• 제목/요약/키워드: clothing awareness

검색결과 265건 처리시간 0.022초

디지털 미디어 시대의 방송 분장 변화에 관한 연구 (A Study for the Broadcasting Makeup and Image Representation Changes in the Digital Media Era)

  • 방기정;김경희;김주덕
    • 복식문화연구
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    • 제18권6호
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    • pp.1194-1210
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    • 2010
  • The influence of digital media according to environmental change of multi-media came to have significance more than what we imagine. In accordance with high resolution of HDTV in digital media era, the cautious awareness is required for skin color by the immediate color such as replica of TV color, lighting and clothing. As for the broadcasting makeup expression technique caused by a change in broadcasting environment in the digital media era, the first, There is necessity for natural makeup technique, and for expressing the whole makeup evenly and very delicately. The makeup work gets much more delicate. For the delicate expression, more time is being required than the existing makeup time. Second, Lots of time and manpower are required for elaborate real-object processing on all the production fields such as background set, stage properties, and makeup. Third, Realistic expression is available on the screen. Importance of basic makeup is highlighted. Thus, even the skin care shop came to be prevalent. Development in only HD cosmetics is needed for foundation with fine particle in new material and with diverse colors hereafter. The video-media field is a method that is ignored a sense of distance through vehicles such as camera, picture tube, and several kinds of broadcasting machinery and equipment and that is delivered vividly to viewers through screen, unlike the stage makeup, thereby being needed the makeup technology proper for HDTV according to the changing broadcasting environment and media. The video machinery and equipment are proceeding with being gradually high-tech and precise. Thus, an expert in makeup needs to know common sense on the video machinery and equipment before makeup, and needs to make an effort according to it. And, a follow-up research can be said to be necessary on the advance in makeup method and on more diverse dedicated cosmetics along with a research on color tone proper for HDTV.

Factors affecting social commerce acceptance - Perceived risks and social networking sites (SNS) use -

  • Park, Hansil;Babicheva, Eva;Lee, Kyu-Hye
    • 복식문화연구
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    • 제26권4호
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    • pp.547-562
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    • 2018
  • As social media penetrates more deeply into people's everyday lives, social commerce (a type of commerce that combines SNS features and possibility for commercial transactions) has enjoyed unprecedented growth. Shopping on Facebook is a representative example of social commerce platform that allows consumers to interact with other users, exchange information and purchase products without leaving a Facebook page. Social commerce presents great opportunities for marketers in terms of leveraging social aspects of shopping experience. It also offers a large potential for Korean companies to reach various target markets, as well as establish their presence abroad. Yet, acceptance of social commerce as a legitimate shopping channel has been slow, and consumers are still hesitant to shop via Facebook. This study draws on uses and gratification theory and the concept of perceived risk to examine how different motives for SNS use and the associated types of perceived risks can affect the purchase intention on the platform. Empirical data from 288 young users of Facebook were analyzed. Findings identified two main motives for SNS use: information-related motive and communication-related motive. Information-related motive significantly affected the intention to shop on Facebook, whereas communication-related motive did not have any significant influence. Risks associated with shopping via Facebook included delivery risk, security risk, social risk and economic risk. Overall, consumers perceived a higher level of security and social risk associated with shopping on Facebook. However, only social risk had a significant negative influence on the purchase intention. Awareness and previous experience of buying via social commerce platform positively affected consumers' purchase intention.

인터넷 패션 전문 쇼핑몰 의류제품의 트렌드 수용분석 - 08 S/S 시즌 여성복 중심으로 - (An Analysis of Trend Acceptance of Clothing Items at an Internet Shopping Mall specializing in Fashion - Focusing on 08 S/S Season -)

