of the solid phase, resulting in the routine use as a guidelines for the fate of reactive solute in soil profiles. Many physicochemical factors including competitive adsorption bettween solutes will affect the general adsorption phenomena as shown in a single not only on the soil:solution ratio used, but also on the surface areas of its respective soil samples. This phenomenon was attributed to competition Cd for sorption sites with Mg by different soil constituents. These adsorption isotherms are able to use as examples to demonstrate that this phenomenon can complicate the development of a standardized batch adsorption procedure as well as interpreting fate and adsorption of toxic inorganic compounds.

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A Study on the Formation Plan of Green Cluster by Sectoral Type for the Enhancement of Regional Competitiveness in Green Industry (녹색산업의 지역경쟁력 확보를 위한 산업유형별 클러스터 형성방안에 관한 연구)

  • Kim, Soo-Kyung;Lee, Joo-Hyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.3
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    • pp.1081-1089
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    • 2013
  • The purpose of this paper is to suggest the formation plan of green cluster for the enhancement of green industry competitiveness in Korea. For this reason, this paper has the analysis to find out regional competitiveness and effective factors in the green industry. The major findings are as follows. First, the renewable energy industry was competitive at Gyeonggi, Gyeongnam, Chungbuk, Chungnam, Ulsan, Jeonnam, and the carbon reduction industry was competitive at Ulsan, Gyeonggi, Gyeongbuk,, Chungnam, Seoul, Chungbuk, Inchon. Second, the most important factors of the renewable energy industry was factor condition, such as business, labor, research and development; while in the carbon reduction industry was sector of structure and rivalry, such as performance, policy and institution, market share, industry specialization. Third, it showed that the green industry was more competitive at the local area with the better industrial infrastructure. So, we need to focus on the green of existing industry-infrastructure, and the strategy of selection and concentration, for the enhancement of green industry competitiveness in Korea.

A Decomposition Analysis of FDI Inflow into Korea - Shift-Share Analysis, 2003-2006 - (한국 외국인직접투자 유입요인의 분해분석 - 변이할당분석, 2003-2006 -)

  • Lee, Sanghack;Cheong, Kiwoong;Kim, Jeongsook
    • International Area Studies Review
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    • v.13 no.3
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    • pp.145-161
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    • 2009
  • Applying the shift-share analysis, this paper decomposes FDI inflow into Korea for the period of 2003-2006. The paper finds that Korea has been lagging behind the world average in absorbing inward FDI, thereby recording negative aggregate industry-mix effects and negative aggregate competitive effects as well. However, the following industries have recorded positive competitive effect: electrical and electronic equipment, motor vehicles and other transport equipment, hotels and restaurants, transport, storage and communications, finance, and business services. In a nutshell, Korea is revealed to have competitive advantage in absorbing inward FDI in a few manufacturing industries and most of service industries. Government policies should accordingly be focused on these industries to encourage more inward FDIs.

The Perfectionist Tendencies of Middle and High School Students who Major in Dance Impact on Competitive Anxiety and Dance Immersion (무용전공 중·고등학생의 완벽주의 성향이 경쟁불안 및 무용몰입에 미치는 영향)

  • Min, Yun-Mi;Yu, Young-Ju
    • Journal of Digital Convergence
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    • v.19 no.7
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    • pp.289-301
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    • 2021
  • The purpose is to identify the impact of perfectionism among middle and high school students majoring in dance on competition anxiety and dance immersion. 279 people were collected by means of a significant collection and survey tools were used in questionnaires. Data analysis was conducted for t-test, one-way random analysis, correlation analysis, and multiple regression analysis. There was a significant difference between perfectionist tendencies and competitive anxiety. There was a significant difference in perfectionism in dance immersion. There is a causal relationship between perfectionist tendencies and competitive anxiety and dance immersion. In order to increase dance immersion among middle and high school students, it is important to identify factors that can increase dance immersion by exploring various psychological factors.

