• Title/Summary/Keyword: Village Identity

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Integrated CI Planning and Design of Green Tourism Village for Image Distinction (녹색관광마을의 이미지 차별화를 위한 CI통합계획)

  • Yun Hee-Jeong
    • Journal of the Korean Institute of Landscape Architecture
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    • v.34 no.2 s.115
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    • pp.72-79
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    • 2006
  • Integrated CI (country identity, community identity) planning is necessary for establishing identity and a distinct image as well as for managing green tourism villages. In addition, CI planning will be helpful for improving and advertising a village's image, capitalizing on its specialties and attracting many visitors to the village. Therefore, this study mainly intended to plan and design integrated CI for a green tourism village. For this purpose, this study selected Hari village in Hongsung-Kun, Chungnam province, which the Ministry of Agriculture and Forestry designated as a green tourism village in 2003. Twenty CI alternatives were developed, and a vote was conducted with 143 visitors and rural residents attending a village festival in 2004. This study resulted in a new brand-name, 'Hanuri,' and developed symbols, logotypes, distinctive colors, signature system as a basic system and name cards, packaging materials, and signs for use. Above all, this study led the residents to pursue a village identity, village image and community spirit, which can be an effective management strategy to create a distinct image in a green tourism village.

A Study on Infrastructure Improvement Project of Eco and Green Tourism Villages -Focused on Arum Village Revitalization Project- (생태·녹색관광마을의 기반시설 정비사업 분석 연구 -아름마을 가꾸기 시범사업을 대상으로-)

  • Lee, Dong-Ju;Lee, Wang-Kee
    • Journal of the Korean Institute of Rural Architecture
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    • v.8 no.3
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    • pp.17-26
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    • 2006
  • As demands and interests in visiting rural village increases, government authorities are promoting eco and green tour village development project through plural functions of rural village. The purpose of this study is to understand infrastructure improvement direction by researching the case study of general rural villages' changing to eco and green tourism villages. As for the research method, the character of each village was verified, then the case studies of improvement by life infrastructure using the identity of villages were analyzed. Finally, it was found that infrastructure through public facilities improvement and environment improvement project was expanded and relaxative and experiential space was offered by creating tour infrastructure using the identity of villages. Also, it was shown that farming infrastructure creating project was executed to promote the income base of locals.

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Spatial Structure of Tombstone Village in Ami-dong (아미동 비석마을의 공간구조)

  • Jeong, Hoe-Young;Woo, Shin-Koo;Ha, Nam-Gu
    • Journal of the Architectural Institute of Korea Planning & Design
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    • v.34 no.2
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    • pp.75-83
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    • 2018
  • Ami-dong, known as Tombstone Village, was generated by refugees after Korean war on the site of Japanese public cemetery which had been originally constructed during Japanese occupation. Since then, the village has been expanded as low-income class neighborhood during Modernization and Industrialization Period from 1960s to 1980s. This study try to find the impact of the Japanese cemetery on the spatial structure of the village by analyzing and comparing the street structure and spatial layout of the Japanese cemetery and current Tombstone Village. The final objective of this study is to confirm the continuity of built environment, historical value and place identity of of the village.

Comparison between Landscape Photographic Albums in the Webpages of Agriculture and Mountain Villages Using a Content Analysis (내용분석을 이용한 농촌과 산촌 마을홈페이지 체험경관 사진앨범 비교)

  • Lee, Duk-Jae;Lee, Jong-Sung
    • Journal of Korean Society of Rural Planning
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    • v.14 no.4
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    • pp.47-56
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    • 2008
  • This study aims to compare the revealed activities of visitors to rural tourism villages through photographic album in the internet homepage, and to give a suggestion for building new homepage showing the differences in mountain eco-tourism village. According to the different types of village development projects, photographs in internet homepage were analysed in order to compare the centered activities of visitors to agriculture and mountain tourism villages. Landscape types such as natural landscape, agricultural landscape, and village living landscape were classified to execute a content analysis on photographic album in the homepage. Reliability of the analysis between coder was achieved as 0.81. Results were summarized as follows. Firstly, village identity of homepage was mostly determined by the characteristics of internet portal involved. Secondly, adults were revealed as main subjects of tourism activities in mountain village, whereas lots of children were involved in agricultural village. Thirdly, natural landscape was used as a place of activities in mountain village, while village living landscape was photographed as a main background. It was suggested that the photographs revealing activities with children in the background of natural landscape should be uploaded to show the identity of mountain village regardless of the characteristics of internet portal.