  • 이유미;정삼호
    • 패션비즈니스
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    • 제13권4호
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    • pp.85-98
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    • 2009
  • Advance development of the internet has brought significant changes to the distribution structure of the fashion industry, resulting in decreased sales in Road shops and sudden growth of online fashion specialty shopping malls. As detailed analysis on internet fashion shopping malls is necessary in order to make a future projection on changes in the fashion industry, this thesis aims to study the color, fabric / pattern, silhouette, item / detail, image, etc of 2008 S/S apparel fashion style sold in the top ten shopping malls, selected in terms of sales volume and awareness. The results were further analyzed to characterize each individual shopping malls, upon which the design was compared with the five main trends for the season provided by three fashion research agencies in order to study the level of trend acceptance. Studies showed that 'Romantic Sake' trend was most widely accepted, followed by 'Eco Nature' which most reflected the characteristics of Spring. 'Modern Ethenic' trend was most aggressively accepted at more upscale shopping malls targeting older demographic, while " Play Urban' was highly accepted by shopping malls specializing in young casual. Due to the disadvantage of not being able to try on the items before purchase, styles following the 'City Luxe' trend featuring fitted suits showed the lowest trend acceptance. Amongst the design elements, color was most widely accepted.

스케일링 시 에어로졸에 의한 술자의 의복 오염도 (Contamination of operator's clothing by aerosols during scaling)

  • 강경희;김예진;민지연;박슬기;우주희;궁화수
    • 대한치과의료관리학회지
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    • 제5권1호
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    • pp.31-37
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    • 2017
  • 감염관리는 전반적인 의료행위에서 중요성이 부각되고 있으며 치과 또한 철저한 감염관리가 필요하다. 감염의 매개체에는 여러 가지가 있고, 그 중 의료진 의복으로 인한 감염이 있다. 병원 직원의 오염된 의복은 원내감염의 매개체가 될 수 있다. 이에 스케일링 시 에어로졸에 의한 의복오염도를 실험하였다. 가슴, 배, 허벅지, 소매 끝, 바지 끝 부위를 실험 대상으로 하였다. 실험한 자료는 IBM SPSS (ver20.0) 통계프로그램으로 분석하였다. 스케일링 전(대조군)과 스케일링 후(실험군) colony수의 평균값은 ANOVA (일원배치분산분석)을 사용하였으며, 사후 분석은 Scheffe를 시행하였다. 스케일링 전-후 colony수의 평균값에 대한 유의성 검증은 Paired t-test 비모수 검정방법을 사용하였다. 1. 의복의 가슴 부위에서 스케일링 전 colony수의 평균은 2.13 CFU이고, 스케일링 후 colony 수의 평균은 50.00 CFU로 약 25배 증가한 것으로 나타났다(p=0.012). 2. 의복의 배 부위에서 스케일링 전 colony수의 평균은 4.00 CFU이고, 스케일링 후 colony수의 평균은 16.63 CFU로 약 4배 증가한 것으로 나타났다(p=0.018). 3. 의복의 허벅지 부위에서 스케일링 전 colony수의 평균은 3.63 CFU이고, 스케일링 후 colony수의 평균은 22.88 CFU로 약 7배 증가한 것으로 나타났다(p=0.017). 4. 의복 소매 끝에서 스케일링 전 colony수의 평균은 3.63 CFU이고, 스케일링 후 colony수의 평균은 17.38 CFU로 약 6배 증가한 것으로 나타났다(p=0.028). 5. 의복 바지 끝에서 스케일링 전 colony수의 평균은 2.38 CFU이고, 스케일링 후 colony수의 평균은 33.63 CFU로 약 17배 증가한 것으로 나타났다(p=0.012). 6. 스케일링 후 의복 부위에서 colony수의 평균은 가슴, 바지 끝, 허벅지, 배, 소매 끝 순으로 높게 나타났다. 7. 스케일링 전-후 colony수의 증가율은 가슴, 바지 끝, 허벅지, 소매 끝, 배 순으로 높게 나타났다. 스케일링 시 에어졸로에 의해 의복이 오염되는 것을 확인하였다. 그러므로 우리는 스케일링에 의한 에어로졸로 의복이 오염되는 것을 인지하고 스케일링 후에는 의복을 깨끗이 해야 할 필요성이 있다. 이에 따라 치과기구관리와 함께 의복도 감염방지 대책이 시급한 것으로 보인다. 또한 치과 의료인들에게 자세한 감염교육이 필요할 것이다. 실험 결과로 의복오염의 심각성을 일깨우고, 의복에 대한 감염의식을 높여야 된다.

