• Asian Journal for Public Opinion Research
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• v.10 no.3
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• pp.230-253
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• 2022

Based on Goffman's dramaturgical theory and self-objectification framework, this study examined: 1) Chinese female's WeChat self-presentation, 2) the impact of WeChat usage on female self-objectification, and 3) the impact of self-objectification on WeChat self-presentation tactics. An online survey was conducted. The main findings include: 1) most of the participants chose to beautify their pictures and videos before they posted them, 2) the respondents attached higher importance to appearance-based body attributes than competence-based ones, 3) the most frequently applied self-presentation tactic was ingratiation, 4) WeChat usage was not a predictor of Chinese women's self-objectification, and, 5) along with extroversion, self-objectification had an impact on ingratiation, supplication, self-promotion, and exemplification. Meanwhile, use of the electronic curtain and audience sifting to control who can see a post and for how long demonstrated the empowerment of the users when they conduct self-presentation.

• Fashion & Textile Research Journal
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• v.24 no.2
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• pp.195-205
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• 2022

This study examines the image management behavior according to self-monitoring, self-objectification of profile-based SNS users. Questionnaires were administered to 313 SNS users including both men and women in their 20s to 30s. The SPSS 25.0 package was utilized for data analysis, which included frequency analysis, factor analysis, Cronbach's ?, t-test, and regression analysis. The study analyzed self-monitoring in 2 groups (high, low), self-objectification for 2 factors (body surveillance, body shame), and image management behavior for 5 factors (fashion oriented, instrumentality, conformity, ostentation, interpersonal disposition). The results revealed: first, self-monitoring groups exhibited significant differences in self-objectification. The higher self-monitoring group was more influenced by body surveillance and body shame compared to the low self-monitoring group. Second, self-objectification had a positive influence on all the factors of image management behavior. Especially, body surveillance demonstrated a high influence on instrumentality and body shame showed a high influence on ostentation. Third, the self-monitoring groups showed significant differences in all the factors of image management behavior. The higher self-monitoring group demonstrated more influence of image management behavior compared to the low self-monitoring group. These results provide useful information in understanding the influence of social media on users' psychological attitude and consciousness toward their body and image management behavior.

• The Journal of the Korea Contents Association
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• v.18 no.7
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• pp.207-220
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• 2018

This study examines the mediating effects of learned helplessness and procrastination in the relationship between covert narcissim and selfie addiction proneness among women. The study subjects were 286 women with a mean age of 23.78(SD=4.34) years. The results of the study are as follows. First, there were significantly positive correlations between covert narcissism, self-objectification, self-presentational motivation, and selfie addiction proneness. Second, covert narcissism, self-objectification, self-presentational motivation were significant predictors for selfie addiction proneness and they accounted 25.7% for variance of selfie addiction proneness. Especially, self-presentational motivation accounted for selfie addiction proneness the most. Third, mediating effect analysis showed self-objectification had partial mediation effect on the relation between covert narcissism and selfie addiction proneness and self-presentational motivation had a partial mediating effect on the relation between covert narcissism and selfie addiction proneness. It is significant for this study to define the concept of selfie addiction proneness and understand psychological variables which significantly account for it. Limitations of the study and suggestions for the future studies were discussed.

• Women's Health Nursing
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• v.16 no.1
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• pp.78-86
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• 2010

Purpose: This study was to examine the fitness of a path model based on the objectification theory and to expand it by including the new variables to explain eating disorder symptomatology (EDS). Methods: The subjects consisted of 444 college women. Data was collected through self-report questionnaires that measured self-objectification (SO), social physique anxiety (SPA) and EDS as the original variables in the objectification theory, and influence of mass media (IMM) and sex-role attitude (SRA) as the new variables. Data was analyzed by SPSS/WIN 12.0 and Amos 5.0 programs. Results: IMM and SRA showed direct effect on SO. IMM had direct and indirect effect on SPA and EDS. SRA had direct and indirect effect on EDS, but only indirect effect on SPA. SO and SPA influenced EDS directly, and SO influenced indirectly EDS. Conclusion: Path analyses indicated support for the original theory and the expanded theory. It is necessary for repeated studies including various age groups of women to clarify the applicability of the objectification theory to Korean women's eating disorders. And it were recommended that we should promote womens' criticism of the image and message about the perfect female body presented in the mass media, and to highlight the relationship of gender equality to women's eating disorders in health education.

• Journal of the Korean Society of Clothing and Textiles
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• v.41 no.5
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• pp.858-871
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• 2017

The present study purported to understand the relationships between SNS appearance-related photo activity, body image and self-esteem among young women. Objectification Theory and Social Comparison Theory explain the process how young women's SNS appearance-related photo activity influence their body satisfaction through a perceived media pressure, objectification of their own bodies and appearance comparison. These process ultimately affect the self-esteem of young female users. A research model was proposed and related hypothesis were examined. We collected an online questionnaire from 400 female participants in their 20's. Data were analyzed using SPSS 23.0 and AMOS 18.0. Structural equation modeling analyses suggested that the proposed research model provided a good fit to the data and supported most hypothesis. The results indicated that the level of SNS appearance-related photo activity significantly influences young female user's body satisfaction and self-esteem. The findings of this study were consistent with previous literature on media and body image. Limitations and future research suggestions were also described.

