• 제목/요약/키워드: Theory of Communicative Action

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의사소통 행위로서의 조경계획 및 설계에 대한 연구 (A Study on Landscape Architecture Planning and Design as Communicative Action)

  • 김연금;이규목
    • 한국조경학회지
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    • 제31권5호
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    • pp.73-85
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    • 2003
  • With more and more people paying attention to substantial democracy, participatory democracy is presented as a practical strategy and an index of Korean democracy. In this social and political atmosphere, participation in environmental planning and design is essential. Nonetheless, the true meaning of “participation” is not used properly because many people do not understand it correctly, The concept of social and political participation is “the action or attempt of ordinary members of society for affecting on the result of decision making.” Based on this concept, participation is accomplished through conventional means and as a form of mobilization in environmental planning and desist Most of the theories on public participation in landscape architecture are technical theories. Therefore, this paper proposes that planning and design of landscape architecture be understood as a communicative action that aims to enable stakeholders to reach a consensus through communication. This study offers the framework of theory to understand and practice planning and design of landscape architecture as a communicative action, after reviewing communicative action theory and communicative planning theory. Results suggest that communicative action theory should be accepted in landscape architecture to overcome the shortcomings of instrumental rationality -- the same way planning theory accepted this theory --and to join the culture of experts focusing on the artistic truth and the culture of life of the world. In addition, accepting communicative action theory enables the acquisition of the instrumental effect and social learning effect and the making of social capital. This study also suggested prerequisite for using the method. There should be change in the social institution and in individual action. In addition the method is composed of three steps: creating the atmosphere for communication; communicating, and; reaching a consensus among stakeholders. Finally, raising the possibility of applying the theory presented in this study requires the accumulation of know-how through trial and error.

주민 참여를 통한 도시 소공원 설계 및 조성 (Community Participatory Small Park Design)

  • 김연금;성종상;조석만;이규목
    • 한국조경학회지
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    • 제31권1호
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    • pp.78-89
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    • 2003
  • This paper presents a community participatory small-park design. It proposes that environmental planning and design can be understood as a communicative action that aims to achieve consensus among stakeholders through communication with the local residents. By studying the communicative action theory and communicative planning theory, three strategies were set for practicing small-park design as a communicative action: (1) stakeholders should how what data and actions are needed; (2) citizens should have access to the data and participate in the process; (3) the community's concerns should be consulted and their opinions heard. In applying the three strategies to the small-Park design, a council composed of experts, community members, and NGO's was established. All processes were then executed after careful deliberation. From interviews, the town-touring program and surveys, the design of the site was determined among the stakeholders. The site was subsequently designed based on the needs of the community and revised according to their suggestions. Finally, the small park was constructed. Even though the researchers experienced many limitations because the site is very small, the significance of this study can be outlined as follows: (1) the need to construct the park was suggested by the community rather than by the administration; (2) experts, members of the community, and NGO's constituted the council; (3) the design process involved deliberation among the members of council rather than a method previously established by experts; (4) the administration supported rather than led the entire process: (5) citizens discussed and reached a consensus by themselves.

융복합 사회에서 대학구조개혁정책에 관한 연구: 하버마스의 의사소통행위이론 관점으로 (A Study on the University Restructuring Policy in Convergence Society: from the Perspective of Habermas's Communicative Action)

