• Title/Summary/Keyword: appearance awareness

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The Effects of University Woman Students' socio-cultural attitudes to appearance on their body image and satisfaction of their physical bodies (여대생의 미모에 대한 사회문화적 태도가 신체이미지와 만족도에 미치는 영향)

  • Lee, Jung-Soon;Han, Gyung-Hee
    • Journal of Fashion Business
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    • v.12 no.2
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    • pp.153-164
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    • 2008
  • The author of this study would like to consider the influence that socio-cultural attitudes to the appearance offemale college students have on body image and satisfaction. The results of this study were as follows: 1. According to the result of the analysis of the relevant factors of socio-cultural attitudes on outward appearance of women college students, three factors which are named "Internalization", "Awareness" and "Non-confirmity" have been drawn out: 2. According to the result of the factor analysis for the evaluation of the behavioral figure images of women college students, three factors which are named "Figure Management", "Weight Management" and "Figure Valuation" have been drawn out: 3. Socio-cultural attitudes to appearance have correlation with body image, BMI and self-satisfaction of body and appearance: 4. According to consideration of the result of the study of the Influence that socio-cultural attitudes to the appearance have on physical satisfactionof each physical part, it is showed that they have managed their physical weight according to the satisfaction degree of weight and other circumference items: 5. Socio-cultural attitudes to appearance have high correlation with appearance management and weight management.

The Effect of Appearance Management on Body Image and Psychological Well-Being (외모관리행동에 따른 신체이미지 및 심리적 안녕감)

  • Hwang, Jin-Sook;Kim, Yun-Hee
    • Journal of the Korean Society of Costume
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    • v.56 no.3 s.102
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    • pp.143-155
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    • 2006
  • This study aims to examine the difference of body image and psychological well-being of men and women according to appearance management. The subjects of the study were 673 college students who lived in Seoul and metropolitan areas. Statistical analyses used in the study were factor analysis, Cronbach's a, cluster analysis, ANOVA, Duncan test and $\chi^2-test$. The results of this study were as follows; 1. The body image was categorized into the three factors of personal interest innce, anxiety about weight and physical attraction. Appearance management was categorized into the appearance management through clothing, strict diet therapy and daily appearance management. The psychological well-being was classified as seven factors which include the life goal, self-acceptance, positive personal relations, self-regulation, personal development, environment control and responsibility. 2. The appearance management was classified by 4 groups as below: Daily appearance management group, strict diet therapy group, appearance management through clothing group and no interest in appearance group. 3. There were significant differences among the four groups regarding body image, psychological well-being and life satisfaction. First, appearance management through clothing group had more interest in appearance than other groups. In the case of weight awareness, strict diet therapy group and the appearance management through clothing group intended to have more concerns over their weight. The strict diet therapy group seemed to have an overall lower level of psychological well-being than other groups. Lastly, the appearance management through clothing group had a higher level of life satisfaction.

A Study on High School Students' Awareness of Gender Equality and Clothing Attitude (고등학생의 양성평등의식과 의복태도와의 관련 연구)

  • Lee, Eun-Hee
    • Korean Journal of Human Ecology
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    • v.14 no.6
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    • pp.1007-1015
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    • 2005
  • The purpose of this study was to investigate the relationship between the awareness of gender equality and clothing attitude of high school students. The survey was conducted on 600(male 297, female 303) high school students located in Choongnam and Jeollabukdo province. The statistical analysis was done with SPSS 11.0 for Windows Program to calculate percentile, mean and standard deviation. Also, the significance of the data was verified by Factor analysis, t-test, one-way ANOVA, Duncan' multiple range test. The results of this research were as follows: The results of analysing the factors to the response attitude toward appearance emerged four factors (sexual attractiveness, fashion pursuit, self-expression, aesthetic, and modesty). Gender had significant effects on the awareness of gender equality and clothing attitude of high school students. Gender equality awareness of high school students had an effects on clothing attitude. A group with high awareness score of gender equality showed high score in clothing attitude, fashion pursuit, self-expression, and aesthetic. A group with low awareness of gender equality, however, showed high in clothing attitude, sexual attractiveness and modesty.

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A study on the sociocultural attitude toward appearance and pursuit of clothing benefits depending on narcissism (자기애 성향에 따른 외모에 대한 사회문화적 태도 및 의복추구혜택에 관한 연구)

  • Cho, Hyojung;Cho, Nam Hae
    • The Research Journal of the Costume Culture
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    • v.23 no.1
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    • pp.11-23
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    • 2015
  • The purpose of this study was to investigate the differences in female college students' sociocultural attitude toward appearance and pursuit of clothing benefits according to their narcissism. Data collection was conducted through survey for female college students, and a total 221 questionnaires were used for data analyses. For analysis of data, frequency analysis, factor analysis, reliability analysis, and one-way ANOVA were applied. The results were summarized as follows. First, the factor analysis on narcissism resulted in two dimensional structures: self-initiated and other-dependent narcissism. The respondents were categorized into four narcissism groups, such as compositive, self-initiated, other-dependent, and withdrawn narcissism groups. Second, the factor analysis on sociocultural attitude toward appearance resulted in two dimensional structures: internalization and awareness. Five dimensions of pursuit of clothing benefits were identified: individuality, self-expression, fashion, comfort, and social recognition pursuit. Third, there were significant differences among the categorized narcissism groups in sociocultural attitude toward appearance and pursuit of clothing benefits. The results confirm that narcissism has an impact on sociocultural attitude toward appearance and pursuit of clothing benefits. It is expected that this study provides insight for apparel makers or retailers to develop their marketing strategies.

