• Title/Summary/Keyword: visitor study

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A Study on Landscape Destruction and Intrusion at National Park in Japan (일본 국립공원에 있어서 경관파괴 및 침해에 관한 연구)

  • 배중남
    • Korean Journal of Environment and Ecology
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    • v.11 no.3
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    • pp.316-325
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    • 1997
  • The purpose of this study was to understand landscape edstruction and intrusion problems in national parks in Japan. Literature survey focused on the related journals was attempted for classifying landscape problems in period, cause, regional base. In period base, landscape problems in national parks can be classified into four representative time periods(1960~1967, 1968~1975, 1976~1985 and 1990's). Eight categories, such as dam construction, forest practices, visitor impacts, park planning, and others, were also found as the major causes on landscape destruction. In addition, the survey results showed that these problems have been more concentrated in KANTO(FUJI-HAKONE-IZU, NIKKO National Park) and CHUBU region(CHUBUSANKAKU National Park) than other regions in Japan. This seemed to be caused by increased visitor numbers, development of tourist facilities, forest practices and so on.

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The Study on the Structural relations among the visitor satisfaction, it's antecedents and the modification of images of Korea perceived by Chinese and Russian Tourists after their visits to Korea (중국과 러시아 방한 관광객의 관광만족도 선행요인과 한국 이미지 변화 간의 구조적 영향관계)

  • Han, Su-Young;Park, Sung-Jong;Lee, Hong-Jae
    • Journal of Digital Convergence
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    • v.12 no.1
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    • pp.115-125
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    • 2014
  • The purpose of this study is to examine the impact relation among the visitor satisfaction, it's antecedents and the modification of images of Korea perceived by Chinese and Russian Tourists after their visits to Korea. According to the data analysis, the satisfaction of Russian tourists is higher than that of Chinese tourists within statistical significance. The result produced by structural equation model shows that the satisfaction of Chinese tourists is affected by destination attractiveness, public order, shopping, food and accommodations positively. Especially the public order and shopping of Korea are relative major attributes. In comparison, the satisfaction of Russian tourists is affected by only destination attractiveness, public order and food positively. Then again, the impact relation between overall satisfaction and the modification of images of Korea perceived by tourist visited Korea is affected positively within statistical significance.

Neighborhood Region Connection Development with Core Tourist Area Visitor Behavior Characteristics (핵심관광지 방문객 유형분석을 통한 인근지역 연계개발 : 강화도 중심)

  • Kwon, Dong-Keug
    • The Journal of the Korea Contents Association
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    • v.10 no.10
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    • pp.398-407
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    • 2010
  • The purpose of this study is to explain the neighborhood region "gimpo northwest area" connection development make use of a core tourist area "kanghwado" of visitor behavior characteristics. this is a foundation data for research of kanghwado behavior characteristics. For this research, the description of the current study were as follows. First kanghwado revisitors of high potentialities visit gimpo northwest area. so its demanded same or different attraction development and make an target marketing from kanghwado revisitors. Second the gimpo northwest keep the accent on development history and experience education of housewives families. Third publicity board parking area and infrastructure is demanded on the 48th street. Forth Han river and Imjin river meeting point gimpo north area, each other kanghwado gimpo west put opposite Yeomha river there can see point the west sea. therefore we need waterside attraction.

Visitors' Evaluation of Interpretive Media in Byeonsanbando National Park, Korea (변산반도국립공원 탐방객의 환경 해설 매체 이용평가)

  • Cho, Woo;Choi, Song-Hyun;Yoo, Ki-Joon
    • Korean Journal of Environment and Ecology
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    • v.23 no.2
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    • pp.127-134
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    • 2009
  • The purpose of this study were to provide basic visitor information for effective park management and to understand visitors' perception about the interpretive media which is utilized as environmental interpretation in Byeonsanbando National Park, Korea. To accomplish the purposes of study, a questionnaire survey was chosen and the 291 valid samples among them were analyzed. Among who used the interpretive media, the largest proportion used the visitor center exhibits, and the usage rate of interpretive label of woody plant and guided interpretation were shown to be relatively high. However, the park brochures(map) was evaluated that use efficiency was low. In the analysis of importance-performance for the environmental interpretation media, the mean of importance was 3.64 and that of performance was 3.03, which were lower than Chiaksan and Weolchusan National Park's survey data.

Qualitative Observation of Visitor Experience in Digital VR Aquarium (디지털 가상현실 수족관 <아이큐아리움>의 방문자 체험특성 질적 관찰)

  • Lee, Jung-Hun
    • The Journal of the Korea Contents Association
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    • v.13 no.10
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    • pp.200-213
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    • 2013
  • As an exploratory research, this paper studied the characteristics of visitor experience in the world first digital aquarium 'IQuarium' by the qualitative observation method. Between June and August of 2013, the first and second qualitative observations were made to gather the data of the behavioral and linguistic responses of visitors. The results of this study were as follows: First, visitors experienced the transformation of their identity and escapism by participating the activities. Second, they experienced the entertaining competition spirit against other visitors for fun. Third, they acted as story-makers by actively participating into the missions. Fourth, they had educational experiences by obtaining information about sea life and experienced the aesthetical atmosphere of 'IQuarium'. Although this study has limitations of the subjective perspective based on qualitative observation method, it will provide proper insight into advanced research in similar fields in the future.

