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Study On Factors Affecting Intention to Use AR Tourism Application (AR관광 어플리케이션 사용의도에 영향을 미치는 요인에 관한 연구)

  • Ryu, Junghye
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.14 no.4
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    • pp.135-148
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    • 2018
  • The purpose of this study is to investigate the effect of perceived interactivity on intention to use augmented reality tourism application in mobile environment. The analysis results revealed that perceived interactivity has a positive (+) effect on perceived usefulness and ease, perceived ease has a significant effect on perceived usefulness, perceived usefulness and perceived ease are related to perceived ease of use (+) Effect on the growth rate. This study attempted to expand the theoretical aspects from an integrated point of view as the existing interactions studies have been studied with an intolerant perspective in the online or mobile environment. The results of this study can be summarized as follows: First, the constructivist factors of perceived interactivity are derived through a comprehensive study of previous studies, and the second-order and reflective constructs are measured to confirm that the perceived interactivity consists of five sub-dimensions. Through such verification, the structure of perceived interactivity was systemized by clarifying the relationship between the factors. In addition, the four components of the perceived interactivity derived from the present study have differentiated effects on the TAM, respectively.

A Study on Improvement of Flipped Learning-based Engineering Course - Focused on Engineering Course Cases at C university - (플립러닝 기반 공학수업 개선 방안 연구 - 국내 C대학 공학수업 운영 사례를 중심으로 -)

  • Lee, Sunghye;Kim, Eunhee
    • Journal of Engineering Education Research
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    • v.22 no.2
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    • pp.3-15
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    • 2019
  • This study analyzed the evaluations of instructors and experts on flipped learning-based engineering in order to suggest improvement strategies. This study was conducted with 8 engineering courses which participated in the flipped learning course development project of C university from 2017-2018. As a result of the analysis, the instructors and experts pointed out that the pre-learning was not performed and checked effectively. In this regard, the instructors suggested the students' burden of pre-learning, the lack of understanding about flipped learning, and the experts suggested the lack of instructional strategies to facilitate pre-learning. In addition, the instructors and the experts pointed out that the courses were still instructor-centered. The instructors evaluated that they operated the instructor-led course by themselves. In addition, the experts suggested that there was not enough instructional strategies to activate the learner-centered activities. The number of the students and the lecture room environment that were not appropriate for the learner- centered class were the evaluation opinions of both the instructors and the experts. In addition, the professor suggested the lack of understanding and preparation of the flipped learning of the instructors and the learner as the main opinion, and the experts pointed out that the online learning system and classroom was not linked for pre-learning, classroom learning, and the post-learning. Based on these results, suggestions for improvement of flip learning based engineering course were suggested.

Investigation on Media Literacy of China Government Officials: Under the View of Public Opinion Guidance

  • Yang, Ting;Seo, Sangho
    • International Journal of Contents
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    • v.14 no.4
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    • pp.10-17
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    • 2018
  • China media environment has drastically changed leading to the an inevitable change of public opinion ecology. Empirical studies have focused less on public opinion guidance, which forms an important component of the government officials' media literacy. This study applied quantitative method in the investigation of media literacy in China. Ideally, media literacy is measured from media cognition, media contact, media usage under the view of public opinion guidance. The findings reveal that the existing problem on 1) incorrect media cognition and public opinion guidance; 2) insufficient contact of personal social media 3) improper tendencies in the use of media to guide the public opinion, especially, on confidential information. Consequently, in order to improve media literacy in China government officials, enhancement of their basic knowledge on news diffusion and public opinion is necessary. Secondly, to effectively deal with "agenda settings", it is important for the government to consider the provision of valuable information and platforms to effectively spread information. So they need to learn how to personally and officially use social media platforms such as Weiboa and Wechat. This ensures they have maximized their potential to acquire valuable information and spread them on valuable platforms. Thirdly, government officials should be able to analyze and understand public opinion trends for official and personal use. Finally, they should understand the development of public opinion and the how online public opinion laws are formed and the target group.

