• Title/Summary/Keyword: Topic Modeling(LDA)

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News Coverage on COVID-19 and Partisan Agenda-setting: An Analysis of Topic Modeling Results and Survey Data (코로나19 보도와 정파적 의제설정: 토픽모델링과 설문조사 연결분석)

  • Cha, Chae Young;Wang, Yu-Hsiang;Lee, Jong Hyuk
    • The Journal of the Korea Contents Association
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    • v.22 no.1
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    • pp.86-98
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    • 2022
  • This study explored the agenda of conservative and liberal media in reporting COVID-19, and observed the effects of each media's partisan agenda-setting on the public with the same political orientation. To this end, researchers collected 5,286 articles on COVID-19 from five newspapers, and analyzed the survey data of 1,067 respondents. Next, the researchers extracted main agenda using LDA topic modeling and analyzed the correlation between newspapers' agenda and survey respondents' agenda. As results, 15 topics such as infection, vaccine, and economic crisis appeared as the media agenda, and the difference in major agenda between conservative and liberal media was found. On the other hand, the conservative media exerted an agenda-setting influence not only on the conservatives but also on the liberals, but the liberal media did not have a significant influence on the liberals. This study contributes to the methodological expansion of agenda-setting research by introducing a new way to confirm the effectiveness of agenda-setting by combining topic modeling and survey.

An Analysis of Research Trends on Basic Academic Abilities in Mathematics with Frequency Analysis and Topic Modeling (빈도 분석 및 토픽모델링을 활용한 수학 교과에서 기초학력 관련 연구 동향 분석)

  • Cho, Mi Kyung
    • Communications of Mathematical Education
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    • v.37 no.4
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    • pp.615-633
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    • 2023
  • This study analyzed Korean studies up to August 2023 to suggest the direction of future research on basic academic abilities in mathematics. For this purpose, frequency analysis and LDA-based topic modeling were conducted on the Korean abstracts of 197 domestic studies. The results showed that, first, 'academic achievement', 'impact', 'effect', and 'factors' were all ranked at the top of the TFs and TF-IDFs. Second, as a result of LDA-based topic modeling, five topics were identified: causes of basic academic abilities deficiency, learning status of math underachievers, teacher expertise in teaching math underachievers, supporting programs for math underachievers, and results of National Assessment of Educational Achievement. As a direction for future research, this study suggests focusing on the growth of math underachievers, systematizing the programs provided to students who need learning support in mathematics, and developing teacher expertise in teaching math underachievers.

Topic Modeling Analysis of Social Media Marketing using BERTopic and LDA

  • YANG, Woo-Ryeong;YANG, Hoe-Chang
    • The Journal of Industrial Distribution & Business
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    • v.13 no.9
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    • pp.37-50
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    • 2022
  • Purpose: The purpose of this study is to explore and compare research trends in Korea and overseas academic papers on social media marketing, and to present new academic perspectives for the future direction in Korea. Research design, data and methodology: We used English abstract of research paper (Korea's: 1,349, overseas': 5,036) for word frequency analysis, topic modeling, and trend analysis for each topic. Results: The results of word frequency and co-occurrence frequency analysis showed that Korea researches focused on the experiential values of users, and overseas researches focused on platforms and content. Next, 13 topics and 12 topics for Korea and overseas researches were derived from topic modeling. And, trend analysis showed that Korean studies were different from overseas in applying marketing methods to specific industries and they were interested in the short-term performance of social media marketing. Conclusions: We found that the long-term strategies of social media marketing and academic interest in the overall industry will necessary in the future researches. Also, data mining techniques will necessary to generate more general results by quantifying various phenomena in reality. Finally, we expected that continuous and various academic approaches for volatile social media is effective to derive practical implications.

A Study on Mapping Users' Topic Interest for Question Routing for Community-based Q&A Service (커뮤니티 기반 Q&A서비스에서의 질의 할당을 위한 이용자의 관심 토픽 분석에 관한 연구)

  • Park, Jong Do
    • Journal of the Korean Society for information Management
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    • v.32 no.3
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    • pp.397-412
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    • 2015
  • The main goal of this study is to investigate how to route a question to some relevant users who have interest in the topic of the question based on users' topic interest. In order to assess users' topic interest, archived question-answer pairs in the community were used to identify latent topics in the chosen categories using LDA. Then, these topic models were used to identify users' topic interest. Furthermore, the topics of newly submitted questions were analyzed using the topic models in order to recommend relevant answerers to the question. This study introduces the process of topic modeling to investigate relevant users based on their topic interest.

Analyzing User Feedback on a Fan Community Platform 'Weverse': A Text Mining Approach

  • Thi Thao Van Ho;Mi Jin Noh;Yu Na Lee;Yang Sok Kim
    • Smart Media Journal
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    • v.13 no.6
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    • pp.62-71
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    • 2024
  • This study applies topic modeling to uncover user experience and app issues expressed in users' online reviews of a fan community platform, Weverse on Google Play Store. It allows us to identify the features which need to be improved to enhance user experience or need to be maintained and leveraged to attract more users. Therefore, we collect 88,068 first-level English online reviews of Weverse on Google Play Store with Google-Play-Scraper tool. After the initial preprocessing step, a dataset of 31,861 online reviews is analyzed using Latent Dirichlet Allocation (LDA) topic modeling with Gensim library in Python. There are 5 topics explored in this study which highlight significant issues such as network connection error, delayed notification, and incorrect translation. Besides, the result revealed the app's effectiveness in fostering not only interaction between fans and artists but also fans' mutual relationships. Consequently, the business can strengthen user engagement and loyalty by addressing the identified drawbacks and leveraging the platform for user communication.