A Study on the Competitive Strategies for the Logistics Warehouses of Busan New Port (부산 신항 물류창고의 경쟁력 강화 전략에 관한 연구)

  • Kim, La-Yun;Jung, Jun-Sik
    • Journal of Korea Port Economic Association
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    • v.38 no.2
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    • pp.165-183
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    • 2022
  • The main purpose of this paper is to present a competitive strategies for the Logistics Warehouses of Busan New Port. Based on the survey conducted by the Logistics Warehouses of Busan New Port experts, the categorized factors were compared using the analytic hierarchy process (AHP) to assess the importance of each factor and sub-factor in the case of the Logistics Warehouses of Busan New Port. This is a quantitative study that conducted a face-to-face survey on employees and related public officers at the Logistics Warehouses of Busan New Port. The final sample size consisted of 49 people, including workers at the Busan New Port logistics warehouses and related local customs officers. The data were coded in Microsoft Excel and the imprtance of SWOT factors was derived using "the I make it" program developed by Decision Sience, and it was analyzed using the AHP method. This study quantifies the importance of the strengths, weaknesses, opportunities, and threats factor of the Logistics Warehouses of Busan New Port and presents strategic guidelines for the key factors for the development of the Logistics Warehouses of Busan New Port. This research provides strategic guidelines to Korea for the development of the Logistics Industries, and development of the Logistics Warehouses of Busan New Port.

The Influences of SMEs' Market Orientation and Brand Orientation on Firm Capabilities and Performance in Export Markets (수출중소기업의 시장지향성과 브랜드지향성이 기업역량 및 수출성과에 미치는 영향)

  • Lee, Yu Lim;Chung, Jae-Eun;Jeong, So Won
    • Korea Trade Review
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    • v.42 no.2
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    • pp.175-203
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    • 2017
  • This study examined the casual relationships among SMEs' market orientation, brand orientation, firm capabilities-technology and marketing capabilities, competitive advantage and financial performance in export markets based on the resource-based view. The data were collected from 286 cases of exporting SMEs. The results of path analysis indicated that market orientation of exporting SMEs increased technology and marketing capabilities. Market orientation directly increased both competitive advantage and financial performance in export markets. Brand orientation influenced technological capability and had indirect effects on both competitive advantage and financial performance through the firm capabilities. Based on the results, managerial implications and future research directions for exporting SMEs were provided.

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IS 인적자원 혁신의 영향 요인에 관한 사례 연구

  • 김승윤;고영호;남기찬;이재범
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2001.10a
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    • pp.326-329
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    • 2001
  • 정보기술의 발전은 기업이 혁신적으로 비용을 감축하거나, 고객에게 전혀 다른 차원의 서비스를 제공할 수 있는 등의 과거에 갖지 못했던 새로운 능력을 제공하고 있다. 이러한 기업에게 요구되는 정보 시스템 (Information System : IS)의 새로운 능력들이 성공적으로 확보하기 위해서는 기업 IS 자체의 혁신이 선행적으로 요구된다. 최근에 이러한 IS 혁신 및 IS를 통한 경쟁적 우위의 확보를 위해서 IS 인적자원 혁신의 중요성이 강조되고 있다. 그러나 IS 인적자원 혁신에 대한 연구는 초기 단계에 있어 IS 인적자원 혁신을 위한 영향요인에 대한 연구는 전무한 실정이다. 따라서 본 연구는 조직혁신, IS 혁신, 인적자원 혁신에 대한 문헌 연구를 통하여 IS 인적자원 혁신의 영향 요인을 환경적 요인, 전략적 요인, 조직적 요인, 개인적 요인으로 분류하여 IS 인적자원 혁신의 영향 요인을 도출하고, 이들 영향 요인들이 IS 인적자원 혁신과정에 어떠한 메커니즘을 통해 영향을 미치는지 나타낸다.

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ERP 시스템 주성공요인에 따른 도입특성에 대한 연구

  • 김희철;이대용
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 1999.12a
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    • pp.345-353
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    • 1999
  • Mega-Competition으로 심화된 경영환경은 기업에 압박요인으로 작용하고 있다 따라서 기업은 경영환경변화에 대응하여 경쟁력을 확보하기 위한 방안으로 BPR을 추진하게 되었다. 그러나 정보기술을 이용해 기업구조를 혁신적으로 변화시키는 것은 정보기술의 급속한 발전과 조직 변화로 어려움에 직면하게 되었고, 이의 해결책으로 전사적 입장에서 정보기술을 통합하여 관리할 수 있는 ERP시스템이 출현하게 되었다. 본 연구는 기업혁신의 추진도구로서 각광받고 있는 ERP 시스템의 기본개념을 정립하고 주성공요인을 식별하는데 목적을 두고 있다.

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