• 제목/요약/키워드: User's satisfaction

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The Effect of Service Quality on the Reuse Intention of a Chatbot: Focusing on User Satisfaction, Reliability, and Immersion

  • Kim, Minjin;Chang, Byenghee
    • International Journal of Contents
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    • 제16권4호
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    • pp.1-15
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    • 2020
  • This study examined the impact of chatbot service quality (process quality, outcome quality, and servicescape quality) on user satisfaction and reliability by identifying the relationships between user satisfaction, reliability, immersion, and the paths of three variables influencing reuse intention. The survey was conducted of Korean users in their teens and 70s who had experience using chatbot services. A total of 218 convenience samples were extracted and the data analyzed. By the IS success and SERVQUAL model, the results of structural equation modeling revealed that the chatbot service quality did not affect user satisfaction and reliability. However, user satisfaction and reliability of the chatbot services were shown to lead to reuse intention, and user satisfaction was shown to affect immersion and immersion in reliability. The results showed that satisfaction, reliability, and immersion in the chatbot services were important factors in the chatbot reuse intention. Through the satisfaction and reliability gained through the service, the users wanted to reuse the chatbot services, especially the chatbot services that gained reliability, which will have a greater impact on reuse intention. We can use these results as marketing information to attract loyal customers by identifying the reuse intention of the chatbot service users.

전문대학도서관의 공간구성 특성에 따른 이용만족도 연구 (A study on user Satisfaction of the Junior College Library based on its Characteristics of Space Composition)

  • 이수영
    • 교육시설 논문지
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    • 제24권6호
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    • pp.37-44
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    • 2017
  • This study is about user satisfaction of the Junior College Library based on its characteristics of space composition. For this, we studied characteristics of space composition targeting the libraries in colleges in Seoul and Gyeonggi-do. First, in case of study of characteristics of space composition for books and library data, student satisfaction for traditional and normal library areas was high. It means that the service based on library areas should start from normal library areas as well as there is a change about space as the type of data in libraries change to electric data and multimedia. Second, If we look at the space for a reader and a user, satisfaction for a normal reading room was high. we can also see that satisfaction for a computer room and a multimedia reading room was not higher but still high. Also, the reason why satisfaction for a multimedia reading room that provides various activities was high was that the complex of a library space is needed to provide users with various activities. Third, in case of space for programme function and meeting, satisfaction for the room of video information and the group study room was high. we can see that user satisfaction for the space got high basically when a user is satisfied with the proper information technology based on interaction Fourth, as a result of variance analysis of 3 spaces of Junior College Library and the services, the size of the space of service does not influence user satisfaction directly. Even the space is small, if it decorates variously like with a lighting for a user, a window seat to meet the nature of users and has specific factors such as space reservation using internet, user satisfaction is high. If we summarise the result of this study, to make user satisfaction for speace in a Junior College Library higher, not just we need to try to make it extend as a educational, a cultural place but we also need to accept the student's requirement that the space also needs to be extend as a complex cultural space.

사용자 만족도를 고려한 터치 버튼 사이즈에 대한 연구 (A User Satisfaction Based Touch Button Design)

  • 김진;최광수
    • 산업공학
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    • 제20권4호
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    • pp.539-546
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    • 2007
  • This study has been conducted on touch screen interface design for mobile devices. It was intended to measure user’s satisfaction on one-handed thumb input mobile devices. Recent studies proposed the optimal touch button size, but it is inappropriate for mobile devices. Therefore, this study was focused on four touch key factors-width, height, the horizontal and vertical distance between touch keys-as independent variables. The ANOVA results showed that the user satisfaction of four touch key factors was significantly affected by the thumb input. It also apparent that the interactions between four factors were significant. As a result, the horizontal and vertical distance as well as the width and height affected the satisfaction of users. In addition, this study suggested satisfaction models which represent the top 30%, 50%, 70% of user satisfaction measurement. The results of this study could be used to design touch keys that are able to enhance the usability on touch screen based mobile devices.

군병원정보시스템 사용자의 만족도에 관한 연구 (The study on user satisfaction at Military Hospital Information System)

  • 정우진;이수경;신승호;조우현;류시원;이선미
    • 한국병원경영학회지
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    • 제7권2호
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    • pp.80-98
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    • 2002
  • The purpose of this study was to investigate user satisfaction at Defense Medical Information System as it has been utilized as a part of National Defense Information Strategies since Aug. 2000. The subjects of this study were nurse officers and army surgeons of a hospital with 1,000 beds. The results of this study are as follows; First, according to the characteristics of the subjects, there was statistically significant difference in system satisfaction, job satisfaction and information satisfaction at Military Hospital Information System. Second, according to the intention of participation, there was a statistically significant difference in user satisfaction at Military Hospital Information System. Third, according to a level of dexterity at Military Hospital Information System, there was statistically significant difference only in job satisfaction. Fourth, factors to influence system satisfaction were one's duty, using period of Military Hospital Information System, and a level of dexterity at Military Hospital Information System. Factors to influence job satisfaction were a level of dexterity at Military Hospital Information System, one's duty and intention of participation. Factors to influence information satisfaction were one's duty, a level of dexterity at Military Hospital Information System, and intention of participation. As the first study on user satisfaction at Military Hospital Information System, this study suggests the followings. First, a plan to inspire users with intention of participating in information system should be prepared. Second, it is necessary to provide policy activities for job standardization of Military Hospital Information System and legal system improvement.

