• 한국조리학회지
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• 제7권2호
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• pp.195-215
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• 2001

This study is of an analysis of the kinds of influences on the subordinate variables through the adjusting variables by the independent variables which serve as the perception factor of job stress. also This study, with taking the workers for the hotel employees who are in the room, food & beverage and cook, was carried out so as to analyze deeply and throughly the stress of work they experience in doing their job and the tension incited from this stress and the strategy used for meeting this stress to grope for raising plan for the degree of satisfaction with their job of the workers for the hotel. In order for, this study ran paralled with literature study and research study, taking 615 workers who are now working in hotel. Job stress is easily negligible in hotel business not only because it is hard to identify and measure its concrete entity on account of its intangible characteristic but also because it is impossible to check physically the relationship with each direct behavior. If job stress continue, however, it can cause neglect of duty, change of occupation, deterioration of service quality and eventually aggravate the cost of a hotel business and decrease the hotel sales. Consequently, it is highly necessary to increase job satisfaction by identifying systematically and eliminating the stress factor of hotel employees in order to accomplish particularly experience unique job stress in the course of contact since they should provide the customer with their services.

• 도시과학
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• 제11권1호
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• pp.15-20
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• 2022

The issue of hotel energy use is growing more significant as the hotel industry expands. It is important to take into account the electrical installation and space-specific features in a room unit in order to comprehend the energy consumption of a hotel guestroom. In light of this, this study aimed to analyze standby power for enhancing the energy efficiency of a hotel guestroom during check-out status. This study was conducted in three steps: (i) data collection; (ii) analysis of energy consumption patterns; and (iii) analysis of energy efficiency improvement plan. The main findings of this study can be summarized as follows. First, 32.24% of energy was used in fan coil unit) during check-out status. Second, a hotel guestroom had a 4.30% energy saving potential, based on energy consumption patterns during check-out status. This study can contribute to support hotel management to operate guestrooms differently by helping them identify patterns in energy use and realize potential savings.

• 한국관광식음료학회지:관광식음료경영연구
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• 제8권
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• pp.123-144
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• 1997

This study, by setting the systems of room sale promotion, analyzing the actual status and the present working state with its center on the 'RHotel' that is a special grade-two hotel and the sales promotion activities of each type, intends to understand the presentstatus of the hotel and present its problems and the method for improvement. The strategy of salespromotion and the ineffectivenessof the system organization were found to be imminent in the sales promotion activities as its problems, and the importanceis being not attached to the actual substance rather than to the actualresults, such as the advertisement and publicity strategies, the irrationality of sales personnel controland its evaluation method, and therefore, the goal-oriented control is not being takenad its problems are emerging. Therefore, as an improvement plan, we ought to put the plan of the hotel merchandising into action for customers to buy what they want, the establishment of the customer-oriented sales promotionservice and the communication channel using the brand-new managerial skills, systemaizesales promotion method sand strategies, develop the organizational and systematic strategies develop the organizatinal and systemactic strategies and goods for the sake of the image-making and room sales promotion of hotels, develop the activation ways of flexible operation, and also need to develop the skills of sales promotion. Accordingly, by doing irrationalsales activities in the system and the promotion with its center on the sales promotion department, and it sis urgently required that we streng then the comodity developments fitting the hotel's traits, such as uniformpolicy of cost, mass-communicationactivities for sales promotion, the improvement of non-effectiveness, and advertisement of hotel items, and the publishing of public relation books. Therefore, the best weapon for hotels before other purchaseis to be discriminatized from other competitive hotel with theunderstanding of the psychology and activities of customers, and the communicatin with customers, and to set up organicprograms of sales promotionstrategies. Also we must promote our sales in accordance with the desire of new customers, gater the market information of customers, all the time, and systematize the facility improvement, managerial policy, business strategiescorresponding with the desire of customers. By doing so, we are able to seek, at the same time, both the satis faction of customers and the sales maximization of the hotels that will perfrom the activities of sales promotion and management.

