• Human Ecology Research
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• v.51 no.3
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• pp.285-291
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• 2013

Interest in traditional culture has been increasing due to globalization. We need to create fashion items using Korea folk culture like the Hanbok. In this paper, the design development of toddler's pajamas was attempted by using women's Sokgot pants, which were worn by women in Joseon Dynasty period. The study involved a review of literature and an investigation of past relics. Traditional women's Sokgot pants had a 'mu' or 'dang' in the crotch which is called 'the mit' now. The opening of the mit will be used for designing toddler's pajamas. Design suggestions for four styles of toddler's pajamas, which reflect the formative characteristic of women's Sokgot pants, have been created. Research outcomes are as follow: the characteristics of Ran-pants are applied to design 1 and design 2. There have pleats along the waistband of the toddler's pajamas, making the Mu more hidden. Pleats of the waist part are achieved by using an elastic, which also makes the pajamas easier to fit and to wear. The characteristics of Gaedanggo, of which the crotch is opened, are applied to design 3 and design 4. The opened crotch is applied so that toddlers can relieve themselves easily while they are wearing these pajamas. There is also an opening in the centerline of the front Mu in design 4 which gives additional functionality and comfort. This work shows that items of traditional folk dress can be used to make present fashion items.

• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.3 s.162
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• pp.451-462
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• 2007

The purpose of this study is 1) to find out the dominant clothing ornaments in Europe in the 16th, 17th and 18th centuries, 2) to examine the changes of such clothing details as neckline and collar, sleeve and stomacher from 16th to 18th century 3) and to classify the ornaments of these 3 centuries according to Yin and Yang's traits. An analysis was conducted of 405 pieces of art out of 10 books of costume history. Of these pieces, 121 were from the Renaissance era, 107 were Baraque and 177 were Rococo. The analysis found that the distinctive ornaments in 16th century were ruff, slash, chain and girdle decoration. The distinctive ornaments of Baroque period were tassel, fringe, loop and binding. The Rococo period were distinguished by falbala, sash belt and fabric necklace. With regard to the changes over the 3 centuries necklines changed from high to lower. Sleeves became shorter. Stomacher which was long and sharp became wider and shorter. As to the Yin and Yang's traits there was also an evolution. Renaissance costume with Yang's style was decorated mostly Yang influenced ornaments. Baroque clothing was a mixed of Yin and Yang, as were the ornaments. By Rococo both clothing and ornaments reflected Yin's traits.

• Journal of Fashion Business
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• v.2 no.1
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• pp.71-75
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• 1998

The Miaos who is the minority people mainly living in the southwestern part of China, expressed their indicator and solidarity through the costume in order to maintain their racial character while experiencing numerous adversities over thousands of years, where the costume has served as a source of cohesion as well as a primitive religious thought, and also showed their faith, desire, longing and aspiration. This study examined the Miao's traditional costume by classifying it into the following; hair style, headdress, upper and lower garments, and other costume. And the silver ornaments used for attire and their symbolic meaning were examined. The result of the study is summarized as follows. 1. The reason that types of the costume has been diversified is because there was promise of ancestors who intended to differently express the type of a kind as symbol of the racial branch that is the Miao's special type of society. Thus, the costume type could tell where a tribe live. Another reason is because only marriage between families with different surname but the same type of costume was accepted. 2. As women made and wore the costume themselves, it also served as a means of being proud of their skill or wealth, they tried to make it more beautiful and it was also used as a token of marriage or love between relatively enlightened men and women. 3. The design used on the costume was expressed as a symbolic meaning of indicator to strengthen the racial solidarity because it connoted worship to ancestors who had experienced lots of adversities. 4. The hair style was expressed in various styles by using Kache such as Chukye, Byunbal and Kokye. It is likely that ornaments used on the head of women in the form of cow's horn or silver crown were used as one of the methods to stress the valuableness of the cattle that were essential to agricultural life. In addition, various styles of turbans were used to indicate the respective regions. 5. Cock's feather ornaments or silver ornaments in the form of pheasant's feather on the edge of women's skirts, peasant's feathers that men wore on their head, or Baekjoui and men wore resulted from the Miaos' thought of adoration for birds, which implied a primitive religious meaning. 6. As the region where the Miaos live yields much silver, the silver ornaments were mostly used to be proud of wealth, which symbolized light and pureness.

