• Title/Summary/Keyword: Visual style

Search Result 497, Processing Time 0.026 seconds

A study on creative strategy of visual expressed in silver design. -Focusing on the advertising design of print media. - (실버 디자인에 표현된 비주얼 이미지의 크리에이티브 전략에 대한 연구 -인쇄매체 광고디자인을 중심으로-)

  • 여훈구;남후남
    • Archives of design research
    • /
    • v.15 no.2
    • /
    • pp.101-114
    • /
    • 2002
  • On the threshold of year 2000, the elderly account for more than 7% of the whole population in Korea, which means that the nation is greeting welcoming an aging society. Accordingly, it is expected that silver businesses and services targeted at the silver generation will prosper with "silver advertising design" becoming active. Under such circumstances, this study was aimed at reviewing the recent silver marketing advertisements in terms of their cultural and moral implications, and thereby, redefining and reestablishing the status of silver consumers to help them find their identity, aware of marketing activities and therewith, establish their "consumer sovereignty". This study consists in large of 5 chapters. The introduction parr describes background, purpose, method and scope of the study. The first chapter reviews the silver marketing theories. The second chapter classifies the silver marketing advertisement positioning of four style - upper classes style, effloresce progress style, self- sufficiency style, dependent style - and reviews the expression strategy of each positioning. The third chapter examines the domestic conditions of silver marketing advertisements for each positioning type classified. The fourth chapter designs the ′creative′of silver marketing advertisements and suggests the methods thereof. The analysis of ′creative′was tested in terms of graphic gestaltung, and how the sliver marketing advertisement positioning should be discerned depending on silver generation consumer′s characteristics was discussed. The fifth chapter puts forwards the suggestions for the ′creative′ strategies to enhance the effects of the silver marketing advertisements, based on the preceding discussions. In addition, the Perspective into the keyword of 21 st century or "silver design" is discussed, together with the limitations of this study. It is hoped that this stuffy will be conducive to our efforts to face the upcoming′age\ulcorner society′more effectively. To this end, this study discusses the "silver advertising design" in light of ′societal concepts′and ′customer-oriented value′, and thus, explores some creative presentation strategies whereby individual companies interests and social or public interests can be compromised through ′creative activities′ and ′equal-value consumerism′ for an ultimately effective management strategies for silver businesses and services.

  • PDF

Correlation Analysis on Scratch-based Instructional Effectiveness and Learning Style of Elementary School Students (초등학생들의 학습 스타일과 스크래치 언어 활용 교육의 상관성 분석)

  • Han, Seon-Kwan;Han, Hee-Seop
    • Journal of The Korean Association of Information Education
    • /
    • v.13 no.3
    • /
    • pp.351-358
    • /
    • 2009
  • This study shows how to impact on programming learning using Scratch by the learning style. Firstly, students were classified by learning styles test using the VARK questionnaire. After one semester of programming education, correlation with learning styles and various instructional factors was analyzed. Scratch-based programming education improves the cognitive effectiveness and learning satisfaction for elementary school students. Especially students with visual preference performed better on programming education based on Scratch statistically. As a result, the process of programming must be mainly considered in programming education.

  • PDF

A Basic Study for the Development of the ARPA Radar Simulator (ARPA Radar Simulator 개발을 위한 기초 연구)

  • 임남균;김환수
    • Journal of the Korean Society of Marine Environment & Safety
    • /
    • v.4 no.1
    • /
    • pp.21-29
    • /
    • 1998
  • Through the rapid development in personal computer technology, it has recently become possible to make a radar become possible to make a radar simulator based on the PC. Althougth such a technology has already been developed in the advanced countries like Japan, U.K., and U.S.A., our country has not been able to make such a simulator so far. In addition, revised STCW convention requires the maritime training institution to be equipped with the ARPA simulator satisfying the performance standard specified in the convention. In this thesis therefore, an attempt was made to developed the software of the ARPA radar simulation system using Visual Basic 4.0, with which we can finally make a Mockup style ARPA simulator satisfying the performance standard specified in the convention. In this thesis therefore, and attempt was made to developed the software of the ARPA radar simulation system using Visual Basic 4.0, with which we can finally make a Mockup style ARPA radar simulator. The system developed through the research has been found to run successfully on the desk top personal computer(586PC). A Mockup style ARPA radar simulator will be able to be made by simply installing this software on the PC which will be placed inside a ARPA radar Mockup, and this is one of the future research subjects.