Analyzing Customer Experience in Hotel Services Using Topic Modeling

  • Nguyen, Van-Ho;Ho, Thanh
    • Journal of Information Processing Systems
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    • v.17 no.3
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    • pp.586-598
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    • 2021
  • Nowadays, users' reviews and feedback on e-commerce sites stored in text create a huge source of information for analyzing customers' experience with goods and services provided by a business. In other words, collecting and analyzing this information is necessary to better understand customer needs. In this study, we first collected a corpus with 99,322 customers' comments and opinions in English. From this corpus we chose the best number of topics (K) using Perplexity and Coherence Score measurements as the input parameters for the model. Finally, we conducted an experiment using the latent Dirichlet allocation (LDA) topic model with K coefficients to explore the topic. The model results found hidden topics and keyword sets with high probability that are interesting to users. The application of empirical results from the model will support decision-making to help businesses improve products and services as well as business management and development in the field of hotel services.

Analysis of trends in information security using LDA topic modeling

  • Se Young Yuk;Hyun-Jong Cha;Ah Reum Kang
    • Journal of the Korea Society of Computer and Information
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    • v.29 no.7
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    • pp.99-107
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    • 2024
  • In an environment where computer-related technologies are rapidly changing, cyber threats continue to emerge as they are advanced and diversified along with new technologies. Therefore, in this study, we would like to collect security-related news articles, conduct LDA topic modeling, and examine trends. To that end, news articles from January 2020 to August 2023 were collected and major topics were derived through LDA analysis. After that, the flow by topic was grasped and the main origin was analyzed. The analysis results show that ransomware attacks in 2021 and hacking of virtual asset exchanges in 2023 are major issues in the recent security sector. This allows you to check trends in security issues and see what research should be focused on in the future. It is also expected to be able to recognize the latest threats and support appropriate response strategies, contributing to the development of effective security measures.

An Analysis of the Support Policy for Small Businesses in the Post-Covid-19 Era Using the LDA Topic Model (LDA 토픽 모델을 활용한 포스트 Covid-19 시대의 소상공인 지원정책 분석)

  • Kyung-Do Suh;Jung-il Choi;Pan-Am Choi;Jaerim Jung
    • Journal of Industrial Convergence
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    • v.22 no.6
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    • pp.51-59
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    • 2024
  • The purpose of the paper is to suggest government policies that are practically helpful to small business owners in pandemic situations such as COVID-19. To this end, keyword frequency analysis and word cloud analysis of text mining analysis were performed by crawling news articles centered on the keywords "COVID-19 Support for Small Businesses", "The Impact of Small Businesses by Response System to COVID-19 Infectious Diseases", and "COVID-19 Small Business Economic Policy", and major issues were identified through LDA topic modeling analysis. As a result of conducting LDA topic modeling, the support policy for small business owners formed a topic label with government cash and financial support, and the impact of small business owners according to the COVID-19 infectious disease response system formed a topic label with a government-led quarantine system and an individual-led quarantine system, and the COVID-19 economic policy formed a topic label with a policy for small business owners to acquire economic crisis and self-sustainability. Focusing on the organized topic label, it was intended to provide basic data for small business owners to understand the damage reduction policy for small business owners and the policy for enhancing market competitiveness in the future pandemic situation.

A Study on Science Technology Trend and Prediction Using Topic Modeling (토픽모델링을 활용한 과학기술동향 및 예측에 관한 연구)

  • Park, Ju Seop;Hong, Soon-Goo;Kim, Jong-Weon
    • Journal of Korea Society of Industrial Information Systems
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    • v.22 no.4
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    • pp.19-28
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    • 2017
  • Companies and Governments have Mainly used the Delphi Technique to Understand Research or Technology Trends. Because this Technique has the Disadvantage of Consuming a Large Amount of Time and Money, this Study Attempted to Understand and Predict Science and Technology Trends using the Topic Modeling Technique Latent Dirichlet Allocation (LDA). To this end, 20 Specific Artificial Intelligence (AI) Technologies were Extracted From the Abstracts of the US Patent Documents on AI. With Regard to the Extracted Specific Technologies, Core Technologies were Identified, and then these were Divided into Hot and Cold Technologies though a Trend Analysis on their Annual Proportions. Text/Word Searching, Computer Management, Programming Syntax, Network Administration, Multimedia, and Wireless Network Technology were Derived From Hot Technologies. These Technologies are Key Technologies that are Actively Studied in the Field of AI in Recent Years. The Methodology Suggested in this Study may be used to Analyze Trends, Derive Policies, or Predict Technical Demands in Various Fields such as Social Issues, Regional Innovation, and Management.

Study on Potential Topics of the MyData and Data Transactions Using LDA Topic Modeling (국내 마이데이터 태동과 데이터 거래에 관한 잠재적 주제 분석)

  • Cho, Ji Yeon;Lee, Bong Gyou
    • Journal of Digital Convergence
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    • v.20 no.3
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    • pp.221-229
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    • 2022
  • With the recent full-fledged MyData service, interest in the use of personal data is increasing. However, studies on MyData are still in the early stages, focusing on legal and institutional discussions, and studies from a comprehensive perspective are insufficient. Therefore, this study aimed at finding the potential topics formed by social discussions by analyzing news data from 2018 to the present. News data analysis using LDA topic modeling were conducted and 6 potential topics including digital transformation in finance, scope of Mydata business license, amendments and data-related laws, safe use of big data, data economy promotion policy and strategy of the financial industry were derived. This study has significance in that it comprehensively viewed the issues that emerged with the MyData and deriving gaps in previous discussion. Future research is expected to identify changes after the launch of MyData service and provide specific implications through research by specific industries.