• Title/Summary/Keyword: Users′Satisfaction

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A Study on the Factors Affection PC Communication Utilization -Focused on the Student Users- (PC통신활용의 영향요인에 관한 연구-학생 이용자를 중심으로-)

  • 김오우;이종호
    • The Journal of Information Systems
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    • v.6 no.2
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    • pp.29-50
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    • 1997
  • This paper addresses the issues of affecting factors to measure the satisfaction degree in PC communication utilizations. In order to develope an optimal model, we study appropriate affecting factors in PC communication utilizations through the focus group interviews with student users, and surveys the satisfaction levels that users have felt in services. Based on the optimal regression model, we suggest an appropriate satisfaction model in PC communication utilizations. That model shows that most users are interested in the A/S area for use. A/S factor is the most powerful one to the satisfaction model. Second one is usefulness, next is DB quality. But service-ability factor and convenience one are negative ones. Most users think that their factors are in the way of fluent communication. So to keep the competitiveness in the PC communication utilizations, the negative factors should be amended as soon as possible.

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Factors Affecting the Quality of Social Network Service on User Satisfaction and Continuance Usage Intention (SNS 품질 특성이 사용자 만족도와 지속적 사용의도에 영향을 미치는 요인에 관한 연구)

  • Kim, Byung-Gon;Yoon, Il-Ki
    • Journal of Information Technology Applications and Management
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    • v.21 no.1
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    • pp.35-51
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    • 2014
  • The popularity of Social Network Service (SNS) providing web sites has increased continuously by using a variety of mobile devices. The study results show that security of SNS, efficiency of SNS, safety, empathy of SNS quality, easy of use of SNS, assurance of SNS, service variety of SNS are having positive impact to some degree on the user satisfaction. Further, the user satisfaction of SNS users have a positive impact on the continuance usage intention of SNS users. This results show that various SNS qualities are necessary to actively explore and obtain further information that users intend to find, while they are insufficient in function to provide the information other users require or exchange information with other users through the SNS.

Design and Analysis of a Survey for Raising Users′Satisfaction for S&T Contents (과학기술 콘텐츠 사용자 만족도 제고를 위한 설문 설계 및 해석)

  • 한선화;이주영;김정화;윤정선
    • Proceedings of the Korea Contents Association Conference
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    • 2004.05a
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    • pp.540-546
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    • 2004
  • The quality of the content of a website is the key point for a successful website. Users' satisfaction can be raised by providing distinguished, high quality information. This rises the loyalty of the users to the website. S&T information has different characteristics than others. Therefore, we need special set of indexes to evaluate the quality of S&T information. In this paper, we explain the design and analysis of a user survey for examine the users satisfaction on S&T information. We also show the strategy to raise users'satisfaction based on the survey results.

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The Effects of the Service Quality of Smartphone Applications on User Satisfaction and Loyalty (스마트폰 애플리케이션의 서비스품질이 사용자 만족도 및 충성도에 미치는 영향)

  • Jung, Wonjin;Lee, Ki-Kwang
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.36 no.3
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    • pp.79-86
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    • 2013
  • Recently, the number of smartphone users has skyrocketed because of a plenty of useful services that smartphone applications provide. In the Information Systems (IS) literature, however, there has been little understanding about the effects of the service quality of smatphone applications on user satisfaction and loyalty. Thereby, this study examined 1) the effects of the service quality of smartphone applications on users beliefs, perceived usefulness and easiness and 2) the effects of the user beliefs as mediating variables on users' attitude, satisfaction, and loyalty. A survey was conducted and SEM was employed to analyze the data. The results showed that the service quality of smartphone applications affect users' attitude, satisfaction, and loyalty through the mediating variables.

A Study on Influences of Academic Library Service Quality on the Satisfaction and the Loyalty of Users (대학도서관의 서비스 품질이 이용자 만족도와 충성도에 미치는 영향에 관한 연구)

  • Kim, Gyu-Hwan;Nam, Young-Joon
    • Journal of the Korean Society for Library and Information Science
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    • v.41 no.2
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    • pp.135-159
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    • 2007
  • The purpose of this study is to analyze the casual relationships of the service qualify, the satisfaction of the users, and the loyalty of the users on the academic libraries. The study develops a model and a hypothesis based on the previous researches, and testifies through multiple regressions and path analysis using questionnaires from 266 academic library users(undergraduate students and graduate students) in the C University. The result of this study is summarized as the following: the service qualifies of e-service, contents, and librarians significantly influences the satisfaction of the users-undergraduate students on the qualifies of library space/environment and contents, and graduate students on the qualities of e-service and librarian. The satisfaction of the users and the quality of e-service are the variables that influence the loyalty of the users. The quality of e-service is an important variable that influence both the satisfaction and the loyalty of the users in academic libraries.