Users' Attitudes for the Trail Structures in Hallasan National Park, Korea - In the Case Study of Eorimok - (한라산국립공원 탐방로 보행시설에 대한 탐방객 태도 - 어리목 구간을 중심으로 -)

  • Yoo, Ki-Joon;Kwon, Tae-Ho;Cho, Keun-Sik;Cho, Woo
    • Korean Journal of Environment and Ecology
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    • v.21 no.2
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    • pp.168-175
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    • 2007
  • For maximum utility of trails, there is a need for better knowledge of characteristics of trail use and its users. The purpose of this study is to find out users' attitudes toward trail structures in Eorimok exploring route in Hallasan National Park managerial purposes. A questionnaire survey was conducted to 138 people on the way back home from their visit to the site from July to August, 2007. The geological conditions of 7 types of pedestrian trail structures were rated relatively high both in quantity and quality. The responses were noticeably positive about the natural materials used in wood deck and PP rope railings from the point of three aspects: harmony with nature, visitor convenience and resources conservation. It seems necessary to replace steel structures with native materials because such unnatural materials used in a natural setting are subject to visitor's resistance.

A Study on Application of Machine Learning Algorithms to Visitor Marketing in Sports Stadium (기계학습 알고리즘을 사용한 스포츠 경기장 방문객 마케팅 적용 방안)

  • Park, So-Hyun;Ihm, Sun-Young;Park, Young-Ho
    • Journal of Digital Contents Society
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    • v.19 no.1
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    • pp.27-33
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    • 2018
  • In this study, we analyze the big data of visitors who are looking for a sports stadium in marketing field and conduct research to provide customized marketing service to consumers. For this purpose, we intend to derive a similar visitor group by using the K-means clustering method. Also, we will use the K-nearest neighbors method to predict the store of interest for new visitors. As a result of the experiment, it was possible to provide a marketing service suitable for each group attribute by deriving a group of similar visitors through the above two algorithms, and it was possible to recommend products and events for new visitors.

Studies on User and Use Characteristics of Soknisan National Park, Korea (속리산 국립공원의 이용객 및 이용특성에 관한 연구)

  • 공영호;김재현;최진호;손철호
    • Korean Journal of Environment and Ecology
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    • v.4 no.1
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    • pp.69-88
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    • 1990
  • This study was conducted to investigate user, use characteristics and use pattern of Soknisan national park. In this study, the questionaire was used which was included the questions on socioeconomic variables of users, visiting motivations, attitudes on management and services, and so on. And to count the passingers, 9 observation points were selected. Visitor's important motivations were to escape from crowded city, to escape from daily routine, to enjoy natural seeing beauty, and so on. Their main activities were temple visit, stroll and mountain climbing. The visitor's composition showed that high school or more graduated twenties were respectively dominant. Perceived crowding level in this park were relatively high and most crowded area was Bupjusa area. Visitors had unsatisfactory attitudes on management and services as like trail, facilities, educational environment and others related services. Accordingly satisfaction level was comparatively low. A major portion of visitors merely visited Bupjusa area, only 15% and less climbed as far as top of mountain.

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Visitors' Attitudes about Interpretive Media in Weolchulsan National Park (월출산국립공원 탐방객의 환경해설 매체에 대한 탐방객 태도)

  • Cho Woo;Yoo Ki-Joon;Kim Dong-Pil
    • Korean Journal of Environment and Ecology
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    • v.20 no.2
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    • pp.143-152
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    • 2006
  • The purposes of this study were to provide basic visitor information for effective park management and to understand visitors' perception about the interpretive media which is utilized as a self-guide environmental interpretation in Weolchusan National Park. To accomplish the purposes of study, a questionnaire survey was chosen and the 196 valid samples among them were analyzed. Among who used the interpretive media, the largest proportion used the information board of park use-resources, and the usage rate of interpretive label of woody plant, interpretive sign of cultural asset, and self-guide tour were shown to be relatively high. However, the park brochures(map), bulletin boards, park web sites, LED sign, and visitor center exhibits were evaluated that use efficiency was low. In the analysis of importance-performance, visitors were perceiving the importance of all form of interpretive media greatly. The performance of interpretive media was also evaluated as affirmative.

A Study on Visitor’s Expectations, Perception and Satisfaction When Dining in a Farm Styled Restaurant (농가맛집 운영유형별 방문객의 기대 및 인식, 만족도 조사)

  • Lee, Jin-Young;Choe, Jeong-Sook;Park, Young-Hee;Kim, Eun-Mi
    • The Korean Journal of Community Living Science
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    • v.22 no.4
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    • pp.689-704
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    • 2011
  • Farm themed restaurants is an initiation by the Rural Development Administration (RDA) in order to perpetuate and develop Korean traditional food-culture. This food business model contributes to the increase of local food consumption and non-farm income for rural communities. Thus, the purpose of this study was to investigate the visitor's expectations, perception and satisfaction on the farm restaurant management type in order to assist activation of farm restaurants. Farm restaurants were categorized into two types; restaurant style and experience style. The majority of subjects(67.9%) were experiencing their first time to dine at farm restaurants. Regardless of farm restaurant style, the subjects perceived that farm restaurants use high quality food ingredients. The degree of subjects expectations prior to visiting a farm restaurant was estimated by 7 Likert scales. The results show that most subjects had high expectations for using good-quality food ingredients such as ‘fresh food (restaurant style 6.25, dietary education style 6.02)’ and ‘environment-friendly food (restaurant style 6.07, dietary education style 5.91)’. Overall satisfaction of the farm restaurants was also high. The satisfaction of food scored 4.1 and the satisfaction of experience program scored 3.8.