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The Effect of Organizational Justice and Empowerment on Customer Orientation -For Small and Medium-sized Journalists- (조직공정성과 임파워먼트가 고객지향성에 미치는 영향 -중소언론사 종사자를 대상으로-)

  • Im, Eun-Young;Yi, Seon-Gyu
    • Journal of Convergence for Information Technology
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    • v.8 no.1
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    • pp.291-300
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    • 2018
  • The purpose of this study is to analyze the effect of Organizational justice and Empowerment on customer orientation. As a factor affecting customer orientation, sub - variables of organizational justice were set as dstributive justice, procedural justice and interactional justice, and sub-variables of empowerment were set as meaning, competence, self-determination, and impact. As a result of analysis, the dstributive justice, procedural justice, and interactional justice of organizational justice were analyzed as factors influencing customer orientation. competence, self-determinationr, and impact factors were analyzed as factors affecting customer orientation. However, the meaning of the empowerment did not affect the customer orientation. The work environment of small and medium-sized journalists is performing work without restriction of time and space in internet environment. This environment is a digital environment that we have not experienced before. However, organizational justice and empowerment factors are analyzed as important influences on customer orientation as same as previous research results.

A study on cosmetics purchasing behaviors of chinese male consumers according to social instrumentality of appearance and appearance orientation (중국 남성 소비자의 외모의 사회적 유용성과 외모지향성에 따른 화장품 구매행동 연구)

  • Sun, Li Dong;Lee, Mi-sook
    • Journal of the Korea Fashion and Costume Design Association
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    • v.20 no.3
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    • pp.33-48
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    • 2018
  • The purposes of this study were to investigate the social instrumentality of appearance, appearance orientation, and cosmetics purchasing behaviors of Chinese male consumers, and to find differences in the cosmetics purchasing behaviors of the male consumer groups, which were segmented by the social instrumentality of appearance and appearance orientation. The subjects were 400 adult males in their 20s to 30s from Gillim province in China. The measurements consisted of the social instrumentality of appearance, appearance orientation, cosmetics purchasing behavior, and the subject' demographic attributes. The data was analyzed by descriptive statistics, frequency analysis, $x^2$ test, multiple response analysis, cluster analysis, ANOVA, and Duncan's multiple range test, using SPSS program. The results were as follows. First, young Chinese male consumers had a high sense of the social instrumentality of appearance, but the tendency to invest time and effort to enhance their looks was still low. Second, on the basis of the social instrumentality of appearance and appearance orientation, young Chinese male consumers were classified into four groups (high involvement group, instrumentality group, orientation group, and low involvement group). Third, the four male consumer groups revealed many significant differences in various cosmetic purchasing behaviors (purchasing items, information sources, product selection criteria, purchasing motives, purchasing locations, store selection criteria, purchasing price, purchasing frequency, and cosmetics improvements). Therefore, the social instrumentality of appearance and appearance orientation are seen as significant variables to effectively segment the Chinese male consumer market. The cosmetics companies targeting young Chinese men need to establish differentiated marketing strategies, considering the characteristics of each segment of the consumer market.

Materials Stabilized Liquid Crystal Molecules on Chemically Modulated Polystyrene Surface Using Various Ion Beam Exposure Time

  • Han, Jeong-Min;Hwang, Hyun-Suk
    • Transactions on Electrical and Electronic Materials
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    • v.11 no.6
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    • pp.285-287
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    • 2010
  • This paper introduces homogeneous liquid crystal (LC) orientations on chemically modulated polystyrene (PS) surfaces using various ion beam (IB) exposure times. Transparent PS was replaced with conventional polyimide material. As a non-contact process, the IB bombardment process induced LC orientation parallel to the IB process. Through x-ray photoelectron spectroscopy, it was shown that the chemical compositional changes of the IB-irradiated PS surfaces were determined as a function of IB exposure time. Using this analysis, the optimal IB bombardment condition was determined at an IB exposure time of up to 15 seconds. Moreover, thermal stability on IB-irradiated PS surfaces were carried out which showed that a relatively high IB exposure time induced a thermally stable LC alignment property.

A Novel LC Device Associated with Optically Compensated Splay Structure (광학적 자기 보상 스플레이 구조를 갖는 새로운 액정 소자)

  • 김승재;이종문;이승희
    • Journal of the Korean Institute of Electrical and Electronic Material Engineers
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    • v.17 no.5
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    • pp.536-540
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    • 2004
  • A novel nematic liquid crystal (LC) cell with splay structure exhibiting wide viewing angle, fast response time and high transmittance at the same time has been developed. With rubbed homeotropic alignment in parallel directions, the device shows bend alignment in the absence of vertical electric field. However, with applied high voltage in a pulse form, the LC shows a optically compensated splay (OCS) orientation such that the mid-director is parallel to a substrate and at both surfaces the LCs are aligned vertically in parallel direction. In the device, the birefringence of the cell becomes tunable with applying voltage, i.e., the amount of light passed through the cell can be controlled by controlling the orientation of the LC. Since the OCS cell has a self-compensation structure such that the LC has a mirror symmetry along the mid-director, the device shows a wide viewing angle with only a single domain and a fast response time.

