• 제목/요약/키워드: Visual sensibility

검색결과 382건 처리시간 0.021초

남성화장품 광고에 나타난 내용특성 및 소비가치 분석 (An Analysis of Change in Consumption Values on Advertisements for Man′s Cosmetics)

  • 박수진;박길순
    • 복식
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    • 제53권8호
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    • pp.53-63
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    • 2003
  • Under the social conditions that an understanding of a men change socially and men's interests in their appearances are on the increase, this research intends to study and analyze the changes of people's sensibility of values on ads for men's cosmetics, which is said to be performed the social, cultural function reflecting the social consciousness, the value and the idea creating a new one. The documents for the research was sindonga. The documents were analyzed quantitatively in regard of contents of a linguistic expression and a visual expression showing on advertisements for man's cosmetics, a time series analysis. As a result of analyzing the consumption value through headline of an ad, the emotional value took the highest percentage extending whole periods. Beside emotional value, a time series analysis showed that social values appeared to the major themes in the 1970s, and functional values was important themes in 1980s, and the social values and functional values appeared equally during 1990-2002.

Ergonomics Planning에 의한 조명경향 분석 (A Tendency of the Lighting System by Ergonomics Planning)

  • 김희준;박동화
    • 대한전기학회:학술대회논문집
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    • 대한전기학회 1999년도 하계학술대회 논문집 E
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    • pp.2423-2425
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    • 1999
  • During the last years demands for higher visual comfort, flexibility of the lighting system in new type of office structures, especially intelligent building, and compatibility with work at VDU place increased. At the same time better lighting conditions should be realized by energy-effective system leading to less consumption of energy. In the intelligent building need the now type of lighting control system, also it should be included for a human-sensibility. It is shown that when designing lighting for intelligent building, greater importances should be attached to the creation of a well-balanced luminance distribution in the field and research for the people by the Ergonomics Planning.

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차세대 첨단 도시철도시스템의 인간공학적인 형상디자인 설계 방법에 관한 연구 (A study for the ergonomics shape-design method of advanced urban transit system)

  • 박성혁;여민우;김길동;오세찬
    • 한국철도학회:학술대회논문집
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    • 한국철도학회 2005년도 추계학술대회 논문집
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    • pp.928-934
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    • 2005
  • In this paper, we propose the ergonomic design method in shape design applicable for Advanced Urban Transit System. Human's sensitivity and User Interface of rolling stock investigated ergonomic studies of several type. The sensibility engineering design made approach of user center design in rolling stocks design. Therefore, we have application to properly of ergonomic design element in rolling stock design. we expert visual design and user interface help greatly in excellent rolling stock design.

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음악의 시각화에 의한 의상디자인 연구 - 리듬감의 표현을 중심으로 - (A Study on Dress Design through the Visualization of Music - Focused on the expression of rhythmic sense -)

  • 유금화;남진숙
    • 한국의상디자인학회지
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    • 제8권1호
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    • pp.111-125
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    • 2006
  • This study measured and analyzed musical sense objectively, and visualized it to express visual effects as if watching music with the eye. For the visualization of music, we examined the concept of synesthesia and the correlation between hearing and seeing, and reviewed theoretical grounds and a number of cases necessary in reproducing musical sense visually based on synesthetic expression. Furthermore, we studied the visual elements and associated colors of rhythm to prove that visual conception of music through various approaches enable a transitional approach to aesthetic exploration and interpretation. The conclusions drawn from this research are as follows. First, classic music selected for visualization had musical characteristics highly correlated with dress design. Second, basic formative elements suggested as materials of visualization in this study were suitable in their form for expressing the rhythmic sense of music and, because they started from the most basic form, they were effective in extracting design elements. Third, when the result of the questionnaire survey, which was focused on the visualization of the rhythmic sense of the five pieces of classic music, was analyzed from the aspect of sensibility ergonomics, design elements of each piece of music were obtained in an objective and scientific way. Fourth, it was confirmed that common concepts could be derived from intangible elements such as forms and sounds observed in the rhythmic sense of music obtained from the result of the questionnaire survey. Fifth, works were made based on the results of this study and, according to the result, musical images can express sense through dress design and obtain visual effects as if watching music with the eye. Dress desist through the visualization of music in this study was an attempt to suggest that the language of music can be expressed in dress design, a visual formative language, based on synesthetic expression. Through this attempt, we confirmed the infinity of music as motives of dress design and suggested a method of aesthetic expression demanded in contemporary society that is pursuing aesthetic values.