• Journal of the Korean Home Economics Association
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• v.43 no.2
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• pp.105-114
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• 2005

The purpose of this study wasisto investigate the influence of attitude toward sex and body satisfaction in the on interest, preference, and buying intention of body exposed clothing among female university students. The Susubject were 397 female students from 3 different universities in Seoul. The instruments of this study wereconsisted of response scale and stimuli. Thirty-four four items on a of 5-point Likert scale were used to measure the attitude towards sex and body satisfaction The stimuli were 6 types of different body exposed clothing style on line drawing. The results were as follow; 1. Most female students were liberal in sexual attitude and had a high level of body satisfaction. Especially, younger students were more liberal than older students. 2. Designs with the greatest interest, preference and that were most interested in, prefer and had buying intention were Camisole, V-neckline and low-neckline designed clothes. 3. Attitude toward sexual value has a strong effect on interest, preference, and buying intention of body exposed clothing. And also ilneterest of body exposed clothing has more effect on buying intention than preference.

• The Research Journal of the Costume Culture
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• v.23 no.2
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• pp.176-192
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• 2015

This work aims at analyzing the comparative feature about female flight attendant uniform designs of Korean and Asian region low cost carriers and providing some basic materials for development of these airline companies. As a research method, examinations were carried out on attendant's uniform both theoretically and empirically. Comparison of uniforms was made among the five Korean carriers and ten typical Asian carriers for empirical research. Results showed the followings. First, all Korean low cost carriers were characterized as formal style except Jin Air. Unlike this, Asian low cost carriers appeared as diverse including formal, semi formal, and casual styles with a uniquely differentiated image. Second, all carriers applied their own symbolic color to their uniform. Third, logo or symbol was adopted as a pattern on scarf in the two Korean companies but it didn't take effect practically. For those Asian carriers, embroidery was used on jacket, jumper and collar. They utilized even a merchandising character to put emphasis on airline image. Fourth, diverse petty items with a decorative effect were used in the case of Korean low cost carriers. In the changing period of uniform, nothing much was changed and remained almost the same as before. Those in the Asian region were characterized with the smallest number of items and the preclusion of decorative add-ons on uniform.

• The International Journal of Costume Culture
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• v.12 no.2
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• pp.121-128
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• 2009

The goal of this study is to investigate the current conditions of apparels for the handicapped, identify the problems and recommend what are appropriate and functional apparels for the handicapped. The research method was to statistically process a survey on 200 handicapped by frequency analysis and cross tabulations. The study results are as follows. First, the degree of discomfort in daily activities was shown during toilet use and eating. Among clothes categories owned by the handicapped, most discomfort was felt in the order of everyday clothes, workout clothes, underwear, athletic shoes and working clothes. Second, children's clothing was most commonly preferred clothing style by handicap for the dwarfism. Comfortable clothes was preferred and relaxed, decent, and unique styles were preferred in the order. Soft feeling texture and absorbency was considered important as preferred clothing material. Third, sizes and designs were improvements wanted by the handicapped in apparel in the order. In addition, they wanted to wear apparel sensitive to the fashion just like the non-handicapped without showing the handicapped parts. There is a necessity for the government or municipalitiesto establish and run protected workplaces or independent workplaces for those who have studied apparel. The field is thought to require continuous and numerous follow-up studies such as researches on different physiques, standardization of apparel, segmentation of sizes and methods of producing custom apparel by function and handicap.

• The Research Journal of the Costume Culture
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• v.19 no.4
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• pp.780-793
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• 2011

This study investigates the breast cathexis and brassiere design preferences of Chinese citizens living in Hong Kong in order to provide marketing intelligence for bra manufacturers whose target customers are from this group of potential customers. A questionnaire composed of questions concerning breast shape evaluations, brassiere design preferences, and brassiere purchase and wear practices was administered to 165 Hong Kong Chinese female undergraduates(N=165). For an analysis of our data, we used the SPSS program(version 14.0). The results indicate that a majority of Hong Kong Chinese female undergraduates perceive their breasts as 'slightly smaller than normal' (n=59, 35.8%) or 'normal'(n=78, 47.3%) in volume, and 'conical'(n=77, 46.7%) or 'flat'(n=46, 27.9%). The results also suggest that Hong Kong Chinese women possess positive breast cathexis, with only a third of the respondents reporting dissatisfaction with their breasts. Women with dome-shaped breasts expressed the most positive breast cathexis, followed by those with cone-shaped breasts. The results also show that Hong Kong Chinese typically purchase 2 brassieres per year, which is a lower purchasing rate than their counterparts in Korea(Cha & Sohn, 2010) and Taiwan(ICT Life Style Research Center, 2004). The findings also demonstrate that the preferred brassiere color is black(57%), unlike in Korea, where women prefer skin-colored brassieres.

