• Title/Summary/Keyword: differences of perception

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The Effect of Consumer’s Switching Barrier Perception on Store Loyalty in Apparel Product Purchasing (의류제품 구매시 소비자의 전환장벽지각이 점포충성도에 미치는 영향)

  • 김수진;정명선
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.8
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    • pp.1512-1523
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    • 2001
  • The purposes of this study were to examine the effect of switching barrier perception on store loyalty in apparel product purchasing to classify the factors of switching barrier perception, and additionally ot identify differences of store loyalty and switching barrier perception according to demographic characteristics. The questionnaire was administered to 300 women shopped in a department store in Gwang-ju city during February 10-23, 2001. Data collected from 261 women were analyzed by using frequency, factor analysis, ANOVA, Duncan-test, regression analysis by SPSS for windows PC program. The results were as follows; 1. The consumer’s perceived switching barrier was composed of three factors; economic psychological, time factor. 2. There was significant difference in store loyalty according to consumer’s age, occupation, education level. and income. 3. There was significant differences in economic. time switching barrier perception according to consumers’age, occupation education level, and income. There was significant difference in psychological switching barrier perception according to consumers’ occupation education level, and income. 4. The swiching barrier perception significantly infulenced on the store loyalty.

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Generational Differences in the Perception of Korean Stops

  • Kang, Kyoung-Ho
    • Phonetics and Speech Sciences
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    • v.2 no.3
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    • pp.3-10
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    • 2010
  • The proposal that a sound change is occurring in Korean stops was evidenced in this study through identification experiments on Korean stops. Perceptual weight of acoustic correlates to Korean stop manner contrast [VOT (Voice Onset Time), H1-H2 (amplitude difference between the first and second harmonics), and F0 (Fundamental frequency)] was examined with re-synthesized /$t^ha$/, /ta/, and /$t^*a$/ syllables for younger and older Seoul speakers of Korean. For the identification of the aspirated and lenis stops, F0 cue weight relative to VOT was greater for the younger listeners than the older listeners. For H1-H2 cue weight, the two listener groups were more or less the same. These findings were parallel to the production differences found in the earlier work of the author. Combined with production differences, these perception differences between younger and older generations of Seoul speakers suggested that there are generational differences in the phonetic targets of Korean aspirated and lenis stops and such differences are realized in the perception of the stops.

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An Analysis of Financial Statement Among Urban Households Based On a System Approach (체계론에 기초한 도시가계의 재정상태 분석)

  • 양정선
    • Journal of the Korean Home Economics Association
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    • v.30 no.1
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    • pp.237-255
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    • 1992
  • The purpose of this study was to investigate relations of resources and demands, family financial management and financial statement of urban households by applying a system approach. The results of this study were as follows; Saving rate had significant differences according to resources variables such as age, family life cycle, occupation of househead and housewife, ratio of employed to family member, and to demands variabels such as subjective prospect of business cycle, and value orientation, whereas total saving amount had significant differences according to resources vaiables such as age, family life cycle, educational level, percapita income, occupation of househead, type of income and to demand variable, perception of relative income. Also average monthly saving amount had significant differences according to resources vaiables such as educational level, per capita income, occupation of housewife, housing ownership, ratio of employed to family member, ratio of dependent to employed, and to demands variable, perception of relative income. The stocks had significant differences according to resources variables such as age, family life cycle, educational level, per capita income, occupation of househead, type of income, and housing ownership. Finally, real estate had significant differences according to resources variables such as age, family life cycle, educational level, percapita income, occupation of househead, type of income, housing ownership, and to demands variable, perception of relative income. Financial Statement among urban households according to family financial management had significant differences. And among all variables affecting financial statement among urban households, per capita income had the highest effect and perception of relative income was the second.