A Study on Common Spaces and Building Landscape with Sharing according to Village Lane Pattern (마을길에 따른 공유공간과 경관형성에 관한 연구)

  • Chong, Geon-Chai
    • Journal of the Korean Institute of Rural Architecture
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    • v.20 no.1
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    • pp.37-44
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    • 2018
  • The purpose of this study is to know how to make common space, find a type of it, and build a village landscape with it in countryside. There are five types of village including suburban according to typological locality in rural area. Each of them have remarkable common spaces that are combined with community identity and usage. They usually are located along with the street and lane of the village. Most of the villages I surveyed have common places for residents to rest, share, and meet together. Representatively, pavilion with symbolic tree we call Jeonja is very popular place to them, and village people also require public parking or pocket park in their modern life. I researched common places in ten communities in rural area so that I can suggest a way of community design through them. According to this research, there are three results. First, the common space of the village is placed to motivate emotional and attractive community design in the village. Second, the common space has an identity and landscape architectural relationship to build sustainable community. Third, countries' streets that I surveyed have four types, which are liner, tree, loop, and radiate patterns of lane. In line with those types, each one makes different and historical community landscape.

Commercialization of Field for Improving VI Design & Package Design at Rural Tourism Village and Its Effect : Focused on Ok-Gye Village of Youngcheon (농촌관광마을 VI디자인·포장디자인 개선 현장 실용화 및 효과 - 연천옥계마을을 중심으로 -)

  • Jin, Hye-Ryeon;Chae, Hye-Sung;Jo, Lok-Hwan
    • Journal of Korean Society of Rural Planning
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    • v.20 no.3
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    • pp.191-199
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    • 2014
  • The current rural conditions are undergoing the change from the past production-intensive structure to an integral and complex one of producing, processing, selling, touring and lodging owing to the changes of life-style, consumption trend and social environments. The rural area is developing into a community of rural tourism villages to grow into one management system along with the assistance of the government's various supporting projects. Through this, the rural designing has got to play a significant role as one of the factors of the enhancement of competitiveness and the increase of income. Therefore, those previous studies on the variety and possibility of rural development are being employed for the researches which are to develop techniques of branding, marketing and packaging. In particular, the researches for VI (Village Identity), BI (Brand Identity) and designs of landscaping, packaging of agricultural specialties and display stores, which definitely shows that the importance of rural designing, is being paid a lot more attention to. Thus, this study has verified the site commercialization and its effect by developing some practical designing with the focus of package design at rural tourism villages. The Okgye Village in Yoncheon was selected for study subject based on the result of status investigation. This study has analyzed such problems as lack of village identity, non-description of items and their indispensible marks which were seen their designs of village and packaging. The colors of major items and the village image being substituted into the image scale of IRI color were estimated so that the appropriate colors might be selected, along with which the shapes of major items were decided to be motif for the village symbol and design to be created. The designs of such major items as grains, greens and sauces were created with the consideration of the easiness of loading, the continuity of using and the aesthetics. For grains, those outer boxes which are possible for set-packaging and small-sized packaging have been developed. For greens were developed the boxes with the structure of the permeability for the persisten't quality as well as the possibility for packaging small amount. In case of sauces, those outer-boxes equipped with fixing tray were made with the transport-convenience taken into consideration. The sticker-label designs for all those three were also developed which stand for the village identity and are conveniently used in each farm family. When this development was applied at the sites, it was found that the satisfaction and reliability of consumers as well as the satisfaction of farmers were raised along with the increase by more than 30% after the improvement.

Regional Identity and Symbolic Representation by the Historical Figure - In case of the making 'pottery culture village' in Kurim-ri, Youngam - (역사적 인물을 이용한 지역의 상징성과 정체성 형성 전략 - 영암 구림리의 도기문화마을 만들기를 사례로 -)

  • Chu, Myung-Hee
    • Journal of the Korean association of regional geographers
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    • v.8 no.3
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    • pp.326-346
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    • 2002
  • This study examined how the tradition and culture based on the historical experience of the region are regenerated on the making regional identity and symbolic representation in Kurim-ri, Youngam. Kurim has represented the most typical community of the aristocratic class through Daedong-gae of 400 years. But, since 1970's Kurim has undergone a rapid change in regional identity in Kurim ; from the beginning of the spot of Wangin festival to the village of earthenware, the village of pottery culture heritage most recently. The process of history-making around Wangin in Kurim was connected with the strategy of the pottery culture village-making centering around the Youngam Pottery Culture Center. These projects ultimately were resulted in expression the regional identity, 'Kurim of Wang-in'. The regional tradition of Daedong-gae and Wangin in Kurim was linked together solidly through the Wangin festival procedures. And the excavation of a kiln site in Kurim which was going on with the process of history-making at the same time around Wangin in Kurim provided the cultural episode on related 'earthenware' with an archeological foundation. As a consequence of these, the cultural space, the Young-am Pottery Culture Center has came to establish in Kurim finally. However, recently the Kurim of Wangin and Daedong-gae which was representative of regional identity in Kurim is bringing Dosun who was distorted and estranged during the history-making focused on Wangin in Kurim. Now, there are some cultural issues in Kurim ; an authentical settlement of the Youngam Pottery Culture Center in Kurim and how Wangin and Dosun is linked together into the cultural strategy of 'the traditional village, Kurim'.

