• Title/Summary/Keyword: page layout

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Layout Based Multimodal Contents Aughoring Tool for Digilog Book (디지로그 북을 위한 레이아웃 기반 다감각 콘텐츠 저작 도구)

  • Park, Jong-Hee;Woo, Woon-Tack
    • 한국HCI학회:학술대회논문집
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    • 2009.02a
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    • pp.512-515
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    • 2009
  • In this paper, we propose layout based multimodal contents authoring tool for Digilog Book. In authoring step, users create a virtual area using mouse or pen-type device and select property of the area repetitively. After finishing authoring step, system recognizes printed page number and generate page layout including areas and property information. Page layout is represented as a scene graph and stored as XML format. Digilog Book viewer loads stored page layout and analyze properties then augment virtual contents or execute functions based on area. Users can author visual and auditory contents easily by using hybrid interface. In AR environment, system provides area templates in order to help creating area. In addition, proposed authoring tool separates page recognition module from page tracking module. So, it is possible to author many pages using only single marker. As a result of experiment, we showed proposed authoring tool has reasonable performance time in AR environment. We expect that proposed authoring tool would be applicable to many fields such as education and publication.

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Layout Analysis for Calculation of Web Page Similarity as Image

  • Mitsuhashi, Noriaki;Yamaguchi, Toru;Takama, Yasufumi
    • Proceedings of the Korean Institute of Intelligent Systems Conference
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    • 2003.09a
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    • pp.142-145
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    • 2003
  • When we search information on the Web using search engines, they only analyze the text information collected from the source files of Web pages. However, there is a limit to analyze the layout of a Web page only from its source file, although Web page design is the most important factor for a user to estimate a page. In particular it often happens on the Web that the pages of similar design ofter similar information. We propose a method to analyze layout for comparing the design of pages by treating the displayed page as image.

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The Effect of Content Layout in Mobile Shopping Product Page on Product Attitude and Purchase Intention: Focusing on Consumer Cognitive Responses Depending on Regulatory Focus (모바일 쇼핑몰 상세페이지 콘텐츠 레이아웃 형태가 제품태도 및 구매의도에 미치는 영향: 조절초점에 따른 소비자 인지 반응 중심으로)

  • Park, Kyunghee;Seo, Bonggoon;Park, Dohyung
    • Knowledge Management Research
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    • v.23 no.2
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    • pp.193-210
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    • 2022
  • The rapid development of mobile technology and the improvement of network speed are providing convenience to various services, and mobile shopping malls are no exception. Although efforts are being made to promote sales by combining various technologies such as customized recommendations using big data and specialized personalization services based on artificial intelligence, most mobile shopping malls have the same detailed page information structure including detailed product information. In this context, in this study, it was determined that the content layout of the product detail page and the mobile product detail page layout tailored to the consumer's preference should be presented according to the consumer's preference. Based on Higgins' Regulatory Focus Theory, a study of consumer propensity revealed that the content layout arrangement on a product detail page, when presented in an F-shape, informs the consumer that it is organized. If presented in a Z-shape, vivid information was recognized, and it was examined whether the product attitude and purchase intention were affected. As a result, when the content layout composition was presented as a layout arrangement in the form of a sense of unity and organization, prevention-focused consumers were positively affected by product attitudes and purchase intentions, and promotion-oriented consumers felt freedom. When presented in an arrangement, it was confirmed that the product attitude and purchase intention were affected.

Analysis of components of the Main Page in the SOHO Internet Apparel Shopping Malls - Comparative Analysis of Women's and Men's Malls -

  • Jang, Eunyoung
    • Journal of Fashion Business
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    • v.17 no.3
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    • pp.99-108
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    • 2013
  • The purpose of this study is to do a detailed analysis of the layouts and components of the main pages of the SOHO malls, which serve as its display window, and in turn, find a successful strategy for SOHO malls in the over saturated Internet shopping mall market. To analyze the components and layout of the main page of the SOHO Internet apparel shopping malls, top 50 Internet apparel shopping malls for woman and top 50 Internet apparel shopping malls for man, ranked within Internet shopping mall were selected. Data were collected from the coding sheets surveyed on the Internet apparel shopping malls for one month (September 2012). The result showed different patterns in various aspects between women's and men's malls. 1) The men's malls used product pictures more frequently in their main pages than the women's malls 2) The sections for jewelry and beauties were usually included in men's apparel shopping malls. 3) Men's malls usually had a rather crowded layout with numerous banners in order to expose their promotional items to the fullest. 4) men's malls provided a more detailed promotional and product information regarding the display items on its main pages. 5) Women's malls had a wider range of price distribution and generally higher prices.

Local Similarity based Document Layout Analysis using Improved ARLSA

  • Kim, Gwangbok;Kim, SooHyung;Na, InSeop
    • International Journal of Contents
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    • v.11 no.2
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    • pp.15-19
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    • 2015
  • In this paper, we propose an efficient document layout analysis algorithm that includes table detection. Typical methods of document layout analysis use the height and gap between words or columns. To correspond to the various styles and sizes of documents, we propose an algorithm that uses the mean value of the distance transform representing thickness and compare with components in the local area. With this algorithm, we combine a table detection algorithm using the same feature as that of the text classifier. Table candidates, separators, and big components are isolated from the image using Connected Component Analysis (CCA) and distance transform. The key idea of text classification is that the characteristics of the text parallel components that have a similar thickness and height. In order to estimate local similarity, we detect a text region using an adaptive searching window size. An improved adaptive run-length smoothing algorithm (ARLSA) was proposed to create the proper boundary of a text zone and non-text zone. Results from experiments on the ICDAR2009 page segmentation competition test set and our dataset demonstrate the superiority of our dataset through f-measure comparison with other algorithms.