Recognition of the appearance and fashion style of women who experience childbirth (출산을 경험한 여성의 외모에 대한 인식과 패션스타일)

  • Kim, Koh Woon
    • The Research Journal of the Costume Culture
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    • v.29 no.3
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    • pp.453-470
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    • 2021
  • The aims of this study are to explore the experiences of modern Korean women who experience childbirth and to examine the perceptions of body and appearance in everyday life and how fashion provides a means of self-expression. The study utilizes focused ethnography (a qualitative research method) of cultural technology magazines, conducted to observe women's behavior and language, and to explore their life values, such as beliefs, attitudes, and behaviors in fashion style in everyday life. The purpose of this study is to reveal the actual meaning of childbirth, the resulting change in appearance, and patterns of specific style expression. This will enable a better understanding of the experiences of married women with children in Korea using vivid language, by which an in-depth understanding of their lives may be promoted. A survey of 24 women (aged 25~40) who had experienced pregnancy and childbirth were included in the study, categorized as early pregnancy, pre-birth, and post-birth parenting. Subcategories were derived as "unfeasible pregnancy," "unpredictable and unprepared anxiety," "self-awareness of changing bodies," "pressure on healthy bodies," "opportunity to let go of pressure on appearance management," "pressure on hard parenting," and "experience of change in unmanaged areas." Pregnant women and women with children demonstrated tastes and preferences in style suitable for differentiated situations and roles, along with perceptions of appearance.

A Study on Well-Being Marketing Strategy by Female Consumers' Types - Focusing on Well-Being Lifestyle - (여성 소비자 유형별 웰빙 마케팅 전략에 관한 연구 -웰빙 라이프스타일을 중심으로-)

  • Jang, Seung-Hee;Jang, Eun-Young;Lee, Sun-Jae
    • Journal of the Korean Society of Costume
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    • v.56 no.3 s.102
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    • pp.28-41
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    • 2006
  • The purposes of this study were to analyze 'well-being' lifestyle pursuits depending on consumer types and to classify female consumer types according to their 'well-being' awareness. This study also intended to examine the levels of consumers' participation in pursuing a 'well-being' lifestyle, and to find female consumers' characteristics related to well-being lifestyle. The results of study were as follows: First, female consumers were classified in terms of their lifestyle by using their participation in, and awareness of well-being concerns. The results were divided into four groups: society/family-oriented group, 'well-being' oriented leading group, trend-oriented material wealth pursuit group, and selt~centered/fashionable appearance-oriented group. Second, the results of examining characteristics by female consumer type in terms of their pursuit of a well-being lifestyle show that the 'well-being' oriented leading group had the greatest number of innovators and followers. Also, the trend-oriented material wealth pursuit group consisted of mostly medium level participants, and the self-centered/fashionable appearance-oriented group had the greatest number of 'well-being' lifestyle bystanders. With regards to practical participation group, significant differences were found in the sections of 'health', 'leisure' and 'whole', except for 'appearance management'. With regards to purchase experience of 'well-being' products, the health-oriented leading group was the highest participation level in the sections of 'clothes' and 'food', except for 'residence', in which the society/family-oriented group was the highest. Third, demographical characteristics within female consumer types classified by 'well-being' lifestyle showed that the society/family-oriented group had a high percent of. dedicated housewives in their forties or fifties, and the trend-oriented material wealth pursuit group has a high percent of married people in their twenties or thirties. Also, the self-oriented/fashionable appearance-oriented group had a high percent of unmarried. people in their twenties.

Investigating factors influencing genderless fashion preferences - A focus on self-esteem, sociocultural attitude toward appearance, and gender role identity - (젠더리스패션 선호에 영향을 미치는 요인에 관한 연구 - 자아존중감, 외모에 대한 사회문화적 태도, 성역할정체감을 중심으로 -)

