• Journal of the Economic Geographical Society of Korea
• /
• v.15 no.2
• /
• pp.258-273
• /
• 2012

The purpose of this study is to analyze the effectiveness of the community development by the community involvement level of the corporate social contribution activities. This study classified Korean company's best social contribution activities according to the community involvement level and the effectiveness of the community development was analyzed on selected case activities. As a result, corporations that working on high level of community involvement show positive effectiveness of community development. Networking and communication with local people on the corporate social contribution activities have an effect on the community development of the economy, safety, convenience, comfortability, socio-cultural factor. It is necessary for the participation and communication with local people to develop corporate social contribution consistently. Furthermore, intermediary organization is needed to be set up various networks of stakeholders, especially community.

• Journal of Digital Convergence
• /
• v.18 no.11
• /
• pp.515-525
• /
• 2020

The purpose of this study is to suggest implications for the development of the senior care industry in Korea and how to apply it to the Korean market. For this study, a case analysis study was conducted on the successful business model of 'Driving Miss Daisy^®'. For the development of Korea's senior care industry, understanding of senior, establishing infrastructure for community care, and improving the treatment of professional personnel care should be preceded. In order to apply 'Driving Miss Daisy^®' to the Korean market, it was suggested that it is necessary to reduce regulations, develop differentiated services, establish linkage systems with various service institutions in the community, establish cooperative models between large and small businesses and startups.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
• /
• v.9 no.2
• /
• pp.117-127
• /
• 2014

The purpose of this study is to examine the factors influencing social performance of social entrepreneurship and Corporate Social Responsibility(CSR) activities. This model tests various theoretical research hypotheses relating to social enterprise, social entrepreneurship, and CSR activities. Social entrepreneurship have been classified as innovativeness, proactiveness, risk-taking, and social value orientation. And CSR activities have been classified as community responsibility, philanthropic responsibility, and environmental responsibility. The proposed model is analyzed to target social entrepreneurs. Valid 115 questionnaires have been collected within three months of 2013. Smart Partial Least Square(PLS) 2.0 have been utilized for deriving the study results. The result of hypothesis testing are as follows. First, social entrepreneurship positively influence community responsibility, philanthropic responsibility, and environmental responsibility. Second, community responsibility, philanthropic responsibility, and environmental responsibility positively influence social performance in social enterprise. The results of this study will provide various implications to improve social performance and social entrepreneurship in social enterprise.

• Journal of Internet Computing and Services
• /
• v.14 no.4
• /
• pp.91-100
• /
• 2013

In recent years, online brand communities, whereby firms and customers interact freely, are emerging trend, because customers' opinions collected in these communities can help firms to achieve their innovation effectively. In this study, we examined whether customer opinions containing negative emotions have influence on their adoption for organizational innovation. To that end, we firstly classified negative emotions into five categories of detailed negative emotions such as Fear, Anger, Shame, Sadness, and Frustration. Then, we developed a lexicon for each category of negative emotions, using WordNet and SentiWordNet. From 81,543 customer opinions collected from MyStarbucksIdea.com which is Starbucks' brand community, we extracted terms that belong to each lexicon. We conducted an experiment to examine whether the existence, frequency and strength of terms with negative emotions in each category affect the adoption of customer opinions for organizational innovation. In the experiment, we statistically verified that there is a positive relationship between customer ideas containing negative emotions and their adoption for innovation. Especially, Frustration and Sadness out of the five emotions are significantly influential to organizational innovation.

• Journal of Korean society of Dental Hygiene
• /
• v.6 no.4
• /
• pp.263-282
• /
• 2006

The purpose of study was to offer devices to activate the dental health class of community health center and to evaluate the present programs and to propose adequate guidelines for future public dental health program of dental health care in health center. For this study, the mail quastionnaire survey was carried out from the 116 dental hygienists who are working in community health center. Present condition and direction of public dental health service are as follows: dentist's office was 90% by area and work department. Dental health department was equipped in 91.7% of 'public health center', but 'health branch office' was 57.9%. Dental hygienist education condition of Public health center was the most frequency in 'At large city'. 'Have no entirely' of dental health education number of times was 35.8% in 3 years. That is 44.5% in supplement insturction. Most Dental hygienist's business was most 'teeth-sealant' and 'Old man false teeth prosthetic dentistry business'. Therefor, The Obstacle factors of dental health service activity were 'manpower tribe(average 3.92)', and next 'lack of understanding and support insufficiency of law(average 3.47)'. Curriculum for educational practice should be also designed for brightening the dental health service business. The most important thing for dental health service is 'expanding and improving the facilities Legal system' and next 'Opportunity enlargement and activation that can take dental hygienist's residency'.

