• The Journal of the Korea Contents Association
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• v.13 no.8
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• pp.240-249
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• 2013

The aim of this study was to investigate the relationship among sexual attitudes, sexual knowledge and social support of middle school students. A cross-sectional, descriptive study was conducted. The subjects were 139 students at the freshman stage from a middle school. Data were collected from September 6th to December 10th, 2010 by using a structured questionnaire. The data were analyzed using SPSS/WIN 19.0 program. The subjects showed less opened sexual attitudes and lower level of sexual knowledge than high school students. Sexual attitudes and knowledge showed significant differences according to gender. And there were significant correlations between sexual attitudes and family support, sexual knowledge and social support respectively. These results suggest that the differentiated sexual education program have to be developed by considering student's gender. Also, family and school have important duties to increase sexual attitudes and knowledge of the middle school students.

• Journal of the Korean Home Economics Association
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• v.11 no.3
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• pp.329-344
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• 1973

The purpose of this study is to find how the mother's rearing patterns and attitudes influence on a child's social personality development. Many contemporary psychologists insist that mother's rearing attitudes and methods before age of six influence on child's social personality development a great deal. Freud divided the child's developmental stages into three : oral, anal, and phallic period. According to his assumptions the way of mother's feeding and weaning has very important relationship with the personality development through ora period and how to handle toilet training will greatly influence through anal period. In addition to this, Symonds declares that a mother's rearing attitudes will influence the establishment of social characteristics of the child. The moderate attitude-not too overprotective or rejective or submissive or dominate-is desirable. If mother's attitude declines to one aspect among these four kinds too much, the child would have chances to develop maladjusted social characteristics such as aggressiveness , submissiveness, dependency, and dominativeness. The hypotheses of this study were based on Freud and Symonds theory and tested by correlation and the difference of percentage. The results of the study were as follows : I. The relationship between rearing pattern and social characteristics 1. When the child has too strictly scheduled feeding time, he will have aggressive attitudes. 2. The longer the feeding period, the more dependency the child will have. 3. In case the toilet training was taken place too early or strictly, the child will withdraw into his shell. 4. When the child failed to perform the toilet training and was punished because of that, the child's personality will likely to be too submissive or aggressive. II. The relationship between mother's attitudes and social personality 1. When the mother's attitude is too overprotective the child showed withdrawn characteristics (r = 89) or dependency ( r = 24). 2. The child whose mother has too rejective attitude also showed withdrawn characteristics ( r = 31). As Sears insisted self-demanding schedule is recommendable and the weaning supposed to be started after age of one and a half years and finished around age of two. The toilet training which has rather severe consequences than the feeding methods should be started when the child is able to understand what is expected to him. Sears says that about two years after birth would be proper but individual difference should be considered. As a conclusion, Flexible and understanding attitudes and rearing methods is necessary for a sound establishment of social personality.

• Korean Journal of Human Ecology
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• v.14 no.2
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• pp.269-276
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• 2005

The purpose of this study is to examine, according to sex and grade, the relationship and difference between mothers' parenting attitudes and self-perceived competences of their children. 197 children of the 4th through the 6th grade were selected from an elementary school in Daejeon area. We used the Perceived Competence Scale for Children (Harter, 1982) to measure their self-perceived competence and the Mother's Parenting Attitudes Scale (1990, Lee & Park) to measure parenting attitudes of their mothers. Major findings are as follows: First, there were significant differences in the children's self-perceived competence according to their perception of parental warmth and control. Children with more perception of parental warmth and consistent control considered themselves higher in cognitive and social competences and in self-worth. Boys perceived higher mother's consistent control and positive participation in parenting-attitudes than girls. Girls perceived themselves higher than boys in global self-worth. Next, Out of the three grades the 4th graders indicated more perception of attachment, authoritarian control, and positive participation in parenting attitudes. There was statistically no difference in self-perceived competences of children according to their grades. Finally, there were correlations between mothers' parenting attitudes and perceived competences of their children. Children with more perception of parental warmth, attachment, positive participation, and consistent control showed higher level of physical competence, social competence, and global self-worth.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.12 no.5
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• pp.2194-2210
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• 2018

In the era of big data, consumers capture more and more economic surplus yet the seed of distrust also grows with the fast-spreading of social commerce, this paper began with the idea that product types may determine the degree of consumers' distrust even when identical discounts are offered for those products on Chinese social commerce websites. We also attempted to determine if distrust negatively affected consumers' purchase attitudes. 20 representative products that are commonly sold on social commerce websites in China were chosen to examine the relationships among product types, discount rates, distrust levels, and purchase attitudes. Inductive interview was used to collect the data as well as consumers' perceptions of the relationships. Data analysis results suggested that consumers like deep discounts, but their distrust levels increase along with the discount rates, however, the levels of increasing distrust vary according to product types. High, medium, and low discount rate categorizations were made and three propositions were suggested. This paper will contribute to the body of knowledge on online social commerce market and provide valuable implications for e-retailers and general consumers in online social commerce websites in China.

• Journal of Fashion Business
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• v.19 no.4
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• pp.168-182
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• 2015

The purpose of this study is to classify students' attitudes towards uniform modification and analyze their subjective experience regarding appearance, and body satisfaction. Questionnaires were administered to 369 middle and high school girls living in Deagu Metropolitan City. Frequency, factor analysis, reliability analysis, correlation analysis, ${\chi}^2$-test, and t-test are all used for data analysis. Our findings are as follows. Two hundred thirty students (62.3%) agreed to modify their school uniforms to express their personalities and follow fashion trends. Motives for uniform modification had to do with social life, physical attractiveness, and practicality. Attitudes toward appearance are found to be shaped by appearance internalization, active management of appearance, appearance needs, social recognition, and conformity. The motives for uniform modification reveal a significant correlation with attitudes toward appearance. Uniform modification satisfaction differed depending on sub-variables of attitude toward appearance(active management of appearance, personalized appearance needs, social recognition, and body satisfaction, such as satisfaction with height and BMI). There was a significant difference in expression of intention for future plastic surgery depending on body image.

