• Korean Journal of Human Ecology
• /
• v.14 no.6
• /
• pp.973-983
• /
• 2005

This study examined the practice of the impulsive purchase and the factors influencing it among college consumers. The data were collected from 481 college students in Busan and Gyeongnam areas through a self-administered questionnaire. Frequencies, Cronbach's alpha, factor analysis, Pearson's correlation analysis, and regression analysis were conducted by SPSS Windows. The results from this study were as follows: First, the level of the impulsive purchase of college consumers was not that high. Second, as a result of regression analysis for the group of the high level of impulsive purchase, the allowance amount, price-discount factor, credit card use, psychological factor, and attitudes towards money (ostentatious way, and symbol of success), affected the impulsive purchase. These results suggest that consumer education regarding values about money and strategies to resist impulsive purchase should be conducted at home and in school.

• (The) Research of the performance art and culture
• /
• no.35
• /
• pp.203-227
• /
• 2017

In this thesis, I examined the characteristics of modernism in this work, focusing on the melodrama "Sarang ye soggo donye wulgo(means 'Crying in Love and Crying for Money')", which was popular in the 30s when the consciousness of modernity was overflowing. There has never been an example of a connection between modernism and drama in the 1930s. The characteristic of modernism is clearly embedded in the representative drama of "Sarang ye soggo donye wulgo(means 'Crying in Love and Crying for Money')" at that time. In the title "Sarang ye soggo donye wulgo(means 'Crying in Love and Crying for Money')". 'Don' reveals modern elements. 'Love' can be seen as revealing melodramatic elements. The flair of modern art, which is a background to reveal modern elements, is spread throughout the works. Hongdo fails to complete the relationship with his family, as well as with the couple. It became a person who accepted the modernistic phenomenon by showing the domination of matter. While the typical method of constructing conflicts in the pre-modern narrative works is horizontal and sequential, it can be said that it was in the form of a train station, while the post-modern era of narrative conflict formation from the 30s forms a plurality of conflicts simultaneously, can do. The fear of the ordinary people who see the reality that urban and western values are already rampant by attempting new contents that lead the change of values in "Sarang ye soggo donye wulgo(means 'Crying in Love and Crying for Money')" became a factor to transfer into internal conflict again.

• Journal of Environmental Science International
• /
• v.10 no.3
• /
• pp.173-178
• /
• 2001

The aim of this paper is to evaluate users benefit values of theme park using Travel Cost Method with special reference to Woobang Tower Land in Taegu for the estimation of economic values. This research is mainly based on questionnaire survey of 100 users of the theme park. Socio-economic factors such as income, year of education, annual income, age and money(travel cost) are analysed from 5 residential areas of the respondents. Multiple regression analysis was used for the evaluation of annual number of park visitings based on the analysis. The regression model shows NV = $\alpha$+$\beta_1$TC+$\beta_2$INC+$\beta_3$EDU+$\beta_4$AGE (NV : Annual Number of Visitings, TC : Travel Cost, INC : Annual Income, EDU : Years of Education, AGE : Age). Regarding to visitors demand curve based on the equation showed that annual economic values of Woobang Tower Land was estimated as 50billion Korean Won.

• Journal of Family Resource Management and Policy Review
• /
• v.9 no.2
• /
• pp.145-161
• /
• 2005

This study was to examine whether the hedonic and utilitarian shopping values were expressed in shopping experience among the undergraduates and how the consumers with different shopping values vary in the perception of credit cards' benefit and risk. The 215 undergraduates in Seoul were surveyed. The results indicated that undergraduates were divided into hedonic shoppers and utilitarian shoppers according to their shopping value and that the perception of credit cards' benefit and risk was explained by the four factors including the increased cost, the removing the immediate need for money, the additional service and benefits, and the overspending and credit crime. The overspending and credit crime as one of the risk factors was affected by the types of shopping values.

• Journal of the East Asian Society of Dietary Life
• /
• v.21 no.1
• /
• pp.134-145
• /
• 2011

The purpose of this study was to examine the work values of undergraduate-level foodservice major students. In order to assess work values of the participating students, this study adopted 'Maryland Work Values Inventory'. Data from a total of 290 surveys were collected. The participants consisted of 146 commercial foodservice major students and 144 institutional foodservice major students. Among the seven work values, both groups ranked 'job advancement' as the most important work value. Commercial foodservice major students rated 'altruism' as the least important work value, whereas it was 'stimulation' for institutional foodservice major students. 'Need for work' was evaluated statistically higher by junior and senior students compared to sophomore students of commercial foodservice major (p<0.05). In both foodservice majors, a positive relationship was found between work value scores and grade levels. All work value scores tended to be higher for students in higher grades. This tendency was especially statistically clear for the value 'need for work' for commercial foodservice major students and 'money and prestige' for institutional foodservice major students (p<0.05). There were some gaps in the work values between students with different career field choices. For the commercial foodservice majors, those interested in fine dining perceived 'satisfaction and accomplishment' and 'altruism' as more important [4.33 (p<0.05) and 4.05 (p<0.01), respectively] compared to students who had interests in fast food restaurants (4.06 and 3.67 respectively). Scores for 'satisfaction & accomplishment' (p<0.05), 'money & prestige' (p<0.001), and 'stimulation' (p<0.001) were significantly different among institutional foodservice major students. In addition, students more interested in industrial foodservice field regarded 'money & prestige' and 'stimulation' as less important as indicated by noticeably lower scores (3.74, 3.55 respectively) in comparison to the other group (p<0.001). The results of this study, which explored foodservice major students' work values, suggest that there is an increased need for the students to build up their work values as well as for the foodservice industry to offer appropriate work values to future foodservice employees.