Effects of Mobile App Service Characteristics on User Satisfaction and Continuance Usage Intention (모바일 앱 서비스 특성이 사용자 만족과 지속적 사용의도에 영향을 미치는 요인)

  • Kim, Byung Gon;Kim, Ki Won;Seo, Hong Il
    • Journal of Information Technology Applications and Management
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    • v.26 no.3
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    • pp.99-120
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    • 2019
  • The purpose of this study is to provide information necessary for establishing a new strategy for customer service improvement by deriving factors affecting user satisfaction and continuous use intention of mobile app service user characteristics, system characteristics, and social characteristics. The results of this study are summarized as follows. First, reliability, innovation, familiarity, convenience, and self-efficacy among the characteristics of mobile app are analyzed as factors that have the greatest influence on user's perceived usefulness. Second, convenience, mobility, and visibility are some of the characteristics of mobile app service. Third, identity, security, and expectation agreement among mobile app service characteristics are analyzed as negative factors that do not affect users' perceived usefulness. Fourth, interactivity, familiarity, and self-efficacy among the characteristics of mobile app service were analyzed as positive factors that have the greatest effect on user's perceived ease of use. Fifth, reliability, mobility, visibility, and convenience among mobile app service characteristics are analyzed as factors that have some positive effects on perceived ease of use of app users. Sixth, identity, innovation, and security among the characteristics of mobile app service are negatively influenced by mobile app users' perceived ease of use. Seventh, the perceived usefulness of mobile app users is analyzed as a factor that has a very positive effect on user satisfaction. Eighth, the perceived ease of use of mobile app users is analyzed as a factor affecting perceived usefulness positively. Ninth, the perceived ease and expectation of mobile app users are positively influenced on user satisfaction. The tenth, the perceived usefulness of the mobile app users was analyzed as a factor having a very positive influence on the persistent intention to use. For the eleventh, the perceived ease of use of mobile app users was analyzed as a factor having a positive effect on the persistent intention to use. The twelfth, mobile app user satisfaction was analyzed as a factor having a very positive effect on the persistent intention to use.

Gap Analysis of Users' Perceptions and Staffs' Expectations Regarding the Library Service Qualify, Customer Satisfaction and Loyalty : A Case Study of the National Library of Korea (이용자와 직원이 인식하는 도서관의 서비스품질과 만족도, 충성도 - 국립중앙도서관의 사례를 중심으로 -)

  • Oh, Dong-Geun;Lim, Young-Kyu;Yeo, Ji-Suk
    • Journal of the Korean Society for Library and Information Science
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    • v.40 no.4
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    • pp.165-181
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    • 2006
  • This study analyzed the gap between users' perception and staff expectations on users' perceptions about dimensions of library service quality(library staff, service supports. materials and resources, and facilities and equipments), service value, user satisfaction, royalty. using newly developed model. Six hundred-fourteen users and one hundred staff members or the National Libra of Korea were participated in the survey using questionnaires. Users evaluated service quality lower but evaluated service value, satisfaction. and loyalty higher In terms of showing complaining behaviors, users were less than staffs expected. Model analysis for users and staff3 showed that service value and general satisfaction influenced on complaining behavior and loyalty. For users. only the dimension of library staff influenced significantly on the service value, satisfaction, complaining behavior, and loyalty. None of the other dimensions of the service qualify showed significant relationship to them in the case of staff expectation.