농약작업자의 농약에 대한 노출과 작업복 현황에 관한 분석 (Conditions of Chemicals Exposure and Work Clothing for Farm Workers Using Agricultural Chemicals)

  • 신정숙;김철주
    • 복식문화연구
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    • 제7권3호
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    • pp.142-153
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    • 1999
  • The objective of this study was to analysis the pesticide chemical-using of farm workers and working clothes for diminishing the possible damage by their improper chemicals usages. For the data Questionairs were collected 340 from the farm families of the 3 different districts in Yeoju, Kyonggido, and also inquired of the persons in charge of the chemicals and of the laundry in each family. Among the replies, 233 was classified as useful, and analyzed the frequency, the percentage and correlation. The results were as follows : 1. 64.3% of the farmers were using the chemicals for 5∼20 years, of whom 33.6% experienced stopping of chemicals-using for health. 2. The applicators experienced poisoning symptoms such as habitual fatigue, hadache, dizziness, chest discomfort, eye irritation, skin irritation, blurred vision, vomiting, nausea etc. after chemical work. 3. 74.7% answered they did not obtained educational information for the care of chemicals contaminated clothes. 69.1% said they need to obtain educational information about safety awareness of agricultural chemicals.

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Transformation Based Walking Speed Normalization for Gait Recognition

  • Kovac, Jure;Peer, Peter
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제7권11호
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    • pp.2690-2701
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    • 2013
  • Humans are able to recognize small number of people they know well by the way they walk. This ability represents basic motivation for using human gait as the means for biometric identification. Such biometric can be captured at public places from a distance without subject's collaboration, awareness or even consent. Although current approaches give encouraging results, we are still far from effective use in practical applications. In general, methods set various constraints to circumvent the influence factors like changes of view, walking speed, capture environment, clothing, footwear, object carrying, that have negative impact on recognition results. In this paper we investigate the influence of walking speed variation to different visual based gait recognition approaches and propose normalization based on geometric transformations, which mitigates its influence on recognition results. With the evaluation on MoBo gait dataset we demonstrate the benefits of using such normalization in combination with different types of gait recognition approaches.

The Comparative Study on the Extension Brands of Fashion Industry - DKNY, Ak Anne Klein, it Michaa, O'2nd -

  • Im, Sung-Kyung
    • 패션비즈니스
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    • 제14권3호
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    • pp.97-115
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    • 2010
  • The purpose of this study is to compare and analyze the relationship among image, customer satisfaction and loyalty of fashion Extension brands. It is expected that this study will provide guidance to fashion companies that are planning to expand their brand in setting up marketing strategies and service strategies. The results of the study are the following. First, women consumers in their 20s had an perception that second brands provided diverse and unique products at cheap prices. However, after purchasing the products, they recognized that the second companies' service level was not so satisfying. Second, consumers were satisfied with the brand awareness, reputation, image, design, color, and packing conditions of the second brands while being not satisfied with the pricing. Third, when the study examined brand loyalty of second brands, consumers have shown high loyalty to the four subsidiary brands. Fourth, the satisfaction level for the four second brands had a significant effect on the brand loyalty for each second brands.

패션브랜드에 활용된 캐릭터의 인지현황 및 감성 분석 (Current Awareness of Characters Used in Fashion Brands and An Analysis of the Public Perceptions of Characters)

  • 유지헌
    • 복식
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    • 제58권7호
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    • pp.104-118
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    • 2008
  • This study analyzed that how well the consumer recognize and what they feel about the characters which were applied in fashion brand. Four hundreds and forty two men and women who were living in Seoul and the metropolitan area were selected for this study and SPSS 12.0 was used for the technical statistics such as Frequency, Chi-Square Test and Correlation Analysis. The result of this study were as follows : 1. The consumer didn't well recognize the name of brand and the character which were provided from the brand. 2. There were included brands 'B' 'T' 'L' 'A' in the highly ranked cognition brand. A common feeling of these brands were 'a feeling of cute' and 'a feeling of intimacy'. 3. The consumer's feelings of character were categorized into 'a feeling of lute''a feeling of sexy' 'a feeling of soft as pap' 'a feeling of humorous'.