  • Hyun Ji Lee
    • The Research Journal of the Costume Culture
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    • v.31 no.6
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    • pp.705-719
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    • 2023
  • The study aimed to investigate the factors influencing genderless fashion preferences. The questionnaires were collected from men and women participants aged 20 to 49 living in Seoul City and Gyeonggi Province. Data analysis involved factor analysis, t-test, ANOVA, and regression analysis. The findings revealed that genderless fashion preference comprised four factors, namely individuality pursuit, deviation from norms, fashion pursuit, and social recognition pursuit. Self-esteem encompassed two factors positive self-esteem, and negative self-esteem. while sociocultural attitude toward appearance consisted internalization, and awareness. Second, positive self-esteem significantly influenced individuality pursuit and deviation from norms in genderless preference factors. Third, sociocultural attitude toward appearance had a significant effect on genderless fashion preference, with awareness particularly exerting a significant effect on individuality pursuit, fashion pursuit, and social recognition pursuit. Fourth, genderless fashion preferences exhibited differences based on gender role identity in factors such as individual pursuit, norm avoidance, and trend pursuit. Lastly, demographic characteristics such as age, education, occupation, and monthly income revealed significant differences in genderless fashion preferences. From the results of the study, it was found that consumers perceived individuality pursuit, fashion pursuit, and social recognition pursuit as important influencing factors of genderless fashion preferences. In addition, it is necessary to create an independent brand identity by developing various items to express consumers' individuality, differentiated brand concepts from other brands, and store displays.

Mediating Effects of Self-appearance Esteem on the Relationship between Figure Cognition and Vocational Anxiety in Female Nursing Students (간호대학 여학생의 체형인식과 취업불안 관계에서 외모자아존중감의 매개효과)

  • Jung, Hyo Sun;Kwon, Youn Suk;Choi, Yeon Hee
    • The Journal of Korean Society for School & Community Health Education
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    • v.18 no.1
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    • pp.69-79
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    • 2017
  • Objectives: This research intends to comprehend the relation of figure cognition, self-esteem and vocational anxiety perceived by nursing students then, test the mediator effect of self appearance esteem in the relation of vocational anxiety and figure cognition. Methods: This research conducted a survey targeting 240 female university students in their senior years in 3 nursing universities with 4-year curriculum. The collected data is from the average and the SPSS / WIN 21.0 calculated standard deviation. The analyzed correlation was used to route using model AMOS 20.0. Results: As a result of conducting the Sobel Test, that figure cognition affects vocational anxiety, mediating and self appearance esteem, vocational anxiety was shown to have decreasing mediation effect (-3.827, p<0.001). Conclusions: The Anxiety of Nursing Students at Work requires developing an intervention program for improving the appearance, self-esteem and positive body awareness.

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The Effects of Eating Disorder Belief and Sociocultural Attitudes towards Appearance on Female High School Students' Eating Attitude (여고생의 섭식신념과 외모에 대한 사회문화적 태도가 섭식태도에 미치는 영향)

  • Kim, Jung-Min;Park, Kyoung-Mi
    • Journal of Families and Better Life
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    • v.26 no.3
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    • pp.65-77
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    • 2008
  • The purpose of the study is to investigate the effects of eating disorder belief and sociocultural attitudes towards appearance on female high school students' eating attitude. Questionnaires regarding eating disorder belief, sociocultural attitudes towards appearance, and eating attitude were administered to 900 1st and 2nd grade female high school students in Gyeonggi Province. Finally 875 questionnaires were collected and statistically analyzed through Cronbach's ${\alpha}$, factor analysis, Pearson's correlation analysis, and hierarchical multiple regression. The main results of the study were as follows: 1) Eating disorder belief, sociocultural attitudes towards appearance, and eating attitude revealed a positive correlation. 2) While control over eating, weight/shape as a means to acceptance, internalization, and awareness were significant predictors of drive for thinness, control over eating, internalization, and weight/shape as a means to acceptance were significant predictors of bulimia. 3) Internalization had a moderating effect on the relationship between eating disorder belief and eating attitude (drive for thinness, bulimia).

The Relationships between Body Cathexis and Clothing Satisfaction of Middle- and High-School Girls (여자 중.고교생의 신체만족도와 의복만족도의 관계연구)

  • 전경숙
    • Journal of the Korean Society of Costume
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    • v.51 no.5
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    • pp.5-16
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    • 2001
  • The purpose of the study was to investigate the body cathexis, ideal body shape, clothing satisfaction and their interrelationships. The subjects were 445 middle- and high- school girls. The findings were as follows : the subjects were more satisfied with their face appearance than body parts. They were very unsatisfied with thigh. leg and weight. Generally they were more satisfied with upper body than lower body, and more satisfied with length measurements than girth measurements. They accepted 169.19cm as ideal height and 49.18kg as ideal weight. The middle-school girls wanted to be taller than high-school girls by 3cm. But the ideal weight of both were almost same. The Rohrer indices indicated that the subjects were normal to slender type. But the Rohrer indices calculated using ideal height and ideal weight showed that the subjects thought extremely slender type as ideal body shape. The attitude of body was evaluated by two factors. the awareness of body shape and the physical attractiveness. The awareness of body shape was deeply influenced by girth measurements and lower body parts. And physical attractiveness was severely affected by face appearance. Weight was more important than height in regard to body cathexis. The ideal body shape was independent of individual situation but was formed by social value. The satisfaction of clothing in terms of design related aspects was influenced by body cathexis. Also the more satisfied with their body. the more they felt comfortable for their clothing. The body cathexis was interrelated with the satisfaction of clothing in some aspects.

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