A Study on the Intention to Use AI Speakers: focusing on extended technology acceptance model (인공지능(AI)스피커 사용의도에 관한 연구: 확장된 기술수용모델을 중심으로)

  • Kim, Bae Sung;Woo, Hyung Jin
    • The Journal of the Korea Contents Association
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    • v.19 no.9
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    • pp.1-10
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    • 2019
  • The purpose of this study is to investigate the influence of exogenous variables on the intention to use AI speaker. An online survey was administrated to 305 AI speaker users in order to examine the effect of the personal characteristics (self-efficacy, innovativeness, suitability, and enjoyment) and social impact (social conformity and social image) on perceived usefulness and easiness. The results indicate that (1) self-efficacy and social conformity have positively effect on perceived easiness; (2) suitability and social image have positively effect on perceived usefulness whereas innovativeness has negatively effect on perceived usefulness; (3) perceived usefulness and perceived easiness have significant effect on the intention to use AI speaker.

Anti-inflammatory Activity of Sambucus Plant Bioactive Compounds against TNF-α and TRAIL as Solution to Overcome Inflammation Associated Diseases: The Insight from Bioinformatics Study

  • Putra, Wira Eka;Salma, Wa Ode;Rifa'i, Muhaimin
    • Natural Product Sciences
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    • v.25 no.3
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    • pp.215-221
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    • 2019
  • Inflammation is the crucial biological process of immune system which acts as body's defense and protective response against the injuries or infection. However, the systemic inflammation devotes the adverse effects such as multiple inflammation associated diseases. One of the best ways to treat this entity is by blocking the tumor necrosis factor alpha ($TNF-{\alpha}$) and TNF-related apoptosis-inducing ligand (TRAIL) to avoid the proinflammation cytokines production. Thus, this study aims to evaluate the potency of Sambucus bioactive compounds as anti-inflammation through in silico approach. In order to assess that, molecular docking was performed to evaluate the interaction properties between the $TNF-{\alpha}$ or TRAIL with the ligands. The 2D structure of ligands were retrieved online via PubChem and the 3D protein modeling was done by using SWISS Model. The prediction results of the study showed that caffeic acid (-6.4 kcal/mol) and homovanillic acid (-6.6 kcal/mol) have the greatest binding affinity against the $TNF-{\alpha}$ and TRAIL respectively. This evidence suggests that caffeic acid and homovanillic acid may potent as anti-inflammatory agent against the inflammation associated diseases. Finally, this study needs further examination and evaluation to validate the potency of Sambucus bioactive compounds.

A Text Mining Approach to the Comparative Analysis of the Blockchain Issues : South Korea and the United States (텍스트 마이닝을 활용한 블록체인 이슈 분석 : 한국과 미국)

  • Shon, Saeah;Jeon, Byeong-Jin;Kim, Hee-Woong
    • Journal of Information Technology Services
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    • v.18 no.1
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    • pp.45-61
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    • 2019
  • Blockchain technology, which enables transparent transactions among individuals without central control, opens up diverse business possibilities. It is also expected that blockchain will have a ripple effect on the entire area of society including finance, manufacturing, distribution, and the public sector. Previous studies related to the blockchain also deals with its functional features and application to industrial and public fields. In the new technology such as blockchain, it is necessary to know what social perception is in order to create technological development environment, but there is a lack of research on it. Therefore, this study aims to find out the implications for industrial and policy direction by analyzing issues related to the blockchain in South Korea and the US through text mining. From these two countries, we collected text data related to blockchain in online communities and internet articles. Then, we did co-occurrence analysis and topic modeling on them respectively. As a result of this study, we have found common points and differences in keywords and topics extracted from social media in the two countries. Based on them, we can offer helpful suggestions for building a sound blockchain ecosystem, and directions for future research.

Effects of professor's images on learning immersion and satisfaction in blended learning (face-to-face + non-face) classes - For Koreans and foreign students majoring in beauty at H University in Seoul - (블렌디드 러닝(대면+비대면)수업에서 교수자 이미지가 학습몰입도 및 학습만족도에 미치는 영향 - 서울소재 H대학 뷰티전공 내·외국인학생 대상으로 -)

  • Kwon, Oh Hyeok
    • Journal of the Korea Fashion and Costume Design Association
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    • v.23 no.3
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    • pp.87-98
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    • 2021
  • Due to the influence of COVID-19, many changes have been made in the education methods in universities. In respomse, this study intendsto present an efficient learning method by identifying the impact of professor images on learning immersion and the learning satisfaction of classes taught with blended learning for university students majoring in beauty at H University in Seoul. For final analysis, 232 of the 234 questionnaires administered from May 17, 2021 to June 2, 2021 were analyzed. For statistical analysis, SPSS 21.0 was utilized; frequency analysis was conducted to identify demographic characteristics, factor analysis was used to verify the research model, and regression analysis was conducted to verify the hypothesis. First, images of professors have been shown to affect learning immersion. Second, the professor image were shown to affect learning satisfaction. Third, education immersion has been shown to affect educational satisfaction. In order to overcome the limitations of online lectures in universities that suddenly began with onset of COVID-19, it is believed that students' satisfaction can be increased by applying blended learning as a way to improve the quality of classes.