An Influence of Small Business Market Orientation and Learning Orientation impact on Corporate Performance-Focusing on mediating effect of Organization Commitment (소상공인 및 소기업의 시장지향성과 학습지향성이 기업성과에 미치는 영향 - 조직 몰입의 매개효과 중심으로)

  • Yoon, Min-Jin;Jeon, In-Oh
    • Journal of Korea Society of Industrial Information Systems
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    • v.22 no.2
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    • pp.91-106
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    • 2017
  • In This Study, we Analyze how the Market Orientation and Learning Orientation that can be Regarded as the Two core Factors of Small Business, Necessary for Companies to Grow Continuously Influence on Corporate Performance. This is an Empirical Study on the Influence of them. Small Companies have a Greater Impact on the Survival and Growth of Organization Commitment I Experienced that. In this Study, we Focused on the Mediating Effect of Organization Commitment when the Company's Market Orientation and Learning Orientation Influenced on the Corporate Performance as a Differentiated Element of Research. Research results have Revealed that Surprisingly, Small Companies Market Orientation and Influence on Corporate Performance. This is an Empirical Study on the Influence of them. Small Companies have a Greater Impact on the Survival and Growth of Organization Commitment I Experienced that. In this Study, we Focused on the Mediating effect of Organization Commitment when the Company's Market Orientation and Learning Orientation Influenced on the Corporate Performance as a Differentiated Element of Research. Research results have Revealed that Surprisingly, Small Companies Market Orientation and Learning Orientation had a Significant Influence on Corporate Performance. It was also Verified that Organization Commitment had Partially Mediated Effects. In Conclusion, as a Prerequisite for Small Enterprises to grow, we have to Create Market Oriented and Learning Oriented Organization and at the same time we should Strive to Ensure that all Organization Members have Attachment Relationships with their Organization. It is Understood that it must be. The Results of these Studies will be Helpful for not only Individuals who Prepare for Founding and Founded but also Start-up Related Officials.

Effects of target types and retinal eccentricity on visual search (시각탐색에서 표적 유형과 망막 이심율 효과)

  • 신현정;권오영
    • Korean Journal of Cognitive Science
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    • v.14 no.3
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    • pp.1-11
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    • 2003
  • Two experiments were conducted to investigate effects of target types and retinal eccentricity on the search of a target while both target and background stimuli were static or moving. A visual search task was used in both experiments. The retinal eccentricity was determined by five concentric circles increasing by the unit of 1.6 and the target was different from the background stimuli in either orientation(orientation target) or a distinctive feature(feature target). In Experiment 1 where both the target and background stimuli were presented statically, an interaction between retinal eccentricity arid target type was found. While search time of the orientation target was not affected by the retinal eccentricity, that of the feature target increased as the retinal eccentricity increased. In Experiment 2 where all stimuli were moving, the interaction effect was also found. But the reason was not the same as that in Experiment 1. In the moving condition, while the search time of the orientation target decreased consistently as the retinal eccentricity increased, that of the feature target was not affected by the retinal eccentricity. The implications and limitations of the present results were discussed with respects to the real world situations such as driving cars or flying airplanes.

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A Study on effect of Customer Intergration & Market Orientation on Management Performance through SCM Performance (고객통합 및 시장지향성이 SCM성과 및 경영성과에 미치는 영향에 대한 연구)

  • Jung, He-Kyung;Kim, Won-kyo
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.43 no.3
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    • pp.122-134
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    • 2020
  • As globalization has been progressed, companies faced a situation in which it was difficult to secure global competitiveness only with their internal management systems. To overcome this, Supply Chain Management (SCM) emerged, which optimizes the whole supply chain process from suppliers to demand companies. In this study, it was analyzed that the effects of customer integration among the integration factors of SCM, and market orientation among the strategic orientations on management performances such as non-financial performance and financial performance through a mediating role of flexibility. At this time, it was analyzed whether CEO's support has a moderating effect on the influence of the market orientation. As a result of analysis, the customer integration was found to have an indirect effect on the non-financial performance and the financial performance through the flexibility. The market orientation was found to have a direct effect on the non-financial performance and at the same time, indirectly affected it through the flexibility. In addition, it was shown that more the level of CEO's support, higher the influence of the market orientation. This moderating effect had an indirect effect on the financial performance. Based on the above findings, various implications for improving management performance were proposed. This study suggests that investments in computerization such as ERP and smart factories can improve supply chain management performance and ultimately improve customer satisfaction and financial performance.

