• 제목/요약/키워드: excitement

검색결과 169건 처리시간 0.026초

아웃도어 스포츠 의류 브랜드 개성의 영향요인이 브랜드 개성, 브랜드 애착 및 몰입에 미치는 영향 (The Effects of Antecedents of Outdoor Sportswear Brand Personality on Brand Personality, Attachment and Commitment)

  • 이지연
    • 한국의상디자인학회지
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    • 제15권4호
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    • pp.63-81
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    • 2013
  • This study examines the impacts of antecedents on the outdoor sportswear brand personality dimensions and identifies the effects of brand personality dimensions on brand attachment and brand commitment. An online survey was conducted on women in their 20s to 50s, who have experienced to purchase the outdoor sportswear before and 420 responses were analyzed. The results of this study were as follows: 1) The results of factor analysis and the reliability test on the outdoor sportswear brand personality clearly showed factorial structures that include sincerity, excitement, vitality, and prestige. 2) The antecedents of brand personality including quality, price, advertising, and store environment had different influences on the outdoor sportswear brand personality. 3) The dimensions of outdoor sportswear brand personality had a different influence on the brand attachment and commitment. 4) The brand attachment showed a significantly positive influence on the brand commitment. This study indicates that the brand personality could be a useful tool for enhancing the brand attachment and commitment and marketers should develop and utilize the marketing mix according to the brand personality which they want to convey.

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감각자극 요법이 시설 영아의 신체 및 행동발달에 미치는 효과 (Effects of Sensory Stimulation Therapy on the Improvement of Growth and Behavioral Development for Instituted Infants)

  • 신영희;김태임
    • Child Health Nursing Research
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    • 제9권3호
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    • pp.259-271
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    • 2003
  • Purpose: The purpose of this study was to evaluate the effectiveness of sensory stimulation therapy on the physical growth and behaviors of infants accommodated at two Korean orphanages. Method: Thirty-eight full term infants were assigned to a control (n=20) or an experimental (n=18) group within 14 dys of birth. In addition to routine orphanage care, infants in the experimental group received 15 minutes of massage twice a day, 5 days a week for 4 weeks. Result: Compared to the control group, the experimental group had gained significantly more weight and had larger increases in length and head circumference after the 4-week intervention period. In addition, the experimental group showed significantly better behavioral performance in the scoring of habituation (e.g., light), motor (e.g., motor maturity), and state range (e.g., peak of excitement, rapidity of build-up) behavioral clusters of Brazelton's NBAS. Conclusion: These data demonstrate that sensory stimulation therapy may facilitate the physical and behavioral development of the newborn infants placed in the orphanages.

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다중 동영상 플레이어를 이용한 미디어아트로써의 확장성 연구 -작품 <희로애락(喜怒哀樂)>을 중심으로 (A Study of Multiple Video Players as Media Art -Focusing on )

  • 나정조;이지희;송필재;이명학;백범;김규정
    • 한국HCI학회:학술대회논문집
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    • 한국HCI학회 2008년도 학술대회 2부
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    • pp.115-120
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    • 2008
  • 본 논문은 하나의 미디어아트 작품에 대한 분석과 구현된 기술을 제공한다 3차원 그래픽 기술을 이용하여 다중 동영상 플레이어를 구현하였으며, 모든 동영상은 상호 연동되어 동작한다 컴퓨터의 소프트웨어로 구현된 동영상 플레이어에 관객이 참여하여 관객 스스로 감성적 자극을 얻을 수 있도록 구상하였다. 각 플레이어에 인간의 희로애락을 표현하며 특정화면에 대한 경험의 공감을 표현한다. 시스템의 성능에 따라 N2개 플레이어가 증가될 수 있으며, 더욱 많은 동영상간의 복합적인 연계를 통해 예술적 메시지를 전달할 수 있을 것으로 생각한다.