• 보건교육건강증진학회지
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• 제32권5호
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• pp.83-92
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• 2015

Objectives: This study was conducted to determine the status of the awareness of "school environmental sanitation and cleanup zone system" and to identify the level of harmful perception by shops. Methods: The survey was conducted using a self-administered questionnaire method online via the homepage of the education ministry's student health information center. A total of 293 schools (126 primary schools, 62 middle schools, and 45 high schools) was selected by using a stratified probability sampling. Results: Some 32.1% of all subjects knew the law of school environmental sanitation and cleanup zone system. The mean of harmful perception was 3.01 (very harmful: 4, harmful: 3, little harmful: 2, no harmful: 1). Regarding the types of high level of harmful perception of shops, adult good shops (3.53), hostess bar (3.52), karaoke bar (3.47), Cigarette vending machines (3.47), Adult only theater (3.47) and Phone sex room (3.37) were high. Singing room (2.29), dance school (2.45), tourist hotel (2.58), comic room (2.59), mini game console (2.66), hotel (2.77), billiard hall (2.81), PC room (2.83) were relatively low in the level of harmful perception. Conclusions: National government-level management and supervision will be necessary to prevent adolescent access to harmful shops.

• 한국관광식음료학회지:관광식음료경영연구
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• 제17권1호
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• pp.109-123
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• 2006

The purpose of the study is to develop a curriculum of school hotelier using a job analysis. A job analysis is used to reform the educational programs and to develop new ones. For the analysis New Analysis Method and Verification Method is applied. As the results of analysis are the following: Hotel Management, Food & Beverage Management, Cocktail, Hotel Marketing, Room Management, Service Management, Wine and Food, Principle of Cooking, Tourism Law, Hotel & Food Service Management Case study, On the Job Training in Hotel & Food Service, Out Eating Management, Introduction to English, Vocational English, TOEIC. English Conversation, Introduction to Japanese, Vocational Japanese, JPT, Japanese Conversation, Thesis, Language Study in Foreign Countries.

• 유통과학연구
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• 제19권7호
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• pp.113-121
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• 2021

Purpose: Technology induces the virtual distribution channel to exist, especially for booking a room online. This situation, indeed, provides an alternative for the customers to book based on their budget through digital platforms. One platform offering competitive prices is virtual hotel operators, such as Airbnb, OYO, RedDoorz, and Airy Rooms. Preferably, after using their platform, the user should be satisfied and loyal. Hence, this investigation aims to prove some associations. The first is between e-satisfaction and e-loyalty. The second is between website quality and e-satisfaction. The final is between website quality and e-loyalty. Research design, data, and methodology: This study is quantitatively designed with the sample of 350 users of the virtual hotel operator applications in Bandar Lampung: Airbnb, OYO, RedDoorz, and Airy, as the samples. Therefore, by denoting this sample size, the structural equation model based on covariance is utilized to examine the three hypotheses proposed. Also, to get the responses, this study uses a survey through a questionnaire. Result: This investigation demonstrates the positive relationship between e-satisfaction and e-loyalty. Additionally, website quality positively associates with e-satisfaction and e-loyalty. Conclusion: The virtual hotel operators must have the superiority on their website-based application to update the information based on the room availability and price, ensure online transaction safety, and facilitate its utilization to maintain long-term satisfaction and loyalty virtually.

• 문화기술의 융합
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• 제6권3호
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• pp.33-43
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• 2020

본 연구의 목적은 호텔이용고객을 대상으로 숙박비 지불수준을 조사하고, 지불수준(저가, 중가, 고가)에 따른 호텔선택요인의 차이를 분석하여 호텔 가격대별 고객유치를 위한 마케팅 방안을 제시하는데 있다. 연구목적을 달성하기 위해 2020년 2월 1일부터 2020년 4월 30일까지 호텔의 이용고객을 대상으로 설문조사를 실시했다. 총 350부의 설문지를 배포하여, 분석에 부적절한 45부를 제거하고, 최종적으로 305부의 설문지가 분석에 활용되었다. 분석결과, 집단 간에 가장 큰 차이를 보인 항목은 기본요인 중에서는 호텔크기, 조식메뉴, 레스토랑, 부대시설로 나타났다. 객실요인에서는 어메니티 부분이, 부대요인에서는 외부 관광 프로그램이 집단 간 차이가 있는 것으로 분석되었다. 핵심요인은 집단 간 차이를 보인 항목은 없었으나, 가장 중요한 요인으로 분석되었다. 이러한 내용을 바탕으로 마케팅 방안을 제안하면 다음과 같다. 저가 호텔은 고졸 학력의 20대 여성을 타겟으로, 저가형 가격정책과 프로모션을 하는 것이 효율적일 것이다. 중가 호텔은 대졸 학력의 40대 남성을 타겟으로, 셔틀버스 운영, 객실가격 프로모션, 직원서비스교육 등에 힘써야한다. 고가호텔의 경우는 20대 고졸 여성을 타겟으로, 전반적인 서비스 강화, 직원교육, 바이럴 마케팅 등이 중요한 것으로 분석되었다.