  • 안관수;이은영
    • 디지털융복합연구
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    • 제13권8호
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    • pp.439-447
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    • 2015
  • 본 연구의 목적은 융복합 사회에서 대학구조개혁정책을 Habermas의 의사소통행위이론 관점에서 논의하고, 한국대학구조개혁정책에 시사점 제공이다. 본 연구는 문헌연구이고 한국대학구조개혁정책과 Habermas의 의사소통행위이론을 분석하여 Habermas의 의사소통행위이론 관점에서 한국대학구조개혁정책에 주는 시사점을 분석하였다. 한국대학구조개혁은 대학의 재구조화와 대학교육의 질적인 향상을 위하여 추진되었으나, 국가통제의 성격이 강하다. Habermas의 의사소통행위이론의 주요개념은 상호이해이며, 사회를 체계와 생활세계로 파악한다. 생활세계는 의사소통적 합리성을 추구하며 이해지향적이다. 체계는 합리성을 추구하며 화폐와 권력을 매체로 하여 성공(목적)지향적이다. 한국 대학구조개혁정책은 국가권력에 의하여 화폐(지원금 등)를 강제적으로 배분하는 것이 아니라, 생활세계의 영역에서 국가와 대학구성원 간의 상호이해와 의사소통을 통하여 추진해 나가야 한다.

The Contrasting Attitudes of Reviewer and Seller in Electronic Word-of-Mouth: A Communicative Action Theory Perspective

  • Lee, Jung;Lee, Jae-Nam;Tan, Bernard C.Y.
    • Asia pacific journal of information systems
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    • 제23권3호
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    • pp.105-129
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    • 2013
  • This study draws important factors in electronic Word-of-Mouth (eWOM) and examines how these influence the building of customer loyalty. eWOM is viewed as social communication between customers and sellers, and thus the communicative action theory is applied. With the theory, we identify reviewer and seller as influential players on customers, and derive important factors such as correctness and veracity of reviews from the reviewers' action, and information compactness and adequacy from the seller's action. We propose these constructs as antecedents of customer loyalty and further hypothesize their curvilinear impacts as follows: the marginal impacts of veracity and correctness will decrease as veracity and correctness increase, and the marginal impacts of compactness and adequacy will increase as compactness and adequacy increase. The result indicates that only the seller's action has a curvilinear impact, whereas the reviewer has proportional positive impact on customer loyalty. This study indentifies important factors in eWOM from a critical social theory perspective and validates them using the positivistic approach. For practitioners, it discusses the important factors in eWOM with the identification of the individuals who are responsible for these factors.

하버마스 의사소통 합리성과 PR커뮤니케이션 의미의 확장 (The Convergence of Habermas' Communicative Action Theory and Public Relations)

  • 김영욱
    • 한국언론정보학보
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    • 제30권
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    • pp.89-119
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    • 2005
  • PR커뮤니케이션이 기능주의적인 시각에서 벗어나서 다양한 패러다임 접근을 받아들이는 것은 하버마스의 사회비판이론이 도구적인 이성에서 벗어나 광범위한 의사소통 합리성을 추구하는 것과 유사한 맥락에서 이해될 수 있다. 기능주의 함정으로부터 하버마스가 광범위한 합리성 통합을 통해 해답을 찾는 것과 다양한 패러다임의 통합을 통한 'PR커뮤니케이션 민주주의'의 추구는 많은 유사성을 가지고 있다. 이 연구의 목적은 도구적 이성의 왜곡화로 인해 발생하는 현대사회의 병폐를 치유하기 위한 하버마스의 의사소통합리성 기획이 어떤 면에서 PR커뮤니케이션 이론의 패러다임 변화와 맞닿아 있는가를 밝히고, 그러한 두 분야의 유사성으로부터 새로운 PR커뮤니케이션 이론화의 가능성을 모색해 보는 것이다. 또한, PR커뮤니케이션을 통해서 하버마스 사회비판이론의 실천적인 측면을 탐색해 볼 수 있으며, 개인, 조직, 국가차원의 다양한 관계 속에서 대화의 진작, 사회 합의의 도출, 갈등의 해결, 공론 장의 확대와 같은 포괄적인 커뮤니케이션 합리성을 적용해 보는 계기를 마련해 볼 수 있다.

