• Asia Marketing Journal
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• v.21 no.1
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• pp.45-64
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• 2019

A great deal of research has explored individuals' attempts to simplify choices by constructing a consideration set. This research aims to investigate which construction strategy, either inclusion or exclusion, is more likely to be adopted and how the adoption of a particular construction strategy can affect consideration set size while identifying the moderating role of chronic indecisiveness in the construction process. The findings of Study 1 indicate that individuals are more likely to adopt an inclusion strategy to reduce a consideration set to a more manageable size, and that an exclusion strategy results in a larger consideration set. In Study 2, the findings reveal that high-indecisiveness individuals are less likely than low-indecisiveness individuals to select an inclusion strategy, but that high-indecisiveness individuals adopting an inclusion strategy are able to reduce the number of alternatives in a consideration set to a manageable size on par with the size of a consideration set formed by low-indecisiveness individuals without elevating the level of perceived difficulty. The current research contributes to the stream of research on consideration set construction and indecisiveness, and offers useful practical implications for overcoming indecisiveness. Limitations and avenues for further research are also discussed.

• Journal of The Korean Association For Science Education
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• v.19 no.1
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• pp.107-116
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• 1999

The effects of clarified mapping strategy and placement of analog on middle school students' conceptual understanding were investigated. According to the usage of clarified mapping strategy and the sequence in presenting analogy, four types of learning materials were developed and pilot tested. Prior to the treatment, the field dependence-independence test was administered and a previous achievement test scores were obtained. The scores were used as blocking variables. The learning materials were read by randomly assigned middle school students (N=111), and the conceptions test was administered immediately and four weeks later. In the recall problems of immediate and retention test, there were no significant differences. In the application problems of immediate and retention test, however, the students learned with clarified mapping strategy scored significantly higher than those with analog-only. Field-independent students learned with clarified mapping strategy scored significantly higher in the immediate application than those with analog-only, and higher-level students learned with clarified mapping strategy scored significantly higher in the retention application than those with analog-only. In the immediate application, higher-level students learned analog first with clarified mapping strategy scored significantly higher in the immediate application than those learned target concept first with clarified mapping strategy. However, lower-level students learned target concept first with clarified mapping strategy scored significantly higher than those learned analog first with clarified mapping strategy.

• The Journal of the Korea Contents Association
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• v.13 no.9
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• pp.111-120
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• 2013

As craft is representing the historical culture of one country based on the old cultural characteristics and traditions of the regions in our life and is also representing the contemporary cultural culture, the interest in the crafts is becoming bigger and bigger as days pass by. However, despite this potentiality for growth, the craft that we encounter is not reflecting the ever-changing environment of the times, is failing to go beyond the folk art industry level of 1970s to 1980s. Although most of the industrial craft corporations have highly developed craft technology, but the products are not sublimated into marketable products. Also, so far schemes for development of industrial craft have not been many and studies on industrial craft in a sense of the design management have not been performed. Accordingly, this study intends to survey the effect of the design management strategy on the industrial craft product purchase intention in the industrial craft. The main contents comprehended in the study process are as follows. The design management strategy affects the industrial craft product purchase intention. Among the lower elements of the design management strategy, which are cost reduction-oriented design strategy, image-oriented design strategy and the market-oriented design strategy, the image-oriented design strategy and the market-oriented design strategy showed to affect the industrial craft product purchase intention. Especially, the image-oriented design strategy showed to affect the industrial craft purchase intention more than the market-oriented design strategy does.

• Korean Journal of Child Studies
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• v.15 no.2
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• pp.141-152
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• 1994

The purpose of this study was to investigate the goal and strategy differences in the Social Problem Solving (SPS) according to ages and interaction targets of children. The subjects were 48 children between the ages of 3, 4 and 5 years. Their SPS behavior was observed as it occurred naturally in free play interactions. The data were analysed by one-way ANOVA, Duncan's multiple range, repeated measures, and t-test. The results showed that there were significant goal and strategy differences in SPS behavior according to age and interaction targets of children.

• Korean Journal of Childcare and Education
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• v.1 no.1
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• pp.167-189
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• 2005

The purpose of this study was to examine the relationships among delay gratification, delay strategy, and parents' child-rearing attitude. The participants of the study were 62, 18-36 month old infants, who demonstrated individual differences in the level of delay gratification and their mothers. The instruments of the study were infant's delay gratification and delay strategy were assessed by Mischele(1974) and the parents' responded to the parents' child-rearing attitude(Cho et al., 1999). Data were collected by menas of conducting observations on infants in experimental settings and completing questionnaires with mothers. The results of this study were as follows: 1. The delay gratification of infants differed accordingly to their age. Older infants displayed increased time in showing their delay gratification, while younger infants relatively exhibited shortened time. There was no significant difference in infants' sex and the order of the birth. 2. Following the age factor, the distraction strategy in the delay strategy played a significant difference to infants. Older infants required a frequent use of the distraction strategy in comparison to younger infants. 3. The previous two factors - delay gratification and distraction strategy-showed a positive relationship. 4. The delay gratification was significantly influenced by infants' age, parents' attitude, direct facing strategy, and infants' distraction strategy. However, the delay gratification was insignificantly accounted for by infants' sex.