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A survey on the perception of China private antidesertification afforestation support project and evaluation

  • Ji, Seung-Yong;Lee, Sang-Hyuk;Lee, Oh-Kyu;Choi, Jaeyong
    • Korean Journal of Agricultural Science
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    • v.43 no.2
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    • pp.288-297
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    • 2016
  • This study is to evaluate the 'Private antidesertification afforestation support project' in the Kubuqi Desert through a survey of local residents and interviews with relevant personnel. Based on this survey, gender, age, and occupational differences in perception of the project were analyzed. In addition, the project was evaluated based on the OECD/DAC criteria using survey results and in-depth interviews with the relevant personnel. The survey analysis results show that the participants answered most of the questions positively, claiming that they were receiving social, economic, and environmental benefits through the project. However, most of the participants answered negatively to questions regarding the understanding of the project and relevant information. Gender differences in perception of the project were not found, whereas, age and occupational differences in perception were found. Older age groups showed higher levels of perception. Participants in the agro-livestock industry and office workers showed higher levels of perception compared to middle/high school students, the unemployed and college students. Teenagers, in particular, showed the lowest level of perception of the project, and thus, promotional activities targeting teenagers should be conducted in the future. Results of this evaluation of the project based on the OECD/DAC's five criteria (relevance, effectiveness, efficiency, impact, and sustainability) showed that the project operated effectively for the most part.

A Study on the Dental Technician's Perception of the Digitalization of Dental technology (Centered on the Dental Laboratories in Daegu-Gyeongbuk) (치과기공의 디지털화에 대한 치과기공사의 인식에 관한 연구 - 대구.경북지역 치과기공소를 중심으로 -)

  • Lee, Jong-Do;Park, Kwang-Sig
    • Journal of Technologic Dentistry
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    • v.33 no.3
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    • pp.247-256
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    • 2011
  • Purpose: The purpose of this survey research was to investigate the Perception level of CAD/CAM of dental techique. Methods: This survey was carried out in the metropolitan areas of the cities of Daegu and Gyeong-buk. Surveys were filled out by consenting dental technicians. Statistical analysis was done using the Statistical Package for Social Sciences (SPSS) version 17.0 for Windows. As for the analysis methods, the study used the frequency analysis, Ttest, F-test. Results: Perception of CAD/CAM showed differences in General characteristics associated with education level, monthly salary. Perception of CAD/CAM showed differences in professional characteristics associated with working area, working part. Perception of CAD/CAM showed differences in understanding of CAD/CAM associated with CAD/CAM operating experience, CAD/CAM educational experience. Conclusion: In order to improve the Perception level of CAD/CAM of dental technician, A variety education and follow-up research is need.

Differences in Perception of Image Words and Perception Dimension of Desired Image according to Sex Variable for College Students in a School Context (학교 상황에서 대학생의 성별에 따른 이미지 용어 지각 및 추구 이미지 지각 차원 차이)

  • 정인희
    • The Research Journal of the Costume Culture
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    • v.12 no.2
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    • pp.199-210
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    • 2004
  • This study was intended to identify the differences in perception of image words and perception dimension of desired image according to sex variable for college students in a school context. Data were collected by questionnaires distributed to 443 college students from August to September of 2000. After eliminating incomplete questionnaires, 396 were analyzed. As results of factor analysis, 7 desired image factors were determined for male and female, respectively. On the basis of these results, major perception differences were identified according to sex variable. Differently-perceived image words were as fellows: For intellectual image, male relates it with sporty while female relates it with graceful; for masculine image, male relates it with mature while female relates it with sporty; and for feminine image, male relates it with sexy and graceful while female relates it modest, pure, and cute. Multidimensional scaling was employed to determine the perception dimension of desired image. Two dimensions were accepted to interpret the results for both sex, respectively. 'Feminine-masculine' and 'conspicuous-plain' were criteria for male students, while 'unnatural-natural' and 'feminine-masculine' were criteria for female students.

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A Study of Body Satisfaction and Clothing Consciousness among American Women between the Ages of 60 and 90 (미국 노년여성의 신체 만족도 및 의복 중요도에 관한 연구)

  • Jung, Myoung-Sook
    • Korean Journal of Human Ecology
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    • v.15 no.1
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    • pp.169-176
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    • 2006
  • This study explored elderly American women's body satisfaction and clothing consciousness with the methods of survey and body measurement. To that end, I first investigated their self-perception of body size and body satisfaction and also the relationships between those, along with the relationships between body measurements and body satisfaction. Then, I analyzed the differences in elderly women's body satisfaction and clothing consciousness among different body type groups. For the last, I examined the degree of their body thinness or obesity and ideal body size in order to explore the standard for ideal body shape among elderly women. Elderly American women were satisfied with most of their body parts except waist circumference and weight. Body satisfaction with stature, weight, and hip circumference was correlated to both size perception and body measurement. Body satisfaction with thigh circumference and leg length was correlated to size perception, and also that with waist circumference and neck length to body measurement. Size perception showed differences among body types, but body satisfaction did not show notable differences among body types. There were significant differences between real size and ideal one. Elderly American women thought that clothing was important in their everyday life.