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하버마스와 루만의 논쟁이 남긴 문제: 소통과 행위의 관계 및 귀속 (Problems inherited from Habermas/Luhmann-debate: The relation between communication and action and the problem of attribution)

  • 정성훈
    • 철학연구
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    • 제120호
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    • pp.89-119
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    • 2018
  • 하버마스/루만 논쟁의 쟁점들 중 비판이론 대 체계이론이라는 오래된 대립구도를 확인하는 것은 큰 의미가 없다. 오늘날 더 중요한 쟁점들은 두 학자가 논쟁 이후에 이룬 성과와 관련된 것이다. '소통적 행위'와 '토의'가 그런 쟁점들이다. 이 쟁점들로부터 출발해 하버마스는 소통적 행위 이론을 정립했고, 루만은 사회적 체계들의 요소를 소통으로 간주하고 행위를 자기관찰의 요소로 간주했다. 특히 소통을 일차적 개념으로 간주하고, 행위를 행위자에 대한 귀속결과로 본루만의 작업은 행위이론 중심의 사회학 전통에 도전한 매우 생산적인 전환이었다. 그럼에도 이 전환에는 귀속 갈등이 심화될 경우에 대한 고민이 결여되어 있다. 나는 무한 귀속 갈등의 문제를 해결하기 위해서는 하버마스의소통적 행위 개념에 들어있는 '이해시키기'를 주목할 필요가 있다고 본다.

Breaking the Code of Silence: A Qualitative Exploration of Cyberbullying Through the Lens of Habermas's Theory of Communicative Action

  • January Febro, Naga;Joshua Isaguirre;Elanie Vizconde;Raymund Sison
    • Journal of Information Science Theory and Practice
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    • 제12권3호
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    • pp.14-35
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    • 2024
  • This qualitative study explores cyberbullying among college students through Habermas's Theory of Communicative Action to examine the dissonance between online interactions and principles of rational discourse. Cyberbullying is a pervasive issue in digital communication that undermines logical, evidence-based conversation, fostering environments where misinformation, manipulation, and harm thrive. By analyzing case studies from three universities, the research identifies the characteristics, dynamics, and emotional impacts of cyberbullying on victims, highlighting the role of social media platforms in facilitating these negative interactions. The findings reveal significant challenges to authentic and equal online conversations, driven by power imbalances and a lack of genuine communication, leading to psychological distress, erosion of self-esteem, and changes in behavior among victims. The study underscores the potential of social media design and policy interventions to mitigate cyberbullying, emphasizing the need for educational programs, technological solutions, and community support to promote a safer, more respectful digital environment. Key themes include the dynamics of cyberbullying, the suppression of rational discourse, the psychological and emotional consequences of inauthentic communication, and strategies for resilience and recovery. The research contributes to understanding cyberbullying's complexities and suggests a multifaceted approach to addressing it, aligning with Habermas's ideal of communicative rationality to foster healthier online communities. Future research should further explore the intersection of technology design, user behavior, and regulatory policies to combat cyberbullying effectively.

의사소통행위이론에 기반한 기업의 모바일 소통채널의 방향성 연구 (A Study on Composing direction about Mobile Unified Communication Service based on Theory of Communicative Action)

  • 김철년;이상호
    • 디지털융복합연구
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    • 제14권9호
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    • pp.251-264
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    • 2016
  • 본 연구는 기업에서 사용하는 모바일 UC의 소통채널로써의 방향성을 수립하는데 목적이 있다. 최근 많은 기업에서 모바일 UC 도입을 검토하거나 도입하여 활성화하기 위해 노력하고 있다. 본 연구에서는 단순한 기능적 측면의 관점에서 벗어나 SNS나 UC의 본래 목적인 소통에 대한 관심에서 출발한다. 하버마스의 의사소통행위이론에 기초하여 사용목적과 생활세계의 기능을 도출하였다. 연구는 첫째, SNS와 mUC 이용에 있어 행위나 발화의 유형에 따른 사용상 차이가 있는지, 둘째 SNS와 mUC가 생활세계에 미치는 영향에 대한 차이가 있는지 확인하고, 셋째 SNS와 mUC 이용에 있어 이용자 특성에 따른 차이가 있는지 검토하는 것을 주제로 하였다. 연구 결과 SNS와 mUC 이용에 있어 행위나 발화의 유형에 따른 사용상 차이가 있었고, 둘째 생활세계에 미치는 영향에 대한 차이는 거의 없었으며, 셋째 이용자 특성에 따른 차이가 있는 것으로 나타났다. 본 연구는 기업에서 mUC를 도입하거나 활성화할 때 방향성 수립에 기여할 것이다.