A Study on Wedding Dress Store Choice Process (웨딩드레스점포 선택과정에 관한 연구)

  • Lee, Joo-Eun;Lim, Sook-Ja;Yang, Yoon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.2
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    • pp.266-276
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    • 2000
  • This study was designed to examine the consumers' fashion store choice process based on the wedding dress stores, and also to find the consumers' shopping orientation and store attributes affects to store choice process. This study adapted a survey method. Each 48 wedding dress stores in Ahyun-dong and Kangnam were selected, and 325 women who got married within 2 years ago were recruited, convenient sampled as the subjects and the survey methodology was used for data collection. And convenience sampling method was used for data collection. The results of this study can be summarized as follows; First, wedding dress buyers wear classified into four subdivisions by shopping orientation; reputation-oriented group, utility-oriented group, fashion-oriented group, and time-oriented group. Second, there was significant differences in store choice type between shopping orientation group. Third, in case of important ranks on store attributes, evaluation of store attributes for each step-consideration step, visit step and choice step-was revealed to be coherent. Fourth, there was differences in important ranks among each groups. The most important attribute for all the groups was design, but reputation-oriented group raid importance to reputation of store, utility-oriented group and time-oriented group to economy, and fashion-oriented group to variety than other groups. Firth, there was no significant difference in attitude for wedding dress stores by shopping orientation groups and demographic characteristics.

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Thermal Process Effects on Grain Size and Orientation in (Bi1La1)4Ti3O12 Thin Film Deposited by Spin-on Method (스핀 코팅법으로 증착한 (Bi1La1)4Ti3O12 박막의 후속 열공정에 따른 입자 크기 및 결정 방향성 변화)

  • Kim, Young-Min;Kim, Nam-Kyeong;Yeom, Seung-Jin;Jang, Gun-Eik;Ryu, Sung-Lim;Sun, Ho-Jung;Kweon, Soon-Yong
    • Journal of the Korean Institute of Electrical and Electronic Material Engineers
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    • v.20 no.7
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    • pp.575-580
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    • 2007
  • A 16 Mb 1T1C FeRAM device was integrated with BLT capacitors. But a lot of cells were failed randomly during the measuring the bit-line signal distribution of each cell. The reason was revealed that the grain size and orientation of the BLT thin film were severely non-uniform. And the grain size and orientation were severely affected by the process conditions of post heat treatment, especially nucleation step. The optimized annealing temperature at the nucleation step was $560^{\circ}C$. The microstructure of the BLT thin film was also varied by the annealing time at the step. The longer process time showed the finer grain size. Therefore, the uniformity of the grain size and orientation could be improved by changing the process conditions of the nucleation step. The FeRAM device without random bit-fail cell was successfully fabricated with the optimized BLT capacitor and the sensing margin in bit-line signal distribution of it was about 340 mV.

Effect of Five Star Hotel Restaurant Cook's Emotional labor on Job Satisfaction and Customer Orientation

  • KIM, Hey-Sook
    • East Asian Journal of Business Economics (EAJBE)
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    • v.8 no.2
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    • pp.1-14
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    • 2020
  • Purpose - The current study analyzes effects of hotel restaurant cook's emotional labor on job satisfaction and customer orientation. Research design and methodology - In order to achieve the current study's goal, sample was extracted targeting cooks working in 5-stars hotels located in Seoul considering spatial and time limitation. Method of research was direct research method with survey. Survey was conducted from April 1st, 2018 to April 20, 2018 (approximately 20 days). Total of 300 surveys were distributed to cooks working in 5-stars hotels located in Seoul, and among those 250 surveys were returned. Among returned 250 surveys, 246 surveys. Results - First, in order to test H1, effect of hotel restaurant cook's emotional labor on job satisfaction (satisfaction on superior and coworker) was analyzed. Second, in order to test H2, effect on hotel restaurant cook's emotional labor on job satisfaction (satisfaction on compensation and promotion) was analyzed. Third, satisfaction on superior and coworker had statistically significantly positive effect on customer orientation, while satisfaction on compensation and promotion did not have statistically significant effect. Conclusions - First, deep acting had statistically significantly positive effect on job satisfaction (satisfaction on superior and coworker), while surface acting did not have statistically significant effect. Second, both deep and surface acting had statistically significantly positive effect on job satisfaction (satisfaction on compensation and promotion). Third, satisfaction on superior and coworker had statistically significantly positive effect on customer orientation, while satisfaction on compensation and promotion did not have statistically significant effect.