• Korean journal of food and cookery science
• /
• v.25 no.3
• /
• pp.306-316
• /
• 2009

The purpose of this study was to investigate the influence of service marketing mix on customers' perceptions of values at family restaurants in Seoul. Frequency analysis, ANOVA, reliability analysis, factor analysis, multi-regression analysis were employed to analyze the data. First, perceptions for items such as food (p<.001), price (p<.001), process (p<.001), and employees were significantly different with regard to monthly spending money, and food (p<.001), physical evidence (p<.001), and employees (p<.001) were also significantly different by partner. All of the mixes (food, price, place, employees p<.001; promotion, process, physical evidence p<.05) had positive influences on the customers' monetary and overall values. And the mixes of place p<.001; price and employees p<.01; and food, process and physical evidence p<.05 negatively affected non-monetary values, whereas promotion had a positive influence. As a result, we conclude that the service marketing mix is an efficient marketing tactic to remove intangible factors from restaurant businesses. Likewise it is highly recommended that food-service companies manage the marketing mix in a customerfriendly manner to minimize the negative characteristics of services toward customers, and to promote the customer appreciation of family restaurants.

• Journal of Korean Academy of Nursing
• /
• v.15 no.3
• /
• pp.31-38
• /
• 1985

This study attempted to measure self-disclosure changes of nurses a result of human relations training. The study population consisted of 49 nurses in Seoul. The instrument used in this study was the Self-disclosure questionnaire developed by Jourard in 1958, was designed to measure verbalized aspects of self-disclosure defined as a voluntary act of revealing personal data about oneself including beliefs, values, feelings and perceptions to another person. The SDG instrument is devided into six areas: attitude, taste and interest, personality, money, work and body. The main findings were summarized as follows: 1. After training, the subjects disclosed more than before. 2. Subjects tended to very the amount of self-disclosure with respect to the category of information to which an item about the self belonged. Two clusters of aspects emerged, a high disclosure cluster including Attitude, Tastes and Interests, Personality and Work, and a low disclosure cluster comprised of Money and Body. 3. Before and after training, there was significant difference in the self-disclosure to the peer nurses. Subjects showed the highest self-disclosure to friend, with lesser amounts to patient. 4. Charge and head nurses showed the highest differences in self-disclosure resulting from human relations training.

• The Journal of the Korea Contents Association
• /
• v.13 no.10
• /
• pp.533-546
• /
• 2013

This study analyzed the contents of online hotel reviews of Benikea hotels. The results were as follows: First, the outstanding customer value were functional value, emotional value, price/value for money and epistemic value, conditional value are next. Social value was not found. Functional value was provoked by the functions of hotel room, room amenities, room view, room cleaness, restaurant service, and hotel staff friendliness as human services. Emotional value was the emotional response to the qualities of hotel's functions. Price/value for money was a perceived value of hotel user by the comparison of what to invest with what to receive. From the results, it can be proposed that hotel should maintain the basic qualities of core functions of hotel.

• The Journal of the Korea Contents Association
• /
• v.22 no.2
• /
• pp.630-646
• /
• 2022

This study examines online art platforms as a new type of informational technology and seeks to verify the impact of the user's perceived value and acceptance of new technologies on the behavioral intention about art platforms. For this, it was conducted to survey 489 users of the online art platform. Several emotional value, functional value, social value, and value for money were selected as perceived value variables, and performance expectancy, effort expectancy, and facilitating conditions were set as variables of new technology adaptation. As evident in the correlation with perceived values, emotional value and social value have a significant impact on all parameters of new technology adaptation, while functional values and value for money only affect facilitating conditions and behavioral intention, respectively. Furthermore, the impact of acceptance of new technologies confirms that performance expectancy and facilitating conditions affect behavioral intention. This study demonstrates the perceived value of online art platform users and the acceptance of new technologies. Therefore, it is expected that platform providers will be able to use it as primary data to understand and reflect user requirements.

• The Journal of the Institute of Internet, Broadcasting and Communication
• /
• v.18 no.5
• /
• pp.31-37
• /
• 2018

When an IoT system is constructed, a dashboard is also developed to monitor the values of sensors in the IoT System. Much time and money, however, are spent in developing the dashboard software. This paper presents design and implementation details of a dashboard maker called as YellowPeach, which helps to create a dashboard easily and fast without programming. Using YellowPeach, the user can author a dashboard by putting predefined charts to display values of sensors in it, and store the dashboard as a JSON file. Also an web application has been developed to run the dashboard on the web browser. The dashboard viewer web application connects on MQTT-based IoT system, receives values from the sensors, and displays the values on charts in real-time.