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Paris Rive Gauche Project: (Re)developping the City on the City

  • Ernek, Benoit
    • 토지주택연구
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    • 제5권3호
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    • pp.123-129
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    • 2014
  • Paris hasn't experienced such excitement since the huge changes brought about by Baron Haussmann in the 19th century. Paris Rive Gauche project, started in 1991, is the largest urban project in city ever since, it represents about 1% of Paris territory. It takes place on a workshops, factories and warehouses area that prospered along the Seine river and the railways in the 19th century. Originally planned as a business quarter, Paris Rive Gauche, developed by SEMAPA for the City of Paris, fosters urban diversity through housing, offices, public facilities, shops, creating a stimulating neighbourhood where 18,000 residents, 30,000 students as well as 60,000 employees will soon croth paths. This project's main principles are urban and social diversity, deployment of public facilites, the development of new university campus inside the city, promotion of industrial patrimony and connecting the old 13th distict to the river and the opposite side. Half of the project is going to be built on a concrete slab that covers the railway tracks which is one of the major performances of this long-term project. This concrete slab represents the new level of the City, about 6 to 8 meters above the railway tracks. We distinguish three families of buildings on the cover : Classic buildings; Bridges buildings and Connection buildings, these last guarantee the linkage between old and new level of the City.

패밀리레스토랑의 브랜드개성과 고객이 인식하는 자아이미지의 일치성에 관한 연구 (The Congruity between Brand Personality and Customer-perceived Self-Image in a Family Restaurant)

  • 정효선;윤혜현
    • 한국식품조리과학회지
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    • 제26권6호
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    • pp.717-726
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    • 2010
  • The purpose of this study was to measure customers' perception of brand personality and self-image of family restaurants and compare the congruity between brand personality and customer-perceived self-image according to customers' general characteristics. Self-administered questionnaires were completed by 377 customers, and data were analyzed by frequency, chi-square, paired samples t-test, factor, reliability, cluster, and discriminant analyses. Results of the study were as follows: factor analysis of brand personality and customer-perceived self-image as 5 factors, i.e., sincerity (10 variables), excitement (8 variables), competence (7 variables), sophistication (6 variables), and ruggedness(5 variables). As a result, the averages of brand personality and self-image of family restaurants were $2.93{\pm}0.39$ and $3.24{\pm}0.52$, respectively. Cluster analysis divided subjects into two groups according to congruity between brand personality and customer-perceived self-image of family restaurants: congruity group and incongruity group. The two groups were differed from one another in general characteristics. Limitations and future research directions are also discussed.

Feature Based Techniques for a Driver's Distraction Detection using Supervised Learning Algorithms based on Fixed Monocular Video Camera

  • Ali, Syed Farooq;Hassan, Malik Tahir
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제12권8호
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    • pp.3820-3841
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    • 2018
  • Most of the accidents occur due to drowsiness while driving, avoiding road signs and due to driver's distraction. Driver's distraction depends on various factors which include talking with passengers while driving, mood disorder, nervousness, anger, over-excitement, anxiety, loud music, illness, fatigue and different driver's head rotations due to change in yaw, pitch and roll angle. The contribution of this paper is two-fold. Firstly, a data set is generated for conducting different experiments on driver's distraction. Secondly, novel approaches are presented that use features based on facial points; especially the features computed using motion vectors and interpolation to detect a special type of driver's distraction, i.e., driver's head rotation due to change in yaw angle. These facial points are detected by Active Shape Model (ASM) and Boosted Regression with Markov Networks (BoRMaN). Various types of classifiers are trained and tested on different frames to decide about a driver's distraction. These approaches are also scale invariant. The results show that the approach that uses the novel ideas of motion vectors and interpolation outperforms other approaches in detection of driver's head rotation. We are able to achieve a percentage accuracy of 98.45 using Neural Network.

Emotional Responses to e-Magazine Published with Cinemagraph Images

  • Park, Ji Seob;Bae, Jin Hwa;Cho, Kwang Su
    • Agribusiness and Information Management
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    • 제7권1호
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    • pp.10-20
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    • 2015
  • This study aims to compare and analyze the differences of emotional responses between two types of e-magazines published - one with cinemagraph images and another with general still images. To conduct this study, a total of nine pages were prepared with different contents according to each theme and samples of e-magazine with a total of nineteen sections of images were exposed to a total of thirty persons of subjects. Fifteen persons were assigned to the experimental group viewing the cinemagraph images, and other fifteen persons were assigned to the control group viewing the general still images. As a result of the experiment, the emotional responses of the experimental group and the control group were significantly different. Twenty-eight items of positive emotional responses out of forty-two items of the emotional responses were more found in the experimental group, and fourteen items of negative emotional responses affected the control group more. In the experimental group where the differences in the mean value and significant differences were found, negative emotional responses were not examined but fourteen positive emotional response items such as Loveliness, Merriness, Freshness, Activeness, Attractiveness, Powerfulness, Heartwarming, Joyfulness, Interesting, Confidence, Excitement, Cheerfulness, Humorousness, and Amazement were found; in the control group, positive emotional responses were not found but three items of negative emotional responses such as Ambiguousness, Stuffiness, and Boredom were found.