Unification Tourism Management Class Module Developed by Community Based Learning(CBL) (지역사회경험학습(Community Based Learning: CBL) 기반 대학 통일관광경영 수업 모듈 개발)

  • Woo, Eun-Ju;Park, Eunkyung;Kim, Yeong-Gug
    • Asia-Pacific Journal of Business
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    • v.11 no.3
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    • pp.261-271
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    • 2020
  • Purpose - This study was to establish a unified tourism management class for university students based on Gangwon-do. Community based learning(CBL) was applied to provide a tangible and intangible resource of tourism resources the theoretical approaches and the actual experiences of the community. Design/methodology/approach - In order to design a unified tourism management module, this study applied qualitative research and quantitative research methods to collect information on the direction of the module. the study conducted in-depth interviews and then an online survey. Findings - According to the results of the study, the main parts should include necessity of unification, inter-Korean tourism, inter-Korean cooperation, inter-Korean economy, and international relations. Research implications or Originality - The overall composition of the unification tourism management class should be designed as the unification tourism management theory to acquire the subject knowledge, the field trip to the border area for experiential learning, and the assignment of the field study task to understand the community.

The Effect of Stress Caused by the Spread of COVID-19 on the Quality of Life in University Students: The Moderating Effect of Family Health (COVID-19의 유행으로 인한 스트레스가 대학생의 삶의 질에 미치는 영향: 가족건강성의 조절효과)

  • Kim, Hyun-Kyung
    • The Journal of Korean Society for School & Community Health Education
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    • v.22 no.3
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    • pp.17-27
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    • 2021
  • Objectives: As COVID-19 drags on, university students experience more stress and feel more anxious about their studies and career plans. Against the backdrop, this study aims to analyze the moderating effect of family health on the relationship between the spread of COVID-19 and the quality of life in university students. Methods: In order to achieve the purpose of this study, the results of an online survey performed with 216 university students in cities K and D were analyzed using frequency analysis, factor analysis, correlation analysis, regression analysis, and moderating effect analysis. Results: It was found that COVID-19 stress had a significant negative effect on the quality of life in university students, while family health showed a significant positive effect. In addition, the moderating effect of family health was statistically significant on the relationship between COVID-19 stress and the quality of life in university students. Conclusions: This study found that family health plays an essential role as a safety net in reducing stress and improve the quality of life in university students amid the social crisis of the COVID-19 pandemic. In this regard, it is required to develop various programs for communication with parents, including parent-child communication techniques.

A Study on Improving the Satisfaction of Non-face-to-face Video Lectures Using IPA Analysis (IPA 분석법을 활용한 비대면 동영상 강의 만족도 제고 방안 연구)

  • Jung, Dae-Hyun;Kim, Jin-Sung
    • The Journal of Information Systems
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    • v.29 no.4
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    • pp.45-56
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    • 2020
  • Purpose The purpose of this study is to present the direction of efficient e-learning education through the importance and satisfaction survey of learners of non-face-to-face video lectures. Therefore, by grasping the degree of satisfaction of the importance ratio through the IPA analysis method, we try to present improvement measures for insufficient education methods. Design/methodology/approach For IPA analysis, we conducted an online survey of four universities and analyzed 154 samples. The analysis method used SPSS, and through the wordcloud analysis method of R, the suggestions for the non-face-to-face lecture method felt by learners were analyzed to derive implications for improving the quality of education. Findings As a result of the overall satisfaction survey for the entire non-face-to-face class, the factors with the greatest dissatisfaction are listed as follows. Complaints about the adequacy of learning materials and activities (quiz, discussion, assignments, etc.), Complaints about how to use the produced content, and complaints about announcements about class management (lecture schedule, lecture method) were identified in order. The factors of dissatisfaction were clear in the non-face-to-face class where interactive communication was impossible or insufficient. In addition to the lack of quick Q&A, there seems to have been a phenomenon of some neglect.