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사용자 선호지향 기반에 의한 GUI 아이콘 표현 유형과 조형 요소의 상관관계에 관한 연구 - 그림 아이콘 디자인을 중심으로 - (Research on the relationship between the design of the most favorable ICONs and the formative factors in the GUI design - Focused on the design of the Graphic ICONs. -)

  • 우근도;정성환;홍정표;형성은
    • 감성과학
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    • 제11권4호
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    • pp.521-530
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    • 2008
  • 그래픽 유저 인터페이스 디자인에서의 아이콘들은 시각언어로서 정보를 전달하여 사용자들의 행동을 유도할 수 있는 정보전달 매체이다. 그래픽 사용자 인터페이스에서 사용자와의 커뮤니케이션 수단으로 아이콘을 사용하는 것은 사용자가 인지하기 쉽기 때문에 임의의 사용자에게 원하는 시각정보를 효과적으로 제공하고 커뮤니케이션 효율성을 증대시키기 위해서는 Graphic User Interface이라는 매체의 특성에 적합한 아이콘 개발이 이루어져야 한다. 본 연구에서는 아이콘 유형인 그림 아이콘을 중심으로 하여 그림 아이콘의 각 세부적 표현 유형의 선호도에 따른 조형적 영향 요소간의 상관관계를 파악하며 각 표현 유형에 영향을 주는 조형 요소들이 무엇인지를 알아보았다. 이를 바탕으로 아이콘 디자인에서 사용자 선호 지향적 디자인 방향에 대한 지침을 제공하며 디자인을 할 때 데이터로 활용할 수 있는 이론적 근거를 제시하도록 하였다.

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색상과 톤에 의한 향 연상 강도 평가 (Degree-of-Association Judgments of Fragrances with Color Hues and Tones)

  • 김유진
    • 감성과학
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    • 제13권3호
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    • pp.559-572
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    • 2010
  • 색은 중요한 시각적 자극 요인으로서 향 연상과 식별에 있어 교차-양상적 영향을 미친다. 이에 본 연구는 향의 연상이 색상과 톤에 의해 체계적으로 변화하는지를 살펴봄으로써 색과 향의 교차-양상 연상 측면을 좀더 심층적으로 조사하고자 한다. 67명의 피실험자들은 33가지의 색채 자극(10가지 색상, 3가지 톤, 3가지 무채색)에 대한 4가지 전형적인 향수 유형(프레쉬, 플로럴, 오리엔탈, 우디)의 연상 정도를 각각 7점 척도로 평가 하였다. 통계 분석을 통해 4가지 향수의 연상 정도가 색채 자극의 10가지 색상에 따라 차별화된 패턴을 보이는 것을 알 수 있었다. 오리엔탈 유형을 제외한 나머지 세 가지 향에 있어서, 톤(특히, 밝기)과 향간의 교차-양상 연상관계가 체계적으로 변화하는 양상을 보였다(예를 들어, 플러럴 향과 색의 밝기는 양의 상관관계를 보임). 밝은 난색일수록 강한 플러럴향이 연상되는 반면, 우디향의 연상 정도는 낮게 나타났다. 선명하거나 밝은 한색일수록 프레쉬향이 강하게 연상되었다. 이러한 연구 결과를 통해 향수제품에 있어 시각과 후각간의 체계적인 공감각적 상호작용이 이루어짐을 확인할 수 있었다.