방사선사의 병원감염관리에 대한 연구 (A Study on Hospital Infection Management of Radiological Technologist)

  • 정봉재
    • 한국방사선학회논문지
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    • 제12권6호
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    • pp.727-735
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    • 2018
  • 본 연구는 경남지역에 근무하는 방사선사를 대상으로 병원감염관리에 대한 특성과 인지도 및 수행도를 분석하여 병원근무 시 감염관리에 대한 올바른 인식과 수행 능력을 향상하고, 병원감염관리의 개선 및 방사선사의 감염관리 교육을 위한 기초자료를 얻고자 실시하였다. 연구에 사용한 도구는 설문지로 2018년 04월01일부터 04월30일까지 경남에 소재하는 의료기관에 근무하는 방사선사를 대상으로 설문지 총400부를 배부하여 연구에 적합한 320부를 SPSS 18.0 통계 프로그램을 이용하여 분석하였다. 병원감염관리에 대한 요인으로는 병원감염에 관한 특성 5문항과 병원감염관리에 대한 인지도와 수행도로 손위생관리, 개인위생 및 의복관리, 의료기구 및 소모품관리, 청소 및 폐기물관리, 검사실 및 환경관리 등, 총60문항으로 분석하였다. 인구사회학적특성으로 성별, 결혼, 연령, 학력, 근무기관, 근무경력, 근무부서를 기준으로 기술통계, t-test, ANOVA, 상관관계 및 회귀분석을 하였다. 병원감염관리에 대한 인지도는 $4.19{\pm}.60$점으로 높게 나타났으며, 수행도에서도 $4.22{\pm}.52$점으로 높게 나타나 병원감염관리에 대한 인지도와 수행도에서 경남지역 방사선사들의 병원감염관리 수준은 높은 것으로 분석되었다. 병원감염관리에 대한 방사선사의 인지도 및 수행도는 유의한 상관관계가 있는 것으로 나타났으며, 인지요인이 수행도에 미치는 영향에 대한 다중회귀분석에서는 66.1%의 설명력과 함께 유의한 양의 영향력을 미치고 있음을 알 수 있었다. 의료기관 다양한 부서에서 근무하는 방사선사의 병원감염관리에 대한 인식을 높이기 위해서는 지속적인 감염관리교육과 더불어 병원업무 환경개선을 통한 수행능력을 향상시켜야 하며, 병원감염관리 및 예방교육에 적극적으로 참여하여 병원감염관리 업무에 대한 전문성 확보와 함께 중추적인 역할을 수행하여야 할 것으로 판단된다.

공익연계마케팅을 위한 네오팝아트 캐릭터 티셔츠 개발 연구 - 로메로 브리토를 중심으로 - (Study on the Development of Neo-pop Art Character T-shirts for Cause Related Marketing - Focused on Romero Britto -)

  • 구본혜;김미현
    • 복식
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    • 제65권7호
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    • pp.75-85
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    • 2015
  • The purpose of this study is to examine ways to vitalize cause related marketing (CRM) by proposing character T-shirts The campaign will employ Neo-Pop art, a genre popular with both companies and consumers. Study results are as follows: First, campaign T-shirts on the issue of human alienation resulting from digitalization can be utilized to generate financial profit that can be returned to society. This can lead to the acts of exchange for profit generation, public image improvemen of companies, and enhancement of their external status. As for the non-financial aspect, the campaign could lead to increased awareness of social issues and present opportunities to take actions of improvement. Second, the financial objective of character T-shirts dealing with environmental issue of sustainability involves brand distribution network support and revitalization of promotion such as shopping basket of love and eco-friendly store matching program for eco-friendly campaign. As for the non-financial aspect, it can help raise consumers' awareness of cause related activities such as crowd funding and fundraising and prepare opportunities of direct participation. Third, the financial objective of character T-shirts dealing with natural disaster relief activities on the global level involves brand recognition level increase and enhancement of positive association of companies through emergency relief and articles support as a result of drastic increases in casualties from nature disasters. As for the non-financial aspect, it can induce people's participation in relief activities and lead to the establishment of crisis response procedures. The information on the development of pop-art character T-shirts proposed in this study is expected to be used as basic information on cause marketing of fashion companies in the future, while providing inspiration to related fashion design.