• Journal of the Korea Society of Computer and Information
• /
• v.29 no.6
• /
• pp.223-233
• /
• 2024

This study investigates the impact of personalization recommendation systems on customer loyalty in e-commerce, focusing on the role of information presentation, system interaction, and social community functions. It examines how these elements influence flow state, word of mouth (WOM), and repurchase intention (RPI). Using structural equation modeling (SEM) and data collected from 500 respondents in SPSS and AMOS, the study finds that all three personalization aspects significantly enhance flow state, which, in turn, positively affects WOM and RPI. System interaction directly boosts both WOM and RPI, while information presentation and social community functions influence only one of these loyalty measures. Flow state mediates the relationship between personalization factors and loyalty outcomes. These findings suggest e-commerce platforms should enhance system interaction and embed social community features to foster customer loyalty.

• Journal of Agricultural Extension & Community Development
• /
• v.16 no.1
• /
• pp.99-124
• /
• 2009

The purposes of this study were (1) to highlight the importance of farm management (2) to develop a profitable farm management system through the combination of agricultural techniques and business competencies (3) to shift management attitudes and habits of the program participants from being passive and dependent toward being proactive and self-disciplined (4) to help cultivate one's own life through self-consciousness participation in educational activities and lectures of celebrities. This research was conducted involving 30 farms that participated in the business program. The program imparted knowledge on vision, marketing, business skills, and management strategies such as cross strengths, weaknesses, opportunities, threats (swot) analysis, product life cycle (plc), the 4p(product, price, place, promotion) of marketing, etc. The study recommends: (1) to encourage farms to enhance their business competencies; (2) to find out solutions for urgent management problems (3) to construct a system for leading farms (www.lfcenter.com) and on-line communities and (4) to implement a profitable business model for leading farms. It was noted that the farms were eager to participate in such business programs. In the future, this kind of program should be promoted in other areas so that more farms could enhance their business competencies.

• Journal of Agricultural Extension & Community Development
• /
• v.13 no.2
• /
• pp.277-286
• /
• 2006

The study aims at analysing the practical effects of "blended learning system" and participatory research methodology. The business programs are running by RDA. Even though many leading farms have been tried on binding technology and agribusiness, however business of farms in Korea are still in the beginning stage. The business program for leading farms of RDA is not only education program but also participatory research program. This program consist of on-line and off line, seminar and business homework etc. The main results of this paper are as follows: 1) to make organization of farms to accomplish business goals 2) to find out solution for urgent problems and subjects of farm management 3) to construct system for leading farms and on-line communities 4) to practice profitable business model for leading farms. Farms needs are not only technology transference, but business model for success of farm management.

• The Journal of Economics, Marketing and Management
• /
• v.9 no.4
• /
• pp.9-18
• /
• 2021

Purpose: This study examines some successful and failed cases of Korean private universities' profitable business and explores the desirable economic value and direction of their profitable business business operations with a view to shedding light on some clues conducive to their financial health and quality education. Research design, data and methodology: This study reviews news articles, reports and literature to find out Korean universities' financial condition and examines some successful and failed examples of their corporations' profit-making business operations to suggest a direction. Results: Private universities suffer declining enrollments and/or tuition freeze but they lack in making efforts to secure financial health. The reviewed examples of private universities' profit-making business operations suggest both universities and their corporations should first assume the public accountability prior to engaging in diverse business activities. Conclusions: First, to remain financially healthy, university corporations should exert themselves to transform their low-profit-margin lands and buildings into high-profit-margin businesses and to credit the realized income to their school-expense accounts. And, the ultimate purpose of universities' profit-making business operations is to realize a decent income without prejudice to their public accountability for the country and community, while forging a virtuous cycle by investing the income for the betterment of their educational quality and competitiveness.

• Korean Journal of Environment and Ecology
• /
• v.28 no.3
• /
• pp.374-380
• /
• 2014

This study was conducted to provide baseline information which will be useful for managing the forest trails as the outdoor recreation facility. To investigate residents' attitudes toward the forest trail construction and use, a questionnaire survey was employed in Jirisan Dulegil. As the results, 4 impact factors that are influenced to local communities due to Jirisan Dulegil construction were resulted in. Most of the respondents perceived that the Jirisan Dulegil have positive impact economically on community growth. Contrastively, a negative perception existed in the environmental aspect. Local lodging industry was selected one of preference business models. In viewpoint of community business, a more professional and systematic approach to find appropriate business model is needed because of structural vulnerability of business.