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영상분석법에 의한 자의적 정서변화에 따른 표정연구 (Facial Expression Research according to Arbitrary Changes in Emotions through Visual Analytic Method)

  • 변인경;이재호
    • 한국콘텐츠학회논문지
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    • 제13권10호
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    • pp.71-81
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    • 2013
  • 의식적 통제가 가능한 언어는 감정을 숨길 수 있으나, 얼굴 표정은 다양한 문화 속에서도 일관성을 가진다. 표정은 사람의 이미지를 결정하며, 표정에서 감정을 해석하는 능력은 대인관계의 핵심으로 사람의 태도와 결정을 바꿀 만큼 중요하다. 불안정 애착아동, 노인, 자폐증, ADHD 아동, 우울증집단은 얼굴 표정인식 능력과제의 수행결과가 낮아, 이들에 대한 적극적인 개입은 심리장애의 예방과 치료 효과의 가능성을 기대하기도 한다. 지금까지 연구는 주로 상대방 표정에 의한 정서읽기, 수용자의 감정변화가 중심이었으며, 자신의 정서를 스스로 나타내는 "자기표현 표정수행" 및 표정 변화에 대한 정량적 분석 연구가 미흡하였다. 따라서 본 연구에서는 영상을 통한 표정의 정량적 분석법 개발을 목표로 8개의 정서 표정을 "자기표현 표정수행"방법으로 분석하였다. 연구의 정량적 결과는 심리장애 극복을 위한 교육, 심리 행동 치료, 감성공학, 글로벌화 되는 다문화(multi-culture)사회에서 문화극복을 위한 사회관계 대안, 한국문화와 예술 콘텐츠의 다양한 분야에 적용을 기대한다.

Basic Emotions Elicited by Korean Affective Picture System Can be Differentiated by Autonomic Responses

  • Sohn, Jin-Hun;Estate Sokhadze;Lee, Kyug-Hwa;Imgap Yi
    • 한국감성과학회:학술대회논문집
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    • 한국감성과학회 2000년도 춘계 학술대회 및 국제 감성공학 심포지움 논문집 Proceeding of the 2000 Spring Conference of KOSES and International Sensibility Ergonomics Symposium
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    • pp.370-379
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    • 2000
  • Autonomic responses were analyzed in 323 college students exposed to visual stimulation with Korean Affective Picture System (KAPS). Cardiac, vascular and electrodermal variables were recorded during 30 sec of viewing affective pictures. The same slides intended to elicit basic emotions (fear, anger, surprise, disgust, sadness, happiness) were presented to subjects in 2 trials with different experimental context. The first time slides were shown without any instructions (passive viewing), while during the second with instruction to exert efforts to magnify experienced emotion induced by pictures (active viewing). The aim of the study was to differentiate autonomic manifestations of emotions elicited by KAPS stimulation and to identify the role of instructed emotional engagement on physiological response profiles. The obtained results demonstrated reproducibility of responses in both trials with different contexts. Pairwise comparison of physiological responses in emotion conditions revealed the most pronounced differentiation for "ear-anger" and "fear-sadness" pairs (in electrodermal and HR variability parameters). "Fear-surprise" pair was also well differentiable. The typical response profile for all emotions included HR acceleration (except happiness and surprise), an increase of electrodermal activity, and a decrease of pulse volume. Higher cardiovascular and electrodermal reactivity to fear observed in this study, e.g., as compared to data with IAPS as stimuli, can be explained by cultural relevance and higher effectiveness of KAPS as stimuli, can be explained by cultural relevance and higher effectiveness of KAPS in producing certain emotions such as fear in Koreans.