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A Comparative Study on Gender Differences in BMI, Body Weight Perception, Body Weight Satisfaction and Eating Behavior in Middle School Students (중학생의 체격지수, 체형인지, 체형만족 및 섭식행동에 관한 남ㆍ녀간의 비교연구)

  • 허혜경;박소미;김기연;송희영;전은표
    • Korean Journal of Health Education and Promotion
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    • v.21 no.3
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    • pp.53-66
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    • 2004
  • Purpose: To compare differences in BMI, body weight perception and satisfaction, and eating behavior by gender among middle school students. Methods: From 19 middle schools in W city four classes in two middle schools were selected by cluster sampling with multi-stage sampling. A structured questionnaire was answered by 143 adolescents. Results: Differences in BMI between boys and girls were significant (x$^2$=13.15, p=.00l). Boys reported higher ideal body weight than girls (t=6.33, p<.000l), and discrepancy between ideal body weight and body weight perception in girls was significantly greater than in boys(t=-5.0l, p<.0001). There was no significant gender difference in body weight perception but more boys were satisfied with their body weight(t=-4.48, p<.0001). Comparison of eating behavior showed that girls reported high scores in disinhibition (t=-2.29, p<.05) and hunger (t=-2.81, p<.01), while boys reported higher scores in cognitive restraints (t=3.22, p<.01). Conclusion: Interventions to help girls improve body image and satisfaction with body image are crucial. In order to establish proper diet habits and balanced nutritional status for adolescents, educational interventions should address characteristics of eating behaviors.

Risk Perception and Risk Reduction Behavior of Housewife Consumer as a Children's Wear Purchaser (아동복 주부 소비자의 위험 지각과 위험 감소 행동에 관한 연구)

  • Choi, Soo-Jin;Chung, Sung-Ji;Jang, Nam-Kyung
    • The Research Journal of the Costume Culture
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    • v.14 no.6
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    • pp.900-916
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    • 2006
  • The purposes of this study were to define housewife's risk perception and risk reduction behavior when purchasing children's wear, and to identify the differences according to the clothing buying behavior and demographic characteristics. Data were gathered through survey with 429 housewives in Seoul and metropolitan area, and then statistically analyzed by descriptive statistics, factor analysis, Analysis of Variance (ANOVA), Duncan's test, and Pearson's correlation analysis. The results showed partially significant differences in risk perception, especially economic risk and social psychological risks, among housewife consumer groups according to the clothing buying behavior and the demographic characteristics. There were significant differences in risk reduction behaviors among the groups, especially brand preference/industry information, observation/experience, and media information. Also, correlations between risk perception and risk reduction behaviors were found. The social psychological risk perception was highly correlated to the risk reduction behaviors, while the time/convenience loss risk was not correlated to any risk reduction behavior. The results of this study provide insight into children's wear business through suggesting marketing implication.

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The Effect of Clothing Appropriateness on Person Perception (의복의 적절성이 대인지각에 미치는 영향에 관한 연구 -이화여대 학생의 캠퍼스 웨어를 중심으로-)

  • 박성은;임숙자
    • Journal of the Korean Society of Clothing and Textiles
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    • v.19 no.2
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    • pp.264-277
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    • 1995
  • is designed to study the college women's desirable clothing behavior in campus, and to find out the difference in person perception according to appropriate or inappropriate clothing. Detailed object is to find out the following differences according to appropriate and inappropriate clothing in campus: 1) formation of impression 2) inference of value. Addi\ulcorner tionally the difference in person perception according to major, grade and preference group are studied. For data collection, 460 college women who are attending Ewha Woman's University are included, and convenience sampling method is used. Frequency, percentage, mean, factor analysis, t-test, ANDV A. duncan test, correspondent analysis are used for data analysis. The result are as follows: 1) Wearer's impression is devided into four factors: appearence evaluation, personality evaluation, ability and activity. 2) There are significant differences in impression formation and value inference according to situational appropriateness. 3) There are significant differences in person perception according to major, grade and preference group.

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