인문지리학 방법론의 새로운 지평 (New horizon of geographical method)

  • 최병두
    • 대한지리학회지
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    • 제38권
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    • pp.15-36
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    • 1988
  • In this paper, I consider the development of methods in contemporary human geography in terms of a dialectical relation of action and structure, and try to draw a new horizon of method toward which geographical research and spatial theory would develop. The positivist geography which was dominent during 1960s has been faced both with serious internal reflections and strong external criticisms in the 1970s. The internal reflections that pointed out its ignorance of spatial behavior of decision-makers and its simplication of complex spatial relations have developed behavioural geography and systems-theoretical approach. Yet this kinds of alternatives have still standed on the positivist, geography, even though they have seemed to be more real and complicate than the previous one, The external criticisms that have argued against the positivist method as phenomenalism and instrumentalism suggest some alternatives: humanistic geography which emphasizes intention and action of human subject and meaning-understanding, and structuralist geography which stresses on social structure as a totality which would produce spatial phenomena, and a theoretical formulation. Human geography today can be characterized by a strain and conflict between these methods, and hence rezuires a synthetic integration between them. Philosophy and social theory in general are in the same in which theories of action and structural analysis have been complementary or conflict with each other. Human geography has fallen into a further problematic with the introduction of a method based on so-called political ecnomy. This method has been suggested not merely as analternative to the positivist geography, but also as a theoretical foundation for critical analysis of space. The political economy of space with has analyzed the capitalist space and tried to theorize its transformation may be seen either as following humanistic(or Hegelian) Marxism, such as represented in Lefebvre's work, or as following structuralist Marxism, such as developed in Castelles's or Harvey's work. The spatial theory following humanistic Marxism has argued for a dialectic relation between 'the spatial' and 'the social', and given more attention to practicing human agents than to explaining social structures. on the contray, that based on structuralist Marxism has argued for social structures producing spatial phenomena, and focused on theorising the totality of structures, Even though these two perspectives tend more recently to be convergent in a way that structuralist-Marxist. geographers relate the domain of economic and political structures with that of action in their studies of urban culture and experience under capitalism, the political ecnomy of space needs an integrated method with which one can overcome difficulties of orthhodox Marxism. Some novel works in philosophy and social theory have been developed since the end of 1970s which have oriented towards an integrated method relating a series of concepts of action and structure, and reconstructing historical materialism. They include Giddens's theory of structuration, foucault's geneological analysis of power-knowledge, and Habermas's theory of communicative action. Ther are, of course, some fundamental differences between these works. Giddens develops a theory which relates explicitly the domain of action and that of structure in terms of what he calls the 'duality of structure', and wants to bring time-space relations into the core of social theory. Foucault writes a history in which strategically intentional but nonsubjective power relations have emerged and operated by virtue of multiple forms of constrainst wihthin specific spaces, while refusing to elaborate any theory which would underlie a political rationalization. Habermas analyzes how the Western rationalization of ecnomic and political systems has colonized the lifeworld in which we communicate each other, and wants to formulate a new normative foundation for critical theory of society which highlights communicatie reason (without any consideration of spatial concepts). On the basis of the above consideration, this paper draws a new norizon of method in human geography and spatial theory, some essential ideas of which can be summarized as follows: (1) the concept of space especially in terms of its relation to sociery. Space is not an ontological entity whch is independent of society and has its own laws of constitution and transformation, but it can be produced and reproduced only by virtue of its relation to society. Yet space is not merlely a material product of society, but also a place and medium in and through which socety can be maintained or transformed.(2) the constitution of space in terms of the relation between action and structure. Spatial actors who are always knowledgeable under conditions of socio-spatial structure produce and reproduce their context of action, that is, structure; and spatial structures as results of human action enable as well as constrain it. Spatial actions can be distinguished between instrumental-strategicaction oriented to success and communicative action oriented to understanding, which (re)produce respectively two different spheres of spatial structure in different ways: the material structure of economic and political systems-space in an unknowledged and unitended way, and the symbolic structure of social and cultural life-space in an acknowledged and intended way. (3) the capitalist space in terms of its rationalization. The ideal development of space would balance the rationalizations of system space and life-space in a way that system space providers material conditions for the maintainance of the life-space, and the life-space for its further development. But the development of capitalist space in reality is paradoxical and hence crisis-ridden. The economic and poltical system-space, propelled with the steering media like money, and power, has outstriped the significance of communicative action, and colonized the life-space. That is, we no longer live in a space mediated communicative action, but one created for and by money and power. But no matter how seriously our everyday life-space has been monetalrized and bureaucratised, here lies nevertheless the practical potential which would rehabilitate the meaning of space, the meaning of our life on the Earth.