• Journal of The Korean Association For Science Education
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• v.31 no.4
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• pp.641-662
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• 2011

In this study, explicit Teaching and Learning strategy for middle school students were developed to improve basic science process skills. After applying these strategy in an actual class, the effects of Teaching and Learning strategy and change of students were analyzed. Explicit Teaching and Learning strategy to improve basic science process skills are developed based on analyzing preceding research. The use of application criteria for class of basic science process skills combined with explicit Teaching and Learning strategy, it is sought for the explicit instructional procedures of said skills. After analyzing the class in which explicit Teaching and Learning strategy were demonstrated, students reported that they were able to comprehend basic science process skills more effectively through the stages of explicit explaining and independent practice. The showing demonstration stage was heavily emphasized by the teacher in this class. Analysis of students' understanding degree about basic science process skills, most of them show positive outcome. Another analysis of ripple effect on daily life and other subjects, it is found that students could have the attitude to make use of science process skills for themselves. Through the result of study, it is found that explicit Teaching and Learning strategy that are developed from this study are an effective way to comprehension students' basic science process skills. Thus, continued study is needed to develop and spread explicit Teaching and Learning strategy of science process skills to be applicable in actual classes in secondary schools.

• Journal of Korea Port Economic Association
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• v.38 no.3
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• pp.151-164
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• 2022

According to the "2021 Trade Statistics" released by the Korea Customs Service, the number of domestic export companies has decreased by 2,400 since COVID-19, and the number of importers has increased by 10,000. Exporting companies are making a great contribution to the economic development of Korea along with the creation of domestic jobs. At a time when the logistics environment changes rapidly, there are insufficient papers analyzing the impact of eco-friendly logistics strategies of domestic exporters on logistics performance. In order for exporting companies to continue to have global competitiveness and improve logistics performance, it is necessary to analyze the impact of eco-friendly logistics strategies on the logistics performance of exporting companies. The purpose of this study is to analyze the effect of eco-friendly logistics strategies of domestic export companies on logistics performance. The eco-friendly logistics strategy is divided into an internal strategy and a supply chain management strategy. As a result of the analysis, it was analyzed that the internal strategy has a positive effect on the logistics performance of exporting companies, and the supply chain management strategy has a positive effect on the logistics performance of exporting companies. As such, it was analyzed that the eco-friendly logistics strategy of exporting companies is an important resource for companies and serves as the basis for improving the logistics performance of companies.

• Journal of Distribution Science
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• v.14 no.2
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• pp.93-101
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• 2016

Purpose - This study aims to advance our knowledge about factors influencing technical startup performance through analysing technical startup process empirically. This study was conducted to focus on industry structure(industry growth rate, competitive intensity, and enter barriers), technology characteristics(technical excellence and wide range of technical application), and the performance in the technology-based start-ups. Specifically, analyzing moderating effect of technology-marketing strategy, this studied how moderating variables affect technical startup performance under industry structure. Research design, data, and methodology - The subject of this study was technology-based start-ups company that received technology transfer from public organization. The development of the paper model is based on the literature of the preceding research analysis in technology commercialization, performance of technology-based start-ups, and marketing strategy. This study has a construct that was defined in the previous studies, such that technology marketing strategy was defined into the two ways of being broad or narrow in strategic application. From November 3. 2015 to December 22, 220 questionnaires were distributed with targeting to start-up companies in technology-based. 188 responses were collected for empirical analysis except the missing and wrong value responses. This data were used for structural equation modeling and regression analysis. Results - The results of this study are as follows. First, as industry structure variables influencing on performance(technical, financial) of technology-based start-ups, industry growth rate, competitive intensity and enter barriers of variables were verified; high growth rate has more positive effect on performance than low growth rate, competitive low intensity has more positive effect on performance than competitive high intensity, low enter barriers have more positive effect on performance than high enter barriers. Second, as technology characteristics variables influences on the performance(technical, financial) of technology-based start-ups, technical excellence and wide range of technical application of variables were verified ; technical high-excellence has more positive effect on performance than technology low-excellence, wide range of technical application has more positive effect on performance than narrow range of technical application. We also find that technology marketing strategy(broad/narrow) in moderating factors on performance (technical, financial) is as follows. Analyzing the moderating effect depending on technology marketing strategy(broad/narrow), application of technology, and the types of technology strategy(broad/narrow) were revealed that broad marketing strategy had a more significant effect on performance of technology-based start-ups. With AMOS, the relevancy of the study model revealed higher for broad technology-marketing strategy than narrow technology marketing strategy, and the explanatory power revealed to be 6.4% higher in broad marketing strategy than narrow marketing strategy. Conclusions - This study confirmed that industry structure and technology characteristics are important factors influencing the performance of technology-based start-ups. Technology-marketing strategy affects the performance of technology-based start-ups between industry structure and technology characteristics. According to additional analysis, moderating variables and technology-marketing strategy are important factors influencing the performance of technology-based start-ups under industry structure and technology characteristics. Broad type of technology-marketing strategy has more attractive industry structure and excellent technology characteristics than narrow types of technology-marketing.

• Journal of the Korean Professional Engineers Association
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• v.34 no.2
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• pp.52-56
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• 2001

In starting business, most of all nature of the management are essential. To be successful in start business, you need to unique service, maximum capital, distinguished item. 1 would like to describe the service strategy and the nature of small capital manager

• Journal of the Korean Regional Science Association
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• v.15 no.1
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• pp.23-43
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• 1999

The strategy of regional industrial specialization is empirically evaluated by examining the relationship between regional industrial structures and economic performances. The regional industrial structure is measured by three industrial diversity indices such as ogive approach, entropy maximizing approach, and economic growth and employment instability in 12 regions is analyzed. According to the time series analysis, we found that the region with more diversified industrial structure experiences more stable in employment. Otherwise, the growth rate of the region with more simplified industrial structure is higher. Therefore, the strategy of industrial specialization is implemented in order to pursuit a rapid economic growth in the short run.