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Autonomic and Frontal Electrocortical Responses That Differentiate Emotions elicited by the Affective Visual Stimulation

  • Sohn, Jin-Hun;Lee, Kyung-Hwa;Park, Mi-Kyung;Eunhey Jang;Estate Sokhadze
    • 한국감성과학회:학술대회논문집
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    • 한국감성과학회 2000년도 춘계 학술대회 및 국제 감성공학 심포지움 논문집 Proceeding of the 2000 Spring Conference of KOSES and International Sensibility Ergonomics Symposium
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    • pp.15-25
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    • 2000
  • Cardiac, respiratory, electrodermal and frontal (F3, F4) EEG responses were analyzed and compared during to slides of International Affective Picture System (IAPS) in the study on 42 students. Physiological responses during 20s of exposure to slides intended to elicit happiness (nurturant and erotic), sadness, disgust, surprise, fear or anger emotions were quite similar and were expressed in heart rate (HR) deceleration, decreased HR variability (HRV), specific SCR, increased non-specific SCR frequency (N-SCR), and EEG changes exhibited in theta increase, alpha-blocking and increased beta activity, and frontal asymmetry. However, some emotions demonstrated variations of the response magnitudes, enabling to differentiate some paris of emotions by several physiological parameters. The profiles showed higher magnitudes of HRV and EEG responses in exciting (i.e., erotic) and higher cardiac and respiratory responses in surprise. The most different pairs were exciting-surprise (by HR, HRV, theta, and alpha asymmetry), exciting-sadness (by theta, alpha, and alpha asymmetry), and exciting-fear (by HRV, theta, F3 alpha, and alpha asymmetry). Nurturant happiness yielded the least differentiation. Differences were found as well within negative emotions, e.g., anger-sadness were differentiated by HRV and theta asymmetry, while disgust-fear by N-SCR and beta asymmetry. Obtained results suggest that magnitudes of profiles of physiological variables differentiate emotions evoked by affective pictures, despite that the patterns of most responses were featured by qualitative similarity in given passive viewing context.

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Modulation of the Time Course of Cardiac Chronotropic Responses during Exposure to Affective Pictures

  • Estate M. Sokhadze;Lee, kyung-Hwa;Lee, Jong-Mee;Oh, Jong-In;Sohn, Jin-Hun
    • 한국감성과학회:학술대회논문집
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    • 한국감성과학회 2000년도 춘계 학술대회 및 국제 감성공학 심포지움 논문집 Proceeding of the 2000 Spring Conference of KOSES and International Sensibility Ergonomics Symposium
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    • pp.290-300
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    • 2000
  • One of the most important topics in attentional and emotional modulation of cardiac responses is time course of cardiac chronotropic response. The reason lies in dual innervation of heart, which leads to occurrence of several phases of cardiac response during exposure to affective stimuli, determined by the balance of sympathetic and parasympathetic influences. Cardiac chronotropic reactivity thus represents quite effective measure capable to trace the moment when attending and orienting processes (i.e., sensory intake of stimulus) prime relevant behavioral response (ile., emotion with approach or avoidance tendencies). The aim of this study was to find the time course of heart rate (HR) responses typical for negative (disgust, surprise, fear, anger) and positive (happiness, pleasant erotic) affective pictures and to identify cardiac response dissociation for emotions with different action tendencies such as "approach" (surprise, anger, happiness) and "avoidance" (fear, sadness, disgust). Forty college students participated in this study where cardiac responses to slides from IAPS intended to evoke basic emotions (surprise, fear, anger, sadness, disgust, happiness, pleasant-erotic). Inter-beat intervals of HR were analyzed on every 10 sec basis during 60 sec long exposure to affective visual stimuli. Obtained results demonstrated that differentiation was observed at the very first 10s of exposure (anger-fear, surprise-sad, surprise-erotic, surprise-happiness paris), reaching the peak of dissociation at 30s (same pairs plus surprise-disgust and surprise-fear) and was still effective for some pairs (surprise-erotic, surprise-sad) even at 50s and 60s. discussed are potential cardiac autonomic mechanisms underlying attention and emotion processes evoked by affective stimulation and theoretical considerations implicated to understand the role of differential cardiac reactivity in the behavioral context (e.g., approach-avoidance tendencies, orienting-defense responses).

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