Separation of Text and Non-text in Document Layout Analysis using a Recursive Filter

  • Tran, Tuan-Anh;Na, In-Seop;Kim, Soo-Hyung
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.9 no.10
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    • pp.4072-4091
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    • 2015
  • A separation of text and non-text elements plays an important role in document layout analysis. A number of approaches have been proposed but the quality of separation result is still limited due to the complex of the document layout. In this paper, we present an efficient method for the classification of text and non-text components in document image. It is the combination of whitespace analysis with multi-layer homogeneous regions which called recursive filter. Firstly, the input binary document is analyzed by connected components analysis and whitespace extraction. Secondly, a heuristic filter is applied to identify non-text components. After that, using statistical method, we implement the recursive filter on multi-layer homogeneous regions to identify all text and non-text elements of the binary image. Finally, all regions will be reshaped and remove noise to get the text document and non-text document. Experimental results on the ICDAR2009 page segmentation competition dataset and other datasets prove the effectiveness and superiority of proposed method.

A Study on Effective Internet Data Extraction through Layout Detection

  • Sun Bok-Keun;Han Kwang-Rok
    • International Journal of Contents
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    • v.1 no.2
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    • pp.5-9
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    • 2005
  • Currently most Internet documents including data are made based on predefined templates, but templates are usually formed only for main data and are not helpful for information retrieval against indexes, advertisements, header data etc. Templates in such forms are not appropriate when Internet documents are used as data for information retrieval. In order to process Internet documents in various areas of information retrieval, it is necessary to detect additional information such as advertisements and page indexes. Thus this study proposes a method of detecting the layout of Web pages by identifying the characteristics and structure of block tags that affect the layout of Web pages and calculating distances between Web pages. This method is purposed to reduce the cost of Web document automatic processing and improve processing efficiency by providing information about the structure of Web pages using templates through applying the method to information retrieval such as data extraction.

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Analysis on Printing Advertisements Appearing Monthly Magazines for Korean Women (여성잡지광고의 레이아웃요소와 제품생명주기에 관한 연구)

  • Lee, Kwang-Sook
    • Journal of the Korean Graphic Arts Communication Society
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    • v.20 no.2
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    • pp.107-118
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    • 2002
  • Two-page spread sheet advertising appearing on monthly women's magazine were selected and analyzed for this study. All 299 advertisements were sampled from 5 kinds of women's magazines published from January to June in 2002. The results shows that; 1) all elements of layout in advertisements are significantly related to product life cycle; 2) Similarity of layout type proposed to differentiate layout from competitor's advertisements; 3) Realistic picture of products using high technological equipments and skill occupied most of ad space. It proposed the possibility of varied illustration type; finally, Using foreign models both imported products and domestic products are increased. It shows that the level of westernized insight of current consumer.

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Creating Method for Multi-Size Web View Based on Query Restructuring Rules

  • Shin, Sang-Gyu;Kim, Tai-Suk
    • Journal of Korea Multimedia Society
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    • v.11 no.12
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    • pp.1758-1764
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    • 2008
  • In this paper, we propose query restructure method which realizes not only to present the result from database in Web page but also to adapt user's browsing environments. Recently, wireless PDA (Personal Digital Assistant) and portable phone and terminals equipped with Web browser become very popular. Various browsers would be required to create the HTML which adapt to the user's browsing environment. We propose an adaptive data presentation system which is an extension of SQL which creates HTML pages dynamically adapting to the size of screen. In our proposed method, the three basic rules for the layout conversion are provided and applying these rules, an efficient layout conversion technique optimized to user environment is proposed. Moreover, we propose a standard for converting layouts and a layout optimization for adaptive conversion of layouts.

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A Study on How the Functional Difference of User Interface Design Layout Affects User Experience. - Focusing on the F-layout and Z-layout - (웹사이트에서 유저인터페이스디자인 레이아웃의 기능적 차이가 사용자 경험에 미치는 영향 연구 - F레이아웃과 Z레이아웃을 중심으로 -)

  • Lee, Moon Hyung;Park, Il Kwun
    • Design Convergence Study
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    • v.14 no.4
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    • pp.181-192
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    • 2015
  • The layout includes various functions not only arrangement, connection, division of information but also affordance and information recognition as the important element that determine the whole structure of information. Recently, the layout of web interface design was gradually changing from the concept of the original Z-layout to F-layout, whereas, it is being changed again into the split layout as the transform of Z-layout. However, there can be lack of grounds as to the reason of the change of layout. Therefore, it needs to study on how the functional difference between the F-layout and Z-layout affects user experience. In this study, we conduct the study on the effect of each layout type on the user experience focusing on the product description of web-page by user test. The user test have shown that the user has better feeling on the split layout based on the Z-layout than F-layout. The Z-layout also has more advantages on the formation of the favorable attitude of user in efficiency, accessibility and concentration. This result is consistent with the trend of web-design to change into the split layout based on the Z-layout and we provided the objective reasons for the effective web-design layout by user test.