간호대학생의 신생아집중치료실 실습경험 (Nursing Students' Practice Experience in Neonatal Intensive Care Units)

  • 최은아;이경은;이영은
    • Child Health Nursing Research
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    • 제21권3호
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    • pp.261-271
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    • 2015
  • Purpose: This study was done to identify the meaning and substantial nature of NICU practice among nursing students by applying a research method based on hermeneutic phenomenology in an attempt to lay a foundation for enhancing theoretical and practical child nursing education. Methods: The participants were eight nursing student who had experience in clinical practicing in NICU. In-depth interviews were performed from April to December, 2014 until data were fully saturated. Collected data were analyzed using Colaizzi's method. Results: Seven theme clusters were extracted from fourteen themes. The seven theme clusters of the nursing students' clinical practice experience in NICU were: 1) Excitement about the clinical practice setting 2) Afraid of practice environment 3) Babies have priority over clinical practice 4) Comparing with adult nursing clinical practice 5) Feeling pity for babies and their parents 6) New awareness about the role of nurses 7) Demands of enhancing clinical practice. Conclusion: The results of the study provide useful information in understanding nursing students' practice experience in NICU and establishing effective strategies to support these nursing students.

한 미혼남성의 발기 및 성욕감소 장애에 대하여 최면을 사용한 정신치료 (A Case with Male Erectile Disorder and Hypoactive Sexual Desire Disorder Treated by Psychotherapy Using Hypnosis)

  • 최병무
    • 정신신체의학
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    • 제8권1호
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    • pp.98-102
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    • 2000
  • 저자는 성욕감소장애를 동반한 남성발기장애 환자 1예를 약 9개월간 성치료, 정신치료 및 복합적으로 사용하여 치료하였다. 본 증례를 통하여 성기능장애 특히 성욕이 상실 또는 감퇴된 환자의 치료에서는 뿌리깊은 심리적 갈등을 해소하기 위하여 정신치료가 기본적으로 필요하고, 한 가지 이론이나 원칙에 구애되지 않고 환자의 상황에 따라 복합적인 치료 기법을 적용하는 것이 바람직하다고 생각되었다. 또한 이 과정에서 성적 환상을 증진시켜 성욕상실장애를 치료하고, 흥분기의 생리적 발기뿐만 아니라 심리적 흥분감을 고양시키는 부분에서 자기최면을 이용하는 것이 매우 유용하다는 것을 경험하였다.

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피부의 광반응 (Photoreactions of the Skin)

  • 배성수;박래준;김진상;권혁철
    • The Journal of Korean Physical Therapy
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    • 제4권1호
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    • pp.13-18
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    • 1992
  • Most of the electromagnetic agents used in physical therapy rely for their effects on tissue heating and photoreaction of the body. Infrared and untraviolet light on the other hand, owns its place in medicine because it produces direct photochemial reaction when it interacts with the body. This study was carried out to investigate and review for photoreaction of the akin. The results were an follows. 1. The effects of the infrared are heat production, increasing metabolism, increasing circulation, vasodilatation and pigmentation. 2. Directed photoreactions are divided into acute reaction and chronic reaction, and the acute reaction makes pigmentation from $290\~320nm$ of ultraviolet ray. 3. Ultraviolet ray formated pigmentations, which are melanoblasts excited from ultraviolet ray and received chemical stimulation, that make melanin granule. 4. If exposured with long duration, at ultraviolet ray, it makes skin thickening and epithelioma. 5. Indirected photoreaction is made by existenced hypersensitivity of photoreaction or lack of photodefence structure. 6. The phototoxic reactions are synthesized by chemical reaction of excitement from ultraviolet ray also this time analysis, synthesis and polymerization from energy of a circumferenced substance. 7. Sunscreen substances are P-amino benzoic acid and oxidate titan.

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