  • PDF

Analysis of Cognitive Styles across Visual Discrimination Tasks (시각적 구별 과제를 통한 인지양식의 분석)

  • Soo-Young Kim;Shin-Woong Hwan;Jee-Yun Cho;Young-Woo Sohn
    • Science of Emotion and Sensibility
    • /
    • v.7 no.2
    • /
    • pp.163-178
    • /
    • 2004
  • The present study identified dimensions of cognitive styles that were concerned with individual differences in cognitive processes. The results provided support for Robertson's [36] theory of cognitive processes that are independent of task. An individual's first or initial cognitive strategy may be consistent across different tasks and therefore considered their style. However, an individual's cognitive style may change after interacting with the task during a number of trials, and lead to a strategy that is particular to the task.

  • PDF

An Analytical Study on the Visual Innovation of the Animation <Spider-Man: Across the Spider-Verse>

  • Zhihui Chen;Xinyi Shan;Jeanhun Chung
    • International Journal of Advanced Culture Technology
    • /
    • v.11 no.4
    • /
    • pp.352-357
    • /
    • 2023
  • This study focuses on the art style research of the 3D Animation <Spider-Man: Across the Spider-Verse>, exploring the film's innovation in art design. The article first analyzes how the movie skillfully blends American comics, watercolor painting style, Pollock drip painting, and ink painting, among other artistic techniques, to present a unique visual experience for the audience. By specifically dissecting the character design and scene composition in the movie, it explores the specific application of these art styles and their methods in digital image production. Ultimately, the paper emphasizes the contribution of <Spider-Man: Across the Spider-Verse> to 3D Animated cinema, particularly its innovation in the field of art design, as well as its inspiration and possibilities for the diversity of art styles in animated films. Overall, this study aims to provide in-depth academic insight into the field of animated film art design and to promote its development and innovation.

Comparison of Fine-Tuned Convolutional Neural Networks for Clipart Style Classification

  • Lee, Seungbin;Kim, Hyungon;Seok, Hyekyoung;Nang, Jongho
    • International Journal of Internet, Broadcasting and Communication
    • /
    • v.9 no.4
    • /
    • pp.1-7
    • /
    • 2017
  • Clipart is artificial visual contents that are created using various tools such as Illustrator to highlight some information. Here, the style of the clipart plays a critical role in determining how it looks. However, previous studies on clipart are focused only on the object recognition [16], segmentation, and retrieval of clipart images using hand-craft image features. Recently, some clipart classification researches based on the style similarity using CNN have been proposed, however, they have used different CNN-models and experimented with different benchmark dataset so that it is very hard to compare their performances. This paper presents an experimental analysis of the clipart classification based on the style similarity with two well-known CNN-models (Inception Resnet V2 [13] and VGG-16 [14] and transfers learning with the same benchmark dataset (Microsoft Style Dataset 3.6K). From this experiment, we find out that the accuracy of Inception Resnet V2 is better than VGG for clipart style classification because of its deep nature and convolution map with various sizes in parallel. We also find out that the end-to-end training can improve the accuracy more than 20% in both CNN models.