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유튜브 먹방 채널의 콘텐츠 품질 및 유튜브 속성이 이용만족도와 행동의도에 미치는 영향에 관한연구 (The Impact of Content Quality and YouTuber Attributes on User Satisfaction and Behavioral Intentions in Food Mukbang Channels)

  • 배영주
    • 대한안전경영과학회지
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    • 제26권2호
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    • pp.93-105
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    • 2024
  • In this study, based on previous research on personal broadcasting, we indirectly measured content quality, YouTuber attributes, user satisfaction, and behavioral intention, which are latent variables that cannot be directly measured, as measurement variables, and then measured theoretically between the latent variables. In order to analyze the causal relationship, we used a structural equation model to determine to what extent the content quality of the YouTube mukbang channel and the YouTuber's attributes influence behavioral intentions such as purchase, recommendation, and continued use according to viewers' satisfaction with use. We intend to analyze and verify the relationship between related variables. The research results are as follows. First, the value, relevance, timeliness, completeness, and data quantity of content quality were found to have no significant impact on user satisfaction. Second, the trustworthiness, expertise, attractiveness, and intimacy of YouTuber attributes were found to have a significant impact on user satisfaction, but the similarity of YouTuber attributes did not have a significant impact on usage. Third, user satisfaction was found to have a significant impact on behavioral intentions and purchase intentions. However, user satisfaction was not found to have a direct significant impact on recommendation intentions or continued usage intentions.

이용행태특성에 따른 도시 공개공지의 공공성에 대한 의식차이 연구 (The User's Consciousness of the Publicity in the Private Open Space of Urban High-Rise Buildings, based on the Personal Behavior's Characteristics)

  • 김기수
    • KIEAE Journal
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    • 제12권3호
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    • pp.47-52
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    • 2012
  • The purpose of this research is to analyze the publicity of the private open space of high-rise office buildings in seoul. The contents of this research consist of two main parts. The first part is to classify the personal behavior's characteristics and to investigate the user's satisfaction of the publicity in the private open space through the case study of samples in seoul. The second part is to analyze the correlations between the personal behavior's characteristics and the user's satisfaction of the publicity in the private open space of high-rise office buildings. In conclusion, this research will contribute to establish the planning methods of the private open space of high-rise office buildings and to promote the quality of urban residential environment in Korea.

UCC 서비스의 콘텐츠 품질이 사용자 만족과 지속이용의도에 미치는 영향 (Effects of Contents Quality on User's Satisfaction and Continuous Usage Intention in UCC Services)

  • 정철호;정덕화
    • 한국콘텐츠학회논문지
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    • 제9권7호
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    • pp.294-303
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    • 2009
  • 본 연구의 주목적은 UCC 서비스의 콘텐츠 품질이 사용자 만족과 지속이용의도에 미치는 영향관계를 규명해 보는 것이다. 이러한 연구목적을 달성하기 위해 선행문헌에 관한 종합적인 고찰 결과를 토대로 UCC 서비스의 콘텐츠 품질로 정확성, 완전성, 다양성, 유희성, 적시성 등의 다섯가지 요인을 도출하였고, 이들 UCC 서비스의 콘텐츠 품질 요인들이 사용자의 만족을 거쳐 지속이용의도를 형성하게 되는 구조적 관계에 관한 연구모형과 가설을 수립하였다. UCC 서비스 이용자 315명을 대상으로 한 본 연구의 실증분석 결과를 요약해 보면 다음과 같다. 첫째, UCC 서비스의 콘텐츠 품질 중 완전성, 다양성, 유희성, 적시성 둥의 네가지 요인이 사용자 만족에 긍정적인 영향을 미치는 것으로 나타났다. 둘째, UCC 서비스의 콘텐츠 품질 중 정확성, 완전성, 유희성, 적시성 등의 네가지 요인이 지속이용의도에 긍정적인 영향을 미치는 것으로 밝혀졌다. 마지막으로, UCC 서비스에 대한 사용자 만족은 지속이용의도에 긍정적인 영향을 미치는 것으로 나타났다. 이러한 연구결과를 통해 향후 UCC 서비스 운영자에게 실무적, 관리적 측면에 시사점을 제공해 줄 수 있을 것으로 기대된다.