• The Journal of the Convergence on Culture Technology
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• v.6 no.4
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• pp.359-370
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• 2020

This study tested the roles of public self-consciousness, body surveillance, body shame, and body dissatisfaction based on culture cultivation theory and self-objectification theory with the aim of revealing the psychological mechanisms underlying the influence of media exposure on diet intention. As a result of conducting a survey on 350 women in their twenties and performing structural equation modeling, this study found that media exposure causes public self-consciousness, which increases body surveillance and body shame, thereby increasing body dissatisfaction and thus increasing diet intention. In addition, public self-consciousness indirectly influenced body shame through body surveillance. Body surveillance was found to have an indirect effect on diet intention through body dissatisfaction, whereas body shame had a direct effect on diet intention. Based on the results, we presented theoretical and practical implications of this study and suggestions for future research.

• Fashion & Textile Research Journal
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• v.22 no.4
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• pp.469-480
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• 2020

The study investigated the effects of SNS usage on 20s and 30s female SNS users' internalization of thin body, body surveillance, appearance upper comparison, body dissatisfaction and eating disorders based on objectification theory and social comparison theory. The study examined differences on SNS usage and body image variables between high and low groups of SNS envy and self-compassion. Social Network Service (SNS) is used as a contemporary marketing tool for brands and companies. It also influences the body image of female SNS users. The survey used an online survey company for female SNS users in their 20s and 30s to analyze the effect of SNS usage. The results showed that SNS usage significantly impacted the internalization of a thin body, body surveillance and appearance upper comparison. The internalization of thin body also had a significant impact on body surveillance and appearance upper comparison. Appearance upper comparison positively affected body dissatisfaction and eating disorders. Finally, the group with higher SNS envy showed higher SNS usage, internalization of thin body, body surveillance, appearance upper comparison, body dissatisfaction and eating disorders. The group with higher self-compassion showed opposite results. This study provided a theoretical expansion for a SNS and female body image study with objectification theory and social comparison theory. It also suggests positive SNS marketing strategies use for brands. Lastly, this study emphasized the importance of the proper use of SNS to protect the body image of SNS users.

• Industry Promotion Research
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• v.8 no.1
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• pp.11-22
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• 2023

This study proposes service content that helps people stay in the right posture in their daily lives to manage the pain of musculoskeletal diseases. Resistance factors and induction factors were analyzed through a survey of 143 people and Ethnography. Based on this, we propose an app service that helps practice the right posture by using EMG sensors and wearable devices. This study is meaningful in alleviating musculoskeletal pain and further improving the quality of life by helping to practice and maintain the right posture with service content based on self-objectification through user posture habit analysis.

• Korean Security Journal
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• no.8
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• pp.1-26
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• 2004

The current consitutional law 29-1 is ordaining the State Tort Liability for the illegal action of public service personnel. Based on this regulation, the State Tort Liability Act 2-1 actualizes by indicating, the nation or the local self-governing community is responsible for the public service personnels damaging others during their office hours whether it is accidental or intentional. However, the same law is considered to be inappropriate for the damage relief. In order to supplement this problem, through examinations at both theoretical and systematic levels of Prima facie as well as the objectification and standardization of the damages are required for the national compensation for the police action. According to the objectification and standardization of the damage theory, the faulty actions of the public service personnel are the defects occurred during the office hours. In the case of the police action that frequently uses infringement administration, invading the liberty and rights of the people, it is necessary to interpret faulty damages during the office duties more comprehensively so as to extend its scope of the ordinary public service personnel accidental illegality. In order to warrant effectiveness of the securing the rights, it is crucial to distinguish whether the faulty actions are accidental or intentional. When proven to be damages by illegal police action, the police personnel is responsible for the faults, called Prima facie, the nation is liable for the damage relief.

• Cross-Cultural Studies
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• v.49
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• pp.95-126
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• 2017

The purpose of this paper is to compare learners' academic texts with academic texts of native speakers and to examine the usage patterns of learners' objectification strategies in detail. In order to achieve objectivity as a discourse mechanism applied to describe the results of academic inquiry in a scientific way with universality and validity, we analyzed concepts and signs such as related intentionality, accuracy, and mitigation of the linguistic markers of objectification strategies. As a result of the comparison, it was analyzed that there are intersectional overlaps with the signs that reveal objectivity, signs indicating related mechanisms, and there is a different set that is differentiated. Objective markers can be broadly classified as emphasizing stativity of research results, separating research subjects from research results, and generalizing research contents. Sustainable expressions and noun phrases emphasize statehood, and non-inhabited expressions, passive expressions, and self-quotations are maintained in the distance between the claimant and the writer, and the pluralization through first-person pronouns and suffixes contributes to generalization. In the case of the learner, the non-inhuman expression of the quotation type appears to be very less compared to the maw speaker, which could be due to the lack of recognition of the citation method of the Korean academic text. Next, in the generalization of the research contents, the expression of 'we' was very less compared to the maw speakers.