Aesthetics of Goth as a subculture style (고스 하위문화 스타일의 미적 특성)

  • Yim, Eunhyuk
    • Journal of Fashion Business
    • /
    • v.17 no.2
    • /
    • pp.1-16
    • /
    • 2013
  • Subcultural style is the center of subcultural identity and the clothes and adornments are the most visible symbol of membership. The Goth subculture has associated tastes in music, aesthetics, and fashion. The style symbolized the strong subjective subcultural identity held by most Goths and acted as the practical basis to demonstrate their commitment to the subculture. This study investigates the aesthetic and the style of Goth subculture in its heyday of 1980s which has continued to affect mainstream fashion and culture since its birth. In order to inquire the concept of subculture and its style, this study executes literature survey as well as investigates the images of street style magazines to analyze the visual elements. The stylistic and the aesthetic characteristics of Goth subcultural style analyzed in this study are grouped into four categories as follows: first, Victoriana, which embodies the fear of death and the nostalgia for the past using Victorian morning dresses and corsets, second, vampirism, in that some Goths who are fascinated by vampires are costumed in vampire figures to advocate diabolism and decadence, third, sexual ambiguity of male Goths which emphasizes feminine appearance in the pursuit of androgyny, and fourth, sexual fetish of female Goths which represents aggressive eroticism utilizing fetish paraphernalia.

A Study on the Characteristics of the Crossover Expressed in Modern Fashion -Focused on Sub -Cultures

  • Kim, Moon-Sook;Kim, Hyeon-Ju
    • The International Journal of Costume Culture
    • /
    • v.4 no.2
    • /
    • pp.115-123
    • /
    • 2001
  • The crossover in fashion refers to the coordination of different items, each with a different atmosphere. In a broad sense, it is the mutual exchange across the existing areas, that is, the creation of a new style by disparate and opposite elements coexisting in a look. This paper studies typical features of the crossover shown in modern fashion based on sub-culture by examining the concept and formation factors of the crossover through social aspects rather than particular art modes to predict the current fashion and suggest a new direction. Crossover fashion appeared in social and cultural environments, has four characteristics : the visual discordance of sexes, the appearance of the lingerie look, the mixture of folk style, and the appearance of the reactionary mode. The crossover, appeared in sub-cultures and diffused into the public, may be considered the creation of a new sense of beauty and a possibility for the future. It is expected to keep expanding ifs range in fashion, since it is an expression of human will to restore liberal sensibility not confined to formality.

  • PDF

Typography as Discourse (담론으로서의 타이포그래피)

  • 김지현
    • Archives of design research
    • /
    • v.14
    • /
    • pp.33-41
    • /
    • 1996
  • Typography has two aspects, form and meaning. It is a collaboration of elements both to be read and to be seen. Typographer has to consider that typography has a meaning from only visual form as well as various meanings from every receiver. Because meaning could be differently translated through their cultures, experiences and so on. New visual communication style, typography as discourse, is not one-way communication, but dialogue communication.

  • PDF

A study on the space composition and transfiguration of the railway official residence in the colonial empire of Japan - focusing to railway official residence in Kyungju (일제시대 철도관사의 공간구성 및 변용유형 연구 - 경주 철도관사지를 중심으로 -)

  • 이철영
    • Proceeding of Spring/Autumn Annual Conference of KHA
    • /
    • 1994.05a
    • /
    • pp.57-63
    • /
    • 1994
  • The purpose of this study is to examine how Korean changed and applied the railway official residence space constructed by the Japanese, when they occupied these railway official residence space after liberation from Japan, and specify the relationship between the life culture and residence space by analysing the differance in important life style, as well as element of change in important residence spaces according to modernization. In addition, this study was carried out by means of research on the form and pattern, visual anthropological method by photograph and direct observation.The result of this study is summarized as fellows. The residence space at Kyounaju constructed by the Japanese on the basis of the culture has been changed and applied to the life style of the Korean when the Korean occupied these Japanese style residence space.Then, it seems that the change of the Japanese style residence was caused by both differance in the life pattern between Korea and Japan, and the medernization of the life.

  • PDF