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A Study on Rural Landscape Planning Based on Rural Village Landscape - A Case Study on Yacksan at Wando - (농촌 마을경관을 고려한 지역경관계획 수립 방안 연구 - 완도군 약산권역을 사례로 -)

  • Kim, Seong-Hak;Yang, Byoung-E
    • Journal of the Korean Institute of Landscape Architecture
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    • v.37 no.3
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    • pp.82-90
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    • 2009
  • The aim of this study is to identify the spatial foundation units required to execute a rural village landscape plan. Though there have been various previous studies on spatial foundation units for rural space and landscape elements, they are limited in clarifying the landscape identity of a rural village unit in creating a feasible a rural village landscape plan. Therefore, it is necessary to identify the natural spatial features of a rural village and then establish a landscape identity for each space by exploring the landscape elements for each rural village unit set as the basic unit. Accordingly, the basic spatial unit was analyzed through a 1:5000 scale mapping by applying geomancy theory to the spatial landscape unit in a naturally generated rural village. The spatial limitations for a rural village landscape were set based on the analysis. Afterwards, a field study on the feasibility of whether or not setting a space as the basic unit for landscape could have a sense of identity as a single landscape unit for verification was processed, and the spatial limitations for the landscape were adjusted. Moreover, landscape elements were investigated by classifying landscape resources based on rural amenity resources which have been diversely researched in terms of the set spatial boundaries, and the sense of identity for each landscape foundation unit was looked into. While the numerous preceding studies focused on exploring the rural landscape value and findingout the sense of identity on landscape elements, it is high time for feasible and applicable studies in conducting region-specific landscape plans. In particular, similar outcomes from all landscape plans, even those with the same purpose established in various regions, is not a desirable outcome. Therefore, a basic framework is needed to discover the landscape identity generated by each plan in a rural area space. In this sense, this study is significant in that itcan be utilized to establish spatial identity of each region and landscape features of each rural village, and come up with realistic alternatives in landscape plans for each region by exploring the landscape identity in each specific space divided per watershed in a single zone.

A Study on the Spatial Organization of neo-Hanok Village (신한옥마을의 공간구조에 관한 연구)

  • Shin, ChiHoo;Kim, Byoung-Jin
    • Journal of architectural history
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    • v.30 no.2
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    • pp.29-43
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    • 2021
  • The purpose of this paper is to find out the identity and succession of traditional Hanok villages by analyzing the location, layout, and spatial organization of neo-Hanok Village, which was built in Korea. So far, neo-Hanok Village has not prepared a specific institutional mechanism despite the government's support and growing public interest. In addition, the purpose of neo-Hanok Village has not been verified, even though it was built all over the country for the purpose of the dignity and succession of the traditional Hanok Village. This study examines how the spatial organization elements of the traditional Hanok Village are planned according to the design principles of the old literature and applies them to the neo-Hanok Village to determine the succession of the traditional Hanok Village.

Resource Evaluation Skill to Set a Development Direction Rural Village (농촌마을 개발방향 설정을 위한 자원 평가기법 연구)

  • Park, Chang-Won;Kwon, Hueck-Jung;Joo, Kyung-Ro
    • Journal of Korean Society of Rural Planning
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    • v.10 no.1 s.22
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    • pp.9-17
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    • 2004
  • For the problems in executing rural development, recent recognitions are that discovery, preservation, and utilization of area-unique resource are unsatisfactory, that participation of local residents was neglected, and that approach to gradual refurbishment of houses and common space of town in consideration of existing spatial pattern of the town was not adequate. Especially, neglect for exact investigation, analysis and evaluation on rural local resources is bringing about social problems such as mass production of uniform rural area and loss of local identity. In this study, rural resources were listed and resource evaluation items was designed in order to establish development direction of rural village. According to these results, for the efficient and reasonable drive of the resource evaluation system, following items are required; A premise of local development by participation of local people, Development of diversely appliable resource evaluation clauses, Establishment of development type in connection with resource evaluation clauses, Systematic management of local resource through spreading DB resource. This research was loused on unearthing direction development of rural village and theme. However, what should be reconsidered through continuous study is that resource evaluation clauses are somewhat general and not concretely illustrated. Therefore establishment of characterized development is expected through clarifying local identity and presenting direction of local development, with the importance of resource and systematic analysis in planning on rural village in the future.