A Study on the Users' Behavior and Satisfaction on the Actual Conditions of Management at the Neiborhood Parks in Chonju (전주시 도시공원의 이용행태분석 및 관리실태에 대한 만족도 평가 에 관한 연구)

  • Kim, Sei-Cheon;Huh, Joon
    • Journal of the Korean Institute of Landscape Architecture
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    • v.20 no.2
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    • pp.90-105
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    • 1992
  • the purpose of this study is to suggest objective basic daa for park management proposal through the quantitative analysis of users' behaviours and satisfaction for the actual conditions of management in Chonju neiborhood parks. For this, users' behaviors and socio-ecnomic characteristics have been anlyzed. Specificaly, it atempts to investigate users' anticipation and degree of satisfaction applied Expectancy Theory by Likert scale. And users' satisfaction for the actual conditions of management had been analyzed by using the multiple regression. Results of this study can be summarized as follow; From the aspect of utilization reality, the male usage was slightly higher than female usage, and the usage rate among the young and students such as high school students or university students also appeared slightly higher than the norm. Due to the fact, subject park had been neighborhood parks, walking usage was predominant, and the length of stay to be less than an hour. Generally, the values of users' post occupancy evaluation were lower than those of anticipated, in well known parks. In landscape satisfaction level, the parks with harmonious visual element had high landscape evaluation, and each category showed diversity depending on the park. Seasonableness, formation of physical elements, visual uniqueness, cozy atmosphere appeared as main explicatory variables having positive effects on the satisfaction level for the landscape. According to the multiple regression analysis, the major variables to the satisfaction for the actual condition of vegetation managements were harmony with facilities, recovery of artificial injury. In the park facilities and operation, the major variables related to the satisfaction were conditions of management of rest equip, facilities and guidance of use, observe the rules, respectively.

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Analysis of Users Characteristics and Behaviors in Recreation Forest (II) - With a Special Reference to Users' Satisfaction - (자연휴양림(自然休養林) 이용자(利用者)의 특성(特性) 및 이용행태(利用行態) 분석(分析) (II) - 이용자(利用者)의 만족도(滿足度)를 중심(中心)으로 -)

  • Lee, Chang-Heon
    • Journal of Korean Society of Forest Science
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    • v.86 no.3
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    • pp.352-364
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    • 1997
  • This study examined and analyzed users' behavior to recreation forest facilities and their satisfaction to recreation forest in order to offer some basal data which would be helpful to create new recreation forest, to supply users' needs in exsiting recreation forest, and to make excellent maintenance of recreation forest. The results are as follows ; Restroom, campground and forest aromatic bath ground were the most popular facilities with the users of recreation forest. And restroom, snack stand and water cooler were the most required facilities by the users. Before using recreation forest, users' expectation to enjoy aesthetics of nature, to be released from their fatigue and to rest, was the highest one. And users were satisfied most as they expected most from recreation forest. The major variables played for users' satisfaction about facility allocation and its harmony to the forest, were how clean the facilities are, how well they are repaired and maintained, how much noise users make around them, how easy to use them, and how beautiful the surroundings are. Users' satisfaction variables about vegetation condition of recreation forest, were diversity of vegetation, the shade of trees, the reservation of the forest, and the accordance of vegetation with the surroundings. Users' satisfaction variables about facility condition in recreation forest, were how easy to access to the recreation facilities and restroom, how clean they are, how well the trash cans are allocated, how easy to access to the field kitchen. And how good the forest is protected and nurtured, how well the forest managers conduct users' behavior, how effectively recreation forest is guided and informed to the public, were their major satisfaction variables about the management of Recreation Forest.

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Analysis of Users' Satisfaction Utility for Precipitation Probabilistic Forecast Using Collective Value Score (그룹 가치스코어 모형을 활용한 강수확률예보의 사용자 만족도 효용 분석)

  • Yoon, Seung Chul;Lee, Ki-Kwang
    • Korean Management Science Review
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    • v.32 no.4
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    • pp.97-108
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    • 2015
  • This study proposes a mathematical model to estimate the economic value of weather forecast service, among which the precipitation forecast service is focused. The value is calculated in terms of users' satisfaction or dissatisfaction resulted from the users' decisions made by using the precipitation probabilistic forecasts and thresholds. The satisfaction values can be quantified by the traditional value score model, which shows the scaled utility values relative to the perfect forecast information. This paper extends the value score concept to a collective value score model which is defined as a weighted sum of users' satisfaction based on threshold distribution in a group of the users. The proposed collective value score model is applied to the picnic scenario by using four hypothetical sets of probabilistic forecasts, i.e., under-confident, over-confident, under-forecast and over-forecast. The application results show that under-confident type of forecasts outperforms the others as a measure of the maximum collective value regardless of users' dissatisfaction patterns caused by two types of forecast errors, e.g., miss and false alarm.