• 디지털융복합연구
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• 제12권10호
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• pp.97-108
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• 2014

본 연구에서는 점차로 치열해지는 MICE 환경에서 강원랜드 컨벤션호텔을 사례로 신규로 시장에 진입하는 컨벤션호텔이 활성화 될 수 있는 방안을 모색해 보고자 하였다. 본 연구의 자료수집에 있어서는 2013년 9월 15일-2013년 10월 15일까지 MICE 전문가들을 대상으로 하였다. MICE 수용태세 분석결과, 강원랜드 컨벤션호텔이 '쇼핑시설', '인력 확보', '접근성' 을 개선하기 위한 방안을 시급히 강구할 필요가 있음을 시사하였다. 차별화방안으로 시설의 차별화, 컨벤션/이벤트 개최 시 저렴한 비용으로 나타났고, 마케팅방안으로는 인센티브 여행(incentive tour)에 중점을 둘 필요가 있으며, 컨벤션호텔이 MICE 행사 유치에 성공하기 위해서는 대규모 국내 외 이벤트 유치 또는 개발, 중소규모 행사유치로 틈새시장 침투, 재방문 유도, 저렴한 Room rate나 교통비를 통한 참가자의 비용절감 등을 고려해보아야 할 것으로 나타났다. 본 논문은 MICE 시장진입을 통한 컨벤션호텔 활성화를 위한 효율적인 전략을 도출하는 데 기초자료로 활용될 것으로 기대된다.

• 한국조리학회지
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• 제8권3호
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• pp.123-146
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• 2002

Outsourcing is procuring of outside resources, other than core resources for core competence, by a contract, from which a corporate can focus its core resources on core business. The outsourcing strategies of Korea tourist hotel business are in a rudimentary stage, which has been limited in simple work areas such as housekeeping services, room maid services, parking control services, security services, janitor services, laundry services, facility management, shuttle bus services, and sterilization services and their purposes are mainly to retrench a burden of employment or firm-fixed expenses. Therefore, the outsourcing strategies of Korea tourist hotel business have the following problems. First, their outsourcing has introduced only for the purpose of retrenching expenses. Second, it tends to deteriorate service quality, due to lack of pre-training. Third, it tends to concentrate their attentions only on simple repetition works. Fourth, their outsourcing is slow adjusted to the needs of business cultures. Outsourcing services in Korea tourist hotel business have never contributed to their basic concepts such as 1) maintenance or enhancement of core competences, 2) promotion of business efficiency through service quality improvement and expense retrenchment, and 3) achievement or enhancement of competitive advantage through enlarging their specialties, cultivating their market, learning new knowledge, and developing their asset. Therefore, this study is to insist on fife necessity of overcoming simple repetitive service outsourcing in tourist hotel business. In order to build a core competence and/or achieve a competitive advantage, the scopes of outsourcing services should be enlarged in Korea tourist hotel business.

• 품질경영학회지
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• 제41권4호
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• pp.513-525
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• 2013

Purpose: The purpose of this paper are to propose a strategic map for hotel industry through analyzing the relationship between service resource, operational capabilities, and performance. Methods: A phone survey was conducted among Korean hotels, and 102 data sets were collected. Measurement items are assessed using both cognitive and objective scales. Results: As results, 'superior group', which is superior in both physical resources and human resources, is excellent in all capabilities and also in room occupancy rate. On the other hands, 'inferior group', which is inferior in both physical resources and human resources, shows lower achievements is in most areas except speed. In addition, physical superior group is better than human superior group in most capabilities except speed, but human superior group shows better results than physical superior group in both room occupancy rate and customer satisfaction. Conclusions: Through the empirical analysis, the conclusions attained are as follows; First, human resources affect customer satisfaction more directly that physical resources. Second, the balancing between physical resources and human resources has an importance to improve operational capabilities.