• Journal of the Korean Society of Costume
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• v.66 no.8
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• pp.33-45
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• 2016

This study classified respondents by degree of obesity using Body Mass Index(BMI) and investigated the differences in self-esteem, food lifestyle, social-cultural attitudes towards appearance, and diet-related attitude and behavior such as trial number of diet, exercise time and period, use of diet information, interest in weight control, diet motivation, and dietetic therapy. A survey was conducted with 258 adults between the ages of 20 and 29 who lived in Daegu and Uijeongbu from November $17^{th}$ to December $14^{th}$ 2014. Data collected from the respondents were analyzed using descriptive statistics, factor analyses, analyses of variance and chi-square tests. This study divided the respondents into three groups (the underweight, the normal weight, the overweight) according to Body Mass Index. The results showed that there were significant differences in food lifestyle (health-conscious, popularity-seeking, taste-seeking), social-cultural attitudes towards appearance, exercise time and period, use of diet information, interest in weight control, diet motivation, and dietetic therapy among groups classified by degree of obesity. However, there were no differences in self-esteem, convenience-seeking, and trial number of diet among them.

• The Journal of Korean Association of Computer Education
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• v.17 no.6
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• pp.135-146
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• 2014

The study has compared the effects in SNS-utilized instruction that each of self centric activities and social interaction added social activities affected self initiative, attitudes and self efficacy to information technology respectively. The research methods utilized the pre experimental design as nonequivalent experimental group. The data was analyzed by paired t-test and content analysis. The results showed that the SNS class utilized self-centric activities were effective in self-initiative and attitudes toward information technology, while social interaction added social activities were effective in not only self-initiative and the attitudes of information technology but also self efficacy of information technology. And content analysis of the effects of the education showed that information sharing, instancy and accessibility were advantageous but information security and privacy issues were problematic. That is, it was confirmed that when self-centric activities and social interaction activities were practised simultaneously in SNS-utilized instruction, the self initiative which learners planed and executed by themselves, the attitudes and self efficacy of information technology which were able to enhance learning ability and to show satisfaction to individual learning were improved.

• Journal of Distribution Science
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• v.20 no.5
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• pp.35-47
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• 2022

Purpose: To explain the effect of product quality, price perception, online distribution, and social media promotion on attitudes, customer satisfaction, and local brand love. Research design, data and methodology: The population of this study are Indonesians who have purchased local Indonesian brand products. The size of the sample used was 240 people with purposive sampling method. The analytical technique used is Path Analysis using SEM-PLS. Results: product quality, price perception, online distribution have a positive effect on attitudes, but social media promotion has a positive and insignificant effect on consumer attitudes; product quality, price perception, online distribution, and social media promotion have a positive and significant effect on customer satisfaction, and attitudes have a positive and significant effect on local brand love; and customer satisfaction has a positive effect on brand love for local brands. Conclusion: Therefore, it is important for local brand product businesses to pay attention to product quality, price perception, online distribution, and social media promotion in order to be able to build positive attitudes, customer satisfaction and ultimately have an impact on local brand love. In online distribution, with online distribution, it is easy for marketers to deliver multimedia content through online methods.

• Korean Journal of Social Welfare
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• v.66 no.4
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• pp.157-179
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• 2014

This study introduces the mediating role of social worker's emotional labor in the relationship between person-social welfare value fit and job-related psychological attitudes. This study characterizes emotional labor as surface acting and deep acting, and job-related psychological attitudes as job satisfaction and organizational commitment. This study hypothesizes that the social worker's person-social welfare value fit raises job satisfaction and organizational commitment, that social worker's surface acting negatively mediates the relationship between social welfare value fit and psychological attitudes, and that deep acting positively mediates the relationship. The results from this study are as follows. Firstly, social worker's person-social welfare value fit raises job satisfaction and organizational commitment. Secondly, social worker's surface acting fully mediates the relationship between social welfare value fit and organizational commitment. Thirdly, deep acting fully mediates the relationship between social welfare value fit and job satisfaction, and social welfare value fit and organizational commitment. Based on these results, detailed practical and theoretical implications are discussed.

• Research in Community and Public Health Nursing
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• v.17 no.2
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• pp.223-234
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• 2006

Purpose: This study was conducted to identify the effects of sexual health education guided by dramaturgical interaction on condom attitudes and intention to use a condom among undergraduate students. Method: Seventy-one female and 23 male volunteers at a university in D metropolitan city participated in the study with an one group pretest-posttest design. The intervention was implemented for five weeks in October 2003 with a short course including group works to encourage university students' social skills In condom use negotiations and condom purchase by using a dramaturgical interaction model. A confidential questionnaire was administered at baseline and post-intervention, and changes in condom attitudes and intention to use a condom were measured. Result: The self-report of female subjects showed significant positive changes in two out of the five condom attitudes domains, such assailability and effectiveness(p<.001) embarrassment about negotiation and use(p<.05), while male subjects showed no change in each of the condom attitudes domains. No significant difference was found in intention to use a condom after the intervention. Conclusion: Sexual health education planned to encourage social skills in condom use by using the dramaturgical interaction model was found to have positive effects on female university students' condom attitudes. A more rigorously designed trial is needed to develop a comprehensive sexual health promotion programme that targets both cognitive and behavioral changes among sexually active Young adults within community.