공공 휴양림과 민간 휴양림의 개발요소별 이용 만족도의 차이 (Differences of Resources of Natural Recreation Forest Developed by Public and Private Body)

  • 장병문
    • 한국조경학회지
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    • 제29권4호
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    • pp.24-33
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    • 2001
  • The purpose of this paper is to examine the differences of user´s satisfaction of development elements of natural recreation forest(NFR) developed by public and private bodies in order to answer the research question: What is the differences of user´s satisfaction of development elements of NFR\ulcorner After reviewing the literature, mechanism of outdoor recreation, and development elements in NRF, we constructed the conceptual framework and have formulated the hypothesis of this research. We had obtained data through a questionnaire, which surveyed 584 visitors at 10 of the 72 natural recreation forests in Korea in 1999. We have analyzed the data using he descriptive statistical method, the mean difference test, and logistic regression method. We have found that 1) all the development elements have turned out to be significantly different from the mean difference test, 2) the two elements of atmosphere and activity have turned out to be statistically significant in determining the difference of NFR developed by public and private body in logistic regression analysis while user´s satisfaction in recreational resources, facilities and service make no differences between public and private NRF, 3) the higher the degree of user´s satisfaction in atmosphere and activity at NFR, the more the NFR developed by private body, and 4) their relative contribution of atmosphere and activities on whether the NFR is developed by public or private body have been turned out to have 0.258 and 0.242 respectively, which have a similar importance. The research results suggest that a guideline for the creation of marketable NFR by public and private developer, and development of use-programs and recreational atmosphere be recommended in the planning and development process of NRF. The approach and anlaysis method adopted by this research is highly useful for an evaluation of NRF developed by the tow bodies and development of devices for increasing user´s satisfaction and marketing positioning of NRF by the tow developers. It is recommended that more empirical study on individual development elements affecting user´s satisfaction be performed in the future.

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위탁급식 전문업체의 ERP 시스템에서 표준메뉴 정보품질이 사용자 만족도 및 업무성과에 미치는 영향 (Effect of Information Quality of Standard Menu on User's Satisfaction and Performance in ERP System of Contract Foodservice Management Company)

  • 김현아;양일선;김장미
    • 대한영양사협회학술지
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    • 제11권2호
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    • pp.170-178
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    • 2005
  • The purposes of this study were 1) to analyze the effect of the information quality of standard menu system of ERP on the user’s satisfaction 2) to analyze the effect of the information quality of standard menu system of ERP on the user’s performance. The questionnaires were distributed to 260 end users(dietitians, foodservice management managers) in charge of managing the institutional foodservice such as the office(government agencies, factories), schools(universities, middle and high school) and hospitals which were managed by contract foodservice management company “C” in Seoul and Kyunggi. The surveys were performed from July 26 to July 30, 2004. Two hundred and fifty questionnaires were responded(response rate : 96.2%). The statistical analysis was conducted by using SPSS Win(11.5). And the descriptive analysis, factor analysis, reliability test, pearson correlation and simple regression analysis were performed. The results showed that the information quality of standard menu system of ERP have a significant positive effect on the user’s satisfaction(p<0.001) and user’s performance(p<0.001). When constructing standard menu system on ERP in the contract foodservice management company, the information quality of standard menu system of ERP should be guaranteed in order to satisfy the end-user and to improve the user’s performance.

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Factors Influencing User Satisfaction with University Library Websites in Myanmar

  • Thet Mon Swe;Siluo Yang
    • Journal of Information Science Theory and Practice
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    • 제12권2호
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    • pp.1-21
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    • 2024
  • This study aims to develop a comprehensive technological framework anchored in a theoretical model to assess user satisfaction with university library websites (ULWs) in Myanmar. Adopting a quantitative approach, data were obtained via convenience sampling and subsequent inferential analysis. The target population for this study investigated users of various ULWs in Myanmar who were utilizing six university libraries. Of the collected responses, 273 valid surveys were analyzed using SPSS (version 25) and AMOS. Tools such as structural equation modeling and confirmatory factor analysis played pivotal roles in data interpretation and hypothesis validation. The proposed model highlights the significance of information quality, system quality, and librarian services in influencing both perceived usefulness (PU) and perceived ease of use (PEOU), culminating in user satisfaction. Notably, information quality and librarian services primarily impact PU, while system quality is more influential on PEOU. Interestingly, while PU has a direct bearing on user satisfaction, PEOU does not. Moreover, demographic elements such as age, gender, and education level introduce considerable differences in the utilization of ULW services. Drawing from the study's findings, recommendations are made for ULW managers in Myanmar to bolster services, aligning with user preferences. The resulting framework offers tangible benefits to Myanmar's educational sector, including academia, government entities, librarians, and policy framers. This pioneering research delves into the realm of ULWs in Myanmar's higher education sector. Practically, the research underscores the necessity for stakeholders, encompassing Myanmar's library experts and governing bodies, to elevate the standard of ULWs. Theoretically, a salient takeaway is the direct linkage between heightened usefulness and increased user satisfaction.