• Journal of Fashion Business
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• v.7 no.1
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• pp.116-134
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• 2003

The beauty industry of today tends to gradually develope as one of the important marketing strategies along with the total fashion sector. Hair color, being one of the factors of hair style, especially builds his or her own image and even becomes the nonverbal communication method which let others know him/herself. Therefore, women's needs and expectations of hair coloring are varied. To meet these need, it is urgent to figure out, most of all, the status of customers' awareness about hair coloring. Thus, in this study, research and analysis on hair coloring were made, focusing on the women utilizing 20 beauty shops in Changwon city. And the goal that this study set is to use as the study material for the hair coloring consulting in the beauty industry and the basic data for marketing in the industry job-sites. The conclusion by the three factors(age, job, monthly income) were as follows: 1. Dandyism was on the 1st order in the reason for coloring hair regardless of age, job, and monthly income. This seems to be speaking for the change of women's awareness of coloring hair. 2. The subject of making decision upon whether she was going to color her hair or not was herself regardless of age, job, and monthly income. Among the people belong to these three factors, brown was the color in overall preference. 3. More than half of those who belong to the three factors were not aware of the hair color, but their senses and interest in the color in vogue were high. 4. In terms of the hair coloring periodic time, many people had $2{\sim}3$months, but it was possible to know that they were interested in improving their images, considering the fact that most of the salaried people had their hair dyed within a month and the people in service job over a month. 5. The acquaintance around me had the strongest effect in collecting information from the people in those three factors and mass media was the next. The results of this study, in my opinion, would help the customers have beautiful and healthy hair and make images of their own by making the hair designers develope professional knowledges and skills on the hair coloring and improve the quality of beauty services.

• Journal of the Korean association of regional geographers
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• v.22 no.2
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• pp.307-330
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• 2016

This article aims to explain how Gangnam, as a model and standard of compressed urbanization in South Korea, was created. Gangnam and Gangnam-style urbanization need attention not only because they contrast with Korea's urbanization in the past as well as urbanization in the West but also they provide an important model in contemporary Korea's politics, economy and culture. However, there are little studies of how Gangnam's peculiar urbanism was created. To fill this gap, this article will first capture Gangnam's peculiar urbanism as a material landscape and sociocultural lifestyle. Gangnam-style urbanism is (a) materially characterized by high-rise apartment complexes owned by the middle and upper class for dwelling and asset growth and (b) socio-culturally characterized by political conservatism, public indifference, competition over academic performance, appearance, and fashion, and nightlife. Then it will show Gangnam's archetype was created in a spatially and temporally compressed way in and through the spatial selectivity of Korean anti-communist authoritarian developmental state strategies: (1) anti-communism led to the diffusion and accommodation of the population through apartments in Gangnam in the context of its confrontation with North Korea and the fast-growing population of Seoul; (2) military authoritarianism excluded the low-income class and the urban poor from urban development; and (3) the developmental state adopted selective housing policy which treated construction companies and the middle class preferentially through exceptional zoning and price distortions, promoting the construction of apartment in Gangnam and its resultant uneven development.

• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.6 s.165
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• pp.837-847
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• 2007

1,098 pieces of photographs($1995{\sim}2002$) of men's suit style have been classified according to fashion images in order to examine features and change aspects with statistical analysis. The findings of examining features of the trend by year with test of homogeneity, correspondence analysis, biplots, correlation analysis and regression analysis are as follows: (a) there are significant differences on fashion images as the trend by yew with test of homogeneity, (b) there are remarkable differences on the fashion trend by year with correspondence analysis and biplots. (c) There are significant correlations for appearance among fashion images by its frequency through correlation analysis, and (d) it is assumed that fashion images are going to be gradually outstanding according to regression analysis.