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기부행위에 대한 커뮤니케이션 행동의 영향요인 연구: 문제해결 상황이론의 확장을 토대로 (Factors Influencing Communicative Action on Donation Behavior: Based on the Extended Situational Theory of Problem Solving)

  • 박나림;성동규
    • 한국콘텐츠학회논문지
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    • 제17권3호
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    • pp.238-252
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    • 2017
  • 디지털 미디어 환경에서 개인은 직면한 기부이슈에 대하여 보다 능동적으로 정보를 취득하고 선택하며 전달하며 기부이슈를 심화, 확산시키기도 한다. 이러한 미디어 이용의 변화로 기부행동연구에 다른 관점의 접근이 필요하게 되었다. 개인들은 직면한 기부 문제에 대해 더 잘 알고자하는 동기에 의해 문제와 관련된 커뮤니케이션 행동을 할 가능성이 있다. 또한 잠재적인 기부자의 인식특성과 커뮤니케이션 특성의 관계를 이해하는 것은 기부요청 전략에도 도움이 될 것이다. 따라서 본 연구는 문제해결 상황이론을 토대로 인식과 지각된 도덕적 책임감, 예기된 죄책감이 희귀난치병 어린이 문제해결을 위한 커뮤니케이션 행동에 미치는 영향을 살펴보고자 하였다. 연구 결과, 희귀난치병 어린이에 대한 문제인식이 높고, 자신과 관련되어 있다는 관여인식이 크며 문제해결에 대한 제약인식이 낮을수록 희귀난치병 어린이 문제 해결에 대해 더 잘 알고자하는 상황적 동기화가 활성화되었다. 이어 문제해결에 대한 개인적 판단기준인 준거지침과 상황적 동기화는 문제해결을 위한 커뮤니케이션 행동(정보수용, 정보선별, 정보공유, 정보전파, 정보주목, 정보추구)에 구별된 영향을 주었다. 즉, 상황적 동기화는 여섯 정보행동 모두에 정적인 영향력이 있는 반면, 준거지침은 적극적 정보행동(정보선별, 정보전파, 정보추구)에만 정적인 영향을 주었다. 또한 추가된 변인인 지각된 도덕적 책임감과 예기된 죄책감 역시 상황적 동기화에 정적인 영향을 주는 것으로 나타나 기부행위 연구 맥락에서 문제해결 상황이론의 독립변인의 확장 필요성을 제기한 본 연구를 뒷받침하였다.